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All Journal Komunikator MIX : Jurnal Ilmiah Manajemen Binus Business Review Jurnal Penelitian Pendidikan IPA (JPPIPA) Jurnal Komunikasi Jurnal ASPIKOM urnal Interaksi: Jurnal Ilmu Komunikasi Jurnal Representamen LUGAS Jurnal Komunikasi Develop Communicology: Jurnal Ilmu Komunikasi Journal of Media and Communication Science (JcommSci) Sinergitas Multidisiplin Ilmu Pengetahuan dan Teknologi (SMIPT) International Journal of Computer and Information System (IJCIS) COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Journal of Social And Economics Research INJURITY: Journal of Interdisciplinary Studies Pancasila International Journal of Applied Social Science journal of social and economic research Berkala Ilmiah Kedokteran dan Kesehatan Masyarakat
Burhan Bungin
Universitas Ciputra Surabaya
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Medicine & Pharmacology Physics Public Health Social Sciences Transportation Other

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Masyarakat Indonesia Kontemporer dalam Pusaran Komunikasi Burhan Bungin
Jurnal ASPIKOM - Jurnal Ilmu Komunikasi Vol 1, No 2 (2011): Januari 2011
Publisher : Asosiasi Pendidikan Tinggi Ilmu Komunikasi (ASPIKOM)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (217.504 KB) | DOI: 10.24329/aspikom.v1i2.12

Abstract

There are 3 points to discuss the Indonesian contemporary society who lives in reformation order. First is urban society with liberalism perspectives, open and information technology in their hand. Second is structuralist society, who lives and willingness in patron – client/ leadership traits. Third is marginal society with less access to education, health system and powerless. In the development of reformation order, with new perspectives and interpretation, there are some changing in our society, rapidly moved. What implication, also with communication perspectives? Also what is going to happen next , are parts of the discussion in this article.
Citra Aktor Politik Pilkada Gubernur dan Wakil Gubernur Provinsi Maluku Utara Tahun 2018 Burhan Bungin; Nurlaela Syarif; Monika Teguh; Tasya Devi Rossafine
LUGAS Jurnal Komunikasi Vol 3, No 1: Juni 2019
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (275.861 KB) | DOI: 10.31334/ljk.v3i1.408

Abstract

North Maluku is the youngest province in Indonesia which has begun to carry out democracy through the Election of Regional Heads (Pilkada). One of the largest regional elections in North Maluku is the Governor's Election. Unfortunately the Governor's Election that has been running so far has been colored by various problems. Symbolic violence such as black campaigns by bringing down political opponents using ethnic and primordial issues sprang up. In addition, the ability of figures to build the image of political actors who have power and influence also makes people accept the results of regional elections that are full of disputes. Coupled with the condition of the mass media that have a tendency to take sides because of certain interests, the existence of social construction on the image of political actors is getting stronger. This study wants to see how the image of political actors is constructed. Through the Focused Group Discussion method with the parties involved it was found that social construction of reality had happened through the role of mass media. Although there are social constructions conveyed by the mass media, the community has its own ability to build that image in itself through the power of interaction and communication as well as through the power of other media such as social media.
Prosiding Kumpulan Abstrak Seminar Nasional SMIPT Kedua 2019 admin admin; Burhan Bungin; Abu Bakar Tawali; Andi Asrina; Apriana Toding
Prosiding Seminar Nasional Sinergitas Multidisiplin Ilmu Pengetahuan dan Teknologi Vol 2 (2019): Prosiding Seminar Nasional Kedua Sinergitas Multidisiplin Ilmu Pengetahuan dan Teknolo
Publisher : Yayasan Pendidikan dan Research Indonesia (YAPRI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1232.544 KB)

Abstract

Pertumbuhan ekonomi dan peningkatan daya saing suatu bangsa di setiap Negara sangat erat kaitannya dengan kemampuan ilmu pengetahuan dan teknologi (IPTEK) yang dimiliki oleh setiap bangsa itu sendiri. Peran Perguruan Tinggi dalam menghasilkan riset-riset yang inovatif dan produktif yang dapat menjadi salah satu faktor pendorong penting dalam kemajuan IPTEK. Dalam kaitan dengan penguatan peran Perguruan Tinggi dalam menghasilkan riset-resit yang produktif dan inovatif, dimana Forum Riste Multidisiplin Makassar sebagai penyelenggara Seminar Nasional 2019 yang mengambil tema “Sinergitas Multidisiplin Ilmu Pengetahuan dan Teknologi di Era Industralisasi 4.0 yang dilaksanakan di Makassar pada tanggal 26-27 Juli 2019. Pelaksanaan Seminar Nasional 2019 ini sebagai media untuk mempresentasikan hasil penelitian para pendidik, penelitian, akademisi, dan praktisi dalam multidisiplin untuk membangunkan atau mengembangkan hubungan kerjasama antar peserta. Hasil penelitian dan gagasan ini selanjutnya didokumentasikan dalam bentuk prosiding yang diharapkan dapat memberikan wawasan mengenai perkembangan dan inovatif teknologi di multidisiplin. Akhir kata, Panitia Penyelengara menyampaikan terima kasih yang sebenarbenarnya kepada semua pihak yang telah ikut berpartisipasi dalam kegiatan Seminar Nasional 2019 hingga sampai penerbitan prosiding ini.
POST-DISCIPLINE COMMUNICATION ON THE STRAIGHT WAY Andi Budi Sulistijanto; Burhan Bungin; Marlinda Irwanti; Mohd Khairi Ahmad; Monika Teguh
JCommsci - Journal of Media and Communication Science Vol. 6 No. 1 (2023): Jcommsci Vol 6 Issue 1 2023
Publisher : Program Studi Ilmu Komunikasi Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jcommsci.v6i1.200

Abstract

The development of communication studies is currently driven by the information technology paradigm, making the discipline of communication a very sexy study, leaving other disciplines behind. Old communication studies traditions such as media effects, framing studies, agenda- setting, as well as various media impact studies, public relations, broadcasting, journalism and the like are grouped as traditional communication studies. Meanwhile, the development of the world of communication driven by social media and internet-based technology has made the world of communication very sexy and has attracted the attention of various disciplines by starting to connect disciplines outside of communication with communication disciplines, so that communication is referred to as post-communication. discipline. This study examines thinking by classifying the development of thinking in traditional communication disciplines and post- discipline communication. Collecting data using interviews and conducting library research. The conclusion of this study is that the communication discipline in today's world is distinguished between traditional and post-discipline disciplines. In developed countries, these two disciplines become an equally important conversation, while in new developing countries, communication of traditional disciplines becomes dominant. In Indonesia, communication stakeholders must maintain these two communication disciplines, this is what is meant by straight way communication.
ANALISIS DATA KUALITATIF: MANUAL DATA ANALISIS PROSEDUR Rofiah, Chusnul; Burhan Bungin
Develop Vol 8 No 1 (2024)
Publisher : Universitas Dr. Soetomo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/dev.v8i1.7319

Abstract

The purpose of this article is to propose and discuss a Qualitative Data Analysis Guide: Manual Data Analysis Procedures that can be carried out independently by each researcher according to the character of the qualitative method used. Due to the realistic problems faced by qualitative researchers including: (1) Excessive reliance on qualitative software packages, (2) Excess words due to the line-by-line approach (3) Coding using a pre-formed framework, (4) Difficulty in maintaining the integrity of each respondent stories (5) The full potential of data is not exploited (6) Data analysis as an individual process. The author offers a guide to qualitative data analysis: Manual Data Analysis Procedures (MDAP) as a data analysis method that is comprehensive and systematic but not rigid; provide a space that stimulates intuition and creativity as optimally and as fully as possible. This method allows researchers to come out of their isolation and the analysis process is seen as a team activity rather than a purely individual process in order to facilitate the qualitative data analysis process, although it cannot guarantee the quality of the analysis. This method is proposed as a guiding tool rather than as a strict procedure or technique that step by step must be implemented correctly, the skills of the researcher and the general quality of the research team remain the most important components of a successful analysis process. It is very important to consider the data analysis process as a team activity, as long as the research process is not exaggerated, let alone based on conflicts of interest, funding, then whatever research results cannot be applied.
Makeup Artist Communication Mix Model in Jakarta Ekasari, Raudha Putri; Irwanti, Marlinda; Bungin, Burhan; Jamalullail, Jamalullail
Pancasila International Journal of Applied Social Science Том 2 № 02 (2024): Pancasila International Journal of Applied Social Science
Publisher : PT. Riset Press International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59653/pancasila.v2i02.623

Abstract

Makeup Artist as a business-to-consumer (B2C) that focuses on providing direct services to individual clients. Since the Covid-19 pandemic, digital marketing has been increasingly relied upon to reach users. Content optimization through social media is an effective strategy in reaching users. Through phenomenology involving a number of prominent Makeup Artists in Jakarta, this research explores the use of Communication Mix tools used by Makeup Artists in marketing their services. A qualitative research method with color coding was used for the case studies in this research. The Communication Mix is the main object of this research, while the leading Makeup Artists in Jakarta will be the subject of the research. Data will be collected through in-depth interviews and content from social media used by makeup artists. From the results of data analysis using color coding on interview transcripts, from 6 (six) Communication Mixes: 1) Advertising, 2) Public Relations, 3) Sales service/agents/remote marketing, 4) Events, activities, and meetings, 5) Word of Mouth, 6) Sales Promotion, only 4 (four) are maximally used by Makeup Artists. No one Communication Mix tool can stand alone. Instead, a strategic combination of all four Communication Mix tools, namely: 1) Advertising, 2) Sales Promotion, 3) Public Relations, and 4) Word of Mouth, can create a very strong synergistic effect in expanding the reach and increasing the success of the Makeup Artist's business and can be maximally used by the Makeup Artist for services and acquiring potential clients.
Utilizing Instagram for Digital Government Public Relations by Diskominfo Jatim Teguh, Monika; Qotrunnada, Namira Al; Calysta, Keisya; Bungin, Burhan; Ahmad, Mohd Khairie
Komunikator Vol. 16 No. 2 (2024)
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jkm.24338

Abstract

In addressing the challenges of the PR 4.0 era, the East Java Communication and Information Office (Diskominfo) utilizes the Instagram account @jatimpemprov to carry out Digital PR activities. The account serves as a communication platform to present essential information and is expected to be a solution, particularly for the people of East Java. These activities have proven successful in conveying information, aspirations, and programs that reach the public. Therefore, this research aims to understand how Digital PR activities are carried out by Diskominfo Jatim through the Instagram account @jatimpemprov. The theoretical framework used to examine the phenomena in this study is the principles of the 7-Cs PR communication model, which includes credibility, context, content, clarity, continuity & consistency, channel, and the capability of the audience. This research employs a descriptive qualitative method. Data collection was carried out through structured interviews and document studies. The results show that the digital PR activities of @jatimpemprov apply the principles of the 7-Cs PR Communications model by utilizing Instagram features. These activities provide informative, educational, and entertaining content to the public. The main functions of disseminating information and fostering cooperation between other organizations within the East Java Provincial Government are carried out effectively.
Inovasi Konten Kampanye Rumah Makan Padang Payakumbuah pada Instagram untuk Meningkatkan Brand Image Syafarani, Yavrina; Bungin, Burhan
Jurnal Interaksi: Jurnal Ilmu Komunikasi Vol 9, No 1 (2025): Jurnal Interaksi: Jurnal Ilmu Komunikasi
Publisher : UMSU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/interaksi.v9i1.19298

Abstract

Dengan perkembangan industri rumah makan Padang di Indonesia, banyak pengusaha memasuki ranah kuliner ini. Salah satu influencer terkemuka, yaitu Arief Muhammad, turut terlibat dalam bisnis rumah makan Padang. Yang menjadikan bisnisnya begitu unik adalah penerapan strategi pemasaran yang inovatif, dengan memanfaatkan media sosial sebagai sarana kampanye utama. Arief Muhammad telah memilih platform media sosial Instagram sebagai alat kampanye untuk rumah makan Padang miliknya. Hasilnya, upaya kampanye ini telah berhasil memperoleh perhatian luas dari masyarakat, yang pada akhirnya mengakibatkan lonjakan kunjungan dan minat pembeli yang signifikan terhadap rumah makan Padang "Payakumbuah" yang dimilikinya. Maka dari itu, tujuan dari penelitian ini adalah untuk menguraikan dampak pesan kampanye Instagram terhadap citra merek. Rumah Makan Padang Payakumbuah. Teknik pengumpulan data dalam penelitian ini adalah dengan metode wawancara dan dokumentasi. Kemudian, data dianalisis secara deskriptif dengan mengacu pada teori difusi inovasi.
The Exploration Study of Entrepreneurial Leadership as Strategic Asset in Ciputra Group Saksono, Lily Ambarwati; Bungin, Burhan; Bernardus, Denny
Binus Business Review Vol. 16 No. 1 (2025): Binus Business Review
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/bbr.v16i1.12097

Abstract

In the era of the Industrial Revolution 4.0, which is full of uncertainty, a leader who has a combination of leadership qualities and entrepreneurial spirit is needed for organizational growth, development, and sustainability. The research explored the dimensions of entrepreneurial leadership exemplified by Ciputra, the founder of Ciputra Group. It explored how these dimensions influenced the behavior of leaders who interacted directly with him. The research applied a post-positivist qualitative approach with a Simple Research Design (SRD) and the Coding Color Analysis Procedure (CCAP) to analyze the data. The primary data collection method was conducted through interviews with five informants. The results identify 10 dimensions of entrepreneurial leadership, including resilience, which has yet to be highlighted in previous related research. Resilience, in particular, is notably present among Ciputra Group leaders. Additionally, the results reveal five influences of Ciputra in entrepreneurial leadership dimensions on the behavior of leaders who interact directly with him. The findings are intended to inspire and provide valuable insights to leaders, especially founders, seeking to enhance their organizational performance and sustainability. By understanding and adopting these entrepreneurial leadership dimensions, leaders can better navigate the complexities of today’s business environment and drive their organizations toward tremendous success.
Konstruksi Sosial Tokoh Lokal di Pilkada 2024: Peran Media, Simbol Budaya, Dan Dinamika Interaksi Sosial Burhan Bungin; Monika Teguh; Bernard Realino Danu Kristianto; Ignasius Liliek Senaharjanta; Andi Budi Sulistijanto
COMSERVA : Jurnal Penelitian dan Pengabdian Masyarakat Vol. 4 No. 12 (2025): COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/comserva.v4i12.3070

Abstract

Penelitian ini menganalisis konstruksi sosial tokoh lokal dalam Pilkada 2024, yang berperan penting dalam membentuk persepsi dan preferensi politik masyarakat. Permasalahan utama yang dihadapi adalah bagaimana media, baik tradisional maupun digital, membangun citra tokoh politik yang sering kali tidak sesuai dengan kenyataan. Penelitian ini bertujuan untuk menggali bagaimana media, simbol budaya, dan interaksi sosial mempengaruhi persepsi masyarakat terhadap tokoh politik lokal. Metode yang digunakan adalah pendekatan kualitatif dengan studi kasus, yang mencakup wawancara mendalam, analisis konten media, dan observasi lapangan. Hasil penelitian menunjukkan bahwa media, terutama media sosial, memainkan peran sentral dalam membentuk citra politik tokoh lokal, baik melalui framing positif maupun negatif. Penggunaan simbol budaya dan narasi religius juga ditemukan efektif dalam membangun hubungan emosional dengan pemilih, namun harus otentik untuk menghindari persepsi manipulatif. Implikasi temuan ini penting bagi praktisi politik dalam merancang kampanye yang lebih transparan dan autentik, serta bagi masyarakat untuk lebih kritis terhadap narasi politik yang dibangun. Penelitian ini memberikan wawasan tentang pentingnya media digital dalam strategi kampanye politik dan membuka peluang untuk studi lanjutan mengenai teknologi baru dalam komunikasi politik.
Co-Authors admin admin Ahmad, Mohd Khairie Alfa Syahputra Ana R, Adelina Erlinda Anandari Priska Andi Asrina Andi Budi Sulistijanto Apriana Toding Calysta, Keisya Cosmas Gatot Haryono Danu Kristianto, Bernard Realino David Sukardi Kodrat Denny Bernardus Ekasari, Raudha Putri Ergita Jeny Ardane Shwari Hilda Yunita Wono Jamalullail, Jamalullail Kristianto, Bernard Realino Danu Latif, Nashrudin Liliana Dewi Liliek Senaharjanta, Ignasius Marlinda Irwanti Marlinda Irwanti, Marlinda Mohd Khairi Ahmad Monika Teguh Muhammad Dafa Mustofa, Agus Novaria, Rachmawati Nurbaity, Fitri Nurlaela Syarif Pratiwi, Ni Made Ida Pratiwi, Tika Ardillaning Puspita Rohana Handayani Qotrunnada, Namira Al Rachmah Ida Ratih Puspa Rofiah, Chusnul Saksono, Lily Ambarwati Santoso, Theodore Jason Satvikadewi, A.A.I. Prihandari Senaharjanta, Ignasius Liliek Soenarjanto, Bagus Sulaksono, Andri Sumarah, Noorshanti Syafarani, Yavrina Tasya Devi Rossafine Tawali, Abu Bakar Theodore Jason Santoso Thomas S. Kaihatu Zaus, Anggi Agni