Article Per Year (5 Year)
p-Index From 2021 - 2026
4.511
P-Index
This Author published in this journals
All Journal Jurnal Penelitian dan Pengembangan Sains dan Humaniora (JPPSH) Moneter : Jurnal Akuntansi dan Keuangan JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Journal of Economic, Bussines and Accounting (COSTING) Dinamisia: Jurnal Pengabdian Kepada Masyarakat Scientific Journal of Reflection : Economic, Accounting, Management and Business SENTRALISASI Owner : Riset dan Jurnal Akuntansi Jurnal Edueco Majalah Ilmiah Warta Dharmawangsa Management Studies and Entrepreneurship Journal (MSEJ) JIBM Jurnal Manajemen Bisnis Eka Prasetya Community Development Journal: Jurnal Pengabdian Masyarakat Cakrawala Repositori Imwi Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Journal of Management and Bussines (JOMB) Akrab Juara : Jurnal Ilmu-ilmu Sosial JaManKu : Jurnal Manajemen dan Kewirausahaan JURNAL MITRA PRIMA Jurnal Pengabdian Masyarakat (ABDIRA) Journal of Economics and Business Letters Jurnal Ipteks Terapan : research of applied science and education Wahana Jurnal KALANDRA Jurnal Ekonomi, Manajemen, Akuntansi
Purba, Mas Intan
Universitas Prima Indonesia
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Veterinary Other

Published : 46 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 46 Documents
Search

 1   2   3   4   5 
The impact of liquidity, return on assets, and company growth on stock prices in Manufacturing Companies listed on the Indonesia Stock Exchange T.F Bastian Sitorus; Mas Intan Purba; Winda Novalina Br Simbolon; Monika E. Siregar; Nur Aliah
Journal of Economics and Business Letters Vol. 3 No. 3 (2023): June 2023
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/jebl.v3i3.208

Abstract

The purpose of this study is to determine the effect of liquidity, return on assets, and company growth on stock prices in manufacturing companies for the period 2018–2021. The population of this study consisted of 42 companies, and the sample consisted of 17 companies, which included manufacturing companies listed on the Indonesia Stock Exchange for the period 2018-2021. In this study, the researcher used a quantitative method with multiple linear regression analysis tools. The research data consisted of numbers that would be measured using statistics as a calculation test tool, related to the problem under study to generate a conclusion. Therefore, it can be concluded that liquidity partially has a negative and insignificant effect on stock prices. Return on assets partially has a positive and significant effect on stock prices. And company growth partially has a positive and significant effect on stock prices. And the magnitude of liquidity, return on assets, and company growth on stock prices is 47.8 %.
The influence of profitability, liquidity, and capital structure on firm value Kristianto Bidaya; Mas Intan Purba; Rinahati Laia; Apus Hendri Giawa; Nur Aliah
Journal of Economics and Business Letters Vol. 3 No. 3 (2023): June 2023
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/jebl.v3i3.209

Abstract

This study aims to examine the influence of profitability, liquidity, and capital structure on the value of companies listed on the Indonesian Stock Exchange (IDX) during the period 2018-2021. The population used in this study were food and beverage sub-sector manufacturing companies listed on the IDX over the four-year period from 2018 to 2021, comprising 42 companies. The sample obtained was 17 manufacturing companies listed on the IDX during the 2018-2021 period. The research method used in this study is the quantitative method with multiple linear regression analysis tools, where quantitative data is a study method that is based on conjunctive data. This study uses descriptive statistical tests, Kolmogorov Smirnov statistical tests, multiple linear regression tests, and hypothesis testing with the help of the SPSS 23 program. The results of this study show that profitability partially has a positive and significant effect on the firm’s value, and the variables of liquidity and capital structure simultaneously have no effect on the firm’s value.
PENGARUH KUALITAS PRODUK, HARGA DAN PROMOSI TERHADAP LOYALITAS KONSUMEN SHOPEE (STUDI KASUS PADA MAHASISWA FAKULTAS HUKUM UNIVERSITAS PRIMA INDONESIA) Tedi Sumarna Bangun; Mas Intan Purba; Riski Epreden Ginting; Fitrija Yolina Br Keliat; Nurul Wardani
Jurnal Edueco Vol. 6 No. 1 (2023): Juni
Publisher : Prodi Pendidikan Ekonomi Universitas Balikpapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36277/edueco.v6i1.162

Abstract

Tujuan penelitian ini adalah untuk menguji pengaruh kualitas produk, harga, dan promosi terhadap loyalitas konsumen pengguna Shopee di Fakultas Hukum Universitas Prima Indonesia. Pengumpulan data diperoleh dengan menyebarkan kuesioner menggunakan skala Likert, teknik analisis regresi linear berganda dipilih dengan benar untuk digunakan sebagai dasar pengujian hipotesis dalam penelitian ini. Hal ini dikarenakan pada prinsipnya regresi linear berganda digunakan untuk mengetahui hubungan antara variabel bebas dan tidak bebas, seberapa besar variabel tidak bebas mempengaruhi variabel independen sehingga pada akhirnya dapat ditentukan juga apakah ada hubungan positif dan signifikan antara variabel yang diteliti. Hasil penelitian menyimpulkan bahwa terdapat hubungan positif dan signifikan antara variabel Kualitas Produk terhadap Loyalitas Konsumen Shopee (Studi Kasus pada Mahasiswa Fakultas Hukum Universitas Prima Indonesia), Terdapat hubungan positif dan signifikan antara variabel Harga terhadap Loyalitas Konsumen Shopee (Studi Kasus pada Mahasiswa Fakultas Hukum Universitas Prima Indonesia), Terdapat hubungan positif dan signifikan antara variabel-variabel Promosi yang berpengaruh positif dan signifikan terhadap Loyalitas Konsumen Shopee (Studi Kasus pada Mahasiswa Fakultas Hukum Universitas Prima Indonesia), yaitu variabel independen Kualitas Produk,Harga, dan Promosi mempengaruhi variabel non-bebas Loyalitas Konsumen sebesar 52,9% sedangkan sisanya 47,1% (100% - 52,9%) dijelaskan oleh variabel lain yang tidak diteliti dalampenelitian ini, seperti kepuasan konsumen, layanan admin toko kepada konsumen dan sebagainya.
Analisis Hubungan Komunikasi, Kepemimpinan dan Disiplin Kerja Terhadap Kepuasan Kerja Karyawan Muhammad Alfaridzi Batu Bara; Mas Intan Purba; Fitriyani Pasarib; Ryan Mauliza T; Nurul Wardani Lubis
Journal of Management and Bussines (JOMB) Vol 5 No 2 (2023): Journal of Management and Bussines (JOMB)
Publisher : IPM2KPE

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/jomb.v5i2.6721

Abstract

This study aims to examine and analyze the effect of Promotion, Service Quality and Consumer Satisfaction on Gojek Consumer Loyalty (Case Study on Law Faculty Students at Prima University of Indonesia). The research method used is quantitative. Total population of 208 students and 68 employees as research samples. The sampling technique used is random sampling. The results showed that promotion partially had a positive and significant effect on Gojek Consumer Loyalty. Service Quality has a positive and significant effect on Gojek Consumer Loyalty. Consumer Satisfaction has a positive and significant effect on Gojek Consumer Loyalty. Promotion, Service Quality and Consumer Satisfaction have a positive and significant effect on Gojek Consumer Loyalty. In conclusion, promotion level, service quality and customer satisfaction have a role in customer loyalty. Keywords: Customer Satisfaction Service Quality, Consumer Loyalty, Promotion
Upaya Peningkatan Pengetahuan Siswa Terhadap Dampak Positif dan Negatif Penggunaan Media Sosial Mas Intan Purba; Nina Purnasari; Dhita Adriani Rangkuti; Wirda Lilia; Demak Claudia Yosephine Simanjuntak
KALANDRA Jurnal Pengabdian Kepada Masyarakat Vol 2 No 2 (2023): Maret
Publisher : Yayasan Kajian Riset Dan Pengembangan Radisi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55266/jurnalkalandra.v2i2.227

Abstract

The development of social media with various features that can be accessed anywhere has made more and more social media users from various backgrounds such as teenagers. The use of social media with its various impacts needs to be socialized to adolescents because currently social media has positive and negative impacts on physical and mental health. The general objective of this community service activity is to find out an overview of youth's knowledge about the positive and negative impacts of using social media for mental health. The methods in this community service activity are: 1. Analysis of the community situation. This stage can be carried out with two sub-stages, which are further divided into several possibilities. First: determine the target audience, Second: determine the problem areas to be analyzed. 2. Problem identification. The results of the analysis work which includes the objectives and problem areas mentioned earlier are that the problems faced by the selected target group can be identified and then formulated. 3. Define specific work goals, in other words what changes are desired. 4. Problem solving plan. Problems that have been identified need to be solved. 5. Social approach. What is meant is the approach to the target community. 6. Implementation of activities. 7. Evaluation of activities and results. Suggestions for schools are to include activities to increase youth knowledge about social media, positive and negative impacts of using social media in the school's extracurricular schedule. This can be done in groups/peer groups with selected social media ambassadors
The Effect Of Product Quality, Price, And Service On Consumer Satisfaction Of Shopee Application Users In Medan City Filbert Filbert; Michelle Michelle; Mas Intan Purba; Nurul Wardani Lubis
Cakrawala Repositori IMWI Vol. 7 No. 1 (2024): Cakrawala Repositori IMWI
Publisher : Institut Manajemen Wiyata Indonesia & Asosiasi Peneliti Manajemen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52851/cakrawala.v7i1.622

Abstract

The purpose of this study was to determine the effect of price on consumer satisfaction of Shopee application users in Medan City. Today, the development of e-commerce has influenced people's lifestyles, allowing online shopping with convenience. Shopee as an e-commerce platform continues to grow, but it is important to understand customer expectations and fulfill their needs. This research explores the factors that influence e-commerce service quality and how to improve the shopping experience. This study combines the theories of customer satisfaction and service quality using Shopee Visitor Population Data 2022 in Medan City with a sample of 99. The results showed that product quality, price, and service together contribute positively and significantly to the consumer satisfaction of Shopee application users. This shows that Shopee can increase the level of customer satisfaction by focusing on product quality development, effective price management, and continuous application update efforts.
The Effect Of Product Quality, Price, And Service On Consumer Satisfaction Of Shopee Application Users In Medan City Filbert Filbert; Michelle Michelle; Mas Intan Purba; Nurul Wardani Lubis
Cakrawala Repositori IMWI Vol. 7 No. 1 (2024): Cakrawala Repositori IMWI
Publisher : Institut Manajemen Wiyata Indonesia & Asosiasi Peneliti Manajemen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52851/cakrawala.v7i1.622

Abstract

The purpose of this study was to determine the effect of price on consumer satisfaction of Shopee application users in Medan City. Today, the development of e-commerce has influenced people's lifestyles, allowing online shopping with convenience. Shopee as an e-commerce platform continues to grow, but it is important to understand customer expectations and fulfill their needs. This research explores the factors that influence e-commerce service quality and how to improve the shopping experience. This study combines the theories of customer satisfaction and service quality using Shopee Visitor Population Data 2022 in Medan City with a sample of 99. The results showed that product quality, price, and service together contribute positively and significantly to the consumer satisfaction of Shopee application users. This shows that Shopee can increase the level of customer satisfaction by focusing on product quality development, effective price management, and continuous application update efforts.
Pengaruh Kebijakan Hutang, Kebijakan Dividen, dan Ukuran Perusahaan Terhadap Nilai Perusahaan pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia Andrew Harlie; Mas Intan Purba; Richard Richard; Nur Aliah
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 4 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i4.11133

Abstract

Perseroan manufaktur terkenal sebagai perseroan yang penyedia produk yang diperlukan suatu pasar. Riset berikut tujuannya guna memahami Pengaruh Kebijakan Dividen, Kebijakan Hutang, serta Ukuran Perusahaan pada Nilai Perusahaan pada Perseroan Manufaktur yang Tercatat di BEI. Berpendekatan kuantitatif dengan uji regresi linear berganda. Jenis riset yang dipakai pada riset berikut ialah studi deskriptif kuantitatif. Hasil riset ialah Kebijakan Hutang berdampak secara individual pada Nilai Perusahaan pada Perseroan Manufaktur yang Tercatat pada BEI. Kebijakan Dividen tidak berdampak secara individual pada Nilai Perusahaan pada Perseroan Manufaktur yang Tercatat di BEI. Ukuran Perusahaan berdampak secara individual pada Nilai Perusahaan pada Perseroan Manufaktur yang Tercatat di BEI. Kebijakan Dividen, Ukuran Perusahaan dan Kebijakan Hutang berdampak secara bersamaan pada Nilai Perusahaan pada Perseroan Manufaktur yang Tercatat di BEI.
Pengaruh Struktur Modal Kebijakan Dividen Dan Kebijakan Hutang Terhadap Nilai Perusahaan Pada Perusahaan Manufaktur Periode 2019 – 2022 Simla Resa Raman; Mas Intan Purba; Clorinda Vanessia; Rindiyami Rindiyami; William William; Nur Aliah
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 4 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i5.11374

Abstract

Tujuan riset berikut ialah guna menganalisis pengaruh kebijakan dividen, struktur modal, dan kebijakan hutang terhadap nilai perusahaan pada perseroan manufaktur selama tahun 2019-2022. Riset berikut memakai metode analisis kuantitatif dengan sampel sebanyak 26 annual report dari perseroan manufaktur yang tercatat pada BEI (Bursa Efek Indonesia) selama tahun 2019-2022. Analisis data dijalankan memakai perangkat lunak statistik SPSS. Hasil riset memaparkan bahwasanya secara parsial, struktur modal tidak berdampak signifikan pada nilai perusahaan pada perseroan manufaktur selama periode 2019-2022. Sebaliknya, variabel kebijakan dividen secara parsial berdampak signifikan terhadap nilai perusahaan. Variabel kebijakan hutang secara individual tidak berdampak signifikan pada nilai perusahaan. Namun, hasil pengujian secara bersamaan memaparkan bahwasanya variabel struktur modal, kebijakan dividen, dan kebijakan hutang secara bersamaan berdampak signifikan positif pada nilai perusahaan pada perusahaan manufaktur selama periode 2019-2022
PENGARUH LITERASI KEUANGAN, GAYA HIDUP, DAN ELECTRONIC MONEY TERHADAP PERILAKU KONSUMTIF MAHASISWA GENERASI GEN-Z Ferdy Shiega; Mas Intan Purba; Jodan Winston; Nur Aliah
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 5 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i5.12302

Abstract

The purpose of this study was to determine the effect of financial literacy, lifestyle, electronic money on the consumptive behaviour of generation z students at Prima Indonesia University. Consumptive behaviour can be explained by looking at the habits of the subject, in this case students, who more often buy goods to meet their wants rather than needs rather than saving or investing. Good financial literacy is expected to help all individuals carry out good financial behaviour. The reality that is often encountered today is the tendency of students who are late adolescents to imitate a consumptive lifestyle that is all up to date. Excessive use of e-money can trigger consumptive behaviour. Consumptive behaviour is associated with excessive consumption patterns of goods or services, beyond the limits of one's needs. The research method uses a quantitative method with a sample size of 100 students. Data collection was carried out through interviews, questionnaires and documentation studies. Data testing was carried out by conducting classical assumption tests, regression tests and hypothesis testing using SPSS. The results of the study showed partially and simultaneously that financial literacy, lifestyle, electronic money had a significant effect on consumptive behaviour.
Co-Authors Abdullah Sani Sitorus Aditya Angga Ananda Latersia Sembiring Andrew Harlie Angel Angliana Uli Limbong Angel Lica Angelieca Angelieca Anggoro, Muhammad Agung Ani Murwani Muhar Anita Rinanda Apus Hendri Giawa Azriel Kehaganta Tarigan Bryan Maradika Sembiring Cahaya Romian Lubis Christania Sutanto Cindy Tantowi Clorinda Vanessia Cynthia Cynthia Desta Kristina Naibaho Devilisa Rianti Parapat Dhita Adriani Rangkuti Dicky Sinaga Doloksaribu, Winda Sri Astuti Doly Hasiholan Sitompul Eko Mardianto Silaban Ester Juwita Fransiska Sipayung Felin Felin Ferdy Shiega Filbert Filbert Fitrija Yolina Br Keliat Fitriyani Pasarib Fredy Sanjaya Ginting, Kristi Endah Ndilosa Ginting, Kristi Endah Ndilosa Henny Novianty Herbert Ernando Herlina Novita Hong Neiteily Windy Milyan Ike Rukmana Sari Iren Maruba Sitanggang Irna S.V Manalu Ispeando Malau Ivana Ivana Jamaluddin Jamaluddin Jeffry Putra Jenny Yanto Jessica Alexandra S Jesslyn Jesslyn Jodan Winston Jordan Adam Simanjuntak Juli Juli Juliana Lorent Keumala Hayati Kristianto Bidaya Lenny Rumahorbo Lidya Natalia Pasaribu Lilis Risna Waruwu Liusandra Crystalia Maisara Batubara Marvina Marvina Melkyory Andronicus Michelle Michelle Mila Yulia Herosian Monika E. Siregar Muhammad Agung Anggoro Muhammad Agung Anggoro Muhammad Alfaridzi Batu Bara Munawarah Naibaho, Kathree Moliyana Nina Purnasari Nopita Sari Nur Aliah Nur Aliah Nur Aliah Nurul Wardani Lubis Panggabean, Esther Praja Anggriany Peni Wati Pertiwi Sri Walet Princeslia Desyca Putri Deliana Qanladystio Danantho Rajaguguk, Ronald Hasudungan Richard Richard Rika Malia Rinahati Laia Rindiyami Rindiyami Riski Epreden Ginting Rizki Alicia Ronald Hasudungan Rajaguguk Ronald Hasudungan Rajagukguk Ronald Hasudungan Rajagukguk Roulina, Rotua Ryan Mauliza T Safrida Safrida Selin Govinna Sherry W Sherry W Sianturi, Yolanda Ernawati Simanjuntak, Demak Claudia Yosephine Simla Resa Raman Sinaga, Meiliana Situmorang, Lenni Lestari Stasia Stasia Stefanny Stefanny stephanie stephanie Stephanie Stephanie Stevany Anggryeani T.F Bastian Sitorus Teddy Tjendera Tedi Sumarna Bangun Venny Gunawan Vonny Rizal Wahyuni Nainggolan Walet, Pertiwi Sri Wenny Anggeresia Ginting William William Willy Thomas Winda Novalina Br Simbolon Winny Fortuna Wirda Lilia Wistira Maulana Yeni Rafita Sihombing Yolanda Ernawati Sianturi Yoshi Yovita