cover
Contact Name
Arif Suwarjono
Contact Email
jrm_mm@stieww.ac.id
Phone
+6285998000678
Journal Mail Official
jrm_mm@stieww.ac.id
Editorial Address
Jl. Lowanu Sorosutan UH VI / 20, Sorosutan, Umbulharjo, Kota Yogyakarta, Daerah Istimewa Yogyakarta 55162, Indonesia
Location
Kota yogyakarta,
Daerah istimewa yogyakarta
INDONESIA
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen
ISSN : 23559381     EISSN : 2621492X     DOI : https://doi.org/10.32477/jrm.v10i1
Core Subject : Economy, Science,
Jurnal Riset Manajemen (JRM) Topics covered include, but not strictly limited to:Focus & Scope Jurnal Riset Manajemen (JRM) Topics covered include, but not strictly limited to: 1. Business and management strategy 2. Marketing management 3. Operations management 4. Finance and investment management 5. Entrepreneurship 6. Organisational behaviour and people management 7. Corporate social responsibility 8. Islamic business and management
Articles 358 Documents
KARAKTERISTIK KEGIATAN KEBUDAYAAN PARIWISATA DAN STRATEGI PENGUATAN TATA KELOLA DATA KEBUDAYAAN DI D.I. YOGYAKARTA Ristanti; Tri Eko Yudiandri; Natalia Heni Primawarti
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Vol. 13 No. 2 (2026): Jurnal Riset Manajemen
Publisher : Program Magister Manajemen STIE Widya Wiwaha Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32477/0jt67989

Abstract

This study aims to identify the characteristics of cultural activities and formulate strategies for strengthening cultural data governance in Daerah Istimewa Yogyakarta. The research employed a mixed-methods approach by combining descriptive qualitative analysis with strategic SWOT analysis. Primary data were collected through interviews, limited observation, and focus group discussions, while secondary data were obtained from policy documents, regional development reports, cultural activity archives, and official government publications. The results show that cultural activities in Daerah Istimewa Yogyakarta are predominantly concentrated in three major categories: cultural event development, capacity building for cultural human resources, and cultural infrastructure development. Among these categories, cultural events represent the most dominant type of program, indicating that public cultural activities remain the primary orientation of regional cultural policy. The study also reveals that cultural data governance has not yet been fully integrated across regional institutions. Differences in reporting formats, classification systems, and documentation practices among government agencies have led to fragmented cultural data, limiting its effectiveness as a basis for policy evaluation and planning. SWOT analysis indicates that cultural data governance is positioned in Quadrant I, reflecting strong internal capacity supported by regional cultural authority, special funding allocation, and active cultural communities, while external opportunities are strengthened by digital government transformation. The priority strategies recommended include developing an integrated digital cultural database across regional institutions, establishing standardized cultural activity classifications, and improving institutional capacity in digital cultural documentation. These strategies are expected to strengthen evidence-based cultural policy and support sustainable cultural governance in Daerah Istimewa Yogyakarta.
DAMPAK KEPEMIMPINAN STRATEGIK PADA TRANSFORMASI DIGITAL MELALUI KOMPETENSI TEKNOLOGI KARYAWAN DAN KESIAPAN PERUBAHAN Narwanto Nurcahyo; Dodi Setiawan Riatmaja; Dinda Sukmaningrum
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Vol. 13 No. 2 (2026): Jurnal Riset Manajemen
Publisher : Program Magister Manajemen STIE Widya Wiwaha Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32477/mxdcgm59

Abstract

This research aims to analyze the impact of strategic leadership on digital transformation, considering the mediating roles of employee technological competence and change readiness. Digital transformation is increasingly becoming a strategic necessity for organizations, but its success is not solely determined by technological investment, but also by human resource readiness and leadership effectiveness in guiding the change process. The research employs a quantitative approach with an explanatory design through SEM-PLS. The sample consists of 210 employees from organizations in Yogyakarta who have been involved in digitalization initiatives, determined based on the rule of thumb of ten times the largest number of indicators. Analysis was conducted using SmartPLS 4.0 to assess construct validity, reliability, inter-variable relationships, and mediating roles. The results indicate that strategic leadership does not have a direct effect on digital transformation, but it significantly influences technological competence and change readiness. Both of these variables are proven to have a significant influence on digital transformation and act as mediators in the relationship between strategic leadership and digital transformation. These findings confirm that digital transformation is more effective when leaders are capable of strengthening digital competence and building change readiness in the work environment. This research contributes theoretically to understanding the internal mechanisms connecting strategic leadership with successful digital transformation, and provides practical implications for organizations in designing digital strategies based on technological and human readiness.
WORK-LIFE BALANCE DAN BEHAVIORAL FINANCE GENERASI Z: PERAN MODERASI FEAR OF MISSING OUT PADA PENGUNJUNG KAWASAN KULINER HANGGAR BIAK Yuni Riskita Mangopo; Rizka Cintya Edwar; Lisa Gresti Sella Damanik; Xenia Irene Sandy Landjang
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Vol. 13 No. 2 (2026): Jurnal Riset Manajemen
Publisher : Program Magister Manajemen STIE Widya Wiwaha Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32477/qqzqqs46

Abstract

This study aims to analyze the effect of Work-Life Balance on the Financial Behavior of Generation Z and to examine the moderating role of Fear of Missing Out (FOMO) among visitors to the Hanggar Biak Culinary Area. This study is considered important because the financial behavior of Generation Z is influenced not only by rational factors, but also by digital social dynamics and consumptive lifestyles that develop through social media. The study employed a quantitative approach using the Partial Least Squares Structural Equation Modeling (PLS-SEM) method. Data were collected through questionnaires distributed to Generation Z individuals who had engaged in consumption activities in the Hanggar Biak Culinary Area. The model was evaluated through outer model and inner model assessments, while hypothesis testing was conducted using the bootstrapping procedure. The results indicate that Work-Life Balance has a positive and significant effect on Financial Behavior. These findings suggest that an individual’s ability to maintain a balance between work and personal life contributes to more directed and responsible financial management behavior. Fear of Missing Out (FOMO) was also found to have a positive and significant effect on Financial Behavior, indicating that digital social pressure and the urge to follow trends influence the financial behavior of Generation Z. However, FOMO was not able to moderate the relationship between Work-Life Balance and Financial Behavior. This study provides an empirical perspective on the financial behavior of Generation Z within the context of culinary areas as emerging spaces of digital social consumption in the modern era.
PENGARUH PEMANFAATAN TEKNOLOGI DAN ORIENTASI KEWIRAUSAHAAN TERHADAP KETAHANAN BISNIS PADA USAHA SANJAI DI KOTA BUKITTINGGI Latifah Sakinah; Yuhendri Leo Vrista
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Vol. 13 No. 2 (2026): Jurnal Riset Manajemen
Publisher : Program Magister Manajemen STIE Widya Wiwaha Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32477/fdargd75

Abstract

The purpose of this study was to examine the effect of technology utilization and entrepreneurial orientation on the business resilience of Sanjai enterprises in Bukittinggi City. The research problem addressed in this study is the relatively low level of technology utilization and entrepreneurial orientation among Sanjai business owners in responding to competition and changes in the business environment. This study employed a quantitative approach with a causal research design. The population consisted of Sanjai business owners in Bukittinggi City, and a total of 85 respondents were selected using the total sampling technique. Data were collected through questionnaires and analyzed using multiple linear regression with SPSS version 23. The results showed that technology utilization and entrepreneurial orientation simultaneously had a significant effect on business resilience. Partially, technology utilization did not have a significant effect on business resilience, whereas entrepreneurial orientation had a significant effect on the business resilience of Sanjai enterprises. These findings imply that strengthening entrepreneurial orientation and optimizing the use of technology are essential for enhancing the business resilience of Sanjai enterprises in Bukittinggi City.
PENGARUH PRICE DAN SERVICE QUALITY TERHADAP CUSTOMER LOYALTYPADA BLACK DEW CAFE PACET MELALUI CUSTOMER SATISFACTION SEBAGAI VARIABEL INTERVENING Fitri Dhea Lusanti; Mei Indrawati; Indra Prasetyo
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Vol. 13 No. 2 (2026): Jurnal Riset Manajemen
Publisher : Program Magister Manajemen STIE Widya Wiwaha Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32477/kka6md98

Abstract

This study is based on the phenomenon that occurs where customer loyalty problems faced by Black Dew Café Pacet are in the midst of variations in customer perception of price and service quality. The problem in this study is "Does Price and Service Quality Affect Customer Loyalty through Customer Satisfaction at Black Dew Café Pacet". In this study, data was collected with a questionnaire distributed to 150 respondents as customersof Black Dew Café Pacet. Data analysis was conducted using SEM-PLS supported by SmartPLS 3.0 software. The findings of the study show that: (1) Price has a real impact on Customer Satisfaction; (2) The quality of service has no real impact on customer Satisfaction; (3) Price doesnot directly have a significant influence on Customer Loyalty; (4) Service Quality directly has a real influence on Customer Loyalty; (5) Customer Satisfaction has a real influence on Customer Loyalty; (6) Price has a real impact on Customer Loyalty through Customer Satisfaction; and (7) Service Quality has no significant impact on Customer Loyalty through Customer Satisfaction.
IMPLEMENTASI DIGITALISASI E-PROCUREMENT DALAM MENINGKATKAN EFISIENSI, TRANSPARANSI, DAN AKUNTABILITAS PENGADAAN BARANG DAN JASA: STUDI PADA PT PLN NUSANTARA POWER UP PAITON Ledi Diana Agustin; Moh. Fakhri Siddiqi
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Vol. 13 No. 2 (2026): Jurnal Riset Manajemen
Publisher : Program Magister Manajemen STIE Widya Wiwaha Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32477/m08bak82

Abstract

This study aims to analyze the implementation of e-procurement digitalization on the efficiency, transparency, and accountability of goods and services procurement at PT PLN Nusantara Power UP Paiton. The development of digital technology encourages companies to implement electronic-based procurement systems to improve the quality of corporate governance. This study uses a qualitative descriptive method with a field research approach. Data collection techniques are carried out through observation, interviews, and documentation of parties involved in the goods and services procurement process. The results show that the implementation of e-procurement digitalization can improve the efficiency of procurement time and costs, strengthen transparency in the tender information process, and improve accountability through systematically documented data recording. In addition, the implementation of the digital system also helps minimize the potential for administrative errors and irregularities in the procurement process. However, several obstacles are still found such as limited human resources, system disruptions, and suboptimal technology integration at all stages of procurement. This study concludes that the implementation of e-procurement digitalization has a positive contribution to the governance of goods and services procurement at PT PLN Nusantara Power UP Paiton. Therefore, it is necessary to increase human resource capacity and develop a more optimal digital system so that e-procurement implementation can run optimally.
PENGARUH SERVICE QUALITY DAN FACILITIES TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION SEBAGAI VARIABEL INTERVENING PADA ALAS VEENUZ TRAWAS Putri Dhea Lusanti; Woro Utari; Sri Suprapti
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Vol. 13 No. 2 (2026): Jurnal Riset Manajemen
Publisher : Program Magister Manajemen STIE Widya Wiwaha Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32477/j2ewa765

Abstract

The background of this study is driven by a phenomenon occurring at Alas Veenuz Trawas, where issues regarding customer loyalty are presumed to be closely related to the inconsistent aspects of service quality. Consequently, the research problem formulated in this study is "Does Service Quality affect Customer Loyalty through Customer Satisfaction at Alas Veenuz Trawas?". The research data were gathered through questionnaires distributed to 150 respondents who are visitors of Alas Veenuz Trawas. The collected data were then analyzed using SEM-PLS with SmartPLS 3.0 software as the analytical tool. After conducting several research stages, the results of the study reveal that: (1) Service Quality has no significant effect on Customer Satisfaction; (2) Facilities have a significant effect on Customer Satisfaction; (3) Service Quality has a direct and significant effect on Customer Loyalty; (4) Facilities have no direct and significant effect on Customer Loyalty; (5) Customer Satisfaction has a significant effect on Customer Loyalty; (6) Service Quality has no significant effect on Customer Loyalty through Customer Satisfaction; and (7) Facilities have a significant effect on Customer Loyalty through Customer Satisfaction.
Kepemilikan Asing, Kinerja Perusahaan, dan Volatilitas Return pada Perusahaan Non-Keuangan BEI Tahun 2020–2022 Eka Fitri Mulyani
Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen Vol. 13 No. 2 (2026): Jurnal Riset Manajemen
Publisher : Program Magister Manajemen STIE Widya Wiwaha Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32477/n68gs503

Abstract

This study examines the effect of foreign ownership on firm performance and return volatility, as well as the moderating role of corporate governance in non-financial companies listed on the Indonesia Stock Exchange (IDX) during the COVID-19 pandemic period of 2020–2022. The COVID-19 pandemic created significant economic uncertainty, disrupted business activities, and increased capital market volatility, making effective corporate governance and foreign investment increasingly important in maintaining corporate performance and market stability. This study employs a quantitative explanatory approach using panel data regression and Moderated Regression Analysis (MRA). The sample consists of non-financial companies selected through purposive sampling based on data availability and research criteria. Foreign ownership is measured by the percentage of shares held by foreign investors, while firm performance is proxied by Return on Assets (ROA), Return on Equity (ROE), and Tobin’s Q. Return volatility is measured using the standard deviation of ROA, ROE, and stock returns, whereas corporate governance is proxied by board size. The findings indicate that foreign ownership significantly affects firm performance and return volatility. Although foreign ownership shows a negative relationship with accounting-based performance measures (ROA and ROE), it positively influences market-based performance (Tobin’s Q) and reduces return volatility. Furthermore, corporate governance strengthens the relationship between foreign ownership and both firm performance and return volatility, suggesting that effective governance enhances the benefits of foreign ownership during periods of economic uncertainty. These findings contribute to the literature on foreign ownership, corporate governance, and corporate resilience, while providing practical implications for managers, investors, and policymakers in strengthening corporate governance and attracting foreign investment during periods of economic crisis.

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