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BUSINESS DEVELOPMENT STRATEGY FOR VILLAGE-OWNED ENTERPRISES (BUMG) IN GAMPONG TEUNGOH, NISAM DISTRICT T.Edyansyah; Mohammad Roni; Rico Nur ilham; Em Yusuf iis; Rusydi Abubakar; Amru Usman
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 6 No. 2 (2026): July-October 2026
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.22249151

Abstract

This community service article describes a business development assistance program for a Badan Usaha Milik Gampong (BUMG), or village-owned enterprise, in Gampong Teungoh, Nisam District, Aceh Utara. The program was implemented during June 2023 using a structured sequence of presentation, guided discussion, question-and-answer sessions, document review, and evaluation. The assistance focused on business planning and budgeting as the operational foundation for developing sustainable BUMG enterprises. The source report identified several managerial constraints, including limited business units, unwritten business arrangements, restricted capital, inadequate business facilities, weak revenue and expenditure planning, limited human-resource capacity, and insufficient internal control. The activity strengthened the partner’s understanding of the components of work plans, business objectives, budgeting, accountability, and the relationship between diversification and financial projections. The resulting strategic priorities were market-based business mapping, written planning documents, realistic revenue and cost projections, gradual diversification, clearer internal control, and continuous capacity building. The program also created a forum for interaction between village enterprise managers and university academics. Because no quantitative pre-test and post-test data were recorded, the outcomes are interpreted descriptively. The findings show that planning and budgeting assistance can serve as an initial governance instrument for directing BUMG development toward accountable, participatory, and sustainable village economic management.
THE EFFECT OF FLASH SALES, FREE SHIPPING, AND SHOPEE LIVE ON PURCHASE DECISIONS FOR FASHION BRAND PRODUCTS JINISO ON THE SHOPEE PLATFORM (Case Study on Students of the Faculty of Economics and Business, Universitas Malikussaleh) Khalida Zia Siallagan; Adnan; Rusydi Abubakar; Hamdiah
Journal of Accounting Research, Utility Finance and Digital Assets Vol. 5 No. 2 (2026): October (ON-PROGRESS)
Publisher : PT. Radja Intercontinental Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to examine the influence of Flash Sale, Free Shipping, and Shopee Live on purchasing decisions for Jiniso fashion products on the Shopee platform among students of the Faculty of Economics and Business, Malikussaleh University. This research employed a quantitative approach, with data collected through questionnaires distributed to 114 respondents. The sampling technique used was the Hair formula, while the data were analyzed using multiple linear regression with the assistance of the Statistical Package for the Social Sciences (SPSS) version 27. The results of the study indicate that, partially, the Flash Sale variable has a positive and significant effect on purchasing decisions, with a significant value of 0.001 < 0.05 and a t-value of 7.797 > t-table of 1.658. The Free Shipping variable also has a positive and significant effect on purchasing decisions, with a significance value of 0.001 < 0.05 and a t-value of 24.339 > t-table of 1.658. Furthermore, the Shopee Live variable has a positive and significant effect on purchasing decisions, with a significance value of 0.001 < 0.05 and a t-value of 18.375 > t-table of 1.658. The R Square value of 0.971 indicates that the Flash Sale, Free Shipping, and Shopee Live variables are able to explain 97.1% of the variation in purchasing decisions, while the remaining 2.9% is explained by other variables not examined in this study.
ANALYSIS OPPORTUNITY AND CHALLENGE INVESTMENT IN THE TOURISM SECTOR IN INDONESIA Rico Nur Ilham; Frengki Putra Ramansyah; Amru Usman; Rusydi Abubakar; Mohd Heikal
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 5 No. 9 (2026): AUGUST
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.22031167

Abstract

The tourism sector is a strategic sector that makes a significant contribution to Indonesia's economic growth. Besides being a source of... foreign exchange, this sector also plays a role in creating jobs, increase income public, And push the development of various other economic sectors, such as transportation, hotels, restaurants, and the creative economy. After experiencing a decline due to the COVID-19 pandemic, Indonesia's tourism sector has shown a significant recovery trend. Various government policies, developments in digital technology, as well as increasing interest traveler domesticand Foreign investment is a factor that strengthens investment prospects in this sector. However, investment in the tourism sector also faces various challenges, such as global economic uncertainty, exchange rate fluctuations, regulatory changes, industry competition, and environmental and social risks. Because That, required analysis Which comprehensiveso that investors able to make appropriate investment decisions.