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<![CDATA[Analysis Of Work Environment And Social Rewards On Employee Performance ]]>
<![CDATA[Artiningsih, Dwi Wahyu]]>;
<![CDATA[Shahrial Putra, Defin]]>;
<![CDATA[Zamilah, Ervica]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 3 No. 6 (2022): November 2022 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v3i6.632
<![CDATA[Changes in online learning conditions towards offline learning require readiness to create an atmosphere of togetherness and cohesiveness that is built for the common good. Changes at least provide knowledge and experience for the world of education that the environment is constantly changing. The Islamic University of Kalimantan (UNISKA) Muhammad Arsyad Al Banjari as the oldest and largest private university in South Kalimantan needs to pay attention to several factors including the work environment, non-physical environment and social rewards as an effort to improve employee performance.This research is explanatory research with a quantitative approach. The population of this research is UNISKA Banjarmasin education staff with a total sample of 52 people, the sampling technique is purposive sampling. Multiple linear regression analysis technique. The results showed that the physical work environment, nonphysical work environment and social rewards partially and simultaneously had a significant effect on employee performance in the UNISKA Banjarmasin environment. The research findings indicate that all physical conditions around the workplace are related to air temperature, lighting and layout. Relationships with leaders and relationships with fellow coworkers as well as relationships with subordinates are well-established/harmonious even though there is no increase in the form of financial impact on improving employee performance]]>
<![CDATA[Effect Of Product Quality And Service On Customer Loyalty With Customer Satisfaction As An Intervening Variable (Study On Coffee Shop In Medan) ]]>
<![CDATA[Tirtayasa, Satria]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 3 No. 5 (2022): September 2022 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v3i5.633
<![CDATA[This study is to determine the effect of product quality on consumer loyalty, to determine the quality of service to consumer loyalty. To know the effect of product quality and service quality on customer satisfaction. The type of research used is a type of quantitative research. In this study used 105 sample. Data collection techniques used by researchers in conducting this study is to use an online questionnaire. Data analysis technique of this study is SEM-PLS. From this study it was found that the influence of product quality on customer loyalty is a positive effect and not significant. With a value of 0.163 and P – Values 0.000 < 0.05. From this study it was found that the influence of product quality on customer satisfaction is a positive effect and not significant. With a value of 0.000 < 0.05. From this research found that the influence of customer satisfaction on customer loyalty is a positive and significant effect. From this research found that the influence of customer satisfaction on customer loyalty is a positive and significant effect. From this study it was found that the real effect is direct it is shown by the value of the original sample on the indirect effect of 0.000 < 0.05, meaning that customer satisfaction plays a role in mediating product quality to customer loyalty. From this study it was found that the real effect is direct it is shown by the value of the original sample on the indirect effect of 0.000 < 0.05, meaning that customer satisfaction plays a role in mediating service to customer loyalty.]]>
<![CDATA[Effect Of Service Quality On Consumer Satisfaction Moderated By Government Policy During The Covid 19 Pandemic ]]>
<![CDATA[Khair, Hazmanan]]>;
<![CDATA[Tirtayasa, Satria]]>;
<![CDATA[Eva Trisna, Fadila]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 3 No. 5 (2022): September 2022 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v3i5.634
<![CDATA[The purpose of this study was to determine and analyze the effect of Service Quality on consumer satisfaction moderated by government policies during the covid 19 pandemic. The method used in this study is to use the explanatory approach. The population in this study were students in the city of Medan. The number of samples used in this study amounted to 140 people. Data collection techniques used in this study using a questionnaire technique/questionnaire. Data analysis techniques in this study using descriptive statistical analysis and data analysis with partial least square (PLS). Data processing in this study using Smart PLS 3 Software program. The results of this study showed that Tangibels has a positive and insignificant influence on consumer satisfaction, Assurance has a positive and significant influence on consumer satisfaction, Responsiveness has a positive and significant influence on consumer satisfaction, Empathy has a positive and significant influence on consumer satisfaction, Reability has a positive and significant influence on consumer satisfaction, Tangibels has a positive and insignificant influence on, Assurance has positive and insignificant influence on consumer satisfaction moderated by government policy, Responsiveness has positive and insignificant influence on consumer satisfaction moderated by government policy, Empathy has positive and insignificant influence on consumer satisfaction moderated by government policy, Reability has positive and insignificant influence on consumer satisfaction moderated by government policy.]]>
<![CDATA[Analysis of Factors Affecting the Utilization of PTM Posbindu at the Jailolo Health Center, West Halmahera Regency ]]>
<![CDATA[Tuharea, Rosmila]]>;
<![CDATA[Yusnita, Yusnita]]>;
<![CDATA[La Patilaiya, Hairudin]]>;
<![CDATA[Sumaryati, Sumaryati]]>;
<![CDATA[Amin, Sahril]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 3 No. 6 (2022): November 2022 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v3i6.635
<![CDATA[Backgroud : Posbindu PTM is a form of service that involves community participation through promotive and preventive efforst to detect and control early on the presence of PTM risk factors in an integrated manner. The purpose of this study was to determine the factors that influence the utilization of PTM Posbindu at the Jailolo Health Center, West Halmahera Regency. This type of research uses cross sectional approach with a cross sectional study. The population was 201 participants with the sampling technique using the Slovin formula,namely 134 pasticipants. Data obtained by conducting interviews using a questionnaire. Data analysis was univariate and bivariate with che square statistical test with a value of=0,05. Based oh the results of the study, it can be concluded that there is a significant relationship between knowledge p-value=0,001<alpha (?=0,05), family support p-value=0,004<alpha (?=0,05), while the unrelated is attitude p-value=1.568<alpha value (?=0.05), health worker support p-value=1.249<alpha value (?=0.05) and PTM cadre support p-value=0.941<alpha value (?=0.05) on the utilization of PTM Posbindu at the Jailolo Health Center, West Halmahera Regency. It is recommended that participants take part in PTM Posbindu activities so that they can prevent PTM disease from an early age. Health workers and PTM cadres are more active in approaching or coordinating so that participants want to visit PTM Posbindu.]]>
<![CDATA[Improving the Competence of Human Resources for the Development of Micro, Small, and Medium Enterprises (MSMEs) in Medan City which is mediated by the use of Information Technology ]]>
<![CDATA[Sun Siagian, Tomy]]>;
<![CDATA[Agusty Ningrum, Dhea]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 3 No. 6 (2022): November 2022 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v3i6.636
<![CDATA[The research is purposed to test and analyzed whether human resources affect UKMK development in Medan city by using information technology as an intervening variable. the kind of research is using the associative approach. The population of the research is an MSME user in Medan city divided into kinds of business, fashion, furniture, education, agriculture, fishery, healthy and automotive. There is the determination of the amount of the sample to use with the census method based on Stratify Random Sampling definition and the sample obtainable is 100. This research consists of the independent variable being the competency of human resources, the dependent variable being UMKM development, and an intervening variable being the user of information technology. the analysis of this research is using descriptive method. Structural Equation Modeling Analyzed based on variance (Partial Least Square). The result of the research are: (1) there are effects between human resource competency and UMKM development. (2) there are effects between information technology users and MSME development. (3) there are effects between human resource competency and information technology users. (4) there are effects between human resource competency and MSME development with mediated information technology users.]]>
<![CDATA[Grouping Goods with the Association Rule Method Using A priori Algorithms in Modern Retail Stores ]]>
<![CDATA[Rahmadsyah, Arif]]>;
<![CDATA[Mayasari, Nova]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 3 No. 6 (2022): November 2022 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v3i6.637
<![CDATA[The proliferation of retail companies in Indonesia makes competition quite fierce in this business. The availability of detailed information on products purchased from each customer transaction in the database will become data garbage, which continues to grow every day. Company managers will certainly be interested in knowing whether certain groups of products are consistently purchased together. They can use this data for optimal grouping and placement of products, and managers can also use this information for cross-selling, for promotions, for catalog design and to identify customer segments based on purchasing patterns. In this study, data mining with Association rule techniques was used to explore patterns of attribute relationships and frequent itemsets in the Retail database. The a priori paradigm is used to find large itemsets in the determination of association rules. The integration of association rules with the a priori paradigm has managed to find a number of patterns of relationships between attributes in retail databases.]]>
<![CDATA[Optimization of Transaction Processing System (TPS) Using RAD With FAST Method ]]>
<![CDATA[Sofyan, Yusuf]]>;
<![CDATA[Fitriani, Wirda]]>;
<![CDATA[Kurniawan, Heri]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 3 No. 6 (2022): November 2022 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v3i6.638
<![CDATA[The use of computer-based information systems today has been understood by most companies in order to survive and succeed well. The transaction processing system (TPS) is a computerized system that runs and records daily routine business transactions that serve the operational level in the company. Information systems of purchase, inventory, sales are part of the TPS widely used by companies. The problem here is how to ensure that the system is connected to the organization's business plan and information requirements, where often a system that is built is not in accordance with the wishes of the user. Meanwhile, manual information systems can cause problems such as data redundancy, inconsistent data, irregular recording, miscalculations, difficulty in finding data and delays in presenting reports. To build the information system, the Framework for the Application of System Thinking (FAST) method will be used with a Rapid Application Development (RAD) approach that uses selected prototype features. The solution is expected to build an information system that can bring together user requirements and help companies process purchase, inventory and sales data in an integrated manner, so as to increase the efficiency and effectiveness of retail data processing.]]>
<![CDATA[Framing TOWS as Marketing Strategy Determiner of Medical Equipment in PT. Tawada Healthcare Jakarta Indonesia ]]>
<![CDATA[Asari, Asari]]>;
<![CDATA[Puspitaloka Mahadewi, Erlina]]>;
<![CDATA[Marti Ayu, Ira]]>;
<![CDATA[Shorayasari, Susi]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 3 No. 6 (2022): November 2022 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v3i6.640
<![CDATA[The present study reports the comprehensive framing study around healthcare marketing stategy, inside the era of globalization has led to intense competition in various industrial fields, including the medical equipment in healthcare industry. PT. Tawada Healthcare was founded in 1999 with the aim of becoming the most integrated, reliable and customer-based healthcare provider in Indonesia. Over the years the company added a variety of different brands and products to its portfolio to serve a wider customer base, the company focused on providing the best customer experience and offering the highest quality products to customers in Indonesia. currently represents 20 major international principals and has a network to market its products throughout the country, covering provinces and major cities. It has 13 branches including its head office in Jakarta. The decline in sales of orthopedic implant medical devices at PT. Tawada Healthcare Jakarta in 2020 due to the pandemic impact of 41% of the total sales target of orthopedic implants in 2020 of 120,000,000,000 IDR. The cause of the decline in sales of orthopedic implant medical devices at PT. Tawada Healthcare is the rise of competitors of similar orthopedic implant medical device companies. The covid19 pandemic that hit the world, including Indonesia, resulted in a decrease in the budget for the procurement of orthopedic implant medical devices from the government because the budget was allocated for handling the covid19 pandemic and the decreasing demand for orthopedic implant medical devices from users due to the covid19 pandemic. This study aims to provide an overview of the TOWS (threat, opportunity, weakness and strength) method approach as an alternative solution and determine the strategy for selling medical devices at PT. Tawada Healthcare in 2021-2022.]]>
<![CDATA[Electronic Word-Of-Mouth (E-Wom) Model and Consumer Decisions on Pantai Cermin Tourism ]]>
<![CDATA[Rivai, Ahmad]]>;
<![CDATA[Amalia, Fiqrida]]>;
<![CDATA[Chaniago, Sabaruddin]]>;
<![CDATA[Martin, Martin]]>;
<![CDATA[Nasib, Nasib]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 3 No. 6 (2022): November 2022 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v3i6.641
<![CDATA[The main objectives of this research are to study the factors that influence Electronic Word-Of-Mouth (E-Wom) and consumer decisions and to formulate the Electronic Word-of-Mouth (E-Wom) model and consumer decisions to travel on the beach. Deli Serdang Mirror. This study uses descriptive analysis, both qualitative and quantitative. Data analysis with statistics used is the Structural Equation Modeling (Structural Equation Modeling). Based on the analysis and discussion, it is concluded that there is a significant influence of Service Quality on E-WOM. There is a significant effect of Price on E-WOM. There is a significant effect of Service Quality on Purchase decisions. There is a significant effect of E-WOM on Purchase decisions. There is a significant effect of E-WOM on Purchase decisions. There is a significant influence of Service Quality on Purchase decisions through E-WOM. And there is a significant effect of Price on Purchase decisions through E-WOM]]>
<![CDATA[The Effect Of Product Quality, Price, And Innovation On Marketing Performance Moderated Consumer Purchasing Power In UMKM Of Boba Drinks In Deli Serdang ]]>
<![CDATA[Tirtayasa, Satria]]>
<![CDATA[ International Journal of Science, Technology & Management Vol. 3 No. 6 (2022): November 2022 ]]>
Publisher : <![CDATA[Publisher Cv. Inara ]]>
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DOI: 10.46729/ijstm.v3i6.642
<![CDATA[The purpose of this study was to see the effect of product quality, price, and innovation on marketing performance moderated by the purchasing power of consumers in UMKM of Boba Drinks in Deli Serdang. This study uses an associative research approach. The population of this study is all the users of UMKM in the beverage sector (especially beverage Boba) in the District of Deli Serdang. The population in this research does not know certain, and the sample in this study takes 100 UMKM Boba Drinks based on the Lemeshow formula. Sample of 100 UMKM boba drinks. in the District of Deli Serdang distributed in districts located in urban areas, district Kec. Tanjung Morawa, District.Percut Sei Tuan, District .Sunggal, District. Lubuk Pakam, District. Labuhan Deli. Each city took 20 UMKM as a sample. Hypothesis test in this research using regression hierarchy. Based on the results of research product quality affects the marketing performance of UMKm Boba Drinks in Deli Serdang regency. Price affects the marketing performance of B UMKM Boba Drinks in Deli Serdang regency. Innovation affects the marketing performance of UMKM Boba Drinks in Deli Serdang regency. Purchasing ability can moderate the influence of product quality on the marketing performance of UMKM Boba Drinks in Deli Serdang regency. Purchasing ability can moderate the influence of prices on the marketing performance of UMKM Boba Drinks in Deli Serdang regency. Purchasing ability can moderate the influence of innovation on the marketing performance of UMKM Boba Drinks in Deli Serdang regency.]]>
