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All Journal SEIKO : Journal of Management & Business At-Tadbir : jurnal ilmiah manajemen IKRA-ITH EKONOMIKA JURNAL MANAJEMEN Journal of Hospitality Accommodation Management Journal of Business on Hospitality and Tourism Dharma: Jurnal Pengabdian Masyarakat TRJ (Tourism Research Journal) Jurnal Ilmiah Pariwisata
Filma Festivalia, Filma
Trisakti School Of Tourism
Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Health Professions Languange, Linguistic, Communication & Media Social Sciences Other

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Journal : JURNAL MANAJEMEN

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THE INFLUENCE OF PRODUCT QUALITY AND PRICE ON PURCHASING DECISIONS AT CIPULIR MARKET, SOUTH JAKARTA Festivalia, Filma; Wicaksono, Haryo; Chairani, Alda
JPIM (Jurnal Penelitian Ilmu Manajemen) Vol 9 No 2 (2024): JPIM (JURNAL PENELITIAN ILMU MANAJEMEN)
Publisher : Universitas Islam Lamongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30736/jpim.v9i2.2000

Abstract

research aims to determine the influence of product quality and price on purchasing decisions at Cipadu Market. to sell in order to be orderly and orderly. This research is a qualitative quantitative research using multiple regression analysis methods. The population in this study were visitors who came to Cipulir Market. Meanwhile, the sample in this study consisted of 100 respondents. The sampling technique is Accidental Sampling
Co-Authors Abduh, Muhammad Syaltut Andhalia Liza Marie Anita Swantari, Anita Chairani, Alda Darsiah, Anis Devita Gantina Devita Gantina Gratia Wirata Laksmi Haryo Wicaksono Haryo Wicaksono Haryo Wicaksono Haryo Wicaksono, Haryo Haryono, Joko Heny Ratnaningtyas Irfal Jamhari Jamhari Joko Haryono Kusumaningrum , Anisa Putri Lestari Ningrum Lestari Ningrum, Lestari Marie, Andhalia Liza Mimi Enggriani Mochamad Achmadi Muhammad Tri Rahardika Suri Purwanti Dyah Pramanik Purwanti Dyah Pramanik Purwanti Dyah Pramanik, Purwanti Dyah Pusparani Pusparani Pusparani, Pusparani Reno Catelya Dira Oktavia Rina Suprina Robiatul Adawiyah Savitri Hendradewi Savitri Hendradewi Suri, Muhammad Tri Rahardika Wijayanti Dewi Prabandari