Article Per Year (5 Year)
p-Index From 2020 - 2025
14.769
P-Index
This Author published in this journals
All Journal Lingua Didaktika: Jurnal Bahasa dan Pembelajaran Bahasa Language Circle : Journal of Language and Literature Al-Lisan LingTera EDUCAFL : E-Journal of Education of English as a Foreign Language Englisia Journal VIVID Journal of Language and Literature Proceeding SENDI_U Journal of English and Education Anglo-Saxon : Jurnal Ilmiah Program Studi Pendidikan Bahasa Inggris International Journal of Humanity Studies (IJHS) ISLLAC : Journal of Intensive Studies on Language, Literature, Art, and Culture Jurnal Ilmiah Ekonomi Islam ETERNAL(english, teaching, learning, and Research Journal) CaLLs : Journal of Culture, Arts, Literature, and Linguistics LET: Linguistics, Literature and English Teaching Journal LLT Journal: A Journal on Language and Language Teaching Dinamisia: Jurnal Pengabdian Kepada Masyarakat Globish: An English-Indonesian Journal for English, Education, and Culture JET (Journal of English Teaching) Adi Buana Journal of English Teaching, Applied Linguistics and Literatures (JETALL) Journal of Pragmatics Research Rainbow : Journal of Literature, Linguistics and Cultural Studies JENTERA: Jurnal Kajian Sastra JET (Journal of English Teaching) Acuity : Journal of English Language Pedagogy, Literature and Culture Polingua : Scientific journal of Linguistics, Literature and Language Education Borneo Journal of English Language Education Jurnal Ilmiah Edunomika (JIE) Journal of Language, Literature, and Teaching Elsya : Journal of English Language Studies IALLTEACH (Issues In Applied Linguistics & Language Teaching) Pioneer: Journal of Language and Literature Budimas : Jurnal Pengabdian Masyarakat Journal of English Teaching and Applied Linguistics (JETAL) Anaphora: Journal of Language. Literary and Cultural Studies Journal Of English Literature, Linguistic, and Education (JELLE) SALEE: Study of Applied Linguistics and English Education Jurnal Pendidikan Bahasa Inggris Proficiency ENGLISH FRANCA : Academic Journal of English Language and Education International Journal of Computer and Information System (IJCIS) ELP (Journal of English Language Pedagogy) Journal of English Education Program (JEEP) Foremost Journal ELTALL: English Language Teaching, Applied Linguistic and Literature Al-Lisan: Jurnal Bahasa JASL - Journal of Applied Studies in Language Journal of English Language Teaching, Linguistics, and Literature Studies Jurnal Educative: Journal of Educational Studies Journal of English Language Teaching, Linguistics and Literature (JETLEE) Widyaparwa Saree : Research in Gender Studies TEFLICS Langue Indonesian Review of English Education, Linguistics, and Literature Journal of English Language and Pedagogy (JELPA) ABDI UNISAP: Jurnal Pengabdian Kepada Masyarakat Journal of Language Intelligence and Culture Erudita: Journal of English Language Teaching English Edu: Journal of English Teaching and Learning Salience: English Language, Literature, And Education Journal
Tira Nur Fitria, Tira Nur
Unknown Affiliation
Religion Arts Humanities Automotive Engineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Languange, Linguistic, Communication & Media Physics Social Sciences Other

Published : 126 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 9 Documents
Search
Journal : Jurnal Ilmiah Ekonomi Islam

 1 
Sistem Pengupahan Pada Karyawan dalam Prespektif Islam marimin, agus; Sumadi, Sumadi; Fitria, Tira Nur
Jurnal Ilmiah Ekonomi Islam Vol 10, No 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.15206

Abstract

This research aims to determine the wage system and the application of the wage system from an Islamic perspective at the manufacturing company PT Anugrah Jaya Utama Karanganyar. This research uses a descriptive method with a qualitative approach. Data collection techniques in this research used literature survey, observation and interview techniques. The result of this research is that the amount of employee salaries is in accordance with work wages, both per day and per month have the same salary. The time for paying salaries is also timely according to Islamic law so that wages are given before the sweat dries. According to the Islamic view, the manufacturing company PT Anugrah Jaya Utama Karanganyar cannot be said to be completely good, because the values in Islam have not been fully fulfilled. Wage determination can be seen from a fair and appropriate perspective when everyone has the same salary and salary can be categorized as a living wage which consists of 3 aspects, namely adequate food, clothing and shelter.
Sistem Pengupahan Pada Karyawan dalam Prespektif Islam marimin, agus; Sumadi, Sumadi; Fitria, Tira Nur
Jurnal Ilmiah Ekonomi Islam Vol. 10 No. 3 (2024): JIEI : Vol.10, No.3, 2024
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v10i3.15206

Abstract

This research aims to determine the wage system and the application of the wage system from an Islamic perspective at the manufacturing company PT Anugrah Jaya Utama Karanganyar. This research uses a descriptive method with a qualitative approach. Data collection techniques in this research used literature survey, observation and interview techniques. The result of this research is that the amount of employee salaries is in accordance with work wages, both per day and per month have the same salary. The time for paying salaries is also timely according to Islamic law so that wages are given before the sweat dries. According to the Islamic view, the manufacturing company PT Anugrah Jaya Utama Karanganyar cannot be said to be completely good, because the values in Islam have not been fully fulfilled. Wage determination can be seen from a fair and appropriate perspective when everyone has the same salary and salary can be categorized as a living wage which consists of 3 aspects, namely adequate food, clothing and shelter.
Islamic Banking Digitalization: Challenges and Opportunities in the Era of Industrial Revolution 4.0 Fitria, Tira Nur
Jurnal Ilmiah Ekonomi Islam Vol. 11 No. 01 (2025): JIEI : Vol.11, No. 01, 2025
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v11i1.16855

Abstract

This research describes the implementation of Islamic banking digitalization and its challenges and opportunities. This study employs a qualitative research approach with a library research method. The implementation of digitalization in Islamic banking has significantly improved the efficiency, accessibility, and compliance of financial services with Islamic principles. The digitalization of Islamic banking in Indonesia is significantly transforming the financial landscape, making Sharia-compliant financial services more accessible, efficient, and secure. Through technological advancements such as mobile banking, AI, blockchain, and fintech innovations, Indonesia is strengthening its position as a global leader in the Islamic finance industry. By integrating mobile banking, fintech solutions, blockchain, AI, big data, and digital microfinance, Islamic banks can offer modern, Sharia-compliant financial services to a broader audience. However, continuous innovation and regulatory compliance are necessary to ensure that digital Islamic banking remains aligned with ethical and Islamic financial principles. From an Islamic perspective, digitalization in Islamic banking is seen as an opportunity to enhance financial accessibility, transparency, and ethical finance while adhering to Sharia principles. However, careful implementation is required to ensure that digital financial services do not contradict Islamic laws regarding riba, gharar, and maysir. By leveraging technology responsibly, Islamic banking can thrive in the digital era while upholding the values of justice, trust, and economic equity as prescribed in Islamic teachings. The digitalization of Islamic banking presents both challenges and opportunities. On the one hand, banks must overcome regulatory hurdles, cybersecurity risks, digital literacy gaps, and competition from conventional financial institutions. On the other hand, digitalization offers vast potential to expand accessibility, improve efficiency, foster financial innovation, and reach global markets. By embracing technological advancements while adhering to Islamic finance principles, Islamic banks can position themselves as key players in the future of digital finance. Through strategic planning and innovation, Islamic banking can bridge the gap between modern financial technology and ethical, Sharia-compliant banking solutions, ensuring sustainable growth in the digital era. The digitalization of Islamic banking offers significant opportunities for society, including increased access to financial services, ethical investment options, and greater economic participation. However, challenges such as cybersecurity threats, lack of digital literacy, and ensuring regulatory compliance must be addressed. By taking proactive steps to educate themselves, practice safe online banking, and support Sharia-compliant digital solutions, individuals and businesses can fully harness the potential of Islamic digital banking while upholding Islamic financial principles.
E-Commerce Marketing Strategies: Exploring Promotional Tools in the Muslim Fashion Industry Fitria, Tira Nur
Jurnal Ilmiah Ekonomi Islam Vol. 11 No. 02 (2025): JIEI : Vol. 11, No. 02, 2025
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v11i02.16968

Abstract

This research explains E-commerce marketing strategies as promotional tools in the Muslim fashion industry. This research adopts a qualitative approach, focusing on library research as the primary data collection method. The analysis shows that the use of e-commerce in the Muslim fashion industry has revolutionized how products are marketed, sold, and purchased. The convenience, reach, and effectiveness of online platforms have made e-commerce a vital tool for Muslim fashion brands seeking to grow their business. By utilizing e-commerce, Muslim fashion sellers can expand their reach, provide a convenient shopping experience for consumers, and adapt to the growing demand for modest clothing globally. In the future, as e-commerce continues to evolve, it will play an even greater role in shaping the future of Muslim fashion. E-commerce platforms like TikTok and Shopee play a crucial role in helping businesses in the digital era. By providing access to a wider market, ease of marketing, direct interaction with consumers, operational efficiency, lower marketing costs, and the ability to build consumer trust, these platforms have become invaluable tools for business owners, particularly in the Muslim fashion sector. E-commerce enables businesses to thrive in the global market and adapt to the needs and expectations of today’s consumers. Both TikTok and Shopee play crucial roles in Muslim fashion marketing. TikTok provides an opportunity for brands to create engaging and creative content, build more personal relationships with their audience, and leverage influencer power to reach a wider market. Meanwhile, Shopee offers an e-commerce platform that facilitates more practical transactions and various promotional tools to help brands increase sales. Together, these platforms offer a strong and comprehensive marketing approach for the Muslim fashion industry in the digital age. By marketing their products on TikTok and Shopee simultaneously, sellers can optimize their market reach, leverage various marketing formats, and reduce the risks associated with relying on a single platform. These two platforms offer complementary benefits, with Shopee offering easy direct shopping and TikTok providing opportunities for creative and interactive brand awareness. In this competitive digital era, using both platforms can be an extremely effective strategy for achieving success in selling Muslim fashion products. Islamic economics or Shariah economics is an economic system based on Islamic principles, which includes justice, transparency, and sustainability. In the context of e-commerce, such as platforms like TikTok and Shopee, the application of Islamic or Shariah principles can be seen in several key aspects. From the perspective of Islamic economics or Shariah economics, the use of e-commerce platforms such as TikTok and Shopee in marketing Muslim fashion can be a beneficial opportunity as long as Shariah principles are correctly implemented. This includes fairness in transactions, avoidance of riba, honesty in marketing, prohibition of exploitation, and fulfilling zakat obligations. By adhering to these principles, e-commerce can become a permissible and sustainable tool for marketing Muslim fashion products, which is not only profitable but also ethical and in line with Islamic teachings.
Women in Political Leadership: An Islamic Economic Perspective on Women's Empowerment, Gender Justice and Socio-Economic Welfare Fitria, Tira Nur
Jurnal Ilmiah Ekonomi Islam Vol. 11 No. 02 (2025): JIEI : Vol. 11, No. 02, 2025
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v11i02.17012

Abstract

This research explores the role of women in political leadership from an Islamic economic perspective, focusing on the interconnectedness of women's empowerment, gender justice, and the socio-economic welfare of the ummah. This research adopts a library research design. The analysis shows that Islamic teachings support women's political leadership, emphasizing justice, competence, and adherence to Islamic values, which include principles of equality, communal welfare, and social well-being. Women's empowerment in Islam is rooted in the recognition of their right to lead and influence society, which is essential for achieving socio-economic development. Through political empowerment, women can shape policies that benefit marginalized communities and promote public welfare. Case studies from Muslim-majority countries, such as Indonesia, demonstrate how women leaders have driven significant reforms in education, poverty alleviation, and economic stability. However, cultural norms, gender stereotypes, institutional barriers, and discriminatory laws still hinder women's political participation. Overcoming these challenges requires societal, legal, and educational reforms based on Islamic principles of justice and equity. Gender justice in Islamic economics advocates for fairness, equality, and dignity, ensuring that both men and women have equal rights, including leadership opportunities. Islamic economic values such as maslahah (public welfare) and balance support women’s inclusion in political leadership, emphasizing competence and ethical governance over gender. Gender justice initiatives, including equal education and employment opportunities, have led to increased participation of women in politics and the workforce, promoting more inclusive socio-economic development. Women's leadership is pivotal in promoting the welfare of the ummah by contributing diverse perspectives to decision-making, particularly on issues like education, healthcare, and poverty alleviation. This involvement enhances inclusive policy-making, aligned with Islamic principles of justice and social welfare. Women's political leadership is crucial for achieving socio-economic prosperity. Women leaders advocate for equitable access to resources, human capital development, and social safety nets, which help reduce inequality and ensure that economic benefits are shared across all segments of society. Gender-sensitive policies, such as fair wages and education reforms, contribute to economic growth and poverty reduction. Despite significant progress, women may still face barriers to leadership due to gender biases, restrictive cultural norms, and patriarchal systems. However, Islamic teachings offer support for overcoming these challenges, emphasizing justice, equality, and the dignity of both men and women. In Indonesia, women's political leadership has grown significantly, with more women now holding positions in the executive, legislative, and judicial branches. This shift reflects societal changes, legal reforms, and a global commitment to gender equality. Islamic economic frameworks provide a foundation for policies that promote women's rights and leadership, supported by Islamic values of adl (justice), musawat (equality), maslahah (social welfare), and maqasid al-shari’ah (objectives of Islamic law).
A Working Wife: An Islamic Economic Perspective on Women’s Economic Participation in Household and Workforce Fitria, Tira Nur
Jurnal Ilmiah Ekonomi Islam Vol. 11 No. 03 (2025): JIEI : Vol. 11, No. 03, 2025
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v11i03.17112

Abstract

This research explores and analyzes the role of working wives in Indonesia from an Islamic economic perspective, focusing on their dual economic participation in both the household and the workplace. This research employs a library research design that relies on the collection and analysis of existing data and literature. Islamic teachings emphasize women's essential roles in both family and society, encouraging their participation in education, business, and public life within ethical boundaries. Historically, Islamic law granted women rights such as property ownership and financial independence, as seen in the example of Khadijah, the Prophet Muhammad’s wife. However, patriarchal cultural practices have often limited these rights. Despite this, Islamic economics supports women's economic engagement through principles like adl (justice), maslahah (public welfare), and Khilafah (stewardship), promoting equality and shared responsibility in managing resources. Women in Muslim societies face challenges such as societal norms that prioritize domestic roles, and limiting access to education, employment, and leadership positions. Balancing work and home responsibilities creates a "double burden," compounded by a lack of supportive workplace policies and gender biases in male-dominated industries. To overcome these barriers, comprehensive legal reforms and inclusive policies are necessary. Islamic economic principles offer a framework for women’s empowerment, promoting their involvement in the workforce and entrepreneurship through policies ensuring equal access to education, fair wages, and opportunities. Islamic teachings also support women’s rights to property, inheritance, and financial independence, fostering an inclusive society. These principles guide policies that ensure justice and equity, addressing gender disparities and enabling women to contribute to societal and economic development. In Indonesia, women contribute significantly to household economies through activities like managing finances and running small businesses. In the workforce, women are increasingly active in diverse sectors, though challenges like gender pay gaps and limited leadership representation persist. Islamic economic values guide efforts toward fairness and inclusivity, with organizations supporting women's empowerment through education, microfinance, and vocational training. Holistic empowerment, combining economic, educational, and social well-being, allows women to contribute meaningfully to both family and society. Promoting women’s economic participation in both the household and workforce involves efforts to enable women to actively engage in economic activities in two main areas: the household and the formal workforce. In the household, women contribute by managing finances, caregiving, child-rearing, and running home-based businesses. These contributions should be recognized and supported with resources and opportunities to manage household roles efficiently. In the workforce, women must have equal access to job opportunities, leadership roles, entrepreneurship, and fair wages, requiring the elimination of barriers like gender discrimination, unequal pay, and limited access to leadership positions.
The Profession of Content Creator in the Sharia-Compliant Creative Economy: Opportunities, Challenges, and Islamic Business Ethics on the Commercialization of Halal Content Fitria, Tira Nur
Jurnal Ilmiah Ekonomi Islam Vol. 11 No. 03 (2025): JIEI : Vol. 11, No. 03, 2025
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v11i03.17242

Abstract

This research describes the profession of content creator in the sharia-compliant creative economy including opportunities, challenges, and Islamic business ethics on the commercialization of halal content. This study employs a library research design. Content creators in the halal creative economy have diverse opportunities to produce Sharia-compliant content. They can support community needs, promote Islamic ethics, and empower the ummah. When adhering to Islamic principles, content creation is a legitimate, halal profession with strong potential for da’wah, education, and positive social impact. In Islamic economics, content creators can be known as digital entrepreneurs who contribute to the halal economy by producing and sharing knowledge, ethical values, and halal products via online platforms. They promote Islamic teachings and ethical lifestyles while avoiding prohibited elements like riba (interest) and gambling. Acting as informal da’wah agents, they ensure their income is halal by adhering to honesty, transparency, and accountability. Content creators foster halal consumerism, connect Sharia-compliant businesses with Muslim consumers, and incorporate social good, making their role both economic and moral. As key players in the Sharia-compliant creative economy, these creators act as digital preachers, educators, and entrepreneurs, sharing Islamic teachings through relatable content and monetizing via halal, ethical methods. By collaborating with halal brands, they help build a value-driven digital ecosystem that bridges tradition and modernity, empowering Muslim communities and advocating ethical media practices aligned with Maqasid al-Shariah. This profession balances economic success with spiritual fulfillment. Content creators engage in diverse niches such as Islamic education, modest fashion, halal product reviews, mental health, and finance, using platforms like YouTube and podcasts to reach wider audiences. Their work supports community needs, promotes Islamic ethics, and contributes positively to a faith-driven digital economy. Content creation is halal and legitimate when following Sharia principles, avoiding haram content, and guided by sincere intention (niyyah). Creators must maintain modesty, respect gender norms, and prevent riya’ (showing off). Despite opportunities from a growing global Muslim audience and halal market, creators face challenges including Sharia compliance, ethical-commercial balance, community criticism, limited halal monetization, and technical barriers. Navigating these demands requires resilience and innovation. Rooted in Islamic ethics—truthfulness, trust, justice, modesty, sincerity, and accountability—content creators help foster a just, value-driven economy, balancing material success with spiritual integrity and societal benefit. Supporting Sharia-compliant content creators requires clear halal guidelines, ethical training, halal sponsor connections, and transparent partnerships. Building community support, promoting halal consumer education, diversifying income, and collaborating with Islamic finance experts help creators grow responsibly and sustainably within Islamic principles.
More Than Just a Sticker: The Semiotic Analysis and Religious Dimensions of Indonesian Halal Labels Fitria, Tira Nur
Jurnal Ilmiah Ekonomi Islam Vol. 11 No. 04 (2025): JIEI : Vol. 11, No. 04, 2025
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v11i04.17923

Abstract

This study is to explore and analyse the semiotic meanings and religious dimensions embedded within Indonesian halal labels. This study employs a library research method. The semiotic interpretation of the halal logo using Roland Barthes’ model reveals the deeper cultural, religious, and ideological meanings behind its visual elements. This involves analyzing the signifier, signified, symbolic meaning, and cultural code embedded in its visual elements. More than just a regulatory mark, the halal logo serves as a powerful symbol that conveys spiritual and social significance to both Muslim and non-Muslim audiences. Even when presented as a small sticker, the halal label still functions as a meaningful signifier—it becomes a portable emblem of Islamic values, purity, and legitimacy that consumers actively seek and trust in various commercial settings. The semiotic analysis aims to uncover the deeper religious, cultural, and symbolic dimensions behind the visual elements of the halal logo. The signifiers—such as Arabic calligraphy, gunungan (mountain-like shapes) inspired by wayang, the use of purple color, and geometric balance—reflect Islamic values and national cultural identity. These elements convey signified meanings like religious legitimacy, spiritual dignity, and consumer trust. Together, they create a symbolic system representing purity, faith, and ethical consumption. The logo also reflects broader cultural codes, including Islamic law, national pride, consumer protection, and branding strategy, making it a powerful tool of communication. Moreover, halal labels hold strong religious significance—they guide Muslim consumers toward sharia-compliant products, support moral values, and act as instruments of religious identity and da’wah in everyday life and global markets. Understanding the semiotic and religious dimensions of halal labels is crucial because they not only inform purchasing decisions but also reflect deeper beliefs and cultural narratives embedded in modern society. Besides, the religious dimensions of Indonesian halal labels reflect deep-rooted Islamic values that extend beyond product certification. They ensure sharia compliance, foster consumer trust, and promote spiritual and ethical consumption. Halal labels serve as religious symbols that guide behavior, reinforce Muslim identity, and act as tools of governance and da’wah. Seen as a form of worship, halal consumption nurtures moral discipline and communal protection. These labels offer spiritual reassurance, symbolize divine blessing (barakah), and strengthen religious legitimacy. As identity markers, they help Islamize public spaces and encourage both Muslim solidarity and interfaith engagement. Ultimately, halal labels connect faith with modern commerce and support the spread of a halal lifestyle in global and local contexts.
Linguistic Strategies of Religious Framing in Islamic Crowdfunding Platforms Fitria, Tira Nur
Jurnal Ilmiah Ekonomi Islam Vol. 11 No. 05 (2025): JIEI : Vol. 11, No. 05, 2025
Publisher : ITB AAS INDONESIA Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jiei.v11i05.18325

Abstract

This research aims to explore how religious language and discourse strategies are employed in Indonesian Islamic crowdfunding platforms to construct persuasive religious framing. The primary focus is on how Quranic expressions, Islamic moral appeals, and religious vocabulary are integrated into online campaign content—such as websites and social media—to influence donor perceptions, build institutional trust, and inspire charitable behavior. Through this study, the goal is to gain deeper insight into how religious discourse serves as both a legitimizing force and a persuasive tool within the digital Islamic economy, particularly in shaping the Islamic identity and credibility of philanthropic platforms like Dompet Dhuafa. The qualitative analysis of Dompet Dhuafa’s crowdfunding campaign texts identifies several linguistic techniques used to frame charity as a spiritually significant and socially impactful act. These strategies include religious lexical choices rooted in Islamic jurisprudence, eschatological appeals to afterlife rewards, emotionally resonant language to foster a sense of community, and clear calls to action supported by credibility claims. Campaigns are also contextualized within the Islamic calendar to enhance relevance and urgency, while moral appeals tie giving to broader ethical goals like promoting justice and preventing social harm. These discourse patterns collectively position sedekah as not merely a donation but an expression of faith, communal solidarity, and ethical responsibility. In addition, the campaigns make effective use of Qur’anic and prophetic references to deepen their spiritual appeal and strengthen religious framing. Thematic elements such as reward multiplication, spiritual purification, and paradoxical religious logic—where giving leads to increase—are drawn from Islamic scripture and Hadith. These messages not only motivate giving through fear and hope related to the afterlife but also encourage sincere, humble, and intentional acts of charity. By incorporating prophetic authority and embedding sedekah within both personal piety and ethical commerce, Dompet Dhuafa’s linguistic strategies succeed in constructing a powerful religious narrative that connects divine accountability, social justice, and digital philanthropy in a uniquely Islamic way. The language used in Dompet Dhuafa’s crowdfunding campaign strategically blends emotional appeal, religious motivation, and institutional trust to encourage donations. It employs Islamic terms, Quranic verses, and hadiths to emphasize the spiritual benefits of charity. Through inclusive calls-to-action, moral persuasion, and cultural framing, the campaign positions giving as both a personal act of worship and a communal responsibility, reinforcing its credibility and aligning with Islamic values.
Co-Authors Abdullah Zailani Afdaleni Agus Marimin, Agus Aisah, Tutik Al Azizah, Khansa Al Muslim, Mujahid Azizah, Fadillah Nur Bayu Kurniawan Damayanti, Putri Ayu Dewi Muliasari Dewi Setyoningsih Eko Ari Wibowo Fatihah Wari Nurjanah Fitria Wulandari Hadi Samanto Hadi Samanto, Hadi Hadi, Samanto Hidayatullah, Bima Ifan Iskandar Indra Lila Kusuma Indra Lila Kusuma, Indra Lila Kartika Cahyaningtyas Lisa Anggraini Marimin , Maryanti, Adelina Maya Widyana Dewi Muqorobin, Muqorobin Muqorobin, Muqorobin Muqorobin Ninuk Lustyantie Nurcahyani, Mariska Bening Pratiwi, Jheniar Pudjiati, Danti Rukmini Rukmini Sabila, Renata Seva Sahid, Ariyanto Saniago Dakhi, Saniago Setiyowati, Maisa Simbolon, Nurmala Elmin Sri Laksmi Pardanawati, Sri Laksmi Suhesti Ningsih, Suhesti Sumadi SUMADI SUMADI Sumadi, Sumadi Sumadi Suryani, Nyayu Yayu Susanti, Amrih Susilo, Andri Tho'in, Muhammad Tino Feri Efendi Triwahyuniastuti Yustin Henina Oktaviani Zania, Rosse Firli Zulfa Khoirul Ummah