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All Journal Jurnal Pariwisata Pesona Binus Business Review SRIWIJAYA INTERNATIONAL JOURNAL OF DYNAMIC ECONOMICS AND BUSINESS JUTIK : Jurnal Teknologi Informasi dan Komputer EKONOMIS : Journal of Economics and Business Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik Jurnal Ilmiah Manajemen, Bisnis dan Kewirausahaan Journal of Applied Sciences in Travel and Hospitality ASEAN Marketing Journal Seminar Ilmiah Nasional Teknologi, Sains, dan Sosial Humaniora (SINTESA) Seminar Nasional Aplikasi Iptek (SINAPTEK) The Es Economics and Entrepreneurship The Eastasouth Management and Business JAKADARA: JURNAL EKONOMIKA, BISNIS, DAN HUMANIORA Journal of Entrepreneurial and Business Diversity Help: Journal of Community Service
Gusti Ngurah Joko Adi Negara
Universitas Dhyana Pura
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Journal : The Eastasouth Management and Business

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Performance Analysis Measured by Key Performance: (Case Study on Siloam Hospitals Bali) Virnanda, Vika; Santoso, R Tri Priyono Budi; Adinegara, Gusti Ngurah Joko; Junaedi, I Wayan Ruspendi
The Eastasouth Management and Business Vol. 3 No. 01 (2024): The Eastasouth Management and Business (ESMB)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esmb.v3i1.307

Abstract

Humans are the main asset in an organization, so human resources (HR) must be managed and utilized in a balanced and humane manner. A private hospital is a health institution owned by a non-profit and private company whose operational activities are financed through payments for medical services by the patients themselves. Siloam Hospital Bali is located at Jl. Sunset Road No. 818, Kuta, Kec. Kuta, Badung Regency, Bali with a total of 73 employees as respondents. This research aims to determine performance analysis as measured by key performance (financial and profitability, customer satisfaction, internal processes, learning and growth and company performance). The research data is secondary data obtained from Siloam Hospitals Bali. Testing the research hypothesis used SPSS (Statistical Product and Service Solution) analysis techniques. The research results show that financial and profitability (X1), customer satisfaction (X2), internal processes (X3), learning and growth both partially and simultaneously have a positive and significant influence on company performance (Y). It is hoped that in future research other variables that influence company performance can be examined.
The Influence of Social Media Marketing and Electronic Word of Mouth on Interest in Choosing Dhyana Pura University, Bali Through Brand Image Mediation Pratama, I Gede Ngurah Wira; Adinegara, Gusti Ngurah Joko; Komalasari, Yeyen; Santoso, R Tri Priyono Budi
The Eastasouth Management and Business Vol. 2 No. 03 (2024): The Eastasouth Management and Business (ESMB)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/esmb.v2i03.262

Abstract

This study examines the influence of Social Media Marketing (SMM) and Electronic Word of Mouth (eWOM) on the level of interest in selecting Dhyana Pura University Bali, with brand image serving as a mediator. Utilizing a quantitative research approach, data was gathered from students at the university and analyzed through SEM-PLS. The results highlight that both SMM and eWOM significantly enhance the university's brand image, which in turn positively affects students' interest in choosing the institution. The findings suggest that effective utilization of SMM and eWOM can be crucial strategies for educational institutions aiming to enhance their attractiveness and competitive edge in the educational sector.
Co-Authors Armayani, Putu Tina Christimulia Purnama Trimurti Debel, Gede Bagus Ivan Suartika Dewa Ayu Dwi Sukma Dewi DEWI, Dewa Ayu Dwi Sukma Elsiana Septiani Ghea Amanda Gilbert Nainggolan Handaresta, Made Yuyun Hartanto, Ignatius Edbert I Gede Mertayasa I Gede Ngurah Wira Pratama I Gusti Bagus Rai Utama I Ketut Sirna I Komang Andika I Made Andityawan I Made Dwi Wira Ardana I Made Sumartana I Nyoman Bernardus I Putu Gde Sukaatmadja I Putu Ogi Atmajaya I Wayan Benyamin Eddy Yulianto I Wayan Damayana I Wayan Ruspendi Juanaedi I Wayan Ruspendi Junaedi IWK Teja Sukmana Kadek Anjali Puti Cahayanti Kadek Fransiska Kharisma Oktarina Komalawati Komalawati Komalawati Krismawintari, N.P.D. Kurniasanti, Ni Made Novita Leana, Nikita Febri Maria Kurniawati Wona Dheno MARTINIASIH, Putu Mas Mia Dana Sukmawati Nainggolan, Gilbert Ni Kadek Maryanthi Ni Kadek Theressa Putri Ni Luh Dewi Melinia Ni Luh Putri Sulistya Dewi Ni Luh Putu Govi Gayatri Ni Luh Putu Suarmi Sri Patni Ni Made Laksmi Kusuma Dewi Ni Nyoman Kerti Yasa Ni Putu Evitaria Ni Wayan Sri Suprapti Paramita, Ni Putu Meita Pradyandari, Dwi Ayu Putri Pratama, I Gede Ngurah Wira Pratama, I Putu Julian Satya Putra, I Kadek Dwi Kencana Putra, I Kadek Suardama PUTRI, Ni Kadek Theressa Putu Chris Susanto R Tri PriyonoBudi Santoso R. Tri Priyono Budi Santoso Rosari, Maria Reny SANTOSO, R Tri Priyono Budi Santoso, R. Tri Priyono Budi Sunbanu, Putu Juvan Holy Christin Swari, Ni Komang Sri Gina Veronika Lyanarta Virnanda, Vika Widiarta, Komang Yuda Yeyen Komalasari