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All Journal Journal of Business and Behavioural Entrepreneurship Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah JRMSI - Jurnal Riset Manajemen Sains Indonesia J-MAS (Jurnal Manajemen dan Sains) International Journal of Environmental, Sustainability, and Social Science Journal of Applied Data Sciences International Journal of Economy, Education and Entrepreneurship (IJE3) International Journal of Education, Social Studies, And Management (IJESSM) Indonesian Journal of Business Analytics (IJBA) AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) Jurnal Pijar : Studi Manajemen dan Bisnis JPNM : Jurnal Pustaka Nusantara Multidisiplin International Journal of Application on Economics and Business Jurnal Bisnis, Manajemen, dan Keuangan Journal of Business Application
Sadat, Andi Muhammad
Fakultas Ekonomi, Universitas Negeri Jakarta
Religion Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

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Organizational Amnesia: the Barrier of Value Creation and Organizational Performance in Small and Medium Sized Enterprise Andi Muhammad Sadat; Mei-Lan Lin
Journal of Business and Behavioural Entrepreneurship Vol 2 No 1 (2018): Journal of Business and Behavioural Entrepreneurship
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (454.291 KB) | DOI: 10.21009/JOBBE.002.1.01

Abstract

Small and medium-sized enterprises (SMEs) in Indonesia has an essential role in economic. Their existence appeared significant when the economy crisis in Asia 1997 and the world economic crisis in 2008. Therefore the existence of SMEs for business and society are imperative, so their sustainability should be maintained through value creation and performance. However, unlike the large companies that typically have resources to maintain information and their knowledge extensively, SME fall into lack of resources that driving them on amnesia consistently (S J Hall & De Raffaele, 2013) and it predispose the ability to create value and company's performance. This paper aims to describe the existence of organizational amnesia (OA) as the failure of organizations to learn reliably at the organizational level (Kransdorff, 1998). This phenomenon is proposed affect SMEs creating value and organizational performance. Some conclusion and future research has been recommended.
Exploring The Factors Influencing The Intentions to Become A Rural Bank Customer in Jakarta Central Market Andi Muhammad Sadat; Sholikhah; Basrah Saidani
Indonesian Journal of Business Analytics Vol. 1 No. 2 (2021): October 2021
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (329.739 KB) | DOI: 10.55927/ijba.v1i2.18

Abstract

Retaining existing customers and obtaining potential new customers are the critical success factors for an enterprise. Therefore, choosing the target market and allocating organizational resources to support them are essential. As a bank with unique customer characteristics, the rural banks (Bank Perkreditan Rakyat/BPR) should pay attention to external and internal factors. This study intends to explore what factors influence the Intention to become BPR’s customers. First, this research took 200 respondents who worked in seven central markets in Jakarta with a quota sampling approach to complete the questionnaire whose indicators were obtained from FGD (focus group discussion) and prior research. Data were analyzed by applying factor analysis techniques and linear regression by SPSS 24. The results show that factors, namely Attitude and Control over behavior, proved to have a positive correlation toward Intention, while Subjective norm affects negatively. Conclusion and suggestions for future study are provided.
EXPLORING THE LOW RATE OF BPR CUSTOMER GROWTH IN JAKARTA Andi Muhammad Sadat
JRMSI - Jurnal Riset Manajemen Sains Indonesia Vol 8 No 2 (2017): Jurnal Riset Manajemen Sains Indonesia
Publisher : Fakultas Ekonomi, Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (535.703 KB) | DOI: 10.21009/JRMSI.008.2.10

Abstract

Since mid of 2015, the number of BPR customer has declined (Joko Suyanto in Linangkung, 2016). This study intends to describe what factors that influence the low rate of BPR customer growth in Jakarta. The explorative approach was done by employing samples in two steps. First, interviews were conducted on 10 market participants followed by FGD (focus group discussion) to 32 respondents in one of the largest “pasar induk” in Jakarta. Second, FGD results become the guideline for arranging the questionnaires and distributed to 200 respondents in five locations of “pasar induk” in Jakarta by applying quota sampling technique. The collected data were analyzed using factor analysis technique by involving practitioners and academics in the process of identifying and naming the variables. The result proves that the factors that affect the customers reluctant to become BPR customers caused by five factors, namely: attitude (consumer rating for not to choose BPR); subjective norms (the pressure of the relatives); perceived behavioral control (customers control to decide not to choose BPR); intention (the intention not to choose BPR; and behavior (action not to choose BPR).
PREDICTING THE REPURCHASE INTENT OF LOCAL BRAND SKINCARE CONSUMERS: Does Brand Image and Service Quality Influence? Safitri, Dewi Nur Indah; Suhud, Usep; Sadat, Andi Muhammad
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 2 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v2i2.589

Abstract

The purpose of this study is to examine the effect of brand image and service quality on repurchase intention and customer satisfaction, and investigate whether customer satisfaction mediates the influence of brand image and service quality on repurchase intention. The data collection method uses a survey instrument in the form of a questionnaire. The object of this study is consumers of local brand skincare products, namely MS Glow, with samples who have purchased these products. Data analysis uses Amos to process and analyze research data. The results of the analysis show that brand image and service quality have a partial effect on repurchase intention, and that they also have a partial effect on customer satisfaction. Additionally, repurchase intention is found to mediate the relationship between brand image and service quality variables and customer satisfaction.
Pengaruh Sales Promotion, Celebrity Endorsement, dan Sosial Interaction terhadap Impulsive Buying dengan Consumer Trust sebagai Intervening pada Media Sosial TikTok Shop Alyandro, Bryan; Sadat, Andi Muhammad; Fawaiq, Muhammad
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 1 (2024): April
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i1.1547

Abstract

This research aims to determine the influence of sales promotions, celebrity endorsements and social interactions on impulse purchases through consumer trust in TikTok Shop users in Jabodetabek. This research uses quantitative methods by collecting data through survey methods, which are distributed via Google Form. The research sample consisted of 308 respondents and was processed using SPSS 25 and AMOS 24. The research results showed that sales promotions, celebrity endorsements, and social interactions had a positive and significant effect on consumer trust. Sales promotions, celebrity endorsements, social interactions, and consumer trust have a positive and significant effect on impulse buying. Sales promotions have a positive and significant effect on impulse buying both directly and indirectly through consumer trust as a partial intervention. Celebrity endorsement has a positive and significant effect on impulse buying both directly and indirectly through consumer trust as a partial intervention. Social interaction has a positive and significant effect on impulse buying both directly and indirectly through consumer trust as a partial intervention.
PENGARUH SERVICE QUALITY DAN BRAND IMAGE TERHADAP CONSUMER TRUST DAN REPURCHASE INTENTION PADA SOCIAL COMMERCE TIKTOK DI DKI JAKARTA: STUDI KASUS PADA PELANGGAN TIKTOK SHOP Haryati, Dinda; Suhud, Usep; Sadat, Andi Muhammad
Jurnal Pijar Vol 2 No 1 (2023): Jurnal Pijar : Studi Manajemen dan Bisnis
Publisher : PT Naureen Digital Education

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Tujuan penelitian ini adalah untuk menganalisis pengaruh service quality dan brand image terhadap consumer trust dan repurchase intention pada social commerce TikTok di DKI Jakarta: Studi kasus pada pelanggan TikTok Shop. Populasi penelitian ini adalah seluruh pengguna TikTok Shop yang berdomisili di DKI Jakarta yang pernah melakukan transaksi di aplikasi TikTok Shop. Sedangkan, sampel penelitian ini adalah masyarakat yang pernah bertransaksi di TikTok Shop. Teknik pengambilan sampel menggunakan purposive sampel, dengan kriteria pengguna TikTok Shop yang minimal enam kali dalam kurun waktu dua bulan berbelanja menggunakan TikTok Shop. Responden penelitian ini berjumlah 280 responden. Responden dalam penelitian ini didominasi oleh responden berjenis kelamin perempuan, sedangkan usia responden didominasi oleh usia 24-30 tahun. Pengujian hipotesis dalam penelitian menggunakan Program Software SPSS versi 24 dan AMOS versi 24. Hasil penelitian menunjukan bahwa service quality mempunyai pengaruh positif signifikan terhadap repurchase intention, service quality mempunyai pengaruh positif signifikan terhadap customer trust, brand image mempunyai pengaruh positif signifikan terhadap customer trust, brand image tidak berpengaruh secara positif signifikan terhadap repurchase intention, customer trust mempunyai pengaruh positif signifikan terhadap repurchase intention.
The Effect of E-Trust, Information Quality and User Interface Quality on E-Customer Loyalty Through E-Satisfaction as an Intervening Variable: (Study on Tokopedia Users in Jabodetabek) Kedaton, Nyi Raden Sekar; Sadat, Andi Muhammad; Sari, Dewi Agustin Pratama
International Journal Of Education, Social Studies, And Management (IJESSM) Vol. 4 No. 2 (2024): The International Journal of Education, Social Studies, and Management (IJESSM)
Publisher : LPPPIPublishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52121/ijessm.v4i2.350

Abstract

In this modern era, individuals or groups of people experience high dependence on technology and the digital world. The development of technology and the digital era has changed the way consumers fulfill their needs. Consumers now tend to switch to online purchases, which are considered more practical, fast and efficient than conventional purchases. This study was conducted to determine the effect of e-trust, information quality and user interface quality on e-customer loyalty through e-satisfaction as an intervening variable. The population in this study were Tokopedia users in Jabodetabek. The sample collection technique used was purposive sampling and the sample used was 229 people. The data analysis method used is path analysis with Structural Equation Modeling (SEM), which is then processed using AMOS. The results showed that e-trust has a positive and significant effect on e-satisfaction, information quality has a negative and significant effect on e-satisfaction, user interface quality has a positive and significant effect on e-satisfaction, e-trust has a positive and insignificant effect on customer loyalty, and the variables e-satisfaction, information quality and user interface quality each have a positive and significant effect on customer loyalty, while e-satisfaction is not able to mediate the influence between e-trust, information quality and user interface quality on customer loyalty.
Pengaruh Sosial Media Marketing terhadap Loyalty Intention melalui Relationship Quality sebagai Mediator pada Pelanggan Tiktok Shop Hafizh, Nirwana; Sadat, Andi Muhammad; Febrilia, Ika
Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Vol 9 No 3 (2024)
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/jms.v9i3.23072

Abstract

Penelitian ini bertujuan untuk mengkaji pengaruh sosial media marketing terhadap Loyalty Intention dengan mempertimbangkan Relationship Quality sebagai variabel mediator pada pelanggan TikTok Shop. Dalam era bisnis digital, sosial media marketing menjadi alat yang semakin krusial, terutama dalam menarik dan mempertahankan pelanggan. TikTok Shop, sebagai salah satu platform s-commerce yang berkembang pesat, menyediakan kesempatan untuk mengeksplorasi bagaimana strategi pemasaran di media sosial dapat memengaruhi loyalitas pelanggan. Metode penelitian yang digunakan adalah kuantitatif dengan pendekatan survei. Instrumen yang digunakan berupa kuesioner yang disebarkan kepada minimal 200 responden yang berdomisili di Jabodetabek, berusia minimal 17 tahun, dan telah melakukan pembelian minimal enam kali dalam tiga bulan terakhir. Analisis data dilakukan dengan menggunakan teknik Structural Equation Modeling (SEM) melalui software AMOS versi 24 untuk menguji hubungan antara variabel-variabel yang diteliti serta menguji hipotesisnya. Hasil penelitian menunjukkan bahwa Relationship Quality memiliki pengaruh signifikan terhadap Loyalty Intention. Namun, pengalaman negatif pelanggan tidak memengaruhi Relationship Quality. Selain itu, Relationship Quality juga tidak berpengaruh terhadap Customer Trust. Di sisi lain, sosial media marketing memengaruhi Relationship Quality, customer experience memengaruhi sosial media marketing, dan sosial media marketing memengaruhi Customer Trust. Temuan ini memberikan implikasi praktis bagi pengelola TikTok Shop dan praktisi pemasaran digital untuk fokus pada strategi pemasaran yang tidak hanya menarik tetapi juga membangun dan memperkuat hubungan dengan pelanggan. Penggunaan konten yang relevan, interaktif, dan personal dapat meningkatkan Relationship Quality, yang pada akhirnya dapat meningkatkan loyalitas pelanggan.
Studi Eksplorasi Minat Beli Mobil Listrik pada Generasi Milenial Aprili, Adelia Nur; Sadat, Andi Muhammad; Rivai P, Agung Kresnamurti
Journal of Business Application Vol. 2 No. 2 (2023): Journal of Business Application
Publisher : Program Studi Administrasi Niaga STIA Said Perintah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55098/jba.v2.i2.p139-158

Abstract

This study aims to find out what factors that influence the purchase intention of electric vehicles on millennials in Jabodetabek and what factors contribute the most to the purchase intention. The sample and population in this study were 334 millennials in Jabodetabek using the purposive sampling method and distributing questionnaires through various social media platforms. This study uses the theory of TAM and TPB with the analytical method through Exploratory Factor Analysis (EFA) approach and linear regression analysis to process the data through SPSS 25. The result of the study found that there were nine factors that influence the purchase intention of electric cars on millennials in Jabodetabek. The ninth factor is product knowledge, perceived behavioral control, price and advertising, social influence, product perception, environmental concern, ease of use, perceived benefits, and costs. Among the nine factors, price and advertising are the factors that contribute most to the purchase intention. It is hoped that this study can be used by electric car manufacturers as a basis for developing marketing and sales strategies through consumer purchase intention.
Factors Influencing the Intention to Use Insurance Technology (Insurtech) Among Generation Z Using the Extended D-M Model Umran, M. Fankar; Maupa, Haris; Irawan, Agustinus Purna; Sadat, Andi Muhammad
Journal of Applied Data Sciences Vol 6, No 2: MAY 2025
Publisher : Bright Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47738/jads.v6i2.726

Abstract

This study investigates the factors influencing Generation Z’s intention to use Insurtech in Indonesia using an extended DeLone and McLean model. The research introduces two additional variables: perceived trust and regulatory expectancy. Data were collected via an online survey of 431 Generation Z respondents aged 17 and above, residing in ten major Indonesian cities: Jakarta, Bandung, Semarang, Yogyakarta, Surabaya, Denpasar, Palembang, Medan, Balikpapan, and Makassar, all with a basic understanding of Insurtech. The questionnaire included demographic questions and research variables measured on a five-point Likert scale. Data were analyzed using Structural Equation Modeling (SEM) through Smart PLS 4. Descriptive analysis revealed that most respondents were aged 25-28 years, predominantly female, residing in Jakarta, employed in private sectors, with monthly expenditures below USD 300, and holding a bachelor’s degree. The analysis indicated that respondents viewed Insurtech positively, noting its organized information, flexible services, knowledgeable providers, honest services, and legal protection of personal data. Additionally, respondents expressed a strong interest in using Insurtech soon. The measurement model evaluation confirmed the validity and reliability of all indicators based on convergent validity, discriminant validity, and reliability tests. The structural model analysis showed that the independent variables explained 57% of the variance in intention to use Insurtech and 69% in perceived trust. Hypothesis testing revealed that information quality, system quality, service quality, and regulatory expectancy positively influenced both intentions to use Insurtech and perceived trust. However, contrary to expectations, perceived trust did not significantly affect the intention to use Insurtech. This finding suggests that for Generation Z, trust may be considered a baseline expectation, with factors like system and service quality playing a more direct role in their adoption decisions. Additionally, no significant mediation effects were found. The model demonstrated strong predictive relevance and good fit, confirmed by Q², NFI, and SRMR values.
Co-Authors Agustinus Purna Irawan Ahsaina Zulfah, Islamia Alyandro, Bryan Aprili, Adelia Nur ASHSIDIK, Fajar Basrah Saidani Basrah Saidani Berutu, Meta Bara Cokki, Cokki Hafizh, Nirwana Haris Maupa Haryati, Dinda Ika Febrilia Kedaton, Nyi Raden Sekar Krissanya, Nofriska Kusumaningrum, Nadila Mei-Lan Lin Monoarfa, Terrylina Arvinta Muhammad Fawaiq, Muhammad Nandika, Thania Sanique Rivai P, Agung Kresnamurti Safitri, Dewi Nur Indah Saleh, Hendra Noor Sari, Dewi Agustin Pratama Setyo Ferry Wibowo Sholikhah Sholikhah Syamillah, Fidelia Umran, M. Fankar Usep Suhud Zendrato, Bernadus Orudu Richard