cover
Contact Name
I Ketut Sudarsana
Contact Email
ulakan82@gmail.com
Phone
+6287823334582
Journal Mail Official
ganaya.jurnalilmusoshum@gmail.com
Editorial Address
Jalan Antasura Gang Dewi Madri I Blok A / 3, Peguyangan Kangin, Kec. Denpasar Utara, Kota Denpasar, Bali 80115
Location
Kota denpasar,
Bali
INDONESIA
Ganaya: Jurnal Ilmu Sosial dan Humaniora
Published by Jayapangus Press
ISSN : -     EISSN : 26150913     DOI : -
Ganaya: Jurnal Ilmu Sosial dan Humaniora is a journal published by Jayapangus Press which contains the results of research in the field of social sciences and humanities. The purpose of this journal is to publish and disseminate writings in the social sciences and humanities that can contribute to the development of science. Ganaya: Jurnal Ilmu Sosial dan Humaniora published twice a year in March and September. Ganaya: Jurnal Ilmu Sosial dan Humaniora accepts writings in the form of quantitative and qualitative research from academics, practitioners, researchers, and students relevant to the topic of social science and humanities.
Articles 633 Documents
Strategi Pemerintah Dalam Pengembangan Wisata Budaya Dan Kearifan Lokal Di Kabupaten Majene Nursaleh Hartaman; Wahyuni Wahyuni; Nasrullah Nasrullah; Yusril Has; Rezki Aitul Hukmi; Wahyuda Hidayat; Andi Ahmar Ihwal Ikhsan
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 2 (2021)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v4i2.1334

Abstract

Potensi budaya dan kearifan lokal merupakan pengembangan pariwisata dan menjadi bagian dari produk kreativitas masyarakat yang memiliki nilai ekonomis. Tujuan penelitian ini untuk menganalisis pariwisata berbasis budaya dan kearifan lokal di Kabupaten Majene yang dikembangan dengan berbagai langkah strategis pemerintah daerah Majene. Metode penelitian yang digunakan adalah analisis kualitatif melalui obserasi secara langsung dan interview atau wawancara secara mendalam dengan pihak-pihak terkait penelitian yaitu Kepala Dinas Kebudayaan dan Pariwisata Kabupaten Majene. Budaya dan kearifan lokal khususnya di Kabupaten Majene, secara universal memiliki potensi wisata budaya yang dapat dikembangkan untuk meningkatkan pariwisata berbasis budaya lokal dan kearifan lokal. Strategi pengembangan wisata budaya lokal dengan pengemasan budaya lokal khususnya budaya lokal Kabupaten Majene dapat dijadikan media promosi dan pengenalan daerah destinasi wisata budaya dan kearifan lokal.
Social Media Activity dan Customer Experience dalam Membentuk Relationship Quality Barbara Suha; Kurnia
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 2 (2021)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v4i2.1346

Abstract

Social media activities and positive user experiences are very important for Public Relations (PR) strategy in three aspects, namely as a media for presentation, communication, and improving PR performance, where social media activities that can be in line with users' positive experiences will be able to function to show organizational identity, create communication, direct decision making and improve the organization's mutual relationship strategy with its publics. This study aims to understand the relationship between social media activity and customer experience in establishing relationship quality which is implemented in specific insurance companies through a study approach at PT Asuransi Jiwa Astra, which was later known as Astra Life. This research method uses a quantitative approach using the positivism paradigm. The research population is Astra Life's active customers and 100 respondents are assigned as a representative sample. Data were collected through an online survey and analyzed using the Partial Least Square (PLS) method. The results of the study indicate that Social Media Activity and Customer Experience have a positive effect in shaping Relationship Quality. The results of this study also show that Social Media Activity and Customer Experience are very strong in explaining the success of Astra Life's PR Relationship Quality strategy approach with customers so that further research can also identify Social Media Activity and Customer Experience approaches in building Relationship Quality in similar service industries in order to obtain findings. the benefits of research in the field of communication Public Relations are more diverse.
Psycho-Socio-Juridic Review Of Lockdown And Work From Home Policies On Psychological Symptoms In Productive Groups And Strategic Solutions Of National Economy Yohanes Firmansyah; Imam Haryanto
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 2 (2021)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v4i2.1347

Abstract

Covid-19 pandemic has a significant impact on all strategic aspects of human life. The influential aspects are the health, economic and socio-cultural. The Covid-19 pandemic creates a dilemma for the Government to find the best way to benefit from various sectors efficiently. One of them is the implementation of lockdown and work from home to reduce the spread of Covid-19, but this has an impact on the emergence of various psychological disorders and the balance of the economic balance which tends to be negative. The focus of this research is to reveal the impact of the Covid-19 pandemic and lockdown and Work From Home policies on psychological symptoms and to find the best alternative solutions in terms of the economic sector. This research consists of 2 main parts, namely survey research and research that examines the problems based on sociology with qualitative methods with the type of normative juridical research. The results of this study reveal that during the Covid-19 pandemic period caused a 39.1% incidence of insomnia, 12.1% incidence of depression, and 26.3% incidence of anxiety from various levels. Still, there was no strong relationship and correlation between existing policies such as Work From Home, income, layoffs, spiritual, psychological symptoms. A literature review reveals the most effective way to bridge these three aspects (health, economy, and psychology) is by applying the form of shifting or taking turns by dividing into a minimum of 2 teams, namely a minimum of 14 days of work and a minimum of 14 days for independent isolation at home.
Vaccines Are Not Evenly Distributed? Threats To Human Rights And Herd Immunity Yohanes Firmansyah; Imam Haryanto
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 2 (2021)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v4i2.1348

Abstract

The Covid-19 pandemic has had a significant impact on all humankind by causing losses in all aspects of life. Like other infectious diseases, vaccines are the most potent weapon that human has in fighting the COVID-19 pandemic. But problems arise over who has the right to get the COVID-19 vaccine. All social issues began to emerge and caused clashes between human rights and the inadequate effectiveness of vaccines if they were not given to the whole community (Herd immunity was not achieved). This research is a literature review research with data searches conducted on various search engines such as Google Scholar. This research is qualitative research, where all materials and literature that have been collected during the research period will be reviewed with three types of approaches, namely juridical, conceptual and analytical approaches. The results of the study describe that the ideal goal of the Vaccination action is to eradicate COVID-19 cases. One of the efforts to achieve this goal is to establish a Herd-immunity and ensure that every citizen has his right to vaccinate fairly. Indonesia launched a free COVID-19 vaccination program as of December 16, 2020, as a form of the State’s implementation in upholding Human Rights, the 1945 Constitution, Law No. 39 of 1999, and formed herd-immunity in the context of handling COVID-19 as effectively and optimally as possible
Analisis Dampak Perubahan Media Promosi Pada Restoran Siap Saji Aviza Dwi Amalia
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 2 (2021)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v4i2.1351

Abstract

Utilizing digital media, especially the YouTube platform in advertising, provides convenience and cost savings incurred by business people, including fast-food restaurants such as Pizza Hut, which use the YouTube platform to promote their products, especially in the current Covid-19 pandemic era. The short duration and interesting and unique presentations make it easier for audiences to receive message information conveyed through advertisements. Digital marketing strategy is used because it is easier for producers to influence consumers. With the various conveniences provided by digital media, it certainly makes business people turn to digital media in promoting their products. This paper aims to find out how the impact of the existence of digital media which has experienced a shift from using television is now turning to digital media, especially the YouTube platform as a tool for promotion. Using qualitative methods and literature review. The results of the study with the presence of digital media for shopping advertisements experienced a significant increase in the presence of elements that make it easier for consumers to remember the messages conveyed through advertisements with the repetition of words in each advertisement. With digital media through the YouTube platform, of course, it is very easy considering that the growth of social media users is getting higher day by day
Pola Komunikasi Organisasi Dalam Pengembangan Program Studi Filsafat Hindu STAH Negeri Mpu Kuturan Singaraja I Putu Ariyasa Darmawan; I Made Gami Sandi Untara; Ni Wayan Juli Artiningsih
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 2 (2021)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v4i2.1353

Abstract

The STAH Negeri Mpu Kuturan Singaraja Hindu Philosophy Study Program is a new study program with minimal interest in prospective new students. Minimal in quantity, but the organization in the study program is currently complete, both lecturers, employees, and students. The minimum number of lecturers and students requires a form of communication that functions to unite study programs and minimize misunderstandings in interpreting orders or information. This research is a qualitative research with a phenomenological approach. Sources of data in this study were obtained by direct interviews and using several data sources that are helpful in analyzing such as books on communication. Data collection was carried out by observation, interviews with purposive sampling method, literature study, and documentation. The pattern of organizational communication in the Hindu Philosophy Study Program uses more top-down communication patterns, and bottom-up communication. The organizational communication function in the Hindu Philosophy study program STAHN Mpu Kuturan Singaraja is Informative Communication by using WhatsApp group chat Hindu Philosophy Study Programs to help lecturers and employees work on the Tri Dharma of Higher Education to be more focused, Regulatory Communication, namely the delivery of messages related to regulations in carry out the duties of the people who control the message of the organization, Persuasive Communication, namely changing attitudes and behavior as well as beliefs of a person, Integrative Communication functions and is useful for integrating all messages or information and communications that have been given by the leadership of the organization to members of the organization.
Perilaku Pembelian Kosmetik Secara Online Selama Pandemi Ni Made Dhian Rani Yulianti; Putu Nita Oktaviani; I Made Sindhu Yoga; Ni Nyoman Sri Wisudawati; Putu Ratna Juwita Sari
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 2 (2021)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v4i2.1361

Abstract

During the Covid-19 pandemic, consumers mostly do facial and body care at home, and online transactions are no exception. Cosmetic products are risky products if we do not try them first because of differences in skin type or face shape. Yet, why are Millennial Generation women confident about buying them online? The purpose of this study was to confirm whether the factors of merchandise, price, trust and online purchasing experience were the factors that consumers consider to buy cosmetic products online. Data that has been obtained by distributing questionnaires to 100 respondents by purposive sampling were analyzed using factor analysis techniques with the help of SPSS for Windows version 24 software. The results of data analysis only formed two factors from the four suspected factors. The first factor was called the Online Shopping Motivation factor which consists of 12 indicators and the second factor was called the trust factor which consists of seven indicators.
Simbol Dan Fungsi Atribut Kerbau Pada Perayaan Gumbrekan Mahesa Putri Rashinta Damayanti; Indah Rahmadianti; Nanda Fatma Nuraini; Adelia Efriliana; Wachidatul Linda Yuhanna
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 2 (2021)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v4i2.1369

Abstract

One of the local traditions in Banyubiru Village is “Gumbrekan Mahesa” which is commemorated once a year. Gumbrekan Mahesa's local wisdom is believed to be a form of gratitude for the residents for the harvest gift given by God Almighty. The urgency of this research is the need to study local wisdom, especially the attributes used by the village community of Kampung Kerbau Banyubiru as basic data for the development of cultural tourism and creative economic potential in Ngawi Regency. In addition, it also provides an overview of the value of cultural wealth in today's society and young generation. The aims of this research is to know the type, philosophy, and function of buffalo attributes in Gumbrekan Mahesa tradition. This research method is exploratory research, namely social research that aims to explain the concepts or patterns used. The primary data used are interview data and buffalo attribute observation data. Data analysis was carried out by interactive model analysis. The results showed that the attributes used in the Gumbrekan Mahesa tradition consisted of “Klothak, Pecut, Alu, Lesung, and teak leaf caping. The meaning and function of Klothak is as a marker when the buffalo is being herded in the forest and a medium of communication between the herder and the buffalo. Alu and lesung have the meaning of a tool to process food with patience and responsibility. Alu and Lesung are also used when herders get lost in the forest and bulfaloes are lost. Pecut is a tool to regulate the buffalo to run according to the direction of the shepherd which means to obey the leadership and the rules. Teak leaf caps are used by buffalo herders to protect themselves from heat and rain. This caping is also believed to be able to ward off lightning.
Strategi Penerimaan Mahasiswa Baru Di Masa Pandemi Ayu Veronika Somawati; Ida Bagus Putu Eka Suadnyana; I Made Hartaka
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 2 (2021)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v4i2.1370

Abstract

The current pandemic condition has a significant impact on all aspects of human life, including the education sector. Especially for universities, in the midst of situations where it is not possible to have face-to-face meetings with many people, a strategy is needed to increase the interest of prospective students who entrust their education to these universities. This is also a challenge for the Hindu Philosophy Study Program, STAH Negeri Mpu Kuturan Singaraja. As new study programs and universities, of course, a mature strategy is needed so that whatever is the strength of the Hindu Philosophy Study Program can be well socialized to the community. In addition, of course, the existing opportunities must also be maximized to overcome all existing threats. By using qualitative research methods, the data obtained were analyzed qualitatively to gain an in-depth understanding of the new student admissions strategy in the Hindu Philosophy Study Program at STAH Negeri Mpu Kuturan Singaraja during the pandemic.
Syair Gulung: Perkembangan Dan Fungsinya Sebagai Pendidikan Moral Haris Firmansyah; Fitrah Fadilla; Yosafat Kevin; Novita Sari
Ganaya : Jurnal Ilmu Sosial dan Humaniora Vol 4 No 2 (2021)
Publisher : Jayapangus Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37329/ganaya.v4i2.1375

Abstract

The purpose of this study is to describe how the development of rolled verse and how the implementation of moral education in the community of Ketapang regency. The method used in this research is qualitatively de-destructive. The result of the findings of this study is this rolled verse brought by da'i or preachers to the Land of Kayong as a medium to spread islam. And some of them (Malay people in Ketapang Regency) believe Ayat Gulung existed long before the entry of Islam in Ketapang this is because malay people are happy with literature and are inseparable from malay people's lives. Ketapang roll verse contains a lot of moral education values that are values related to God, between others, self, humans and the environment.