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Jurnal Bina Praja
Published by Badan Penelitian dan Pengembangan Kementerian Dalam Negeri
ISSN : 20854323     EISSN : 25033360     DOI : https://doi.org/10.21787/jbp.16(3).2024
Core Subject : Humanities, Science, Social,
Humanities Environmental Science Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences
Jurnal Bina Praja (JBP) is an open access journal which publishes significant, cutting-edge, and multidisciplinary research drawn from all areas of Governance.
Arjuna Subject : Ilmu Sosial - Administrasi Publik
Articles 14 Documents
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Search results for , issue "Vol 15 No 1 (2023): City Branding" : 14 Documents clear
Developing a Forest City in a New Capital City: A Thematic Analysis of the Indonesian Government’s Plans Ibrahim, Abdul Halil Hi; Baharuddin, Tawakkal; Wance, Marno
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.1-13

Abstract

This study analyzes the Indonesian government's plans to develop a forest city in the new capital (IKN). This study uses a qualitative approach by examining several relevant official government documents. It is done by thematic analysis. The findings of this study indicate that the forest city development plan in IKN is based on the principles; of conservation of natural resources and wildlife habitats, connected with nature, low carbon development, development of water resources, controlled development, and community involvement. In addition, the government has also calculated the benefits gained from the development of the forest city economically, socially, and environmentally. However, the government cannot only calculate the benefits but also considers other negative aspects that could occur, such as forest ecosystem problems. Development that is not carried out carefully can cause environmental damage and threaten survival. This study encourages the government to act following an orientation towards quality and sustainable environmental management. This can only be done if the government implements strong and strict regulations. The government also needs to consider financial problems and socio-economic challenges. This is useful for ensuring sustainable development can run harmoniously between the government, the environment, and the social community.
Revitalizing the Branding of Tegal City As the Japanese of Indonesia Sutjiatmi, Sri; Supriyanto, Eko Eddya; Suparto, Diryo; Rachmawati, Meida
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.15-27

Abstract

The researchers are revitalizing the branding of Tegal City as the Japanese of Indonesia through strengthening metal industrialization by networking with the manufacturing industry. This policy was carried out because of the potential for a home industry-based metal industry. This potential can undoubtedly become a brand that has long been owned by Tegal City but needs more touch and attention from the government. The researchers adopted a dual case study strategy with an exploratory qualitative approach as our research strategy. The discussion obtained from this research is the need for a link and match between the home metal and manufacturing industries. Even though there has been direct contact, the productivity of the home metal industry could have been better. In conclusion, we are revitalizing the branding of Tegal city as Japan Indonesia requires an injection of investors, quality human resource training to meet the demands of the manufacturing industry, and modernization of machines to increase the productivity of the home metal industry players.
Menerangi Tradisi Melalui Inovasi: Transformasi Wisata Tenun Tradisional dalam Pariwisata Cerdas di Kabupaten Lombok Tengah Fitri, Suci Emilia; Pranasari, Melati Ayuning; Indarti, Dian Martha; Savira, Evi Maya; Andari, Tania; Aprilani, Triana Lidona; Utami, Karina Juniarti; Putri, Nadia; Manoby, Worry Mambusy; Putra, Imam Radianto Anwar Setia; Saksono, Herie
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.207-220

Abstract

This study aims to explore the challenges that have long hindered the progress of traditional weaving tourism in Central Lombok Regency and unravel the role of innovation as a breakthrough and solution. The study's focus centered on the importance of innovation as a transformative factor for traditional weaving tourism within the framework of smart tourism in Lombok Tengah Regency. It is known that the distinctive traditional weaving of Lombok has a long history and is an integral part of local life and culture, passed down through generations. However, realistically, traditional weaving must contend with challenges such as the low prices of woven fabric products, the lack of interest among the younger generation to learn weaving, and the limited capacity of weavers to respond to local, domestic, and even global market demands. This study employs a qualitative-exploratory approach, with the research taking place in the villages of Rembitan and Sukarara in Lombok Tengah Regency. The study finds that the challenges faced by traditional weaving can only be overcome through innovation. Innovation has the ability to overcome various obstacles by developing products and creating new designs that align with tourists' interests, utilizing digital technology to market and sell traditional woven products, imparting new skills and techniques to weavers, and promoting traditional weaving as a cultural heritage through digital platforms. Innovation has successfully transformed the traditional weaving tourism industry, even though this transformation is still partial. The dodeca-helix approach within the Tourism Hub can synergize stakeholders to create innovation for transforming the industry despite challenges that must be overcome for this transformation to materialize. In the effort to change the traditional weaving tourism industry through innovation, it is recommended that the Government, private sector, and local community collaborate to address challenges and create innovations to guide the development of traditional weaving in the future.
Pengembangan Kawasan Pariwisata Berkelanjutan Candi Borobudur sebagai Tema City Branding Kabupaten Magelang Soesanta, Prabawa Eka; Putra, Imam Radianto Anwar Setia; Hutagalung, Oktavia Haryani
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.111-122

Abstract

The concept of city branding is needed to accelerate development in an area. Sustainable tourism development in Magelang Regency requires city branding by utilizing the existence of Borobudur Temple as a Super Priority Tourism Destination in Indonesia to become the main lever in efforts to improve the welfare of the local community. This study aims to analyze the importance of city branding in developing the Borobudur Temple tourism area as a world heritage site for Magelang Regency. This study used qualitative – descriptive was used to find, explain, and formulate conclusions using data collection techniques through interviews with key informants and FGDs with sources from the BOB, heads of cooperation, and leadership in charge of government affairs in the tourism sector. This research found the important benefits of establishing Borobudur Temple as a world heritage site and one of Indonesia's Super Priority Tourism Destinations to become a sustainable city branding for Magelang Regency to increase tourism promotion to domestic and foreign tourists. Establishing city branding in Magelang Regency requires collaboration and coordination between stakeholders, strategic area management, and micro, small, and medium enterprises empowerment. In conclusion, the implementation of sustainable development in Magelang Regency requires the establishment of city branding, which is linked to the existence of the development of the Borobudur Temple tourist area as a world heritage site.
Perkembangan Reduksi Asap Rokok dalam Rumah Menuju Kabupaten/Kota Layak Anak: Fakta dari Survei Demografi dan Kesehatan Indonesia 2012 dan 2017 Puspitasari, Mardiana Dwi; Arifa, Riza Fatma
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.193-206

Abstract

In 2017, only about 26.68 percent of Indonesian households were tobacco-free. Acute respiratory infections (ARIs) in children under the age of 5 have been linked to indoor tobacco smoke pollution. According to the Presidential Regulation number 25 of 2021, some indicators that should be met for the establishment of a child-friendly city/municipal (KLA) are child's rights to health and family environment. Data from the 2012 and 2017 Indonesia Demographic and Health Surveys (IDHS) was used to examine progress made in achieving tobacco-free households by estimating indoor tobacco smoking at the urban-rural area and regional levels. T-test analysis was used to determine the statistical significance. Findings revealed a higher prevalence of indoor tobacco smoking in rural areas. Over time, the prevalence of indoor tobacco smoking in Indonesian rural areas decreased by 0.84 percent. Between 2012 and 2017, there was no significant reduction in Kalimantan, Nusa Tenggara, or Maluku-Papua. Furthermore, Sulawesi experienced a significant increase of approximately 4.54 percent. From 2012 to 2017, the prevalence of indoor tobacco smoking was higher in households with children under the age of five, home crowding, poor households, and households with a low education household head. Therefore, interventions should focus on rural areas. Municipal governments in Sulawesi, Kalimantan, Nusa Tenggara, and Maluku-Papua should be more concerned about indoor tobacco smoke pollution. Raising family awareness about the dangers of indoor tobacco smoke pollution could be targeted at households with children under the age of 5, overcrowded households, low-income households, and households with a low-education household head.
City Branding Dimensions, Strategies, and Obstacles: A Literature Review Zahrah, Fatimatuz
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.101-109

Abstract

City branding is carried out to develop cities, attract tourism, introduce the city's wealth, and improve the community's quality of life. Various ways are done to show the uniqueness and distinctiveness that is owned. Some city branding efforts are seasonal, in vain, fail, and must be clarified for the public. This study aims to analyze the dimensions of city branding, strategies to build city branding, and obstacles and solutions in building city branding. This research is a critical literature review reviewing 35 articles from 2017 to 2023 and focusing on the progress of research on city branding. The formulation and findings of this study are the dimensions of city branding, namely tourist attraction, security and public services, and public policy and government coordination with the community. The city branding strategy can be carried out in five ways: introducing cultural diversity, culinary diversity, natural wealth, improving public services and security, and promoting and building a mascot. The obstacles to city branding are the need for coordination between the government and the community, inadequate facilities and infrastructure, and unclear concepts related to the city branding used. The implications of this research indicate that city branding efforts must be integrated between government policies and community participation. Full involvement of the government and good cooperation with community members and Small and Medium Enterprise (creative community groups) is recommended to be one of the efforts to build city branding in various cities and is also recommended for city branding program plans.
Implementation of Smart Branding Policy in the River City of Banjarmasin Hamjen, Hilarion; Oktavianor, Tomi; Arbain, Taufik
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.163-179

Abstract

This study departs from the regulation of the Mayor of Banjarmasin Number 40 of 2019 concerning the Smart City Masterplan, which requires the implementation of Smart City Banjarmasin revised to maximize the identity of the river city as city branding, namely D(River) smart city. This study aims to identify policies and implementation of Smart Branding Policies in Banjarmasin. This study used a qualitative descriptive approach with data collection techniques carried out by triangulation of sources through literature studies, observation, in-depth interviews, and inductive data analysis. The results show that Smart Branding policies are contained in the Smart City Masterplan for 2022-2026, which was revised based on the 2021-2026 Medium Term Development Plan. Then the implementation of Smart Branding can be identified into three categories: Facilitation of ICT at Riverside View Tower, ICT System Integration in Tourist Areas, and Digitalization of Tourism and Cultural Promotion. In each category, there is a gap between implementation and ideal conditions due to a lack of public participation, data, resources, regulations, and disaster mitigation. However, it is recommended that the gap should be minimized by overcoming the identified constraints so that policy implementation becomes more optimal.
Pengembangan Strategi City Branding melalui Kerangka Kerja Konseptual: Menyajikan Alat Implementasi Praktikal kepada Pemerintah Kota Ariwibowo, Rinto; Prasetyo, Galih
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.123-143

Abstract

City branding has gained increasing importance in recent years due to its perceived economic and political implications, necessitating the involvement of city governments and stakeholders in developing a successful cross-sectoral branding strategy. In this study, the researcher conducted a literature review and identified three critical dimensions - politics and compliance, socioeconomics, and sustainability - that must be considered when creating an implementation checklist for city regulators and executives. To address the research gap, the researcher developed a conceptual and practical framework that introduces three new terms - city branding image objects, artifacts, and infrastructure - essential in implementing city branding strategies in Indonesia. This study provides a comprehensive implementation framework checklist for city governments to ensure their branding strategy meets the three-dimensional criteria and has an appropriate implementation plan. Furthermore, the researcher expects that this article will initiate and stimulate a discussion on city branding strategies, anticipate that this study will offer an alternative perspective on city branding strategy and provide a valuable implementation tool for regulators, executives, and academics involved in city branding in Indonesia.
City Branding Kendal: Strategi Pencitraan Daerah melalui Logo dan Tagline Ismiati, Dwi; Rachman, Anung
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.181-191

Abstract

This study aims to find and describe the image of the area displayed through the visual elements contained in the Kendal reliable logo. City branding is one of the phenomena of the 21st century, which is a strategic effort for regions to increase competitiveness in global competition. Several cities or regencies in Indonesia have strong branding because they are made to follow the identity of the city that is formed. This study uses a qualitative method with logo and tagline theory to reveal the image displayed through its visual elements. Based on the observations and reviews of the logo and the tagline of the Kendal Handal logo, it was found that the elements of a good logo have been completed in Kendal City branding. Let's look back at the history of the Kendal tree, which is the origin of the name Kendal. The symbols in each of its elements contain the meaning of local wisdom, including geography, history, and culture. The regional image displayed from the logo's shape is not something static, and it will, of course, change according to its conditions. The Kendal Handal logo is part of the existing dynamics and represents the geographical, historical, and cultural conditions of each era.
Exploring Perspective of Local Tourists About City Branding: Study on Gorontalo As Serambi Madinah and Manokwari As Kota Injil Juniarti, Gita; Sulistijowati, Rieny; Thomas, Abdul Wahab; Rosidi, Moh. Imron
Jurnal Bina Praja Vol 15 No 1 (2023): City Branding
Publisher : Research and Development Agency Ministry of Home Affairs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21787/jbp.15.2023.29-42

Abstract

City branding is an object contested by various cities and regencies in Indonesia. The goal was to introduce their identity of them, so strong branding could be the basis for marketing tourism from the city. Therefore, the purpose of this study was to examine the perspectives of domestic tourists about city branding that use religion as the basis for their branding. This study analyzes the perspectives of tourists who visit Gorontalo City and Manokwari Regency. Gorontalo has the branding Serambi Madinah, and Manokwari is famous with Kota Injil as its branding. This study uses a qualitative approach and descriptive analysis based on Tourism Consumption Behavior (TCB) and critical questions for developing a city brand strategy. This study was conducted in 19 days, from 1 February to 20 February 2023, by interviewing tourists who visited Gorontalo City and Manokwari Regency. Literature studies also support the discussion in this study. The results showed that Gorontalo City, which has Serambi Madinah branding, has not attracted tourists' attention to sites, mosques, and religious festivals held in Gorontalo City. Tourists prefer to travel to the coast of Tomini Bay, such as Pulo Cinta and Botubarani Whale Sharks. Meanwhile, tourists visiting Manokwari have a more perspective that Manokwari is Kota Injil, where the bible first entered Papua through Manokwari. Several factors can also influence city branding: local history, culture, natural resources, and religion. Local wisdom is also essential to support the city's branding.

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