Garuda - Garba Rujukan Digital

Perancangan Desain Logo Prima Mushroom dalam Rangka Membangun Identitas dan Strategi Branding Usaha Astika Ulfah Izzati; Rini Rini; Silvana Oktanisa; Frianka Anindea; Welan Mauli Angguna; Septini Kumalaputri; Claudya Nurcahaya; Fernando Africano
Jurnal Pengabdian Masyarakat - PIMAS Vol 2 No 1 (2023): Februari
Publisher : LPPM Universitas Harapan Bangsa Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35960/pimas.v2i1.971

One of ways that can be done by Small and Medium Enterprise (SME) to improve their branding is by creating a logo. Logos can identify what products or services are produced by the enterprise, logos also differentiate one company from another, as well as one product from another. The business partner in this community service is Prima Mushroom which is owned by Ms. Teti Indrawati, located in Palembang City, South Sumatra Province. Initially the business partners had not built a good business identity where the partners already had a business name, but there was no logo that became the identity of this business. In addition, at the partner's business location there is no banner informing the name of the business. So this product is difficult to recognize by consumers. Therefore, the purpose of this community service activity is to design Prima Mushroom logo design and apply this logo to the business name information banner as a business branding strategy. The method used is to first socialize and discuss with partners regarding the problems faced, then solve the problems by providing alternative logo designs for business branding strategies.

Pelatihan Pengolahan Jamur Tiram dalam Rangka Memberikan Nilai Tambah Hasil Budidaya di Kampung Sayur Cempako Frianka Anindea; Fitriani Fitriani; Anggia Jesica Dati; Khalia Silvia Maisyarani; Dendi Irawan; Welan Mauli Angguna; Claudya Nurcahaya; Septini Kumalaputri; Imas Permatasari
Jurnal Pengabdian Masyarakat - PIMAS Vol 2 No 2 (2023): Mei
Publisher : LPPM Universitas Harapan Bangsa Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35960/pimas.v2i2.1035

Kampung Sayur Cempako didirikan berawal dari kepedulian Bapak Rudi Harsam terhadap lingkungan. Dengan memanfaatkan lahan kosong tempat pembuangan sampah, Bapak Rudi Harsam memulai bercocok tanam dengan menggunakan metode hidroponik. Upaya tersebut kemudian mendapatkan apresiasi dari warga sekitar di Gang Berdikari yang turut serta menanam sayur dengan metode serupa. Jamur tiram merupakan salah satu hasil budidaya dari warga di Kampung Sayur Cempako. Untuk memberikan nilai tambah dari hasil budidaya jamur tiram tersebut, diperlukan pelatihan pengolahan jamur tiram. Produk olahan yang dihasilkan berupa jamur crispy yang dapat dijadikan alternatif cemilan lezat dan bergizi untuk masyarakat. Pelatihan pengolahan jamur tiram ini melibatkan Ibu-Ibu warga Kampung Sayur Cempako. Selain diberikan materi mengenai cara mengelola jamur tiram menjadi cemilan, mereka juga diberikan materi cara mengemas produk dengan baik agar tidak cepat rusak dan lebih menarik saat dipasarkan.

Examination the Influence of Grab Indonesia Social Media Marketing toward User Purchased Intention Astika Ulfah Izzati; Frianka Anidea; Welan Mauli Angguna; Andriansyah Bari
Equity: Jurnal Ekonomi Vol 11 No 1 (2023): Equity : Jurnal Ekonomi
Publisher : Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/equity.v11i1.147

Nowadays social media has revolutionized as the media that facilitate interaction and information using User Generated Content (UGC). Due to this thing many people especially marketer utilize social media as marketing tool that is why people named it social media marketing. In term of marketing field social media is used to do branding activities, increase website traffic, increase customer and brand loyalty, enhance conversion rate, and create other activities for business exposure. Some researched found that utilizing social media marketing brings significant effect to increase purchased intention. That’s why authors want to know more about social media marketing especially in entertainment (ENT), interaction (INT), and customization (CUST) that happened on social media itself. This study will examine the effect of social media marketing of one of online platform named Grab Indonesia with Instagram account @grabid. The author examined and analyzed ENT, INT, and CUST in their social media especially Instagram toward customer’s purchased intention. ENT, INT, and CUST on @grabid social media could influence purchased intention (PI) both simultaneously and partially. Hopefully the result of this study could contribute in developing social media marketing literature, and become references for brands in developing social marketing strategy.

Pelatihan Pengolahan Jamur Tiram dalam Rangka Memberikan Nilai Tambah Hasil Budidaya di Kampung Sayur Cempako Frianka Anindea; Fitriani Fitriani; Anggia Jesica Dati; Khalia Silvia Maisyarani; Dendi Irawan; Welan Mauli Angguna; Claudya Nurcahaya; Septini Kumalaputri; Imas Permatasari
Jurnal Pengabdian Masyarakat - PIMAS Vol. 2 No. 2 (2023): Mei
Publisher : LPPM Universitas Harapan Bangsa Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35960/pimas.v2i2.1035

Kampung Sayur Cempako didirikan berawal dari kepedulian Bapak Rudi Harsam terhadap lingkungan. Dengan memanfaatkan lahan kosong tempat pembuangan sampah, Bapak Rudi Harsam memulai bercocok tanam dengan menggunakan metode hidroponik. Upaya tersebut kemudian mendapatkan apresiasi dari warga sekitar di Gang Berdikari yang turut serta menanam sayur dengan metode serupa. Jamur tiram merupakan salah satu hasil budidaya dari warga di Kampung Sayur Cempako. Untuk memberikan nilai tambah dari hasil budidaya jamur tiram tersebut, diperlukan pelatihan pengolahan jamur tiram. Produk olahan yang dihasilkan berupa jamur crispy yang dapat dijadikan alternatif cemilan lezat dan bergizi untuk masyarakat. Pelatihan pengolahan jamur tiram ini melibatkan Ibu-Ibu warga Kampung Sayur Cempako. Selain diberikan materi mengenai cara mengelola jamur tiram menjadi cemilan, mereka juga diberikan materi cara mengemas produk dengan baik agar tidak cepat rusak dan lebih menarik saat dipasarkan.

Efek Mediasi Persepsi Kegunaan terhadap Pengaruh Daya Tarik terhadap Dorongan Belanja Impulsif: Welan Mauli Angguna; Astika Ulfah Izzati; Frianka Anindea; Claudya Nurcahaya; Andriansyah; Shally Rizkiyanti; Ardelia Suharmanto
MOTIVASI Vol. 10 No. 1 (2025): MOTIVASI: JURNAL MANAJEMEN DAN BISNIS
Publisher : Universitas Muhammadiyah Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32502/motivasi.v10i1.684

Purpose – The purpose of this study is to understand how attractiveness (affective reaction) influenced urge to buy impulsively through the mediation of perceived Usefulness (cognitive reaction). The research hypothesis is that there is an indirect effect between attractiveness and urge to buy impulsively through mediation of perceived usefulness. Design/methodology – This study used a one-time non-experimental quantitative research design that was tested on 165 respondents who had shopped in live streaming commerce. The survey was carried out online through non-randomized convenience sampling techniques. A measuring tool used in the form of a questionnaire that asks for an assessment of several statements. The statistical analysis was used to test mediation effect by using mediation PROCESS MACRO for SPSS by Hayes (Model 4). Findings – The results of the analysis showed that usability acceptance had a mediating effect on the effect of attraction on impulsive shopping impulses in consumers who had shopped on live streaming commerce. The immediate effect became insignificant when controlled with the mediation variable. The next study is suggested to be tested on different groups of respondents to test universality, test more specifically by differentiating e-commerce and so-commerce with more comprehensive variables and then can be tested with experimental methods to improve the internal validity of the study results.

Pemetaan minat vokasional RIASEC dan kepribadian TIPI sebagai strategi optimalisasi konsep diri mahasiswa baru program studi promosi kesehatan Risanita Fardian Farid; Welan Mauli Angguna; Yuni Fatimatizzahro; Erick Zicof; Evi Maria Lestari Silaban
Penamas: Journal of Community Service Vol. 6 No. 3 (2026): Penamas: Journal of Community Service
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/penamas.v6i3.3354

New students of the Bachelor of Applied Health Promotion Program at Poltekkes Kemenkes Padang frequently encounter vocational anxiety and a negative fixed mindset regarding the compatibility of their personal characteristics with the health promoter role. This community service project aimed to optimize students' self-concept through a psychological potential mapping program based on self-assessments using the RIASEC Vocational Interest Questionnaire and the Ten-Item Personality Inventory (TIPI). The activity was carried out through a digital assessment of 130 new students and continued with an interactive psychoeducational seminar. Results showed that the social type dominated vocational interest profiles (40.0%), followed by Investigative (26.9%), indicating strong alignment with health promotion competency demands. Personality profiles revealed the highest scores in Conscientiousness and Agreeableness. Impact evaluation demonstrated a significant increase in students' understanding of the five core health promoter graduate profiles. Additionally, 99.1% of participants reported that the activity successfully strengthened their professional self-confidence. In conclusion, this integrated interest and personality mapping intervention effectively optimized students' self-concept.

Enhancing Career Decision Self-Efficacy through a Career Planning Intervention: A Pretest–Posttest Study among Vocational High School Students Paisal Paisal; Tsurayya Syarif Zain; Melisa Kurnia Asfitri; Welan Mauli Angguna; Sari Bayurini Samudra; Mutiara Syafitri; Liyun Zirah; Desi Ramawati
G-Couns: Jurnal Bimbingan dan Konseling Vol. 10 No. 04 (2026): October 2026, G-Couns: Jurnal Bimbingan dan Konseling
Publisher : Universitas PGRI Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31316/g-couns.v10i04.9427

Abstract The rising number of young people in Indonesia who are NEET (Not in Employment, Education, or Training), especially among vocational high school graduates, indicates that the transition from education to employment remains difficult. While worldwide research indicates that career interventions might improve Career Decision Self-Efficacy (CDSE), empirical evidence in Indonesian vocational school settings is scarce, particularly concerning short-term, module-based programs. This study evaluated how well a structured career planning intervention raised the Career Decision Self-Efficacy (CDSE) of vocational high school students. A comparison group was added to the quantitative pre-experimental one-group pretest-posttest design to put the findings in context. The experimental group consisted of fifty students, while the comparison group consisted of fifty-eight. The intervention comprised a singular five hour career planning session. Data were examined via paired sample and independent sample t-tests, with effect sizes computed by Cohen’s d. CDSE scores in the experimental group increased slightly from pretest (M = 119.34) to posttest (M = 122.52); however, the improvement was not statistically significant (p = 0.439) and indicated a small effect size (d = 0.11). No significant differences were seen between groups at the posttest. These results show that a single intensive session is insufficient to significantly increase career decision-making self-efficacy, which advances research on short-term career interventions. The results emphasize the need for continuous, multi-session, hands-on school-based career programs to improve the career readiness of vocational students. Keywords: career decision self-efficacy, career planning, pretest–posttest, school-based intervention, vocational high school

Konsep dan Dinamika Adaptabilitas Karir pada Mahasiswa Vokasi: Sebuah Studi Literatur Tsurayya Syarif Zain; Melisa Kurnia Asfitri; Welan Mauli Angguna; Yoga Aji Nugraha; Ilham Prawidi Sakti; Mahmud Junianto
Journal of Psychology and Social Sciences Vol. 3 No. 3 (2025): Journal of Psychology and Social Sciences
Publisher : CV. Doki Course and Training

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61994/jpss.v3i3.1082

Penelitian ini bertujuan mengidentifikasi konsep adaptabilitas karir pada mahasiswa vokasi melalui pendekatan Systematic Literature Review terhadap 10 artikel Scopus (2020–2025). Hasil menunjukkan bahwa adaptabilitas karir merupakan kompetensi multidimensional yang mencakup concern, control, curiosity, dan confidence. Faktor seperti identitas vokasional, modal psikologis, dukungan keluarga, dan pengalaman belajar kontekstual berperan penting. Disarankan agar lembaga vokasi merancang intervensi karir yang holistik dan kontekstual. Keterbatasan penelitian mencakup jumlah literatur yang terbatas dan dominasi studi dari negara maju. Studi lanjutan perlu mengeksplorasi konteks lokal Indonesia.

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