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Dinamika Ekonomi - Jurnal Ekonomi dan Bisnis
ISSN : 16938623     EISSN : 27231682     DOI : -
Jurnal dinamika Ekonomi adalah jurnal ilmiah yang diterbitkan oleh Sekolah Tinggi Ilmu Ekonomi Nasional Banjarmasin. Terbit pertama kali tahun 2004. Dari tahun ke tahun jurnal ini tumbuh dan terus hadir hingga saat ini. Jurnal Dinamika Ekonomi mempunyai tujuan mengembangkan kajian ilmiah di bidang Akuntansi dan Manajemen. Bentuk kajian yang dipublikasikan berupa artikel kajian teoritis, hasil penelitian empiris, resensi buku, kajian dan aplikasi teori, tinjauan kepustakaan dan tulisan praktis berkaitan dengan akuntansi dan manajemen.
Arjuna Subject : -
Articles 286 Documents
PENGARUH KUALITAS PRODUK, HARGA, DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN SPRING BED COMFORTA Sylvia, Rika; Suarniki, Ni Nyoman; Noor, Masrani; Melyanie, Melyanie
Dinamika Ekonomi: Jurnal Ekonomi dan Bisnis Vol 18 No 1 (2025): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol.18 No.1 Maret 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Nasional (STIENAS) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53651/jdeb.v18i1.581

Abstract

This study aims to analyze the influence of product quality, price, and promotion on the purchasing decision of Comforta Spring Bed at PT Massindo Solaris Nusantara Banjarmasin. The background of the research is based on the increasingly fierce competition in the spring bed industry and the changing consumer behavior, with customers becoming more critical in selecting products. This research uses a quantitative approach involving 50 consumers who have a Comforta Spring Bed. Data were collected through questionnaires and analyzed using amultiple linear regression. The results show that product quality, price, and promotion have a significant influence, both simultaneously and partially, on purchasing decisions. These three variables explain 91.2% of the variation in consumer purchasing decisions. The findings emphasize the importance for companies to improve product quality continuously, offer competitive prices, and carry out effective and sustainable promotions to increase sales and customer loyalty.
ANALISA METODE FORECASTING DALAM PENYUSUNAN ANGGARAN PENJUALAN DAN ANGGARAN PRODUKSI PADA RUMAH PRODUKSI DNA BAKERY DI KECAMATAN TAMBAN KABUPATEN BARITO KUALA Mailiana, Mailiana; Hayati, Diana; Budiati, Penta Lestarini; Saniah, Saniah
Dinamika Ekonomi: Jurnal Ekonomi dan Bisnis Vol 18 No 1 (2025): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol.18 No.1 Maret 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Nasional (STIENAS) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53651/jdeb.v18i1.582

Abstract

The purpose of this study is to determine how to prepare a forecast and sales budget and production budget for DNA Bakery bread in 2024-2025 at the DNA Bakery Production House in Tamban District. The method used in this study is descriptive and quantitative. The results of the study stated that the sales forecast for DNA Bakery bread with several tofu flavors in 2024 was 7,560 and in 2025 it was 4,320, while 2-flavor tofu bread in 2024 was 3,920 pcs and in 2025 it was 4,200 pcs, and 3-flavor bread in 2024 was 3,770 pcs and in 2025 it was 4,040 pcs. The sales budget for DNA Bakery bread at the DNA Bakery Production House in Tamban District in 2024-2025 is IDR 107,150,000. The production budget for DNA Bakery bread at the DNA Bakery Production House in Tamban District in 2024 was 15,434 pcs and in 2025 it was 12,672 pcs.
DAMPAK PENGUMUMAN HASIL PEMILIHAN UMUM 2024 PADA EMITEN LQ45 YANG TERDAFTAR DI BURSA EFEK INDONESIA Qisthi, Naila; Nailiah, Rusma; Rizani, Fahmi
Dinamika Ekonomi: Jurnal Ekonomi dan Bisnis Vol 18 No 1 (2025): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol.18 No.1 Maret 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Nasional (STIENAS) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53651/jdeb.v18i1.583

Abstract

This study aimed to analyze the differences in the average abnormal return, trading volume activity, security return variability, and market capitalization in LQ45 stocks before and after the announcement of the 2024 general election results. The population in this study was stocks included in the LQ45 stock index listed on the Indonesia Stock Exchange for the period February - July 2024. The data used in this study were secondary data in the form of daily stock prices, The research period during 10 stock trading days, consisting of 5 days before and 5 days after the event. The analysis technique used was a paired sample t-test and Wilcoxon signed ranks test. The results of this study proved that there were differences before and after the announcement of the 2024 general election results on the average trading volume activity, in contrast to the abnormal return, security return variability, and market capitalization variables, where there was no difference in the average before and after the announcement of the 2024 general election results.
PENGARUH PERSEPSI MANFAAT, KEMUDAHAN DAN KEPERCAYAAN TERHADAP MINAT PENGGUNAAN QRIS Ramadanti, Siti Nazwa; Agustina, Ruslinda; Gustiana, Rara
Dinamika Ekonomi: Jurnal Ekonomi dan Bisnis Vol 18 No 1 (2025): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol.18 No.1 Maret 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Nasional (STIENAS) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53651/jdeb.v18i1.584

Abstract

The aim of the study was to empirically prove the effect of perceived benefits, ease of use, and trust on the interest in using QRIS among students of the Accounting Study Program at STIE Nasional Banjarmasin. The method used in this study was quaantitative method by distributing questionnaires to 41 participants of the Accounting Study Program at STIE Nasional Banjarmasin. This study utilizes SPSS software version 26.00. The conclusion of this study is that Perceived Benefits, Ease of Use, and Trust have both partial and simultaneous effects on the Interest in Using QRIS among students of the Accounting Study Program at STIE Nasional Banjarmasin.
PEMBENTUKAN PORTOFOLIO OPTIMAL MENGGUNAKAN MODEL INDEKS TUNGGAL INDEKS LQ45 YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE FEBRUARI 2021 – JANUARI 2022 Ridawati, Rakhmi; Hanifah, Hanifah; Fatimah, Siti
Dinamika Ekonomi: Jurnal Ekonomi dan Bisnis Vol 18 No 1 (2025): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol.18 No.1 Maret 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Nasional (STIENAS) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53651/jdeb.v18i1.585

Abstract

This research aims to form an optimal portfolio of LQ 45 Index stocks using the Single Index Model for the period February 2021 - January 2022. The research method used is a qualitative method, and data collection is carried out with secondary data documentation obtained from the IDX website. The results of the study showed that only six stocks were optimal portfolio candidates from 43 sample candidates. This shows that the six stocks will provide greater returns than other stocks that are not included in the stock candidates.
ANALISIS LAPORAN KEUANGAN DALAM MENGUKUR KINERJA KEUANGAN PADA PT FKS FOOD SEJAHTERA TBK PERIODE 2021-2023 Hayati, Nasyroh; Handriano, Rory; Saputra, Akhmad Julian
Dinamika Ekonomi: Jurnal Ekonomi dan Bisnis Vol 18 No 1 (2025): DINAMIKA EKONOMI Jurnal Ekonomi dan Bisnis Vol.18 No.1 Maret 2025
Publisher : Sekolah Tinggi Ilmu Ekonomi Nasional (STIENAS) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53651/jdeb.v18i1.586

Abstract

This study aims to Analyze Financial Reports in Measuring Financial Performance at PT Fks Food Sejahtera Tbk for the 2021-2023 Period. Research Method The method used in this study is a quantitative descriptive method which aims to determine the financial performance. The results of the study show that the liquidity ratio for the current ratio indicates that the company is not liquid. The quick ratio indicates that the company is in poor condition. The company's cash ratio is stated as illiquid. Profitability ratio analysis using Net Profit Margin, Return On Asset, and Return On Equity compared to the company's internal average shows that the company is making a profit. Solvency ratio analysis is measured using the debt to asset ratio indicating good conditions. The debt to equity ratio indicates good conditions and this company is solvable because the company has less debt than the capital or equity it has. Activity ratio analysis is measured using Fixed Asset Turnover and Total Asset Turnover has increased and decreased which indicates that the financial condition of the company is not good.

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