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ANALYSIS OF LEADERSHIP STYLE AND WORK ENVIRONMENT ON EMPLOYEE PERFORMANCE MEDIATED BY JOB SATISFACTION AT SURABAYA ORTHOPEDICS & TRAUMATOLOGY HOSPITAL Tandiono, Teddy; Krisprimandoyo, Denpharanto Agung
International Journal of Review Management Business and Entrepreneurship (RMBE) Vol. 4 No. 2 (2024): International Journal of Review Management Business and Entrepreneurship (RMBE)
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/rmbe.v4i2.5622

Abstract

This study aims to analyse the influence of leadership style and work environment on employee performance which is mediated by job satisfaction at the Surabaya Orthopedic & Traumatology Hospital. The population in this study were employees at the Surabaya Orthopedic & Traumatology Hospital at lower levels, excluding medical and nursing personnel, so that included other health personnel, administrative personnel and non-health technical personnel. The sample in this study was 128 people consisting of 50 other health workers, 57 administrative staff and 21 non-health technical staff serving at the Surabaya Orthopedic & Traumatology Hospital. Primary data used in the research was obtained through a questionnaire. This research uses a Structural Equation Model with the Partial Least Square Method. The research results show that leadership style and work environment can have a direct and significant influence in a positive direction on employee performance. Apart from that, the variable job satisfaction can partially mediate the influence of leadership style and work environment on employee performance.
Influence of Perceived Adoption of Tokenized Derivatives on Market Liquidity, Pricing Efficiency Handini, Sri; Garry Brumadyadisty; Soekiman, Susanto; Krisprimandoyo, Denpharanto Agung
Jurnal Ilmiah Akuntansi Kesatuan Vol. 13 No. 4 (2025): JIAKES Edisi Agustus 2025
Publisher : Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jiakes.v13i4.3496

Abstract

The emergence of tokenized derivatives marks a significant innovation in decentralized finance (DeFi), offering potential improvements in market liquidity and pricing efficiency through blockchain-enabled mechanisms. As financial markets evolve with the integration of smart contracts and distributed ledgers, understanding how user perceptions influence market dynamics becomes increasingly critical. This study aims to examine the effect of perceived adoption of tokenized derivatives on market liquidity and pricing efficiency, while assessing the mediating role of liquidity in this relationship. Grounded in the Technology Acceptance Model (TAM), Innovation Diffusion Theory (IDT), and Market Microstructure Theory (MMT), the research utilizes Partial Least Squares Structural Equation Modeling (PLS-SEM) to analyze data from 150 fintech professionals based in Surabaya. The analysis reveals that perceived adoption significantly enhances both liquidity and pricing efficiency, with liquidity serving as a key mediating variable. These findings underscore the importance of behavioral constructs in shaping decentralized market outcomes and provide strategic insights for regulators, fintech developers, and policymakers aiming to accelerate adoption and improve market functionality in the DeFi landscape through perception-driven approaches.
INFORMATION TRANSPARENCY AND REGULATORY FOCUS TO INCREASE BUYING INTEREST IN THE INTEGRATED FOOTWEAR MARKETPLACE (IFM) Kodrat, David Sukardi; Krisprimandoyo, Denpharanto Agung; Tambunan, Damelina Basauli
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 7 No 4 (2023): IJEBAR, Vol. 7 Issue 4, December 2023
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v7i4.11549

Abstract

This research aims to examine information transparency and regulatory focus to increase buying interest at the Integrated Footwear Marketplace. The informants used in this research came from consumers, suppliers, producers, funding institutions and logistics services. The research method used is descriptive qualitative. The results of this research show that the Integrated Footwear Marketplace uses two main concepts, namely co-design and economic sharing. The concept of co designing is seen in the consumer engagement menu where consumers can enter design ideas and designs and other consumers can provide responses and comments on these design ideas and designs. Transparency by showing data related to individual profiles, company profiles and various product descriptions. Information quality is related to information that is trustworthy, reliable, available on time, relevant and easy to understand. The concept of self-regulation creates natural motivation to achieve desired results. The concept of self-regulation can be grouped into approach and avoidance. This avoidance concept can be seen from the product description which explains it completely and in detail so that it can be taken into consideration regarding things that have the potential to become risks.
ANALISIS PREFERENSI KONSUMEN TERHADAP ATRIBUT PRODUK MINUMAN XENTEUR DENGAN METODE CONJOINT Purnomo, Tiara Dewi; Krisprimandoyo, Denpharanto Agung
Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) Vol 8 No 3 (2024): Edisi September - Desember 2024
Publisher : LPPM STIE Muhammadiah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31955/mea.v8i3.4753

Abstract

Penelitian ini bertujuan untuk mengetahui preferensi konsumen terhadap atribut produk minuman XENTEUR, yang meliputi ukuran kemasan, takaran gula, varian rasa, dan pilihan topping, serta menentukan urutan tingkat kepentingan atribut-atribut tersebut menurut preferensi konsumen. Penelitian menggunakan metode kuantitatif deskriptif dengan analisis Conjoint, di mana pengolahan data dilakukan melalui Statistical Package for Social Sciences (SPSS). Data dikumpulkan melalui kuesioner offline dan online, dengan responden berusia 15-42 tahun yang telah mengonsumsi produk XENTEUR minimal sekali. Sebanyak 88 responden berhasil dikumpulkan sebagai sampel penelitian. Hasil analisis menunjukkan bahwa semua atribut yang diteliti, seperti ukuran gelas, takaran gula, varian rasa, dan topping, berpengaruh terhadap preferensi konsumen. Berdasarkan urutan tingkat kepentingan, atribut-atribut ini juga memengaruhi keputusan konsumen dalam memilih produk XENTEUR. Implikasi manajerial penelitian ini menunjukkan bahwa XENTEUR harus fokus pada pengembangan varian rasa seperti Signature Milk dan Tea Series, strategi harga untuk kemasan besar (22 Oz), serta inovasi kemasan dan topping untuk meningkatkan daya tarik produk di media sosial. Selain itu, disarankan agar XENTEUR meningkatkan pendidikan karyawan tentang varian rasa dan menawarkan opsi "less sugar" untuk memenuhi preferensi konsumen.
Enhancing Innovation Through Knowledge Sharing and Quality Leader–Member Relationships Denpharanto Agung Krisprimandoyo; Mohamad Yusak Anshori; Jamilah Ahmad; Siska Armawati Sufa; Garry Brumadyadisty
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 3 (2025): JIMKES Edisi Mei 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i3.3311

Abstract

The impact of leader member exchange on enhancing innovation capacity, especially for employees with more than 15 years of experience in situations where knowledge exchange is limited, is an important area of research. This study highlights the positive influence of strong personal relationships between managers and senior employees on innovation, even in the absence of in-depth knowledge exchange. This emphasizes the important role of LMX in encouraging experienced employees to share knowledge and expertise and utilize their accumulated knowledge. This study uses a quantitative method with a Structural Equation Modeling approach to analyze the structural relationships between latent variables based on questionnaire data from 194 employees of PT. Ciputra Nusantara. The findings highlight the importance of strong interpersonal relationships and leadership influence in overcoming low barriers to knowledge sharing, thereby enhancing senior employees' innovation capabilities. Practical implications include the development of leadership training that fosters strong personal relationships and helps employees gain experience in contributing to innovation efforts, even in environments where knowledge sharing is a common practice. This study provides new insights into strategic leadership and human resource management, highlighting the important role of leader member exchange in overcoming knowledge sharing challenges in organizations.
Reputation and Risk Management in Promotional Activities in Relation to the Brand Identity of IQOS Agung Krisprimandoyo, Denpharanto
Pena Justisia: Media Komunikasi dan Kajian Hukum Vol. 23 No. 2 (2024): Pena Justisia
Publisher : Faculty of Law, Universitas Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31941/pj.v23i2.4311

Abstract

It aims to reveal the interaction between reputation, risk management, and promotional efforts through conventional and digital forms. It provides an understanding of the IQOS brand identity strategy, insights into the link between reputation management and promotional efforts, and the critical role of strategic communications in shaping. This research used Qualitative methods, such as in-depth interviews and focus group discussions, offer valuable insights into stakeholders' perceptions, attitudes, and emotions related to IQOS's promotional activities. The investigation carried out on the promotional activities of IQOS has revealed intricate observations regarding the brand's reputation and techniques for managing risks. The study employs a comprehensive methodology that includes qualitative approaches, comparative analysis, ethnographic research, case study analysis, and content analysis. Through this complex approach, the study reveals several significant discoveries. This research provides a comprehensive analysis of IQOS, examining the intricate relationship among reputation, risk management, and promotional tactics.
The Effect of Media Marketing Effort, E-Wom on Apartment Purchase Decision with Information Transparency as moderating variable Isti Okvita Sari; Denpharanto Agung Krisprimandoyo; Teofilus Teofilus; Gracia Ongkowijoyo
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 13 No 3 (2025): Juli
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v13i3.7781

Abstract

This study investigates the influence of Social Media Marketing Efforts (SMME), Electronic Word of Mouth (E-WOM), and Information Transparency on apartment purchase decisions. Using a quantitative descriptive approach, data were collected from consumers who had purchased apartments at Barsa City Yogyakarta and analyzed through multiple regression and statistical tests in SPSS. The Macro PROCESS tool was employed to test the moderation hypothesis. The results revealed that SMME and E-WOM significantly and positively impact apartment purchase decisions, emphasizing the importance of social media strategies and consumer recommendations in driving purchases. However, the hypothesis regarding the moderating role of Information Transparency was not supported, indicating that the level of transparency does not alter the influence of SMME and E-WOM on purchase decisions. These findings highlight the critical role of social media marketing and E-WOM in shaping consumer behavior in the property sector, while also suggesting that other factors may better explain the role of Information Transparency.
The Impact Of Sales Strategies Using The NUP Model On The Performance Of Property Agents (A Case Study In Surabaya, Sidoarjo And Gresik) Indra Purnama; Denpharanto Agung Krisprimandoyo; Rismawati Sitepu
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 14 No 1 (2026): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v14i1.8623

Abstract

This study investigates the effectiveness of the NUP (Ordering Number) sales method used by property developers to market housing units before official launch or project completion. While some developers report strong sales outcomes using this model, others fall short of targets. The research aims to examine whether compensation, training, experience, product knowledge, and competitive advantage influence the sales performance of property agents involved in NUP-based sales. A quantitative approach was employed, involving 123 property agents from Surabaya, Sidoarjo, and Gresik, selected through purposive sampling based on criteria such as experience with NUP sales, product knowledge training, and tenure in the property sector. Data collection was conducted via online questionnaires during March–April 2025, and analysis was performed using Multiple Linear Regression with SPSS 25.0. Results show that, simultaneously, all five variables—compensation, training, experience, product knowledge, and competitive advantage affect sales performance. However, in partial testing, only compensation, training, and experience have a significant positive impact, while product knowledge and competitive advantage do not. The coefficient of determination (R²) indicates that 27% of the variance in sales performance is explained by the five tested variables, leaving 73% attributed to other factors not covered in this study.
Design of Green Marketing Strategy on XYZ Products with a SWOT Approach Agra Gautama; Denpharanto Agung Krisprimandoyo; Fahrul Riza
Eduvest - Journal of Universal Studies Vol. 5 No. 10 (2025): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v5i10.51284

Abstract

The construction sector, as one of the largest contributors to global greenhouse gas emissions, faces major challenges in achieving sustainability. XYZ, a company known for industrial product innovation, is committed to developing an effective Design of Green Marketing Strategy on XYZ Products with a SWOT Approach to strengthen its environmentally friendly image. This study aims to examine how the marketing mix can be utilized while addressing competition and price wars in the industry. It also explores the role of sales, marketing, and customer service teams in communicating the company’s sustainability commitments to B2B consumers. Using a qualitative approach and strategic planning technique, this study seeks to understand how XYZ’s Design of Green Marketing Strategy on XYZ Products with a SWOT Approach is created and applied in a competitive B2B context. Data collection includes in-depth interviews with internal teams and analysis of relevant company marketing documents. The SWOT framework is used to evaluate the strategy’s strengths, weaknesses, opportunities, and threats. The findings are expected to offer practical insights into developing a green marketing strategy that effectively integrates People and Product. Additionally, this research provides recommendations for enhancing XYZ’s eco-friendly image and countering greenwashing practices. By addressing the integration of the marketing mix in industrial product contexts, this study contributes to the evolving body of green marketing literature.
The Effect of 7P Marketing Mix on The Satisfaction of Foreign Tourists at Siloam Hospital Denpasar Nyoman Adhi Pratama; Denpharanto Agung Krisprimandoyo
Journal Research of Social Science, Economics, and Management Vol. 5 No. 12 (2026): Journal Research of Social Science, Economics, and Management
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/jrssem.v5i12.1557

Abstract

This research examines how the seven elements of the marketing mix product, price, place, promotion, people, process, and physical evidence, collectively known as the 7Ps shape the satisfaction levels of overseas patients seeking treatment at Siloam Hospital Denpasar, Bali. It is driven by the expanding medical tourism sector on the island and the growing rivalry among hospitals competing for foreign patients. A cross-sectional, quantitative approach was applied, drawing on a purposively selected group of international visitors who used outpatient or inpatient services during 2026. A closed-ended, Likert-scale questionnaire, already verified for validity and reliability, was used to gather the data, which were subsequently processed through multiple linear regression. Findings indicate that the 7P marketing mix, taken together, exerts a significant influence on patient satisfaction, supported by comparatively strong R and R Square figures. Examined individually, people, process, and physical evidence each contribute positively and significantly to satisfaction, with physical evidence emerging as the most influential, trailed by people and then process, whereas product, price, and promotion show no significant contribution and place exerts a negative one. Overall, the results suggest that within a medical tourism setting, strengthening the hospital’s physical surroundings, the caliber of its staff, and the smoothness of its service procedures ought to be treated as priorities for raising satisfaction among international patients.