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Journal of Tourism and Economic
Published by Sekolah Tinggi Ilmu Ekonomi Pariwisata API
ISSN : 26224631     EISSN : 2622495X     DOI : https://doi.org/10.36594/jtec.v4i2.120
Core Subject : Economy, Social,
Economics, Econometrics & Finance Environmental Science Social Sciences
Journal Of Tourism and Economic (e-ISSN: 2622-495X, p-ISSN:2622-4631) is published by the STIE Pariwisata API Yogyakarta. Journal Of Tourism and Economic SINTA 5 Accredited by Kemenristekdikti no: 36/E/KPT/2019 13 Dec 2019 since the first edition (e-ISSN: 2622-495X, p-ISSN: 2622-4631) encourages and enhances the development of research in the economic field and all related to tourism. Papers can be written in Bahasa or English. This journal serves as a forum for the international community to discuss and present the research as well as facilitate discussion of new methodologies or research techniques in the fields of economics and tourism. The Journal of Tourism and Economics continues to develop various sub-themes related to economics (including accounting and management) and tourism (including culture). Journal scope is international and includes research on aspects of economic studies and tourism issues. This journal also provides opportunities for researchers and scholars from various disciplines of science who have new views and ideas to share with other academics, especially in matters that focus on tourism, culture and economic studies. All papers will be followed up and reviewed by the research community before publication.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Tourism, Leisure and Hospitality Management
Articles 200 Documents
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Pengaruh Rasio Keuangan Terhadap Harga Saham (Studi Pada Perusahaan Sektor Pertambangan Minyak Yang Terdaftar Di Bursa Efek Indonesia Tahun 2014-2018) Sulistiono; Bambang Sugeng Dwiyanto
Journal of Tourism and Economic Vol. 4 No. 2 (2021): Edisi 8 Des 2021
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/hj4dda06

Abstract

Stock price fluctuations are natural and almost occur in all companies in various sectors, including companies in the oil mining sector so that price changes affect the company's financial performance and stock prices which can be analyzed fundamentally using financial ratios to aspects in the financial statements. The framework of this research is to analyze the effect of financial ratios on stock prices. The population and sample used are oil mining sector companies listed on the Indonesia Stock Exchange 2014-2018. The sampling method used is purposive sampling or judgmental sampling. Sources of data used are secondary data in the form of financial statements. The tool used for data collection is through the method of observation and analysis of the company's financial statements. The results showed, based on the t test value, stock prices were positively influenced by Return on Equity (ROE), Book Value (BV) and Price to Book Value (PBV), while negatively influenced by Debt To Equity Ratio (DER) and Net Profit. Margins (NPM). Based on the F test value, stock prices are positively influenced by ROE, DER, NPM, Earnings Per Share (EPS), BV, and PBV. Based on the coefficient of determination test (R2), stock prices are strongly influenced by ROE, DER, NPM, BV, and PBV by 91.5% and influenced by other variables by 8.5%.
Pengaruh Disiplin, Kompetensi Dan Kinerja Karyawan Terhadap Kepuasan Pelanggan PT.Bank Perkreditan Rakyat Shinta Daya Yogyakarta Sulistiono; Hendrajaya; Sapto Supriyanto; Suitbertus Fajar Nugraha; JB Herimahadi; Agatha
Journal of Tourism and Economic Vol. 7 No. 1 (2024): Edisi 13 Jun 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/fv588f94

Abstract

Bank Perkreditan Rakyat (BPR) is one of the formal Microfinance Institutions (LKM). From the function of human resource management (HRM), to realize BPRs can become banks that play an important role in the economic development process, one of which is through institutional strengthening, namely by improving the quality of human resources including discipline, competence, and employee performance to improve the quality of bank services to customers. and to strengthen good corporate governance (GCG). The purpose of this study was to determine the effect of discipline, competence and employee performance on customer satisfaction at PT. People's Credit Bank Shinta Daya Yogyakarta. Based on the results of data analysis, it can be concluded that: partially employee discipline has a positive and significant effect on customer satisfaction; Employee competence has a negative and significant effect on customer satisfaction; Employee performance has a positive and significant effect on customer satisfaction; and simultaneously Discipline, Competence and Employee Performance have a positive and significant effect on customer satisfaction.
Understanding Tourist Preferences for Sustainable Tourism Practice in Central Europe Wicaksono, Tutur; Marhadi
Journal of Tourism and Economic Vol. 7 No. 2 (2024): Edisi 14 Des 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/qsp9wk69

Abstract

This study examines how tourists prioritize sustainable practices in Central Europe using the Kano model. With the growing importance of sustainability in tourism, there is limited research on how tourists evaluate different sustainable practices in this region. The objectives are to classify sustainable tourism practices into five Kano quality categories based on tourist preferences and to identify the key practices tourists prioritize when selecting destinations. A quantitative approach was used, surveying 250 tourists in Budapest, who rated 12 sustainable tourism practices. The data were analysed to categorize these practices as "Must-be," "One-dimensional," "Attractive," "Indifferent," or "Reverse." The results revealed that environmental conservation (M = 84.4%), wildlife-friendly tourism (M = 77.6%), and waste reduction (M = 75.2%) were the top priorities, classified as "Must-be" attributes, indicating their essential role in tourist satisfaction. In contrast, fair trade practices (68.8%) received lower priority. These findings suggest that tourists in Central Europe place more value on visible environmental sustainability efforts rather than ethical practices like fair trade. The study highlights the importance of focusing on environmental conservation, wildlife protection, and waste reduction in tourism strategies. By understanding these preferences, tourism stakeholders can develop strategies that align with tourists' priorities, supporting both sustainability and economic growth in the region.
Analisis Kepuasan Pelanggan Terhadap Pelayanan Customer Service Kereta Api Bandara Yogyakarta Internasional Airport Ardi Surwiyanta; Siti Warsih
Journal of Tourism and Economic Vol. 7 No. 2 (2024): Edisi 14 Des 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/dg43sb95

Abstract

This research aims to determine the level of customer satisfaction with customer service on the Yogyakarta International Airport Railway. In this research, the data collection method uses four data collection techniques, namely questionnaires, interviews, literature studies, analysis documentation using quantitative descriptive methods. Meanwhile, data analysis was carried out using qualitative descriptive analysis. Customer satisfaction with customer service in the tangible dimension: 35% said they were very satisfied and 53% said they were satisfied. In the responsiveness dimension, 25% said they were very satisfied and 62% said they were satisfied. In the Assurance dimension, 34% said they were very satisfied and 58% said they were satisfied and in the Empathy dimension, 46% said they were very satisfied and 32% said they were satisfied. Meanwhile, 8% were less satisfied and 6% were dissatisfied. Overall, from the 4 dimensions (tangible, responsiveness, assurance, and empathy) 35% of respondents said they were very satisfied with customer service and 49% said they were satisfied. The remaining 16% said they were dissatisfied and dissatisfied.
Strategi Pengembangan Gua Batu Cermin Labuan Bajo Sebagai Daya Tarik Wisata Alam Enny Mulyantari; Sahlit Sugesti; Rikardus Yardiputra
Journal of Tourism and Economic Vol. 7 No. 2 (2024): Edisi 14 Des 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/pd62n405

Abstract

Mirror Stone Cave has a potential attraction that needs to be developed as a natural tourist destination, however there are several factors that are obstacles in developing the cave's attraction. Therefore, this research aims to determine the development strategy in Mirror Stone Cave in increasing the attractiveness of natural tourist destinations. The research method uses a qualitative descriptive approach. The sampling technique uses a sampling technique. Data collection is carried out by means of observation, interviews and documentation. Test the validity of the data using source and method triagulation techniques. The data obtained was analyzed using the SWOT analysis technique. The research results show that to increase attractiveness, managers need to utilize better support and cooperation with the government, surrounding communities and stakeholders. By collaborating, efforts to increase the attractiveness of Mirror Stone Cave in terms of nature conservation, promotion, infrastructure, increasing workforce, community training as well as attractions, accessibility and amenities can be optimized well.
Memperkuat Daya Tarik Setu Babakan: Integrasi Strategi Pemasaran Untuk Meningkatkan Kunjungan Wisatawan Anisatul Auliya; Uggasena Ariya Saputra; Muhammad Rifky; Muhammad Faza Alghifari; Muhammad Iqbal Wily Mahmud; Fredy Yohannes Noriaga; Laura Aurelia Tedjasukmana
Journal of Tourism and Economic Vol. 7 No. 2 (2024): Edisi 14 Des 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/vwgzmw93

Abstract

This research aims to conduct a SWOT analysis and develop an integrated marketing strategy to enhance Setu Babakan's appeal as a Betawi cultural destination. The study uses a descriptive qualitative method with primary data from official Indonesian government releases and secondary data from various publications and the internet. The SWOT analysis reveals strengths in natural, educational, and cultural tourism, weaknesses in public understanding and supervision, opportunities to increase community income and attract tourists, and threats from competition with other destinations. Based on this analysis, an integrated marketing strategy is formulated, focusing on target audiences like families, culture enthusiasts, nature tourists, and educational visitors. This strategy involves developing attractive tourism products, setting affordable prices, improving accessibility, utilizing digital marketing through websites and social media platforms, fostering partnerships with local governments, private sectors, and communities, and enhancing service quality and infrastructure. The recommended marketing integration aims to boost Setu Babakan's appeal as a Betawi cultural destination and attract more tourists.
Studi Analisis Kesiapan Desa Jelantik Kecamatan Jonggat Kabupaten Lombok Tengah menjadi Desa Wisata Muhamad Alam Setiawan; Muharis Muharis
Journal of Tourism and Economic Vol. 7 No. 2 (2024): Edisi 14 Des 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/rkcay510

Abstract

The trend of traveling to rural areas emerged after the Covid-19 pandemic because tourists wanted tourism with a healthier nuance. Tourism Villages then massively come up to meet this tourism demand. Jelantik Village, located in Central Lombok Regency, West Nusa Tenggara Province, is one of the villages that is seen as highly potential village to develop into a tourist village due to its attractions. This study aims to determine the readiness of Jelantik Village to become a tourist village. The method used in this study is a qualitative descriptive method. There are three important elements that are the subject of study to see the readiness of Jelantik Village to become a tourist village, namely the readiness of the A3 elements (Attractions, Accessibility, and Amenities), community elements, and government elements. The result of the study shows that Jelantik Village can be considered to be the strong embryo of tourist village. The readiness of the A3 elements has almost been fully met. The elements of society and government are basically ready in their respective contexts. However, the lack of communication seems to be an obstacle to a proper collaboration between the two elements, the society and the government. There is a fact that the community and the government are waiting for each other in starting the collaboration process makes progress stagnant in efforts to develop tourist villages in Jelantik Village.
Pengembangan Wisata Pesisir Berbasis Ekowisata Di Pantai Sadranan Kabupaten Gunungkidul Fahmi Fadholi Ramadhan; I Made Adhi Gunadi; Meizar Rusli
Journal of Tourism and Economic Vol. 7 No. 2 (2024): Edisi 14 Des 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/6938ns45

Abstract

The importance of developing ecotourism is so that tourist attractions can be sustainable and have a positive impact on the community's economic sector, ecological sustainability and social benefits in the form of community empowerment. Ecotourism has five principles, namely nature-based, ecological sustainability, environmental education, benefits to the surrounding community and visitor satisfaction. This research aims to identify the application of ecotourism principles in the development of coastal tourism and analyze the development of coastal ecotourism at Sadranan Beach. The data obtained was analyzed using SWOT analysis to determine internal factors, namely strengths and weaknesses, as well as external factors, namely opportunities and threats. The research results show that of the five principles of ecotourism, Sadranan Beach tourism management has implemented four principles of ecotourism, namely nature-based, environmental education, benefits to the surrounding community and visitor satisfaction. There is one principle that has not been implemented optimally, namely ecological sustainability. According to the results of the SWOT analysis, the development of Sadranan Beach can be carried out with a (S-O) strategy, namely using strengths by taking advantage of opportunities. The (S-O) strategy includes ecotourism-based development, maintaining biodiversity and optimizing the role of the community in tourism development.
Strategi Branding Kebon Ndalem Coffee And Eatery Dalam Menarik Minat Beli Konsumen Melalui Media Sosial Lutfi Hendriyati; Hery Krestanto
Journal of Tourism and Economic Vol. 7 No. 2 (2024): Edisi 14 Des 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/zv5aem51

Abstract

The purpose of this study aims to: To determine the branding strategy of Kebon Ndalem Coffee and Eatery and To find out how Kebon Ndalem Coffee and Eatery attracts consumer buying interest through social media. This study uses a descriptive qualitative method with data collection techniques through observation, interviews, literature studies and documentation. The results of this study are the branding strategy of Kebon Ndalem Coffee and Eatery, namely Brand Positioning, Brand Identity, Strategy in branding Kebon Ndalem Coffee and Eatery using social media, the aim is to introduce Kebon Ndalem cafe and can increase visits by new guests/customers at this cafe. Social media can increase consumer buying interest, this is in accordance with the opinion of the Head of the Bar Department, Mr. Rizky and the opinions of guests visiting Kebon Ndalem Coffee and Eatery who stated that information about Kebon Ndalem Coffee and Eatery was obtained from Social Media.
Analisis Literatur Tentang Strategi Pemasaran Mixue Dan Hubungannya Dengan Minat Beli Ulang Konsumen Nuviah Herawati; Arief Dermawan; Agung Hartadi
Journal of Tourism and Economic Vol. 7 No. 2 (2024): Edisi 14 Des 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/w5vbdk02

Abstract

Repurchase interest is very important for food and beverage producers, one of which is Mixue products, so that they can survive and grow. To grow consumer repurchase interest, a marketing mix strategy is used using 4 concepts, namely product, price, place and promotion. This study aims to determine the effect of product, price, place and promotion on repurchase interest. This study uses article reviews as its data source, by collecting, selecting and then analyzing articles that have topics relevant to the problems studied and conclusions are obtained from the analysis. Using 10 articles that conducted research at Mixue outlets in 10 different regions in Indonesia. From the review of these articles, the results showed that product, place and promotion had a significant effect on repurchase interest in Mixue products, but for price, some concluded that this variable had no significant effect on repurchase, as well as place when given lifestyle moderation, it had no effect on repurchase interest. Future research on price variables can be further studied because there are differences in findings in certain areas, and further researchers can add other variables that can affect repurchase interest in Mixue products and in using marketing strategies, the 7p concept can be used to increase solutions to overcome this problem.

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