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Optimizing Sekar Handycraft Development Through Digitalization of MSMEs in Medan Thamrin, Muhammad Husni; Harahap, Husnul Isa
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 7 No. 1 (2022): ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1877.11 KB) | DOI: 10.32734/abdimastalenta.v7i1.6927

Abstract

MSMEs, especially the Handicraft sector have not been able to have a significant impact on the development of creative economy in Medan City. This condition is influenced by policy of imposing restrictions on community activities that have stopped economic activity. Thus, digitization of MSMEs becomes one way to increase sales of handicraft products. Furthermore, affected MSMEs of Sekar Handycraft need to be given digitalization training, in order to be able to develop in midst of the covid-19 pandemic. The purpose of the training activities, among others; First, assist in creation and management of Handycraft Sekar Website. Second, training how to photo products in the photo box studio and photo editing with various applications. Third, the development of social media management, such as; facebook, Instagram, youtube to expand the market of handicraft products from Sekar. Overall this training is carried out with participatory techniques, participants are actively involved in all stages of training activities. Outside the devotion recommends the Manager sekar Handycraft to conduct various digitization training and build partnerships to several MSMEs Handycraft in Medan City. Thus, construction and assistance of MSMEs Sekar Handycraft must be done in a sustainable manner.
DEVELOPMENT OF NATURAL COOL BATH (PAS) TIMURAN TOURISM OBJECT TO INCREASE THE INCOME OF MARIAH JAMBI VILLAGE COMMUNITY, SIMALUNGUN REGENCY Silalahi, Chinthia Gelvani; Thamrin, Muhammad Husni
Indonesian Journal of Social Sciences, Policy and Politics Vol. 3 No. 1 (2025): February 2025, Indonesian Journal of Social Sciences, Policy and Politics (IJSS
Publisher : Yayasan Wayan Marwan Pulungan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69745/ijsspp.v3i1.127

Abstract

The Natural Cool Bath (PAS) Timuran tourist attraction has great potential to increase the income of the Mariah Jambi Village community, but this potential has not been optimally managed. This study aims to identify the existing management conditions, analyze supporting and inhibiting factors, and formulate development strategies for the Natural Cool Bath (PAS) Timuran tourist attraction in Mariah Jambi Village, Simalungun Regency to increase community income. The research method used is descriptive research with a qualitative approach. Data collection was carried out through interview techniques, observation, and documentation. Data were analyzed qualitatively using Tourism Management Theory with indicators of Tourism Development components according to Cooper et al. (1995), namely Attraction, Accessibility, Amenities, and Ancillary Service. The results of this study indicate that PAS Timuran has attractive natural potential but still faces challenges in terms of accessibility, facilities, and promotion. Current management is carried out independently with community involvement through Pokdarwis, but coordination with other stakeholders still needs to be improved. The existence of this tourist attraction has had a positive economic impact on the community, although efforts are still needed to improve skills and knowledge in sustainable tourism management to maximize its economic potential.
PUBLIC RELATIONS STRATEGY OF NORTH SUMATRA REGIONAL POLICE IN IMPROVING POSITIVE IMAGE Ambarita, Viorella Juliana; Thamrin, Muhammad Husni
Indonesian Journal of Social Sciences, Policy and Politics Vol. 3 No. 1 (2025): February 2025, Indonesian Journal of Social Sciences, Policy and Politics (IJSS
Publisher : Yayasan Wayan Marwan Pulungan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69745/ijsspp.v3i1.129

Abstract

Public Relations in the police is a division or part that is responsible for building and maintaining good relations between the police and the community. This research discusses Public Relations Strategy North Sumatra Regional Police in Improving a Positive Image in the Community. This study uses a descriptive research method with a qualitative approach. Data collection was carried out by interview techniques, observation, documentation, and literature study. The data that has been obtained is analyzed using the theory of Public Relations Strategy by Harwood Childs (2008) which consists of four indicators, namely strategy of publicity, strategy of persuasion, strategy of argumentation, and strategy of image. The results of this study show that Public Relations Strategy The North Sumatra Regional Police in Improving a Positive Image in the Community has fulfilled the theory of Harwood Childs (2008), including: First, publish positive news using online media and media social. Second, carry out an inviting strategy by interacting directly with the community to carry out socialization activities, education, and making a podcast. Third, clarifying or providing a statement of rebuttal in response to a phenomenon or incident that can cause unrest in the community, the steps taken are in the form of Quick Response, Social Media Patrol (Social Media), and inviting journalists/press to clarify the news. Fourth, carrying out actions or activities that can increase public trust based on human interest activities, and conducting morning roll call reports.
Kinerja Dinas Pekerjaan Umum dan Penataan Ruang Provinsi Sumatera Utara dalam Pemeliharaan Jalan Di Kecamatan Medan Marelan Ardani, Debby; Thamrin, Muhammad Husni
Innovative: Journal Of Social Science Research Vol. 4 No. 2 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i2.9627

Abstract

Tujuan dalam penelitian ini yaitu untuk mengetahui kinerja Dinas Pekerjaan Umum dan Penataan Ruang Provinsi Sumatera Utara dalam pemeliharaan jalan di Kecamatan Medan Marelan. Metode penelitian yang digunakan dalam penelitian ini adalah penelitian deskriptif dengan pendekatan kualitatif. Teknik pengumpulan data yang digunakan yaitu dengan cara wawancara, observasi dan dokumentasi. Teknik analisis data berupa reduksi data, penyajian data, dan penarikan kesimpulan. Teori yang digunakan untuk mengukur kinerja dalam penelitian ini yaitu teori Agus Dwiyanto yaitu Produktivitas, Kualitas Layanan, Responsivitas, Responsibilitas, dan Akuntabilitas. Hasil dari penelitian ini menunjukkan bahwa kinerja Dinas Pekerjaan Umum dan Penataan Ruang Provinsi Sumatera Utara dalam Pemeliharaan Jalan di Kecamatan Medan Marelan belum optimal, apabila dilihat dari segi produktivitas seharusnya sumber daya manusia yang bersangkutan dalam kegiatan tersebut memiliki kemampuan dan kompetensi yang baik dalam menyusun perencanaan hingga pelaksanaan kegiatan pemeliharaan jalan. Kemudian apabila dilihat dari segi kualitas layanan, DPUPR Bina Marga belum optimal dikarenakan masih terjadinya kerusakan jalan setelah dilakukannya perbaikan. Apabila dilihat dari segi responsivitas, dinas tersebut telah melakukan pemeliharaan jalan segera sesuai dengan kondisi kerusakan jalan yang terjadi di Kecamatan Medan Marelan. Dari segi responsibilitas, pemeliharaan jalan yang dilakukan oleh dinas sudah sesuai dengan standar dan pedoman yang berlaku, sesuai dengan perencanaan strategis dan rencana kerja yang telah ditetapkan, serta mengacu pada Peraturan Menteri tentang Tata Cara dan Penilikan Jalan. Terakhir apabila dilihat dari segi akuntabilitas sudah dijalankan kegiatan sesuai dengan kepentingan masyarakat yang dituangkan dalam dokumen Rencana Usulan Pokok pikiran DPRD. Adapun saran yang dapat diberikan yaitu untuk meningkatkan kualitas sumber daya manusia, serta meningkatkan kualitas layanan dengan cara memanfaatkan informasi yang ada dengan sebaik mungkin untuk digunakan sebagai bahan perencanaan, pelaksanaan hingga tahap evaluasi dalam pemeliharaan jalan.
Menakar Partisipasi Politik Masyarakat Kota Medan Terhadap Pemilihan Walikota Medan Tahun 2020 Nasution, Faiz Albar; Thamrin, Muhammad Husni; Ritonga, Alwi Dahlan
Politeia: Jurnal Ilmu Politik Vol. 12 No. 2 (2020): Politeia: Jurnal Ilmu Politik
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (666.929 KB) | DOI: 10.32734/politeia.v12i2.3955

Abstract

This study examines the political participation of the Medan City community to the Medan mayor elections. One indicator of the success of the elections, can be seen from the community participation in the exercise of the right of choice. However, voters ' participation in Medan city elections since reform to date, tends to have a low level of participation. The phenomenon, quite indicating that the community of the city of Medan has no orientation in using the right to select the regional head election. Therefore, the estimative participation of voters in the city elections in Medan year 2020 interesting to learn, to be a reference and reflection material in the press of the number of abstainers in Medan. This research is done by a qualitative method of descriptive. Data collection techniques using secondary data in the form of journals, documents, newspapers and primary data through in-depth interviews to the informant that originated from the agency of elections, political and social organisations. Data analysis using the Miles and Huberman techniques are: data reduction, data display and draw conclusions. The results of the study showed the community participation in Medan is dominated by participation in voting and total apathy. In addition, the factors that determine the level of participation in the upcoming elections 2020 are; Government, the party's role in political recruitment and the update of voters data.