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All Journal JUPIIS: Jurnal Pendidikan Ilmu-ilmu Sosial Jurnal Antropologi: Isu-Isu Sosial budaya Jurnal Al-Ijtimaiyyah Jurnal EMT KITA Buddayah : Jurnal Pendidikan Antropologi JURNAL MUQODDIMAH : Jurnal Ilmu Sosial, Politik dan Hummaniora NUSANTARA : Jurnal Ilmu Pengetahuan Sosial Al-Qalam Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Mudabbir: Journal Research and Education Studies QISTINA: Jurnal Multidisiplin Indonesia Communication & Social Media Jurnal Penelitian Pendidikan Indonesia Purbawidya: Jurnal Penelitian dan Pengembangan Arkeologi Jurnal Akuntansi Hukum dan Edukasi Al-Hayat: Journal of Islamic Education
Bakhrul Khair Amal, Bakhrul Khair
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Religion Arts Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Social Sciences Other

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Komunikasi Resiko Dalam Kebijakan Pengelolaan Sampah Perspektif Regulasi dan Sosialisasi Peraturan Bupati Deli Serdang No. 6 Tahun 2025 Amal, Bakhrul Khair
Communication & Social Media Vol. 5 No. 1 (2025)
Publisher : Medan Resource Center

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Abstract

This study examines the application of risk communication in the socialization process of Deli Serdang Regent Regulation No. 6 of 2025 on waste management, a policy that emerges amid increasing environmental and public health risks in the region. Using a descriptive qualitative design with a case study approach, the research involves 12 informants consisting of government officials, community leaders, and waste-management stakeholders. Data were collected through in-depth interviews, participatory observation, and document analysis, and were analyzed using thematic analysis to identify patterns in message delivery, actor involvement, and audience response. The findings show that although the regulation mandates collective responsibility, its communication strategy remains predominantly one-way and has not fully articulated key risk dimensions—particularly localized environmental and health implications. One notable finding is the absence of mechanisms for two-way feedback, which reduces community readiness to adopt waste-sorting practices. This article contributes to risk communication scholarship by demonstrating how regulatory socialization in decentralized regions must integrate contextualized risk framing and community-based dialogic models to increase policy acceptance. Strengthening message clarity, enhancing source credibility, and utilizing adaptive digital media are therefore crucial to improving public understanding and fostering collective participation in waste management.
Co-Authors ., Supsoliani Alhudawi, Usman Aliyah, Nur Aqila, Annisa Gita Banurea, Elia DINA AMPERA Dyah Hidayati, Dyah Farihah, Farihah Hasan Sazali Hasbulah, Mulkis HERNA HIRZA Hidayat Irfan, Irfan Januardani, Sri Melani Lase, Dian Kristina Matondang, Abdul Rahman Moktar, Megan Riri Muhammad Rivai Muhammadi, Qasem Munthe, Mona Ratu Murni Eva Rumapea Nanta, Arimbi Aulia Panji Suroso Ravai, Muhammad Rodliyah, St. Rosramadhana Rosramadhana Silionga, Pita HD Simanjuntak, Afriyani Siti Fatimah Siregar Sitompul, Sarilam Sry Lestari Samosir Supsiloani Syafrida Hani Tappil Rambe Thabrani, Abd. Muis Wiastuti, Uyuni