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Gusti Ngurah Joko Adi Negara
Universitas Dhyana Pura
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Languange, Linguistic, Communication & Media Public Health Social Sciences Other

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Journal : Jurnal Pariwisata Pesona

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MOTIVASI WISATAWAN BERKUNJUNG KE DESA WISATA GUMBRIH, PEKUTATAN, JEMBRANA - BALI Gusti Ngurah Joko Adinegara; I Ketut Sirna; I W K Teja Sukmana
Jurnal Pariwisata Pesona Vol 5, No 2 (2020): Edisi Desember 2020
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v5i1.3763

Abstract

Tourism is expected to contribute to the economic growth in a region and tourism villages are a potential that is being developed by local governments, especially in Bali. Gumbrih Tourism Village has considerable potential in tourist attractions that are offered and has been established as a tourist village in 2017. The purpose of this study is to determine the factors that motivate tourists to visit Gumbrih Tourism Village. Factor analysis is used to provide the dimensions that underlie visiting motivation factors. The survey method was conducted and is expected to provide information for village tourism managers. From 98 respondents, it was found that from the eighteen variables used, four factors were formed that motivated tourists to visit the Gumbrih Tourism Village. These four factors are formed from the results of the analysis are the attractions offered, the uniqueness of local products, the ease of access and the protection of reptiles. All variables (% variance) used were able to illustrate the motivation of tourists by 75.72 percent. Knowing the main reasons tourists visit can help the tourist village manager meet the needs and desires of tourists, because tourists want to know something different and unique from the places they visit.
Co-Authors Armayani, Putu Tina Christimulia Purnama Trimurti Debel, Gede Bagus Ivan Suartika Dewa Ayu Dwi Sukma Dewi DEWI, Dewa Ayu Dwi Sukma Elsiana Septiani Ghea Amanda Gilbert Nainggolan Handaresta, Made Yuyun Hartanto, Ignatius Edbert I Gede Mertayasa I Gede Ngurah Wira Pratama I Gusti Bagus Rai Utama I Ketut Sirna I Komang Andika I Made Andityawan I Made Dwi Wira Ardana I Made Sumartana I Nyoman Bernardus I Putu Gde Sukaatmadja I Putu Ogi Atmajaya I Wayan Benyamin Eddy Yulianto I Wayan Damayana I Wayan Ruspendi Juanaedi I Wayan Ruspendi Junaedi IWK Teja Sukmana Kadek Anjali Puti Cahayanti Kadek Fransiska Kharisma Oktarina Komalawati Komalawati Komalawati Krismawintari, N.P.D. Kurniasanti, Ni Made Novita Leana, Nikita Febri Maria Kurniawati Wona Dheno MARTINIASIH, Putu Mas Mia Dana Sukmawati Nainggolan, Gilbert Ni Kadek Maryanthi Ni Kadek Theressa Putri Ni Luh Dewi Melinia Ni Luh Putri Sulistya Dewi Ni Luh Putu Govi Gayatri Ni Luh Putu Suarmi Sri Patni Ni Made Laksmi Kusuma Dewi Ni Nyoman Kerti Yasa Ni Putu Evitaria Ni Wayan Sri Suprapti Paramita, Ni Putu Meita Pradyandari, Dwi Ayu Putri Pratama, I Gede Ngurah Wira Pratama, I Putu Julian Satya Putra, I Kadek Dwi Kencana Putra, I Kadek Suardama PUTRI, Ni Kadek Theressa Putu Chris Susanto R Tri PriyonoBudi Santoso R. Tri Priyono Budi Santoso Rosari, Maria Reny SANTOSO, R Tri Priyono Budi Santoso, R. Tri Priyono Budi Sunbanu, Putu Juvan Holy Christin Swari, Ni Komang Sri Gina Veronika Lyanarta Virnanda, Vika Widiarta, Komang Yuda Yeyen Komalasari