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All Journal Indonesian Journal of Business and Entrepreneurship (IJBE) EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Akuntansi dan Pajak AdBispreneur JURISMA: Jurnal Riset Bisnis & Manajemen J-Dinamika: Jurnal Pengabdian Kepada Masyarakat Business Innovation and Entrepreneurship Journal Kumawula: Jurnal Pengabdian Kepada Masyarakat Dinasti International Journal of Education Management and Social Science Jurnal Investasi Jurnal Syntax Imperatif : Jurnal Ilmu Sosial dan Pendidikan Jurnal Disrupsi Bisnis Jurnal Terapan Manajemen dan Bisnis Jurnal Manajemen Sains dan Organisasi (JMSO) Entrepreneur : Jurnal Bisnis Manajemen dan Kewirausahaan Bahtera Inovasi Jurnal USAHA Jurnal Bisnis dan Manajemen (JBM) JAMBURA: JURNAL ILMIAH MANAJEMEN DAN BISNIS Jurnal Riset Ilmu Ekonomi dan Bisnis Jurnal Bisnis dan Kewirausahaan ITQAN: Journal of Islamic Economics, Management, and Finance Journal Research of Social Science, Economics, and Management Eduvest - Journal of Universal Studies Journal of Multi Disciplines Science IIJSE
Ratih Purbasari, Ratih
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Religion Aerospace Engineering Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Health Professions Languange, Linguistic, Communication & Media Neuroscience Nursing Social Sciences Other

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Corporate Entrepreneurship at Toserba Yogya as A Driver of Innovation in the Face of Digitalization Nurhadi, Dhifan Fadhilah Rizky; Purbasari, Ratih; Purnomo, Margo
Journal of Multi-Disciplines Science Vol. 3 No. 1 (2025): Journal of Multi-Disciplines Science
Publisher : Indo Consultan Energi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59921/icecomb.v3i1.42

Abstract

This study investigates the impact of Corporate Entrepreneurship on driving innovation and facilitating digital adaptation at PT Akur Pratama (Toserba Yogya), a leading player in Indonesia's retail industry. Using a descriptive qualitative method, the research draws on secondary data sources such as academic books, scientific journals, media articles, and company reports. This approach provides an in-depth understanding of how Corporate Entrepreneurship has been employed to enhance Toserba Yogya's operational efficiency, customer-oriented innovation, and market competitiveness through digital initiatives like e-commerce and mobile applications. The findings reveal that Corporate Entrepreneurship has significantly bolstered the company's ability to navigate the digital transformation, resulting in improved performance, higher customer satisfaction, and industry recognition with Superbrand Indonesia and Top Brand Award awards. The study underscores the role of continuous innovation and adaptation in maintaining competitiveness and achieving sustainable growth in the evolving retail landscape.
Dinamika Intrapreneurship di Perusahaan Denim Earthy Genova: Suatu Pendekatan Kualitatif Salsabila, Nardina; Purnomo, Margo; Purbasari, Ratih
Bahtera Inovasi Vol 8 No 2 (2024): Jurnal Bahtera Inovasi
Publisher : Program Studi Manajemen FEBM UMRAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/bi.v8i2.7277

Abstract

This study examines the dynamics of intrapreneurship at Earthy Genova, a denim company that relies on both online and offline sales. Intrapreneurship, which involves innovation and employee initiative, plays a critical role in developing more creative and responsive marketing strategies to adapt to market changes. This research uses a qualitative method with an in-depth case study design, where data is collected through observation and semi-structured interviews with the company's owner. The findings reveal that intrapreneurial experiences at Earthy Genova have improved product and service quality, strengthened customer loyalty, and enhanced the company’s competitiveness in the denim industry. Innovations, such as the development of premium denim products and a customer-oriented approach, have significantly contributed to the company's success. The study concludes that intrapreneurship is a key factor in Earthy Genova's ability to navigate the challenges of the dynamic fashion industry. This research provides important insights for other e-commerce businesses regarding the importance of innovation and managerial capabilities in maintaining customer loyalty.
PERAN BUDAYA ORGANISASI DALAM MANAJEMEN KONFLIK PADA TEMPAT KERJA DI ERA DIGITAL Fauzi, Khaleeva Aqeyla; Purbasari, Ratih
Jurnal Bisnis dan Manajemen (JBM) JBM Vol 20 (2024): Issue 2
Publisher : Faculty of Economics and Business University of Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jbm.v20i2.2285

Abstract

Konflik di tempat kerja adalah tantangan umum yang mempengaruhi produktivitas dan harmoni organisasi. Penelitian ini mengeksplorasi peran budaya organisasi dalam manajemen konflik di tempat kerja. Sebagai sistem nilai bersama, budaya organisasi berpengaruh pada munculnya, perkembangan, dan penyelesaian konflik. Metode penelitian kualitatif melibatkan wawancara, observasi, dan analisis dokumen. Temuan menunjukkan bahwa budaya organisasi memengaruhi persepsi terhadap konflik dan strategi penyelesaiannya. Penelitian ini memberikan wawasan tentang bagaimana budaya organisasi dapat membentuk lingkungan kerja yang produktif dan harmonis. Implikasinya dapat membantu praktisi dan pemimpin mengembangkan strategi manajemen konflik yang sesuai dengan budaya mereka, meningkatkan efektivitas penyelesaian konflik di tempat kerja. Kata Kunci : Manajemen Konflik, Budaya Organisasi, Tempat Kerja Abstract Workplace conflict is a common challenge that impacts organizational productivity and harmony. This research explores the role of organizational culture in managing workplace conflicts. As a shared value system, organizational culture influences the emergence, development, and resolution of conflicts. The qualitative research method involves interviews, observations, and document analysis. Findings indicate that organizational culture affects perceptions of conflict and resolution strategies. This study provides insights into how organizational culture can shape a productive and harmonious work environment. Its implications can assist practitioners and leaders in developing conflict management strategies aligned with their culture, enhancing conflict resolution effectiveness in the workplace. Keywords: Conflict Management, Organizational Culture, Workplace
Pengaruh Dimensi Corporate entrepreneurship dan Performa Firma: Sebuah Studi Kualitatif Kirana, Indah Pramesthi; Purnomo, Margo; Purbasari, Ratih
Entrepreneur: Jurnal Bisnis Manajemen dan Kewirausahaan Vol. 5 No. 3 (2024): November
Publisher : Program Studi Manajemen Fakultas Ekonomika dan Bisnis Universitas Majalengka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31949/entrepreneur.v5i3.9216

Abstract

Corporate entrepreneurship is an entrepreneurial activity done at a well-established firm level, to help the firm adjust to the dynamic market by pushing the innovation ability and venturing for business in the company. Despite being interestingly important, not many companies realize how important corporate entrepreneurial mindset is for the sustainability of the business. This research aims to prove how Corporate entrepreneurship and its dimensions can shape the firm’s reputation and growth for a long time. This research was done by the systematic literature review (SLR) method from well-reputed journal articles based on the SCOPUS database to prove the effectiveness of Corporate entrepreneurship dimensions over firm performance. From this research, we found that Corporate entrepreneurship will affect the firm’s performance, especially financial performance. The dimensions created a mindset of proactiveness that will lead to the wish for further research that focused on the Corporate entrepreneurship dimensions with more varied sectors and wider countries on the scope.
Dampak Implementasi Kebijakan Pajak atas Ekonomi Digital terhadap Perilaku Konsumsi Generasi Z Zahrotun Nisa, Ike; Purbasari, Ratih
Jurnal Akuntansi dan Pajak Vol 25, No 2 (2024): JAP, Vol. 25, No. 02, Agustus 2024 - Januari 2025
Publisher : ITB AAS INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jap.v25i2.15316

Abstract

The taxation policy on the digital economy has garnered increasing attention in various countries, including Indonesia, in line with the rapid growth of digital transactions. This article examines the impact of the implementation of such tax policies on the consumption behavior of Generation Z, known as a digital-native group highly dependent on online services and digital shopping. The study identifies how the application of taxes on digital products and services, such as e-commerce, streaming, and apps, influences Generation Z’s purchasing power and consumption decisions. Using statistical data and case studies of digital tax policies from several countries, the article finds that these policies tend to make Generation Z more selective and sensitive to price changes. Furthermore, the research highlights the challenges faced by governments in balancing the objective of increasing national revenue with efforts to maintain consumer purchasing power. These findings are expected to provide valuable insights for policymakers and industry players in formulating strategies that support the growth of the digital economy without hindering the consumption of younger generations.
Intrapreneurship And Business Perfomance In Supporting Rebranding: A Case Study Of Day With Dya Akyas, Ghina Annisa; Purbasari, Ratih; Purnomo, Margo
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 2 (2025): April
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v13i2.7212

Abstract

A medium-sized business from Bandung, Indonesia, namely Day with Dya brand, which has been operating since 2017, has experienced failure in its business journey and then decided to carry out a gradual rebranding in 2023. This study aims to examine the relationship between intrapreneurship and business performance in supporting the rebranding of Day with Dya. This study uses a qualitative description (QD) method that can discuss the learning journey and descriptions of experiences involving interviews with the owner of Day with Dya named Datu Adrian discussing the case study of Day with Dya rebranding according to intrapreneurial behavior and the impact on the business performance side. Document analysis was also carried out from visual sources, such as photos and videos via Instagram. The results of the study confirmed that the rebranding of the medium-sized business brand Day with Dya was supported by intrapreneurship in running its business, which could improve its brand performance.
Dampak Implementasi Kebijakan Pajak atas Ekonomi Digital terhadap Perilaku Konsumsi Generasi Z Zahrotun Nisa, Ike; Purbasari, Ratih
Jurnal Akuntansi dan Pajak Vol. 25 No. 2 (2024): JAP, Vol. 25, No. 02, Agustus 2024 - Januari 2025
Publisher : ITB AAS INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The taxation policy on the digital economy has garnered increasing attention in various countries, including Indonesia, in line with the rapid growth of digital transactions. This article examines the impact of the implementation of such tax policies on the consumption behavior of Generation Z, known as a digital-native group highly dependent on online services and digital shopping. The study identifies how the application of taxes on digital products and services, such as e-commerce, streaming, and apps, influences Generation Z’s purchasing power and consumption decisions. Using statistical data and case studies of digital tax policies from several countries, the article finds that these policies tend to make Generation Z more selective and sensitive to price changes. Furthermore, the research highlights the challenges faced by governments in balancing the objective of increasing national revenue with efforts to maintain consumer purchasing power. These findings are expected to provide valuable insights for policymakers and industry players in formulating strategies that support the growth of the digital economy without hindering the consumption of younger generations.
Ethics and Leadership: Examining the Roles of Honesty and Integrity Aditama, Muhammad Nabil; Purbasari, Ratih; Raharja, Sam'un Jaja; Muhyi, Herwan Abdul
Jurnal Manajemen Sains dan Organisasi Vol. 6 No. 1 (2025)
Publisher : Fakultas Ekonomi dan Bisnis, Universitas Palangka Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Objective – This literature review aims to examine the importance of honesty and integrity in the practice and theories of leadership, and how both are fundamentally attached to the concept itself, particularly to the types of leadership that are characterized by the presence of ethics.Design/Methodology/Approach – It is written to elaborate the existing literatures on this very topic in a systematic manner and to examine them thematically, creating an organized discussions on how the understanding of the correlation of those two qualities with leadership developed.Findings – This paper elaborates on the very definition of leadership; how different perspectives may define the concept differently and how it shapes the practice of leadership itself. It highlights the gaps in previous theorization of transformational leadership and how it does not place heavy emphasis on moral values such as honesty and integrity. Furthermore, it explains the various perspectives on honesty and integrity and their connection to leadership, how the two qualities shape both the leader as the moral agent and the people or the organization as the extension of the given leader.Implications – Integrity and Honesty are indeed fundamental to leadership and its overall practice and theorization.
Pengaruh Dinamika Kelompok terhadap Kinerja Tim di Era Bisnis Modern Fathiha, Erika Azzahra; Raharja, Sam’un Jaja; Muhyi, Herwan Abdul; Purbasari, Ratih
Jurnal USAHA Vol 6, No 1 (2025): Juni
Publisher : Universitas Indraprasta PGRI Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30998/juuk.v6i1.3537

Abstract

Bisnis modern dituntut untuk beradaptasi dengan cepat terhadap perubahan yang terjadi di lingkungan bisnis yang dinamis. Hal ini menuntut perusahaan untuk mengelola sumber daya manusia dengan efektif, mengingat pentingnya hubungan antar individu dalam tim yang beragam. Dinamika kelompok yang ada dalam tim akan mempengaruhi interaksi serta kolaborasi antar anggota yang pada gilirannya berdampak pada kinerja tim secara keseluruhan.  Penelitian ini adalah kajian berdasarkan literatur dari berbagai sumber dan referensi penelitian sebelumnya. Penting untuk perusahaan mengelola dinamika kelompok dengan baik agar tim dapat bekerja secara optimal, menghadapi tantangan dengan lebih baik, dan mendorong terciptanya inovasi.
Customer Satisfacion as A Predictor of Repurchase Intention Abeglass Using The customer Satisfaction Index Hasanah, Mia Ayu Yulianti; Kostini, Nenden; Purbasari, Ratih
Dinasti International Journal of Education Management And Social Science Vol. 5 No. 5 (2024): Dinasti International Journal of Education Management and Social Science (June
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v5i5.2762

Abstract

Customer satisfaction is a key factor in determining whether consumers will return to buy a product or use a particular service. To build long-term relationships with customers, customer satisfaction is needed so that it can encourage repurchase intention. This is very important in an increasingly competitive and dynamic business world. The point of this research is to explore the influence of customer satisfaction on the repurchase intention of Abeglass' domestic customers and measure the level of Abeglass's Customer Satisfaction Index. This research uses a quantitative approach with a descriptive-verification research type. The Customer Satisfaction Index (CSI) method and simple linear regression are the analysis systems used in this research. The research results show that customer satisfaction influences repurchase intention for Abeglass products by 60.4%, with the remaining 39.6% influenced by other factors. The Customer Satisfaction Index results were 89.57% which were interpreted as indicating very satisfied criteria. Apart from that, there is also a gap in the assurance dimension of -0.35.
Co-Authors Achmada, Aurora Yupita Aditama, Muhammad Nabil Akbar, Rizki Surya Akyas, Ghina Annisa Bunga Paramita Chandra, Wijaya Erna Maulina Fadhilah, Azka Fathiha, Erika Azzahra Fauzi, Khaleeva Aqeyla Ginanjar*, Jajang Hasanah, Mia Ayu Yulianti Haurannisa, Alifa Sakina Herwan Abdul Muhyi Kirana, Indah Pramesthi Lenasari, Rekha Puspa Linda Kurniawati, Linda Mahira, Siti Alyqha Margo Purnomo Megayanti, Putri Mooduto, Bianti F. F. Nadhiva, Meliniarta Nenden Kostini Ning Rahayu Novel, Nurlillah Novianti, Reva Nurdin, Mahmud Nurhadi, Dhifan Fadhilah Rizky Nurillah Jamil Achmawati Novel Nuryati, Marita Sri Pawindru, Rafly Priyanka, Ellissa Rahardja, Sam'un Jaja Rahayu, Helmy Ratnasari, Bunga Ayu Salsabila, Nardina Sam'un Jaja Raharja Setianti, Elisa Sukmadewi, Rani Suwandi, Imam Tetty Herawaty, Tetty Waliyyan, Urfan Zaenal Muttaqin Zahrotun Nisa, Ike