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INDONESIA
Jurnal Pengabdian dan Kewirausahaan
  • pengabdian-dan-kewirausahaan
  • Website
Published by Universitas Bunda Mulia
ISSN : 25812718     EISSN : 26203480     DOI : -
Core Subject : Economy, Humanities, Health, Science, Education, Agriculture, Art, Social, Engineering,
Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Public Health Social Sciences Other
Jurnal Pengabdiandan Kewirausahaan adalah jurnal Direktorat Penelitian, Pengembangan & Pengabdian kepada Masyarakat (P3M), yang berisikan kumpulan hasil penelitian dosen, penelitian dosen dan mahasiswa, penelitian mahasiswa dengan tema pengabdian masyarakat dan kewirausahaan.
Arjuna Subject : Umum - Umum
Articles 136 Documents
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DETERMINAN KINERJA USAHA KECIL MENENGAH PADA PUSAT PERBELANJAAN DI JAKARTA UTARA Christian, Michael
Jurnal Pengabdian dan Kewirausahaan Vol 2, No 2 (2018): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v2i2.1361

Abstract

ABSTRACTIn 2016 the contribution of Gross Domestic Product (GDP) of the Creative Economy sector to the total national economy was almost eight percent. This explains that the Creative Economy continues to provide significant improvements. One sub-sector contained in the Creative Economy is the contribution of fashion which contributes to eighteen percent or is in the top 3 subsectors of the largest contributor to the Creative Economy sector. This study aims to analyze the determinants of the performance factors of fashion businesses in one of the fashion shopping centers in Jakarta. The number of respondents in this study were 144 people. This research model is a Structural Equation Modeling using SMART PLS 3.0. This study explains that the performance of fashion businesses in one of the fashion shopping centers in Jakarta is influenced by market orientation factors, entrepreneurial orientation, business marketing capabilities. In addition, the business performance is also influenced by market orientation factors and factors of entrepreneurial orientation with entrepreneurial skills as mediation. This research also explains that the ability to market by entrepreneurs is influenced by factors of market orientation and entrepreneurial orientation. Dealing with market opportunities and competitor strategies and creating superior strategies such as creating a more attractive boutique layout can be a competitive advantage.Keywords: business performance, market orientation, entrepreneurship, fashion
PERAN MEDIA SOSIAL DALAM PEMBENTUKAN KARAKTER SISWA SMA & SMK BHINNEKA TUNGGAL IKA, JAKARTA Fensi, Fabianus
Jurnal Pengabdian dan Kewirausahaan Vol 4, No 2 (2020): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v4i2.2325

Abstract

Modern human life now is living in and with social media. Social media with the power of the internet network influences the lives and actions of modern humans, including youth, and students. With the character of the network, providing fast information, archiving a lot of data, interactive, and creating content freely, social media can be seen as the most popular media, compared to conventional media, such as radio, television, magazines, and newspapers. There are many benefits obtained from social media as a learning medium to get to know the world more broadly. However, there are also many dangers posed by the use of social media. The dangers that arise can come from health, social, and even social ethical and moral problems. For this reason, the use of social media should follow generally accepted ethical standards in society. Adhering to ethical standards is the key to placing social media as public media. Social media is a tool that serves the public's need for information. The ethics of using social media is a gate keeper for filtering information. With ethics, the use of social media can be directed towards responsible and meaningful self-development in life together. Self-development can occur when social media is used from the context of needs, especially learning needs, making friends, and building positive networks with others. Social media is a reality that cannot be denied, but we can adjust it as needed. 
MENINGKATKAN KREATIVITAS SENI MELALUI PELATIHAN MEMBUAT KARYA DENGAN MEMANFAATKAN BOTOL PLASTIK BEKAS Cinthya, Anastasia; Kusuma, Heru Budi
Jurnal Pengabdian dan Kewirausahaan Vol 2, No 1 (2018): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v2i1.1129

Abstract

The background of the activity is to integrate the educational curriculum in the Interior Design Study Program, in this case is the Basic Design course, and the Creative Experiments course, with the National Curriculum program in elementary school. Training activities using used plastic bottle media and acrylic paints are training to make Nirmana Dwimatra or 2 dimensional Designs that utilize used goods. Activity Nirmana 2 Matra is application to design elements, ie point, line, plane, color, and texture which is processed by applying certain design principles, such as harmony (Harmony), Rhythm, repetition (Repetition), unity (Unity ), balance (balance), and other design principles. This training activity is intended to train and provide insight to children of primary school age, so that they can be inspired and able to innovate on the 2-dimensional works that they already know. Creativity and innovative work can be one way to generate motivation in conducting teaching and learning activities. Through the Community Service of the Faculty of Art and Design Tarumanagara University, lecturers can provide training to create 2-dimensional work, which in turn is expected to provide benefits to teachers and students to give birth to new works better and more innovative. 2-dimensional work processing skills are very useful in supporting teaching and learning activities tailored to the needs of the National Curriculum materials, such as the work of color composition and the work of processing the form. In addition, the 2 dimensional work of the results of the training, the work of teachers, and the expected work of the students, are displayed in the classroom so as to beautify the class and provide a new atmosphere in the arrangement of the classroom. Keywords : Nirmana dwimatra, creativity, curriculum.
KOMPETENSI DI DUNIA REALITAS SETELAH LULUS SMA Putlia, Grace; Sundoro, Hary S; Alvita, Meilisa; Wijaya, Brendi; Wardhana, Ali; Rowena, Janny; Wilson, Nicholas; Budi, Budi; Samuel, Samuel
Jurnal Pengabdian dan Kewirausahaan Vol 4, No 1 (2020): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v4i1.2076

Abstract

Considering that teenagers in the future will be the next generation, the future must be approved. Tri Dharma of higher education related to Pengabdian Kepada Masyarakat (PKM), which refers to the responsibilities of teachers including transferring, transforming, and using knowledge from within the campus for the community. Based on this, Bunda Mulia University conducted PKM activities by raising the topic " Kompetensi di Dunia Realitas setelah Lulus SMA". The participation of the study participants was adjusted to the topic Tunas Indonesia School students. The method used in this PKM is an ice breaking session, sharing of material, role playing as a practical tool for participants as well as question and answer sessions so that two-way communication can be used. In summary, life goals, self-development, the importance of soft skills in achieving our goals, and success in the world of work. Each session is twenty minutes long. In the future, the activity of PKM is expected to be held again, of course with more diverse topics and bring benefits. Keywords: competence, graduated high school, PKM, life goals.
MENGENAL BAHAYA ADIKSI GADGET DAN CARA MENGATASINYA Yunita, Mutiara Mirah; Lesmana, Teguh; Jatmika, Devi; Damayanti, Alfina; Kusuma, Theresia Finda
Jurnal Pengabdian dan Kewirausahaan Vol 5, No 2 (2021): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v5i2.2980

Abstract

The use of gadgets is nothing new for teenagers. Through gadgets, teenagers can seek information, connect with friends and seek entertainment. BPS Indonesia stated that the development of cellular phone users in Indonesia increased to around 65.53% (341.28 million subscribers) in 2019, which previously only reached 38.05% in 2010. Moreover, during the Covid-19 pandemic, In this regard, the use of gadgets as a means of work and schooling has also increased drastically, both in terms of users and in terms of duration of use. Excessive use of gadgets can cause negative impacts, some of which are stress and symptoms of gadget addiction. Through this service activity, a series of events starts on Friday, April 16, 2021 at 13.00 - 15.00 WIB using the online method via google meet which is divided into three sessions, starting with a brief survey on the use of gadgets by participants, material sessions about gadgets, stress, gadget addiction, and how to deal with the addiction, and finally the question and answer session. The results of this service received a pretty good response and participants experienced an increase in understanding of this gadget addiction. The hope is that the results of this dedication can improve adolescents' understanding of the relationship between stress and gadget use, gadget addiction and how to deal with gadget addiction. 
MENGUKUR DETERMINAN KINERJA USAHA KEDAI KOPI DI PANTAI INDAH KAPUK (PIK) JAKARTA DI MASA AWAL PANDEMI COVID-19 Santoso, Greffin Geraldy; Christian, Michael
Jurnal Pengabdian dan Kewirausahaan Vol 5, No 2 (2021): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v5i2.2986

Abstract

The development of the Food & Beverages (F&B) sector which encourages changes in the lifestyle of the people in Indonesia has contributed to the attractiveness of business in this sector. One of the interesting businesses in this sector is a coffee shop. The growth of this coffee shop business indirectly contributes to the national economy. Coffee consumption in Indonesia can also directly shape the pattern or lifestyle of consuming a variety of coffee, one of which is the style of consuming coffee in a coffee shop. This has also shaped the increase in the number of coffee shops in Indonesia. From an entrepreneurial perspective, this phenomenon is an opportunity that can be exploited. However, not all coffee shop entrepreneurs see this situation. With the existing phenomena, this study aims to analyze the performance of the coffee shop business using exogenous variables, namely market orientation, entrepreneurial orientation, and innovation. This research is a quantitative research using regression analysis using SPSS. The sample in this study was 75 coffee shop entrepreneurs in Pantai Indah Kapuk (PIK), Jakarta. The results of this study explain that all hypotheses are accepted. Market orientation in this case affects business performance. Likewise with the entrepreneurial orientation that affects business performance. Furthermore, innovation also affects business performance of coffee shops in this region. Simultaneously, each exogenous variable affects business performance at PIK. The overall results of this study are also still relevant and in line with several previous studies. From these results it can be explained that making strategies and making decisions that affect business performance. In addition, pay attention to competitors' strategies by understanding competitors' strengths and weaknesses. For further researchers, other additional variables that are not included in this study in determining business performance, such as the financial ability of businesses to survive or compete.
ETIKA BERBELANJA ONLINE DI ERA TEKNOLOGI INFORMASI Andry, Johanes Fernandes; Bernanda, Devi Yurisca; Lee, Francka Sakti; Deny, Deny; Mastan, Ignatius Adrian; Geasela, Yemima Monica
Jurnal Pengabdian dan Kewirausahaan Vol 5, No 2 (2021): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v5i2.2982

Abstract

The implementation of Community Service (PKM) activities in collaboration between the Child Friendly Integrated Public Space (RPTRA) Darma Suci and Department of Information Systems at Bunda Mulia University, Jakarta, with the theme Online Shopping Ethics in the Age of Information Technology with the sub-theme being an overview of e-business & e-commerce, types of e-commerce transactions, attitudes that buyers should have and online shopping trends during the pandemic. The target of this material is to be able to educate and provide understanding to participants on a form of electronic commerce (commonly called e-commerce) using electronic devices, either mobile phones or laptops. Most of the participants have already made e-commerce transactions, but many of the attitudes that buyers in online stores have to do that they don't know, such as how to make safe transactions, and find out the reputation of the seller are just being realized, and so on. receive great benefit from the material presented. Participants benefit greatly from the presentation of this training, it can be seen from their enthusiasm in asking questions with resource persons during the online presentation of the material. The questionnaire was given at the end of the presentation of the material, as feedback for the implementation of the event, the results obtained were positive both in terms of the results of the questionnaire questions for the material presented with an average score of 95.83%, as well as in terms of the results of the questions. questionnaire for resource persons with an average score of 97.5%
MEMBANGKITKAN OPTIMISME DI TENGAH RESESI EKONOMI AKIBAT PANDEMI COVID-19 MELALUI WEBINAR Purwanto, Edi
Jurnal Pengabdian dan Kewirausahaan Vol 5, No 2 (2021): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v5i2.2988

Abstract

The community service is motivated by concerns about Indonesia's economic conditions because of the pandemic which is directly felt by all levels of society. The purpose of community service through the delivery of material in the Webinar is to raise public optimism, especially Webinar participants during the economic recession due to the COVID-19 pandemic. The implementation method is through the delivery of Webinar material at the invitation of the Central Board of MUKI. The materials presented included: (1) the impact of the pandemic on the economic recession and its scope, (2) the actual conditions of business operations during the pandemic, (3) the actual conditions of the employment during the pandemic, (4) the positive attitude in dealing with the crisis, and (5) business opportunities, especially online businesses, during the pandemic. The result is that participants have understood that the economic recession is not only affecting Indonesia, but is globally. Participants have realized the need to build optimism during a crisis and see business opportunities, especially online businesses, to be able to survive in the midst of a crisis
AGILE MANUFACTURING THROUGH INVENTORY MANAGEMENT Sudirga, Rudy Santosa; Nurprihatin, Filscha; Rembulan, Glisina Dwinoor; Yuniarto, Yustinus
Jurnal Pengabdian dan Kewirausahaan Vol 5, No 2 (2021): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v5i2.2983

Abstract

Inventory management is a systematic approach to sourcing, storing, and selling inventory both raw materials (components) and finished goods (products). In business terms, inventory management means the right stock, at the right levels, in the right place, at the right time, and at the right cost as well as price. Inventory management refers to the process of ordering, storing and using a company's inventory. This includes the management of raw materials, components and finished products, as well as warehousing and processing such items. For companies with complex supply chains and manufacturing processes, balancing the risks of inventory gluts and shortages is especially difficult. At the same time, inventory can be thought of as a liability (if not in an accounting sense). A large inventory carries the risk of spoilage, theft, damage or shifts in demand. Inventory must be insured, and if it is not sold in time it may have to be disposed of at clearance prices or simply destroyed. For these reasons, inventory management is important for businesses of any size. Knowing when to restock inventory, what amounts to purchase or produce, what price to pay as well as when to sell and at what pric can easily become complex decisions. Small businesses will often keep track of stock manually and determine the reorder points and quantities using Excel formulas. Larger businesses will use specialized enterprise resource planning (ERP) software.
PENTINGNYA PENGETAHUAN PAJAK DAN SOSIALISASI PAJAK KEPADA CALON WAJIB PAJAK MASA DEPAN Rusli, Yohanes Mardinata; Nainggolan, Piter
Jurnal Pengabdian dan Kewirausahaan Vol 5, No 2 (2021): Jurnal Pengabdian dan Kewirausahaan
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/jpk.v5i2.2989

Abstract

Taxation is the most important state revenue. This can be seen in the posture of the 2020 and 2021 RAPBN (Drafted State Revenue and Expenditure Budget), where in the 2020 State Budget the state revenue is 2,233.2 trillion and 1,865.7, which is equivalent to 83.53%, which is the target of domestic revenue which is comes from taxation sector revenues. Only 16.47% of the targeted state revenue comes from non-tax revenues. Therefore, the importance of taxation is introduced and socialized early on by the taxation authority in Indonesia, namely The Directorate General of Taxes, Finance Ministry of the Republic Of Indonesia (DGT, Ministry Of  Finance, RI). This is mandatory because there are still many general public as taxpayers who still do not have awareness of the importance of this taxation. From the data in the 2019 Annual Report of the DGT of the Ministry Of Finance of the Republic of Indonesia, It can be seen that the ratio of  of taxpayer compliance in Indonesia to compliance in the submission of tax returns (SPT ) Annual Tax in 2019 for Individual Taxpayers (WPOP) the compliance ratio of both employees and non-employees is 73.23% and 75.93%, this figure is still far from the maximum compliance level of Individual Taxpayers to be achieved by Government. Therefore, real action is needed from the Directorate General of Taxes, Finance Ministry of The Republic Of Indonesia (DGT, Finance Ministry of The Republic Of Indonesia) to carry out tax counseling activities in collaboration with the academic community Which Is included in the strategic planning of the  DGT of Finance Ministry of The Republic Of Indonesia in 2019, namely theme Of increasing tax knowledge and  skills where the target is future taxpayers are students who are in high school (SMU). This activity has been carried out by the DGT of Finance Ministry of Republic Of Indonesia in collaboration with several educational institutions, both schools and universities, of which in 2019 there were 1,092 prospective taxpayers (Class X-XII SMA). Therefore, Bunda Mulia University as one of the higher education institutions that has a Tax Center and cooperates and is under Guidance of tthe DGT of Finance Ministry of Republic Of Indonesia, in this case the North Jakarta Regional Tax Office, participates in supporting outreach activities carried out by the  DGT of Finance Ministry of Republic Of Indonesia by conducting Community Service activities. . This PKM activity was carried out for class XI students at SMK Budi Asih and class XII students at SMK Dharmasava with online through the media google meeting (G-meet) on February 15, 2021, considering that the current COVID-19 pandemic condition in Indonesia and the world makes PKM activities impossible. done face to face. Furthermore, as many as 53 PKM participants who were individuals who attended SMK Budi Asih, participated in this PKM activity. As for after the PKM activity was held, the authors hope that all individuals who attend SMK Budi Asih can better understand the importance of tax knowledge and tax socialization to ensure that these students, who are prospective future taxpayers, can become obedient taxpayers, so that revenue from the taxation sector which is the main state revenue can be met with the target of state revenue.

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