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The Influence of Culinary Vocabulary Mastery, Self-Efficacy, and Learning Motivation on the Effectiveness of English Culinary Marketing Communication Andi Khaerun Niza; Purnamasari, Fitry
IDEAS: Journal on English Language Teaching and Learning, Linguistics and Literature Vol. 13 No. 2 (2025): IDEAS: Journal on English Language Teaching and Learning, Linguistics and Lite
Publisher : Universitas Islam Negeri Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/ideas.v13i2.8803

Abstract

Based on the analysis, culinary vocabulary mastery, self-efficacy, and learning motivation simultaneously and individually have a significant effect on the effectiveness of culinary marketing communication in English. Employing a quantitative correlational research design, the study was conducted at the Culinary Arts Study Program, Universitas Negeri Makassar which involved 67 respondents who had completed the English and Entrepreneurship courses. Primary data were collected through questionnaires that had been validated and tested for reliability. The Adjusted R² value of 0.976 indicates that 97.6% of the variation in effective communication can be explained by these three variables. The F-test result (p = 0.000 < 0.05) confirms the significant simultaneous effect, while the t-test shows that each variable contributes positively: vocabulary mastery (β = 0.2284), self-efficacy (β = 0.4801), and learning motivation (β = 0.6794), meaning that increases in these three variables will significantly enhance effective communication. These findings underscore the importance of integrated learning to develop vocabulary, build self-efficacy, and increase students’ learning motivation to achieve more effective and professional culinary marketing communication.
Pelatihan TOEFL sebagai Upaya Meningkatkan Kesiapan Mahasiswa dalam Menghadapi Dunia Usaha dan Industri (DUDI) Andi Khaerun Niza; Kurniati, Kurniati; Besse Qur'ani; Ayu Saputri Bahar; Muliani, Muliani
Abdimas Langkanae Vol. 5 No. 2 (2025): September-Desember 2025
Publisher : Pustaka Digital Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53769/jpm.v5i2.542

Abstract

Kegiatan pelatihan TOEFL ini bertujuan meningkatkan kompetensi bahasa Inggris mahasiswa vokasi sebagai bekal menghadapi dunia usaha dan industri (DUDI). Pelatihan dilaksanakan pada 35 mahasiswa Program Studi Tata Boga, Fakultas Teknik, Universitas Negeri Makassar, dengan pendekatan partisipatif berbasis pelatihan (training-based approach). Kegiatan mencakup pengenalan struktur TOEFL, strategi pengerjaan soal, serta simulasi ujian. Hasil pelatihan menunjukkan peningkatan pemahaman peserta terhadap format TOEFL, strategi menjawab soal, serta motivasi dan kepercayaan diri untuk mengikuti tes. Kontribusi kegiatan PKM ini terletak pada pemberdayaan mahasiswa vokasi melalui peningkatan pemerolehan skor TOEFL dan kemampuan bahasa Inggris yang relevan dengan kebutuhan industri kuliner dan pariwisata. Kegiatan ini tidak hanya meningkatkan kesiapan akademik dan profesional mahasiswa, tetapi juga memperkuat kolaborasi perguruan tinggi dengan dunia industri dalam pengembangan sumber daya manusia berdaya saing global.
Implementation of Interactive Video Content H5P to Increase Student Activeness in Receiving Praktik Plumbing Material Iriandy; Ayu Saputri Bahar; Andi Khaerun Niza; Fitry Purnamasari; Andi Muh Akbar Saputra
Information Technology Education Journal Vol. 4, No. 1, February (2025)
Publisher : Jurusan Teknik Informatika dan Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59562/intec.v4i2.7794

Abstract

This study aims to improve student activeness and understanding in learning praktik plumbing through the application of interactive learning videos based on LUMI H5P. The method used is ADDIE model-based development which includes the stages of analysis, design, development, implementation, and evaluation. The interactive video was developed to support independent learning by inserting evaluation questions in the video material. The results show that the use of interactive content based on H5P can increase student learning motivation, accelerate task completion, and facilitate the evaluation process with automatic feedback. The implementation of this technology is also able to overcome the limitations of static document-based learning. In conclusion, the use of LUMI H5P in learning praktik plumbing significantly improves student engagement and understanding, and promotes more flexible and effective learning. It is recommended that the use of H5P interactive content be integrated more widely in various practical courses to support the quality of digital learning.
Pelatihan Pembuatan Linen Rumah Tangga dengan Menggunakan Teknik Ecoprint di Desa Kalobba Kabupaten Sinjai Kurniati; Irmayanti; Andi Khaerun Niza; Fitry Purnamasari
Vokatek : Jurnal Pengabdian Masyarakat Volume 2: Issue 2 (Juni 2024)
Publisher : Sakura Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61255/vokatekjpm.v2i2.353

Abstract

Ecoprint is a coloring technique that uses plants in the environment such as leaves, flowers and other part of plants. This community service conducted in Kalobba Village, Tellulimpoe, Sinjai, South Sulawesi with the target of this activity was the housewives on that village. The aim of this activity is to improve community skills in making household linen using ecoprint techniques. The methods used in implementing this community service include: Lecture and demonstration methods. The activities began with a basic theory socialization activity regarding ecoprint training. The method of delivering training material adapts to the goals to be achieved, such as increasing knowledge, skills and forming attitudes is a strategy for implementing the training. Training participants gain knowledge about the potential of the surrounding environment, such as plants as natural dyes, knowledge about mordants and the ecoprint process and its fixation. Community service activities received a very good response from participants and the local government. For further development, it is hoped that the community can utilize the surrounding natural potential which has commercial value and economic value so that it can improve the people's standard living and reduce the unemployment rate.
Pemanfaatan Limbah Ampas Kopi Menjadi Sabun Batang Bernilai Jual Ayu Saputri Bahar; Iriandy; Fitry Purnamasari; Andi Khaerun Niza; Wardimansyah Ridwan
Vokatek : Jurnal Pengabdian Masyarakat Volume 3: Issue 1 (Februari 2025)
Publisher : Sakura Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61255/vokatekjpm.v3i1.610

Abstract

Isu pengelolaan limbah ampas kopi pada usaha kopi keliling menjadi perhatian penting seiring meningkatnya konsumsi kopi masyarakat urban. Kegiatan pengabdian ini bertujuan untuk meningkatkan kesadaran dan keterampilan pelaku usaha kopi keliling dalam mengolah limbah ampas kopi menjadi sabun batang bernilai jual yang melibatkan pelaku usaha dan karyawan kopi keliling bernama “Kopi Cuss” yang beroperasi secara mobile di wilayah Kota Makassar. Metode yang digunakan adalah partisipatif-edukatif melalui pelatihan langsung, praktik dan diskusi pengembangan produk lanjutan. Kegiatan dimulai dari identifikasi masalah mitra, pemetaan potensi limbah, pelatihan pembuatan sabun, hingga evaluasi hasil pelatihan. Hasil menunjukkan adanya peningkatan pengetahuan, keterampilan, dan perubahan pandangan mitra terhadap limbah sebagai peluang usaha. Sabun yang dihasilkan dinilai layak secara teknis dan memiliki potensi pasar sebagai suvenir usaha. Kegiatan ini memperkuat penerapan prinsip ekonomi sirkular dan green entrepreneurship di sektor mikro.
Model Perilaku Konsumen dalam Keputusan Pembelian Produk Agribisnis Ready-to-Eat Berbasis Pangan Lokal Fitry Purnamasari; Andi Khaerun Niza; Ayu Saputri Bahar; Wardimansyah Ridwan
HomeEC Vol 21, No 1 (2026): April
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59562/homeec.v21i1.84464

Abstract

The advancement of digital technology has transformed consumer behavior in purchasing processes, including in the context of ready-to-eat agribusiness products based on local commodities. This study aims to analyze the influence of perceived ease of use, perceived usefulness, and trust on purchase decisions with attitude as a mediating variable among consumers in Makassar City. This research employed a quantitative approach using a survey method, and the data were analyzed using Partial Least Squares–Structural Equation Modeling (PLS-SEM). The results indicate that perceived ease of use, perceived usefulness, and trust have positive and significant effects on attitude. Furthermore, attitude significantly influences purchase decisions. Trust is identified as the most dominant factor in shaping consumer attitudes. These findings highlight that trust in product quality and safety is a key determinant in driving purchase decisions, particularly for perishable ready-to-eat food products. In addition, the ease of use and usefulness of digital platforms contribute to forming positive consumer evaluations. This study provides practical implications for agribusiness actors to enhance consumer trust and optimize digital platforms in their marketing strategies.
Pelatihan EViews untuk Meningkatkan Kualitas Analisis Data Skripsi Mahasiswa JPP FT UNM: id Wardimansyah Ridwan; Fitry Purnamasari; Andi Khaerun Niza; Ayu Saputri Bahar; Syamsuriah
V-MACHINE: Vocational and Mechanical Community Service Journal Vol. 3 No. 1 (2026): Mei
Publisher : Program Studi Sarjana Terapan PTM FT UNM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69712/21qcg085

Abstract

Data analysis skills are an essential part of thesis writing, especially for students who use quantitative research approaches. However, many students still face difficulties in preparing data, selecting appropriate analytical techniques, reading statistical outputs, and presenting the results in academic writing. This community service activity aimed to improve students’ ability to analyze thesis data through EViews training. The activity was attended by 50 sixth-semester students of the Department of Tourism and Hospitality, Faculty of Engineering, Universitas Negeri Makassar, and was conducted in one of the classrooms at the Faculty of Engineering on Saturday, April 11, 2026. The training methods included short lectures, demonstrations, hands-on practice, discussions, and assistance in interpreting EViews outputs. The training materials covered an introduction to EViews, data input, regression analysis, output reading, and the preparation of interpretations of the analysis results. The activity showed that students gained a better understanding of the stages of data analysis and practical experience in using EViews to support thesis writing. This training can serve as an academic assistance model to strengthen students’ readiness in conducting data analysis for their theses
Inovasi Produk Olahan Nanas Menjadi Pangan Fungsional Untuk Meningkatkan Nilai Tambah Komoditas Lokal Fitry Purnamasari; Ayu Saputri Bahar; Andi Khaerun Niza; Wardimansyah Ridwan; Kurniati
MAMMIRI: JURNAL PENGABDIAN MASYARAKAT Vol. 3 No. 2 (2026): Juni 2026
Publisher : Education and Talent Development Center Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51574/mammiri.v3i2.5175

Abstract

Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan pengetahuan dan keterampilan masyarakat dalam mengolah nanas menjadi produk pangan fungsional guna meningkatkan nilai tambah komoditas lokal di Kelurahan Gantarangkeke yang merupakan sentra produksi nanas di Kabupaten Bantaeng. Permasalahan utama mitra meliputi rendahnya diversifikasi produk nanas, keterbatasan keterampilan pengolahan pangan, minimnya pemahaman mengenai pemasaran produk, serta rendahnya pemanfaatan teknologi dalam pengembangan usaha berbasis komoditas lokal. Metode pelaksanaan kegiatan menggunakan pendekatan community organizing yang melibatkan partisipasi aktif masyarakat melalui tahapan identifikasi masalah, perencanaan program, penyuluhan, pelatihan praktik, pendampingan usaha, serta monitoring dan evaluasi. Pelatihan difokuskan pada pembuatan berbagai produk olahan nanas seperti selai, minuman sari nanas, dan buah potong siap jual, disertai pendampingan terkait pengemasan, pelabelan, pencatatan usaha, dan pemasaran digital. Kegiatan diikuti oleh 15 ibu rumah tangga. Hasil evaluasi melalui observasi dan wawancara menunjukkan peningkatan pemahaman peserta mengenai pengolahan pangan fungsional dan pemasaran produk. Peserta berhasil menghasilkan tiga jenis produk olahan nanas, yaitu selai nanas, minuman sari nanas, dan buah potong siap jual. Selain itu, peserta mulai menerapkan teknik pengemasan dan pelabelan produk serta memahami dasar pemasaran digital untuk meningkatkan nilai tambah komoditas lokal. Program ini juga mendorong tumbuhnya motivasi berwirausaha, peningkatan partisipasi masyarakat dalam kegiatan ekonomi produktif, serta penguatan kesadaran akan pentingnya inovasi dan hilirisasi komoditas lokal. Kegiatan ini berkontribusi terhadap penguatan ekonomi masyarakat berbasis agroindustri rumah tangga serta mendukung pengembangan UMKM pangan lokal yang lebih inovatif, berkelanjutan, dan berdaya saing.