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Youmil abrian
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Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Published by Universitas Negeri Padang
ISSN : -     EISSN : 27220729     DOI : https://doi.org/10.24036/jkpbp
Core Subject : Humanities, Science, Education, Social,
Humanities Decision Sciences, Operations Research & Management Education Social Sciences
Jurnal ini terbit Tiga kali dalam satu tahun pada bulan April, Agustus dan Desember. Jurnal Kajian Pariwisata dan Bisnis Perhotelan hanya menerima karya ilmiah asli yang belum dipublikasikan pada media lain. Semua artikel yang masuk akan ditinjau terlebih dahulu oleh EDITOR yang kompeten dan akan di review oleh reviewer sebelum memenuhi syarat untuk publikasi. Jurnal ini berbasis Open Access Journal dan mengikuti Creative Commons Attribution 4.0 International License. Jurnal ini menerima artikel yang berhubungan dengan : 1. Kajian Pariwisata 2. Manajemen dan Bisnis Perhotelan 3. Jasa perjalanan wisata.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management
Articles 162 Documents
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Tingkat Kepuasan Pengunjung pada Daya Tarik Ekowisata dan Edukasi Green Talao Park di Kabupaten Padang Pariaman Anisa Febriani Putri; Feri Ferdian
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 4 No 2 (2023): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v4i2.60772

Abstract

This research was motivated by problems regarding visitor dissartisfaction with existing attractions, inadewuate acces, unavailability of souvenir and souvenir sellers, lack of health facilities and inadequate maintenance of available facilities.This type of research is classified into quantitative descriptive with a causal associative approach. The sampling technique used in this study is a non-probability sampling technique with purposive sampling. The number of samples used amounted to 379 people. The data collection technique was carried out by distributing questionnaires using a Likert scale that has been tested for validity and reliability. Data processing was carried out using the continuum line method. Based on the research conducted, the following results were obtained: The level of satisfaction in terms of the attraction indicator with an average acquisition of 2.43 in the dissatisfied category, The level of satisfaction in terms of accessibility indicators with an average acquisition of 2.42 in the unsatisfied category satisfied, the satisfaction level in terms of facility indicators with an average acquisition of 2.21 with the dissatisfied category, and the satisfaction level in terms of supporting service indicators with an average acquisition of 2.43 with the dissatisfied category
Analisis SWOT pada Daya Tarik Wisata di Kawasan Pecinan, Kembang Jepun Kota Surabaya Ayu Dianapramesti Eksitasari; Desvidyauralia Kartika Indriyana; Made Bambang Adnyana
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 4 No 2 (2023): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v4i2.63872

Abstract

The Chinese area or Chinatown is located east of the Red Bridge precisely in the Chinatown area, Jalan Kapasan Surabaya. Chinatown area witnessed the civilization of the Chinese community during the Dutch rule and is one of the centers of Chinese culture rich in history and traditional heritage. This study aims to conduct a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) on tourist attractions in Chinatown, Kembang Jepun Surabaya. The methods used in this study are field observation, and literature study. The collected data is then analyzed with a SWOT approach to identify strengths, weaknesses, opportunities, and threats that affect tourist attraction in Chinatown. The results of the analysis show that Chinatown has several strengths as a tourist attraction, among others: rich cultural and historical heritage, and interesting traditional architecture. However, there are also some disadvantages that need to be considered, such as the lack of tourism supporting facilities. On the opportunity side, Chinatown has the potential for better tourism development through the development of adequate infrastructure and supporting facilities, increased promotion and marketing, and the development of diverse tourism products. However, there are also several threats that need to be watched out for, such as competition with other tourist destinations, changes in tourist trends, and slowing economic growth that can affect tourist visits
Analisis Pengalaman Konsumen di Pantai Purus Muaro Lasak Padang vera, okta; Manvi, Kurnia Illahi; Saladin, khairani
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 5 No 1 (2024): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v5i1.41072

Abstract

The purpose of this study is to examine tourism experience at Pantai Purus Muaro Lasak Padang tourist destination. This research is of a descriptive quantitative nature, utilizing causal associative technique, with a total representative sample of 100 individuals. The population in this study consists of tourists vacationing at Pantai Purus Muaro Lasak Padang tourist destination. The sampling technique employed is purposive sampling using specific criteria. The types of data are primary and secondary. The research instrument is a questionnaire (survey) created using a Likert scale that has been validated and tested for reliability. From the conducted research, it is found that the analysis of tourism experience at Pantai Purus Muaro Lasak Padang falls into the category of moderate with a percentage of 69%. Furthermore, results are obtained based on the following indicators: 1) Comfort is categorized as moderate with a percentage of 70%, 2) Educational aspect is categorized as moderate with a percentage of 72%, 3) Hedonic aspect is categorized as moderate with a percentage of 75%, 4) Novelty aspect is categorized as moderate with a percentage of 55%, 5) Safety aspect is categorized as moderate with a percentage of 73%, 6) Beauty aspect is categorized as moderate with a percentage of 77%.
Kontribusi Promosi dalam Mempengaruhi Minat Kunjung Ulang Wisatawan ke Destinasi Wisata Bukit Langkisau Nafia, Zitny Ilman; Suyuthie, Hijriyantomi
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 4 No 2 (2023): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v4i2.48572

Abstract

This study intends to see the effect of promotion on tourist interest in repeat visits to Bukit Langkisau Tourism Destinations. This research uses quantitative methods with a causal associative approach. The data collection technique uses a questionnaire or questionnaire given to respondents or tourists who have visited the Bukit Langkisau Tourism Destination. Data analysis was assisted by using SPSS version 23.00 program assistance techniques, the estimated output was presented in tabular form. Based on the research that has been done, the following outputs are produced: (1) based on the character of the respondents, the majority of visitors are women aged 21-30 years, work as students, visit 2-5 times and the promotional media seen is social media. (2) based on variable data of interest in repeat visits obtained from 97 respondents, interest in repeat visits shows a good category with a percentage of 49.5% and promotion variables obtained from 97 respondents, promotions show a good category with a percentage of 45.4%. (3) Based on testing the hypothesis using the coefficient of determination test, an R square value of 0.619 is obtained. This explains that promotion has an influence of 69.1% on tourists' intention to return to Bukit Langkisau Tourism Destinations and 38.1% is influenced by other variables
Peran Job Satisfaction Memediasi Pengaruh Work Engagement Terhadap Turnover Intention di Whiz Prime Hotel Kota Padang Putri, Rahmi Hariyani; Abrian, Youmil; Surenda, Rian
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 4 No 2 (2023): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v4i2.51672

Abstract

This research is motivated by the fact that the turnover rate is relatively high. The purpose of this study was to determine whether there is an effect of Work engagement on Turnover Intention mediated by Job satisfaction at Whiz Prime Hotel at Padang. This research is causal associative research with a quantitative data approach, using a survey method. Employees at the Whiz Prime Hotel Padang who stayed there for more than a year make up the study's demographic. 41 participants made up the study's sample. The method of sampling is targeted sampling. Employees were given questionnaires including 41 statements, each of which had its validity and reliability examined. The method of data analysis employed in this investigation uses the Smart PLS 3.0 program. (1) There is a strong and favorable correlation between the job engagement and job satisfaction variables, according to the findings of data processing research using 41 samples that were tested for validity and reliability. (2) The impact of labor input on sales intent is negative and considerable at Whiz Prime Padang. (3) There is a negative and substantial relationship between factors measuring work satisfaction and quitting intention. (4) At Whiz Prime Hotel Padang, job satisfaction serves as a mediator between work input and sales intent, and this effect is negative and significant. According to the research, the hotel can improve employee job satisfaction and engagement in order to lower the likelihood of employee turnover in an organization. (5) It is suggested that the hotel encourage work engagement and job happiness to lessen occurrence of turnover intention in a firm because job satisfaction has the capacity to mediate elements affecting work engagement and turnover intention
Pengaruh Online Customer Review Terhadap Keputusan Pembelian Jasa Kamar Studi Pada Pengguna Online Travel Agent di Rocky Plaza Hotel Kota Padang Anugrah, Dinda Rizky; Pasaribu, Pasaribu
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 4 No 3 (2023): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v4i3.52072

Abstract

This research was conducted based on the results of observations during pre-research during industrial field practice at Rocky Plaza Hotel Padang and the background of the problem of Online Customer Reviews that are still few, there are negative comments and room sales through Online Travel Agents are still low. This type of research is descriptive associative classified as causal associative research with a survey method that aims to see the influence of Online Customer Reviews (X) on Purchase Decisions (Y) through Online Travel Agents at Rocky Plaza Hotel Padang. This research was conducted based on observations during the industrial field experience at Rocky Plaza Hotel Padang, the authors found problems, namely the low sales of rooms through Online Travel Agents and the number of reviews contained on online travel agent sites is still relatively small. The number of samples in this study were 208 respondents using purposive sampling technique. Data collection in this study was obtained using questionnaires and google forms that have been compiled with a Likert scale. Technical analysis in this study is simple linear regression and the coefficient of determination. Based on the results of the study, it can be concluded that: (1) Online Customer Review (X) in the category of not agreeing (51%), (2) purchasing decisions (Y) in the category of agreeing (54.8%), (3) test results simple regression, the results of the regression coefficient equation are equal to. Based on the above equation, the regression coefficient is 0.659 with a sig value. 0.000 0.05. This means that every increase of 1 unit of Online Customer Review will increase by 0.659 units of purchasing decisions. For the results of the R Square value obtained at 0.749, it means that the effect of the X variable on Y is 74.9% and 25.1% is influenced by other factors..
Analisis Kepuasan Kerja Karyawan di Harris Resort Barelang Batam Fedrya, Nurul Qurrota Aini; Surenda, Rian; Andres, Fran Serano
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 5 No 1 (2024): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v5i1.54872

Abstract

Written based on the results of pre-research on employees at Harris Resort Barelang Batam on the job satisfaction they get and the purpose of this research is to analyze the job satisfaction of employees at Haris Resort Barelang Batam. Data collection techniques by distributing questionnaires. Quantitative descriptive research with clausal associative method. The population is Pruposive Sampling technique with primary data, job satisfaction at Harris Resort Barelang Batam was in the unfavorable category, amounting to 46.4%, in the range of scores 64-<75.
Pengaruh Customer Experience terhadap Repurchase Intention dengan Brand Trust sebagai Mediating Variabel di Monochrome Coffee & Kitchen Kota Padang Markis, Nova Kurnia Julisri; Ferdian, Feri; Saladin, khairani
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 5 No 1 (2024): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v5i1.57572

Abstract

This research is motivated by the discovery of issues related to the low percentage of repurchase intention among customers of Monochrome Coffee & Kitchen in Kota Padang. Complaints about customer dissatisfaction with the products, services, facilities, and the lack of confidence in the 19 Monochrome brand itself have resulted in a reluctance to repurchase products and services at Monochrome Coffee & Kitchen. The aim of this research is to analyze the impact of customer experience on repurchase intention with brand trust as a mediating variable at Monochrome Coffee & Kitchen in Kota Padang. This research is a quantitative type with a causal associative approach, utilizing purposive sampling method, and involving 265 respondents. The data collection method involves distributing questionnaires to respondents based on a Likert scale that has been tested for validity and reliability. Data analysis is conducted using SPSS and SEM (PLS). From this research, it is found that customer experience is categorized as fairly good with a percentage of 59%, repurchase intention is categorized as fairly good with a percentage of 52%, and brand trust is categorized as good with a percentage of 44%. The research results can be observed from the t-statistic and p-values based on SEM (PLS) data analysis, which concludes that customer experience (X) has a significant influence on repurchase intention (Y), customer experience (X) has a significant influence on brand trust (Z), brand trust (Z) has a significant influence on repurchase intention (Y), and customer experience (X) has a significant influence on repurchase intention (Y) through brand trust (Z) as a mediating variable. This implies that all hypotheses in this research are accepted.
Kajian Kualitatif Peran Stakeholders Dalam Pengembangan Daya Tarik Wisata Kampung Sarugo di Kabupaten Lima Puluh Kota Aini, Nur; Putra, Trisna
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 5 No 1 (2024): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v5i1.58572

Abstract

The development of tourism in Kampung Sarugo, which is a popular tourist destination, is highly dependent on the participation and support of various stakeholders. The less than optimal role of the contribution of stakeholders to tourism development is the reason for the importance of this research being carried out. The purpose of this study is to identify relevant stakeholders, analyze the uses and roles of stakeholders, analyze the relationships between stakeholders, and inhibiting aspects. The approach used in this research is descriptive qualitative, as well as information gathering methods including interviews, documentation, and observation. The findings show that various groups, including academia, business, community, government, and society, are involved in the creation of tourist attractions. There are three categories of stakeholders: primary, key, and secondary. The role of stakeholders is reflected in the roles of policy creators, coordinators, facilitators, implementers and accelerators.
Pengaruh Kualitas Pelayanan Terhadap Kepuasan Pelanggan di Restoran Bebek Garing Tengah Sawah Ramadhan, Rexa Priyatna W; Waryono, Waryono; Harmawan, Violintikha
JURNAL KAJIAN PARIWISATA DAN BISNIS PERHOTELAN Vol 5 No 1 (2024): Jurnal Kajian Pariwisata dan Bisnis Perhotelan
Publisher : Departemen Pariwisata Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/jkpbp.v5i1.60272

Abstract

The initial implementation of this research was based on observations and supported by comments on Google review. From the results of observations and Google reviews, problems were found regarding service quality and customer satisfaction at the Bebek Garing Tengah Sawah Restaurant. The purpose of this research is to determine the influenced of service quality on customer satisfaction at Bebek Garing Tengah Sawah Restaurant. This research is a quantitative descriptive using a causal associative method. The population of the study were all customers who visited the Bebek Garing Tengah Sawah Restaurant. The sample in this study amounted to 248 people taken through a purposive sampling technique. Collecting data information in this study used a questionnaire with a Likert scale of 4 scores which were tested for validity and reliability. Testing the analysis prerequisites with the normality and homogeneity tests of the data. The data is then tested for the hypothesis with a simple linear regression test and test the coefficient of determination. Based on the results of the study, it was found that the positive influence of service quality on customer satisfaction, service quality had an effect of 20.7% on customer satisfaction and the other 79.3% was an influence caused by variables that were not in this study.

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