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All Journal JURNAL ILMIAH MANAJEMEN & BISNIS Jurnal Media Wahana Ekonomika Jurnal Minds: Manajemen Ide dan Inspirasi Jurnal Manajemen Dayasaing Jurnal Ekonomi Pembangunan: Kajian Masalah Ekonomi dan Pembangunan Journal of Economic, Bussines and Accounting (COSTING) Varia Justicia DIJB (Diponegoro International Journal of Business) International Journal of Supply Chain Management YUME : Journal of Management JURNAL LENTERA BISNIS International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Manajemen Dirgantara Jurnal Ilmiah Edunomika (JIE) Journal of Enterprise and Development (JED) Jurnal Informatika Ekonomi Bisnis Community Engagement and Emergence Journal (CEEJ) Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Manajemen Kesatuan Jurnal Ekuilnomi Ittishal Educational Research Journal Kontigensi: Jurnal Ilmiah Manajemen Jurnal Ekonomi Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Jurnal Bina Bangsa Ekonomika Abdi Psikonomi International Journal of Management Science and Information Technology (IJMSIT) Journal of Management and Islamic Finance Jurnal Ekonomika Dan Bisnis Studi Akuntansi, Keuangan, dan Manajemen Proceeding ISETH (International Summit on Science, Technology, and Humanity) Prosiding University Research Colloquium PERMANA : Jurnal Perpajakan, Manajemen, dan Akuntansi Innovative: Journal Of Social Science Research Paradoks : Jurnal Ilmu Ekonomi Jurnal Informatika Ekonomi Bisnis Jurnal Bisnis dan Kewirausahaan IIJSE VISA: Journal of Vision and Ideas Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Law and Justice JER Journal of Ekonomics, Finance, and Management Studies International Conference on Digital Advanced Tourism, Management, and Technology
Soepatini
Universitas Muhammadiyah Surakarta
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Pengaruh Customer Review dan Influencer Review terhadap Purchase Intention pada Wisata Umbul Kemanten Devayanti Arnantika; Soepatini
Jurnal Manajemen Dirgantara Vol 17 No 1 (2024): Jurnal Manajemen Dirgantara, Juli 2024
Publisher : Sekolah Tinggi Teknologi Kedirgantaraan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56521/manajemen-dirgantara.v17i1.1132

Abstract

The growing internet technology makes it easier to promote or introduce a product such as through social media with the aim of increasing consumer purchase intention. In this digital era, consumers often look at other customer reviews or reviews from an influencer before making a purchase decision. These reviews are considered important and also useful. By using trust as a moderating variable, this study examines the effect of customer reviews and influencer reviews on purchase intention on Umbul Kemanten tours. This research is quantitative research. The population in this reseacrh were residents of Greater Solo with a sample of 221 respondents were selected through the use of non-probability sampling methodology with purposive sampling type. Using the SmartPLS version 3.0 program, the partial least square (PLS) approach of the structural equation model (SEM) was applied to analyze the data in this study. The data analysis technique goes through several stages, namely validity test, reliability test, R-square test, predictive relevance test (Q2), model fit test and hypothesis testing. The findings of this study indicate that customer and influencer reviews have no impact on purchase intention. The trust variable moderates the effect of customer reviews and influencer reviews on purchase intention on Umbul Kemanten tours and has a positive direct effect.
Online Shopping Decisions Based Perceived Ease of Use As Mediation Sirda, Sirda; Susila, Ihwan; Nasir, Moechammad; Soepatini, Soepatini
International Journal of Management Science and Information Technology Vol. 4 No. 1 (2024): January - June 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v4i1.1927

Abstract

This research aims to analyze the influence of consumer lifestyles and product knowledge mediated by perceived ease of use on online shopping decisions among online shopping consumers in Sukoharjo using quantitative research methods and SMART PLS 4 analysis tools. The population in this study is online shopping consumers in Sukoharjo district using a non-probability sampling technique through a purposive sampling approach with a sample size of 153 according to the criteria. The results of this research show that Consumer Lifestyles and Perceived Ease of Use have a positive and significant influence on Online Shopping Decisions, while Product Knowledge does not have a significant influence on Online Shopping Decisions, Consumer Lifestyles and Product Knowledge have a positive and significant influence on Online Shopping Decisions which is mediated by Perceived Ease of Use.
The Effect of Work-Family Conflict and Job Stress on Performance With Job Satisfaction As A Mediation Variable Nugroho, Agus; Soepatini, Soepatini; Wujoso, Hari; Waskito, Jati
International Journal of Management Science and Information Technology Vol. 4 No. 1 (2024): January - June 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v4i1.2102

Abstract

This research aims to analyze the influence of work-family conflict and work stress on performance with job satisfaction as a mediating variable using quantitative research methods and SMART PLS analysis tools. 4 of the population in this study are female nurses working shifts in the ward and emergency room using a purposive sampling approach. with a sample size of 89 according to the criteria. The results of this study show that work-family conflict has a negative and insignificant effect on performance, work-family conflict has a negative and significant effect on job satisfaction, work stress has a negative and insignificant effect on performance, work stress has a negative and insignificant effect on job satisfaction, job satisfaction. work has a positive and significant effect on performance, work-family conflict has a negative and significant effect which is mediated by job satisfaction and work stress has a negative and insignificant effect on performance which is mediated by job satisfaction.
Formation Process of Expectations and Satisfaction of Construction Design and Build Service in Surakarta, Indonesia: The Perspective of Construction Service Users Mar’i Muhammad, Mirza; Soepatini, Soepatini; Isa, Muzakar
International Journal of Management Science and Information Technology Vol. 4 No. 1 (2024): January - June 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v4i1.2137

Abstract

The rapid development of infrastructure in Surakarta has triggered high demand in the construction industry. Ongoing urbanization and rapid population growth are key drivers, creating the need for housing projects, public facilities, and improvements in transportation infrastructure. Despite the rapid economic growth and infrastructure development in Indonesia, particularly in Surakarta, significant progress has been made in the construction sector. However, increased demand has also brought about intense competition, especially in Design and Build projects. This research specifically aims to understand the processes related to the formation of expectations and customer satisfaction in Design and Build construction projects in Surakarta. The research methodology employed is qualitative with a descriptive approach, and data is obtained through observation, interviews, and documentation. Data sources include relevant parties involved in the use of Design and Build construction services in Surakarta, Indonesia. Descriptive data analysis is used to present the data in a descriptive manner. The findings of this research indicate that the pre-purchase stage in construction services involves needs identification, information search, and alternative evaluation. Risk analysis, especially in functional, financial, temporal, physical, psychological, social, and sensory dimensions, is crucial in the decision-making process for potential users of construction services. Preferences for service dimensions such as tangibles, reliability, responsiveness, assurance, and empathy also significantly influence the selection of service providers. The ability of construction service providers to identify and manage risks, including the principles of 'The Flower of Service, also affects customer satisfaction.
Analysis of the Effect of Entrepreneurship Education on Entrepreneurial Intentions with Entrepreneurial Motivation and Opportunity Recognition as Intervening Variables Yuliana, Rika; Soepatini, Soepatini
International Journal of Management Science and Information Technology Vol. 4 No. 1 (2024): January - June 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v4i1.2638

Abstract

Entrepreneurship is pivotal in advancing social and economic development, particularly in enhancing community living standards. A strategic approach is needed to foster entrepreneurship growth. This research aims to analyze the influence of entrepreneurship education on entrepreneurial intention, with entrepreneurial motivation and opportunity recognition as intervening variables. Conducted using a quantitative method, questionnaires were distributed to 221 students from Universitas Muhammadiyah Surakarta and 'Aisyiyah University of Surakarta in November 2023. The relationships between variables were analyzed using smart partial least squares (SPLS). The results indicate that: (1) entrepreneurial motivation positively influences opportunity recognition; (2) entrepreneurship education positively influences entrepreneurial motivation; (3) entrepreneurship education does not influence entrepreneurial intention; (4) entrepreneurship education positively influences opportunity recognition; (5) opportunity recognition positively influences entrepreneurial intention; (6) entrepreneurial motivation positively influences entrepreneurial intention; (7) entrepreneurial motivation mediates the influence of entrepreneurship education on opportunity recognition; (8) entrepreneurial motivation mediates the influence of entrepreneurship education on entrepreneurial intention; (9) opportunity recognition does not mediate the influence of entrepreneurial motivation on entrepreneurial intention; (10) opportunity recognition does not mediate the influence of entrepreneurship education on entrepreneurial intention; (11) entrepreneurial motivation and opportunity recognition do not mediate the influence of entrepreneurship education on entrepreneurial intention.
Analysis of Customer Experience and Customer Satisfaction on Repurchase Intention with Customer Loyalty as a Mediation Variable at Cafe Dokobox Mamuju Wardani, Rezki; Wiyadi , Wiyadi; Soepatini, Soepatini; Nasir, M.
International Journal of Management Science and Information Technology Vol. 4 No. 2 (2024): July - December 2024
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/ijmsit.v4i2.2908

Abstract

This article discusses customer experience and customer satisfaction regarding repurchase interest at Cafe Dokobox Mamuju, with customer loyalty as a mediating variable. This research used a questionnaire to collect data from 200 customers and analyzed using SmartPLS 3. The results show that customer experience and customer satisfaction have a significant influence on loyalty, customer experience also influences repurchase intention. However, customer loyalty does not mediate the influence of customer experience and satisfaction on repurchase intention.
Pengaruh Celebrity Endorsement Dan Harga Terhadap Minat Beli Konsumen (Studi Empiris pada Konsumen Pengguna TikTok Shop di Wilayah Surakarta) Farah Aqiella Sakinatun; Soepatini
Jurnal Media Wahana Ekonomika Vol. 20 No. 2 (2023): Jurnal Media Wahana Ekonomika, Juli 2023
Publisher : Universitas PGRI Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31851/jmwe.v20i2.12056

Abstract

ABSTRAK   Tiktok adalah platform jejaring sosial yang saat ini sedang trend di era modern. Tiktok  platform media baru yang diluncurkan pada tahun 2016 oleh perusahaan China ByteDance yang awalnya menyediakan platform bagi individu untuk mengekspresikan dan mengasah bakat mereka melalui konten video. Saat ini Tiktok sedang memperkenalkan fitur tambahan yang berguna untuk bisnis online. Tujuan penelitian ini ialah untuk menganalisis pengaruh Celebrity Endorsement dan harga pada minat beli konsumen. Jenis penelitian ini yaitu kuantitatif. Prosedur pengumpulan data yaitu kuesioner. Populasii penelitian ini terdiri dari pengguna TikTok Shop di wilayah Surakarta. Rumus Slovin digunakan untuk menghitung jumlah sampel yaitu sebanyak 100 responden. Teknik sampel yang digunakan adalah non-probability sampling dengan pengambilan sampel secara accidental dan purposive sampling. Smart PLS 3.0 digunakan untuk menganalisis data dalam penelitian ini. Hasil penelitian ini menunjukan bahwa celebrity endorsement memiliki pengaruh positif dan signifikan terhadap minat beli konsumen. Harga memiliki pengaruh positif dan signifikan terhadap minat beli konsumen. Penelitian ini berkontribusi dibidang ecommerce khususnya pada pengguna Tik Tok Shop dengan menyajikan informasi baru dan relevan.   Keywords: Celebrity Endorsement, Harga, Minat Beli     ABSTRACT   Tiktok is a social networking platform that is currently trending in the modern era. Tiktok a new media platform launched in 2016 by Chinese company ByteDance that initially provided a platform for individuals to express and hone their talents through video content. Currently Tiktok is introducing additional features that are useful for online businesses. The purpose of this study was to analyse the effect of Celebrity Endorsement and price on consumer buying interest. This type of research is quantitative. The data collection procedure is a questionnaire. The population of this study consists of TikTok Shop users in the Surakarta area. The Slovin formula was used to calculate the sample size, which was 100 respondents. The sample technique used is non-probability sampling with accidental sampling and purposive sampling. Smart PLS 3.0 was used to analyse the data in this study. The results of this study indicate that celebrity endorsement has a positive and significant effect on consumer buying interest. Price has a positive and significant influence on consumer buying interest. This research contributes to the field of ecommerce, especially for Tik Tok Shop users by presenting new and relevant information.
PENGARUH STRATEGI PROMOSI FLASH SALE PADA SHOPEE TERHADAP KEINGINAN KONSUMEN UNTUK BERPARTISIPASI YANG DI MODERASI OLEH PERCEIVED CONTAGIOUSNESS OF MASS PARTICIPATION Ambarwati, Ucik; Soepatini
Jurnal Bisnis dan Kewirausahaan Vol. 13 No. 1 (2024): Jurnal Bisnis dan Kewirausahaan
Publisher : Lembaga Penelitian, Publikasi dan Pengabdian pada Masyarakat (LP3M) Nobel Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37476/jbk.v13i1.4486

Abstract

The purpose of this research is to investigate the relationship between flash sale promotion strategies on shopee on consumer willingness to participate moderated by perceived contagiousness of mass participation. The choice of methodology in this researce are people who have the shopee application which was selected as a sample in this research, a total of 144 respodent. The date in this research comes from primary data through the range of measurements used, namely 5 Likert scales. The results of the analysis process in this study indicate that perceived temptation of price promotion, perceived fun of promotion, perceived category richness of promotion have a significant and positive influence on participation intention, but for perceived contagiousness of mass participation does not have a negative influence and no significance on participation intention. Then perceived contagiousness of mass participation does not moderate the relationship between perceived temptation of price promotion and perceived fun of promotion on participation intention, but moderates the relationship between perceived category richness of promotion on participation intention.
Factors Affecting Gen Z Brand Loyalty Toward E-Commerce Application Pravyana, Kanishka; Soepatini, S
Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2023: Proceeding ISETH (International Summit on Science, Technology, and Humanity)
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/iseth.4115

Abstract

Introduction/Main Objectives: The purpose of this paper is to determine the influence of brand awareness, perceived quality, perceived value, brand personality, organizational association, and brand uniqueness in E-commerce applications on consumer brand loyalty by examining the perception and loyalty of Gen Z in Indonesia towards the brands of E-commerce applications. Background Problems: This research is motivated by technological developments in E-commerce applications and the large number of E-commerce brands in Indonesia, which creates high competition. Novelty: This research focuses on the factors that influence Generation Z's loyalty to the many E-commerce application brands. Research Methods: In this research, the population is Gen Z, who use E-commerce applications for shopping. The data collection technique used a questionnaire that was distributed, and then 184 data were tested. The data analysis method uses multiple linear analyses. The data analysis method in this research was carried out using IBM SPSS Statistics version 26. Findings and Results: The research results show that for Gen Z in Indonesia, brand awareness, perceived value, organizational association, and brand uniqueness are influential factors in generating consumer loyalty towards E-commerce brands. Conclusion: The research results show that E-commerce service providers must use strategies to increase customer loyalty, such as building relationships with customers, guaranteeing that products sold on the platform are of good quality, and building brand uniqueness so they have an advantage over other E-commerce service providers.
The Effect of Celebrity-Product Congruence on Purchase Intention with Source Credibility and Para Social Relationship Umi Maisyaroh; Soepatini
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 2 (2024): JIMKES Edisi Maret 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Online shopping has become a new culture along with the growth of startups in the world of online shopping, this culture is increasingly growing and developing among people who increasingly want convenience and sophistication in their lives. The purpose of this research is to analyze the influence of Celebrity-Product Congruence on Purchase Intention with Source Credibility and Parasocial Relationship as Intervening Variables on Tiktok Live Streaming. This type of research is quantitative research. The population in this study is the entire community who use the Tiktok application and who know Fujianti Utami. This research uses primary data. The total sample for this research was 189 respondents. Sampling technique in this research. using purposive sampling. This research uses SMARTPLS 3.0 software. This research uses Structural Equation Model (SEM) analysis with Partial Least Square (PLS). The results of this research are that source credibility has a positive influence on purchase intention. Source credibility has a positive influence on parasocial relationships. Parasocial relationship mediates the relationship between source credibility and purchase intention. Parasocial relationships have a positive influence on purchase intention. Celebrity product congruence has a positive influence on source credibility. Source credibility mediates the relationship between celebrity product congruence and purchase intention. Source credibility mediates the relationship between celebrity product congruence and parasocial relationships. Source credibility and parasocial relationship mediate the relationship between celebrity product congruence and purchase intention.
Co-Authors Aan Sofyan Adhitya Nugraha Agus Nugroho Agus Nugroho, Agus Aini, Lola Khurul Aldara Syafa'a Maristha Alditia, Fariz Ambarwati, Ucik Anang Tri Stiyo Andira Ayu Pradisty Angellia, Anggi Anggraini, Fera Anton Agus Setyawan Anya Aisha Yunanta Arfian Noer Ramadhani Astuti, Nur Andri Fitri Widi Ayu Nanda Amalia Az-zahra, Nabiilah Aprilia Berliana Widyaningrum Chintya Anggraeni Choirunnisa, Bella A. Devayanti Arnantika Diana Setiawati Didi Junaedi Dilan Raihan Dilan Raihan Dina, Jihan Farah Dita Ristiyana Edy Purwo Saputra Eni Setyowati Enno Haya Gladya Naranta Faizal Musthofa Zinka Ahmad Syah Farah Aqiella Sakinatun Fari Adi Prasetya Febriani, Hanifah Fenolychia, Devie Firda Rayyantika Galih Ratnaning Tyas Geryan Setyawan Habib Bachtiar Hari Wujoso Hari Wujoso Haszmi Alfateh Ihwan Susila Imronudin Imronudin Intan Destyanawati Intan Diah Maharamah Isthiqomah, Monica Riskiana Nur Iwan Setiawan Adji Jati Waskito Kartika Sari Artamevia Kayla Farriel Devara Keysya Puspita Ladyaningtin Kholifah Putrikurnia Azhari Khusnul Khotimah Ariyani Kussudyarsana Kusuma Prihayudha, Enggar Ladyaningtin, Keysya Puspita Liana Mangifera Liyana, Putri Lola Khurul Aini M. Nasir M. Nasir Maghfiroh Imam Nur Ramadhani Maghfiroh Imam Nur Ramadhani Mahenti Endrawati Marsha Diva Saputri Mar’i Muhammad, Mirza Maulidiyah IH MaulidSitti Retno Faridatussalam Mirza Mar’i Muhammad Mirzam Arqy Ahmadi Moechammad Nasir Muhammad Arif Muhammad Fahmi Johan Syah Muhammad Farhan Muhammad Halim Maimun Muhammad Sholahuddin Muhtadi Muhtadi Munajat Tri Nugroho Murni Asliyana Muzakar Isa Nabiilah Aprilia Az-zahra Nadia Rahmawati Rahayuningsih Ningrum, Ameylia Daniek Setiya Novel Idris Abas Novi Rahmawati Novita Umi Choirunnisa Nugroho, Alfian Bhakti Nur Achmad Nurhidayat Nurhidayat Prabandaru, Rahardian Mohamad Akbar Ario Hanung Pravyana, Kanishka Putra , Bintang Kharisma Putra, Annafa Nandhira Putri, Fakhirah Febriana Rahayuningsih, Nadia Rahmawati Rasheesa Reegia Aulia Putri Rayyantika, Firda Rendy Indra Yusnara Rezki Wardani Riana Rika Rohmatin Rika Yuliana Rika Yuliana, Rika Rini Kuswati Rino Vrasica Robbani, M. Habiburrohman RR. Ella Evrita Hestiandari Sari, Pertapa Selvy Dian Nita Sirda Sirda Sirda, Sirda Suranto Suranto Suryandari , Rullynta Siska Syamsudin Syamsudin Tata Fatima Azzahra Umi Maisyaroh Vita Yuniar Vrasica, Rino Wahyuddin, M. Wardani, Elsa Putri Mistya Wardani, Rezki Widada Widada Wiyadi , Wiyadi Wiyadi Wiyadi Wiyadi, W Wiyaning Putri, Angie Yusnara, Rendy Indra Zulfa Irawati, Zulfa Zulfiani Ayu Astutik