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JOBS (Jurnal Of Business Studies)
ISSN : 24610704     EISSN : 24768790     DOI : -
JOBS; Journal Jobs terbit 2 kali dalam setahun. e-ISSN : 24768790; pISSN : 24610704; DOI : 10.32497; Jurnal ini memiliki lingkup bidang ekonomi nasional dan internasional.
Arjuna Subject : -
Articles 158 Documents
Influence of Cryptocurrency and Intellectual Capital on Share Value of Financial Sector Companies Listed on the Indonesia Stock Exchange 2017-2021 Pramana, Andhika Yuda; Karnowahadi, Karnowahadi -; Salsiyah, Sri Marhaeni
JOBS (Jurnal Of Business Studies) Vol. 9 No. 1 (2023): April 2023
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v9i1.4820

Abstract

This research aims to analyze the influence of cryptocurrency (X1) and intellectual capital (X2) on stock value (Y) of Monetary Sectors Company In Bursa Efek Indonesia 2017-2021. The data collection method used in this research were documentation and literature study. The sample collecting method used was non probability sampling on 46 monetary companies in Bursa Efek Indonesia 2017-2021. The data analysis method used were classic assumption test, multiple linear regression, F test, the coefficient determination, and t test. Based on calculations using software IBM SPSS 25 version, the result of this research showed that the regression equation Y=6,959+0,013X1+0,139X2. In addition, the F test result showed significant of 0,000 lower than 0,05. The t test result of cryptocurrency has sig more than 0,05. So, it can be concluded the cryptocurrency (X1) have an influence but not significance   on stock value (Y) of Monetary Sectors Company In Bursa Efek Indonesia 2017-2021 and intellectual capital (X2) had a significance influence on stock value (Y) of Monetary Sectors Company In Bursa Efek Indonesia 2017-2021. The most influential variable is intellectual capital (X2) with the highest regression coefficient of 0,139.
Effect of Knowledge Management and Learning Orientation on Process Innovation in Mitra Group Nugraheni, Putriana Alya; Kurniani, Kurniani -
JOBS (Jurnal Of Business Studies) Vol. 9 No. 1 (2023): April 2023
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v9i1.4821

Abstract

This study is about human resource management which aims to analyze the effect of knowledge management and learning orientation as independent variables on process innovation as the dependent variable, either partially or simultaneously. The population in this study are the employee of Mitra Group, with 42 respondents who are selected using a census sampling technique as the sample. The data used in this study is primary data obtained through the distribution of questionnaires. This research is in line with research on knowledge management conducted by du Plessis (2007), Al-Sa”™di et al. (2017), and learning orientation by Zayed & Alawad (2017). The data analysis method starts from the validity test, reliability test, and continues with the classical assumption test which is processed using the Statistical Package for the Social Sciences (SPSS) version 25. The results of this study indicate that simultaneously and significantly all independent variables have an effect on the dependent variable seen from the results of the simultaneous significance test (F test) with a significance of 0,003 which is worth less than the standard significance of 0,025. The results of the partial significance test (t test) on the knowledge management variable on process innovation have a significant result of 0,002, while the learning orientation variable on process innovation has a non-significant result of 0,922. The result of the coefficient of determination (R2) shows that 25,2% of innovation is influenced by independent variables in this study, and 74,8% is influenced by other factors. The result of multiple linear regression analysis is Y= 1,194 + 0,638X1 + 0,022X2 which shows the positive equation of knowledge management and learning orientation on process innovation.
Analyzing the Relationship Between Capital Structure, Profitability, and Their Impact on Company Value in Consumer Goods Subsector Manufacturing Companies Listed on the Asean Stock Exchange Laksono, Febri Suryo; Paniya, Paniya -; Zaenuddin, Achmad -
JOBS (Jurnal Of Business Studies) Vol. 10 No. 1 (2024): Oktober 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v10i1.6223

Abstract

This study investigates the impact of capital structure and profitability on the company value of consumer goods subsector manufacturing companies listed on the ASEAN Stock Exchange from 2019 to 2022. The primary objective is to determine how these financial metrics influence the valuation of firms in a highly competitive and dynamic market. Utilizing panel data analysis, this research analyzes 168 companies selected through purposive sampling based on specific criteria, including consistent financial performance and market capitalization. Descriptive statistics reveal significant variation in capital structures, with an average debt-to-equity ratio (DER) of 3.503 and profitability, measured by return on equity (ROE), averaging 1.253. The common effect, fixed effect, and random effect models were evaluated, with the random effect model deemed most appropriate based on Hausman and Breusch-Pagan tests. The regression analysis shows that both DER and ROE positively and significantly impact company value, as indicated by the price-to-book ratio (PBV). The findings underscore the importance of strategic financial decision-making in enhancing firm value. Higher DER suggests effective leverage use, while increased ROE indicates efficient management and strong financial performance, both contributing to higher firm valuations. This study contributes to the academic understanding of corporate finance within the ASEAN consumer goods sector and provides practical insights for managers, investors, and policymakers to optimize financial strategies and enhance competitiveness.
Influence of Customer Experience, Brand Ambassador, and Perceived Value On Customer Loyalty Of Somethinc’s Consumer In Semarang Rifani, Athaya Aurellia; Rustono, Rustono -; Suroija, Noor -
JOBS (Jurnal Of Business Studies) Vol. 10 No. 1 (2024): Oktober 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v10i1.6224

Abstract

This research aims to understand the influence of Customer Experience, Brand Ambassador, and Perceived Value on Customer Loyalty among consumers of Somethinc products in Semarang City. The sampling technique used purposive sampling totaling 120 samples. The analytical methods used include validity testing, reliability testing, descriptive analysis, normality testing, linearity testing, multicollinearity testing, heteroscedasticity testing, multiple linear regression analysis, F testing, T testing, and coefficient of determination using SPSS version 25. Based on calculations that have been carried out, the results of the F test were obtained which showed a calculated F value of 77.461, exceeding the F table of 3.92. The results of the T test show that the calculated t score exceeds the T table and produces a significance score that does not exceed 0.05. The results of the coefficient of determination between the Customer Experience, Brand Ambassador and Perceived Value variables towards Customer Loyalty contributed 65.80%. The results of all the calculations above show that Customer Experience, Brand Ambassador, and Perceived Value have a significant impact on Customer Loyalty of Somethinc”™s consumer in Semarang
Influence of Workload and Coworker Support on the Emloyees”™ Performance at PT Mitra Kargo Indonesia Aviadi, Khansa Zamaya; Farouk, Umar -; Indrasari, Febrina -
JOBS (Jurnal Of Business Studies) Vol. 10 No. 1 (2024): Oktober 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v10i1.6226

Abstract

In a competitive work environment, companies need to effectively monitor and manage employees”™ performance to achieve sustainable business success. Workload and coworker support are crucial factors that affect employees”™ performance. This study aims to analyze the impact of workload and coworker support on employees”™ performance at PT Mitra Kargo Indonesia, a freight forwarder company in Semarang. A quantitative approach was applied in this research, with data obtained from questionnaires.observations, and literature studies. The questionnaire used a semantic differential scale with scores ranging from 1 to 10. The research population included 38 employees of PT Mitra Kargo Indonesia, and the sampling method used was saturated sampling. Data analysis included classical assumption tests, multiple linear regression analysis, F-test, t-test, and coefficient of determination, all conducted using SPSS version 25. The results revealed that workload and coworker support significantly influence employees”™ performance, contributing a total of 61.4%. The remaining 38.6% of employees”™ performance is influenced by other variables not tested in this study.
Role of Information Technology Capability and Knowledge Management in Increasing Organizational Agility to Encourage Product Innovation in Semarang Putri, Naila Diva; Hidayat, Yusmar Ardhi; Budi Utaminingtyas, Rara Ririn
JOBS (Jurnal Of Business Studies) Vol. 10 No. 1 (2024): Oktober 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v10i1.6227

Abstract

This study aims to analyze the effect of information technology capabilities on organizational agility, knowledge management on organizational agility, information technology capabilities on product innovation, knowledge management on product innovation, organizational agility on product innovation. The research variables extend the academic discussion by finding inconsistencies in information technology capabilities and knowledge management on product innovation. Organizational agility is used as a mediating variable. This study is theoretically useful regarding the role of organizational agility as a mediator and managerially used as a foundation for the Semarang Cooperative & MSME Agency in educating the importance of technology and knowledge management, as well as training umkm actors to respond quickly to change. Partial Least Square Structural Equation Model (PLS-SEM) as an analytical tool with primary data obtained through questionnaires. The sample was taken by purposive random sampling from 123 culinary MSME owners in Semarang City who use digital platforms. This study found that information technology capability has a positive effect on organizational agility, knowledge management has a positive effect on organizational agility, and organizational agility has a positive effect on product innovation. However, the relationship between information technology capabilities and knowledge management is not significant to product innovation, and emphasizes the importance of organizational agility as a mediator. The research implication shows that organizational agility optimizes the use of information technology and knowledge management, so that both can contribute significantly to product innovation.
Influence of Brand Awareness, Brand Image, and Key Opinion Leaders on Hanasui Product Purchase Decisions Ardiyanti, Vika Diyah; Fitriani, Itsna Rahma
JOBS (Jurnal Of Business Studies) Vol. 10 No. 1 (2024): Oktober 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v10i1.6228

Abstract

The skincare business in Indonesia is growing very rapidly. In the midst of intense competition for skincare products, skincare manufacturers are competing to offer products that suit consumers' needs and desires with various innovations and advantages. Apart from that, manufacturers are also aggressively promoting their products on social media using various methods to build brand awareness and brand image, which are very important assets because they can influence consumer perceptions and behavior. But currently, there is chaos in the world of skincare in Indonesia. Moreover, it is related to allegations that the ingredients in the product do not necessarily correspond to those listed and reported to BPOM. This problem has gone very viral since the appearance of a doctor known as the "Detective Doctor" who provides education based on laboratory tests of the ingredients in beauty products whether they match what is stated on the packaging or not (overclaim). Detective Doctors can also be considered Key Opinion Leaders (KOL). Key Opinion Leaders (KOL) can be said to be the same as influencers because they have the same influence on consumer behavior. This research aims to determine the influence of Brand Awareness, Brand Image, and Key Opinion Leaders on Hanasui Product Purchasing Decisions. This research is associative research and the type of data used is quantitative data. The population of this research is all the unknown number of Hanasui product users. The sample in this study consisted of 100 respondents. The technique used is multiple linear regression technique. The research results show that the Brand Awareness and Key Opinion Leader variables have a positive and significant effect on purchasing decisions for Hanasuni products. Meanwhile, Brand Image has a positive but not significant influence on the decision to purchase Hanasui products
Design of E-marketing Website as a Media for the Dissemination of Information and Product Marketing at PT. AJISAKA Semarang Sulistyo, Michella Deninta; Jumi, Jumi -; Taviyastuti, Taviyastuti -
JOBS (Jurnal Of Business Studies) Vol. 10 No. 1 (2024): Oktober 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v10i1.6229

Abstract

Consumer lifestyle have been transformed by technology that provides online services for users to create networks where they can share and access information quickly. Real estate companies like PT. AJISAKA are required to adapt in the modern era to reach target audiences and promote their products by running digital marketing, one of which is with a web-based platform. The purposeof this research is to provide an e-marketing website as a medium for disseminating informationmand marketing product. The e-marketing website is expected to support the efficiency and effectiveness of the company”™s promotional activities. The method used in this research is System Development Life Cycle (SDLC) and built with Content Management System (CMS) WordPress. The result of this e-marketing website design is to create an infromation dissemination media platform that is easy to use to promote products that is user friendly and provides complete information. In addition, the e-marketing website is able to provide comfort for visitors because it can be accessed easily from a variety of devices
Influence Of Customer Experience, Perceived Value, and Trust on Repurchase Intention on BRT Trans Semarang Users Pramitasari, Vhiela Eka; Karnowahadi, Karnowahadi -; Wiedayanti, Destine Fajar
JOBS (Jurnal Of Business Studies) Vol. 10 No. 1 (2024): Oktober 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v10i1.6230

Abstract

Semarang is a region that has provided public transportation facilities such as Bus Rapid Transit (BRT) Trans Semarang. This research examines the influence of repurchase intention by BRT Trans Semarang users. This study uses three variables namely customer experience, perceived value, and trust as determining factors. This research is a quantitative study with a sample size of 112 respondents using the BRT Trans Semarang. by using multiple linear regression analysis tools, the regression equation Y = 4,074 + 0,222X1 + 0,295X2 + 0,239X3 + e is obtained. With the t-test result show that partially customer experience, perceived value, and trust have a significant   partial effect on Repurchase Intention by BRT Trans Semarang users. The result of the F test obtained Sig value = 0,000 which show collectively displays the variables of customer experience, perceived vatalue, and trust have a significant effect on repurchase intention. The implications of the results of this research indicate that the Trans Semarang BRT manager is considered to be able to increase trust by maintaining the quality of service to drivers and officers. The affordable prices and good condition of the buses are considered capable of making customers feel satisfied so that they are willing to make repeat purchases when using BRT Trans Semarang.
Influence of Service Quality, Facilities, and Location on Traditional Market Traders' Satisfaction (Case Study on Satrio Wibowo Market Traders Semarang) Nurjanah, Arlisa Dwi; Inayah, Inayah -; Riyanto, Makmun -
JOBS (Jurnal Of Business Studies) Vol. 10 No. 1 (2024): Oktober 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v10i1.6231

Abstract

Customer satisfaction is a measurement of success in the service business. Customers feel satisfied when their needs surpassed their expectations. The market is a physical place where sellers and buyers make transactions, for traders who sell in this market, the variables of service quality, facilities and location are the main factors for trader satisfaction. This study aims to determine the effect of service quality, facilities, and location on the traditional market traders satisfaction at Satrio Wibowo Semarang. The population in this research is Market Traders at Pasar Satrio Wibowo Semarang. The method used in this research is descriptive quantitative, with the sampling method by a census/sampling total of 79 respondents. Data is analyzed by using multiple linear regression. The results showed that service quality partially has a insignificant positive effect on the traditional market traders satisfaction, but facilities and location have a significant positive effect on traditional market traders satisfaction. Simultaneously the service quality, facilities, and location have a significant positive effect. Based on the analysis of the coefficient of determination shows that the Adjusted R Square value is 0.75, it means that service quality, facilities, and location contribute to the traditional market traders satisfaction by 75%, while 25% is influenced by other variables not included in this study.