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INDONESIA
Jurnal Nasional Pengabdian Masyarakat
Published by Training & Research Institute Jeramba Ilmu Sukses
ISSN : -     EISSN : 27749983     DOI : https://doi.org/10.47747
Core Subject : Economy, Humanities, Education,
Humanities Economics, Econometrics & Finance Education Other
Jurnal Nasional Pengabdian Masyarakat (JNPM) merupakan kumpulan artikel yang berisi hasil-hasil kegiatan pengabdian dan pemberdayaan masyarakat diberbagai bidang dan tidak terbatas hanya kepada bidang diantaranya pendidikan, teknik, pertanian, sosial humaniora, komputer dan kesehatan.
Arjuna Subject : Umum - Umum
Articles 70 Documents
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Pengembangan Media Sosial Instagram dan TikTok sebagai Sarana Branding dan Edukasi di BSI Kabupaten Tangerang Arinata, Kadek Wika; Savera, Shan; Khasanah, Iftha Nikmatul; Prastowo, Marsya Aqila; Nuraprilia, Dyah; Beat, Sebastiana Laura; Hartono, Kennard Kurniadi; Purba, Delima Ester; Deliberto, Felicio; Nurhayati, Nurhayati
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 1 (2025): Jurnal Nasional Pengandian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i1.2726

Abstract

The development of Instagram and TikTok as branding and educational tools for the Main Waste Bank of Tangerang Regency has shown significant results in increasing visibility and community participation in waste management. Through an integrated content marketing approach, the program successfully expanded the reach and engagement of BSI KabTang's social media accounts, with Instagram followers growing to 7136 and TikTok followers reaching 3935 within three months. Educational content presented in various formats, such as infographics, short videos, and interactive posts, effectively raised public awareness about the 3R principles (Reduce, Reuse, Recycle) and sustainable waste management practices. The main challenges included limited digital infrastructure and the digital literacy of the management team, which were addressed through intensive mentoring and sustainability strategies, including staff training, guidebook development, and building collaborative networks with environmental communities. This program demonstrated that social media can be an effective tool for environmental campaigns. Moving forward, the development of more interactive digital platforms and collaborations with various stakeholders is recommended to enhance the program's impact
Optimalisasi Proses Produksi Dan Pemasaran Digital Pada Industri Kerupuk Kulit Sapi Di Kabupaten Banyuasin Antoni, Darius; Maryani, Maryani; Nurmayanti, Nurmayanti; Suhartini, Suhartini; Harahap, Zakaria; Kurniawan, Kurniawan
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 1 (2025): Jurnal Nasional Pengandian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i1.2788

Abstract

The cowhide cracker industry in Banyuasin Regency represents a micro, small, and medium enterprise (MSME) sector with considerable local economic potential. However, it continues to face a range of challenges, including low production efficiency, limited access to appropriate tools and skilled labour, and suboptimal utilisation of digital media for marketing purposes. This community engagement initiative aims to enhance the production capacity and digital marketing capabilities of local business partners, as part of implementing the Higher Education Tri Dharma, particularly in the area of community service. The approach adopted involved participatory problem identification, training in hygienic and efficient production techniques, assistance in the use of simple production tools, and digital marketing workshops focusing on the effective use of social media and marketplace platforms. The initiative also included efforts to strengthen product branding through the development of attractive packaging and logo designs tailored to consumer preferences. The outcomes of the programme indicate a significant improvement in participants’ understanding of production management and digital marketing strategies. Business partners demonstrated increased independence by actively managing online marketing accounts and adopting improved packaging designs. These results reflect the tangible benefits of the initiative in supporting MSME transformation towards greater competitiveness and resilience in the digital era. Consequently, this activity not only contributed to improving product quality and marketability but also fostered local economic self-reliance through technology-based innovation and the promotion of local creative potential
Program Pengembangan Kompetensi Teknologi Informasi Di Sman 1 Talang Ubi (Pali): Workshop Dan Pelatihan Untuk Meningkatkan Keterampilan Digital Siswa Antoni, Darius; Kartina, Riza; Fadillah, Arif; Hermizahadiwidastra, Hermizahadiwidastra
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 1 (2025): Jurnal Nasional Pengandian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i1.2797

Abstract

The development of information and communication technology (ICT) requires students to have adequate digital skills as provisions in facing the challenges of modern education and the world of work. However, the digital divide is still a serious problem in various non-metropolitan areas, including in Penukal Abab Lematang Ilir (PALI) Regency, South Sumatra. This community service program aims to improve digital literacy and competence of SMAN 1 Talang Ubi students through intensive training and workshops. The implementation method includes initial needs assessment, preparation of training modules, implementation of practice-based workshops, and evaluation of student competency achievement. Training materials include the use of productivity software, basic data processing, introduction to programming, and digital ethics. The results of the activities showed a significant increase in students' understanding and skills in the field of ICT, as well as the emergence of interest in further exploration in the field of technology. This program not only has a positive impact on students' mastery of digital skills, but also contributes to building a sustainable digital learning ecosystem in the school environment.
Peningkatan Keterampilan Kerajinan Origami Melalui Pelatihan Pada Masyarakat Desa Tanjung Tambak Baru Kecamatan Tanjung Batu Kurniawan, Kurniawan; Agustian, Wiwin; Irwansyah, Irwansyah; Maryani, Maryani; Nurhayanti, Indah
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 2 (2025): Jurnal Nasional Pengabdian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i2.2882

Abstract

Community Service (PKM) aims to improve the skills of the Tanjung Tambak Baru Village community in the field of origami-based handicrafts as an alternative to developing the creative economy. Based on initial observations, the community in the village has enough free time, but it has not been used productively. On the other hand, skills in craft arts such as origami are still very limited, even though they have the potential to be developed into products of economic value. This activity was carried out for two months, namely from May to June 2025, through a series of training consisting of an introduction to the basics of origami, practice in making various shapes, to product packaging and an introduction to entrepreneurship. The implementation method includes counseling, direct training, mentoring, and evaluation. The results of the activity showed an increase in participants' skills in making origami crafts, the formation of village craft groups, and the emergence of entrepreneurial interest from some participants. Active community participation and support from the village government are the keys to the success of this activity. This program has a positive impact not only in terms of skills and creativity, but also opens up economic opportunities through the utilization of local craft products. Thus, this origami training can be one of the strategies for sustainable community empowerment
Pelatihan Pengembangan Media Pembelajaran Matematika Berbasis Budaya Dan Teknologi Bagi Guru-Guru Di Sd Inpres Adobala Dan Sd Inpres Pepakkelu Wara Sabon, Dominikus; Ekowati, Ch. Krisnandari; Garak, Siprianus Suban; Rimo, Imelda Hendriani Eku; Halim, Fransiska Atrik
Jurnal Nasional Pengabdian Masyarakat Vol. 5 No. 2 (2024): Jurnal Nasional Pengandian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v5i2.2227

Abstract

PKM activities for the community aim to help elementary school teachers develop culture and technology-based learning media as part of learning innovation. This PKM activity is a continuation of the PKM activities in 2024. The background for holding this PKM is that teachers can create culture-based mathematics learning media. However, the appearance of the learning media is still not attractive, so they need to be trained to develop culture-based learning media integrated with technology. The methods used in this activity are lecture, discussion, question and answer, demonstration, and practice. Participants in the activity were teachers at SD Inpres Adobala and SD Inpres Pepakkelu. Face-to-face PKM activities were conducted for 2 days at SD Inpres Adobala and 2 days online using the WhatsApp Group. PKM went well, and the evaluation results showed that 100% of teachers were able to develop learning media, LKPD, and evaluation media based on culture and technologyy.
Pemanfaatan Digital Marketing Dalam Meningkatkan Penjualan Pelaku Usaha: (UMKM Pempek Minah Tanggo Rajo Cindo Kota Palembang) Samosir, Lidia Karuniamay; Gunarto, Muji
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 1 (2025): Jurnal Nasional Pengandian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i1.2532

Abstract

This study aims to analyze the utilization of digital marketing in increasing sales at the micro, small, and medium enterprise (UMKM) Pempek Minah Tanggo Rajo Cindo, located in 7 Ulu, Palembang City. The research employs a field research method with a descriptive qualitative approach. Data was collected through interviews with the business owner, Mrs. Aminah, and customers who use online communication media such as WhatsApp, Facebook, and Instagram. Additionally, direct observation was conducted to understand the implementation of digital marketing in the business. Data collection techniques included interviews, observation, and documentation. The results of the study show that the use of digital marketing through social media platforms like Instagram and WhatsApp has a positive impact on increasing sales. This includes providing transparent product information, ease of product updates, and product comparative analysis. Furthermore, the digital marketing techniques applied include advertising, direct marketing, personal selling, and sales promotion, which enhance customer response and drive sales. This research highlights how digital marketing can play a crucial role in the development of UMKM businesses through more effective and efficient marketing strategies.  
Implementasi Pelatihan Terhadap Pengembangan Karir yang Dimediasi oleh Variabel Kompetensi Pada PT. Sahabat Anugerah Sejati Oktavia, Lisa; Elpanso, Efan; Melita, Dina; Fitriasuri, Fitriasuri; Noviardy, Andrian
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 1 (2025): Jurnal Nasional Pengandian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i1.2608

Abstract

This study analyzes the effect of training on employee career development at PT. Sahabat Anugrah Sejati is a construction services company in South Sumatra. With a quantitative approach, data were collected through questionnaires, interviews, and observations. The results show that training significantly affects employee career development, with a contribution of 17.4%. Training improves employee competence, prepares them for greater responsibilities, and acts as a mediating variable in career development. Structured and ongoing training enhances technical and managerial skills and strengthens employee loyalty. This study concludes that PT. Sahabat Anugrah Sejati needs to improve training effectiveness to support sustainable career development and reduce employee turnover
Membangun Ekosistem Literasi Melalui Pelatihan Penerapan Praktik Disiplin Positif Literatif bagi Guru-Guru Sekolah Dasar Swasta di Kota Kupang Robot, Marselus; Jama, Karolus Budiman; Margareta, Karus Maria; Rimo, Imelda Hendriani Eku; Madu, Aleksius; Jaimun, Renildis Alviana
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 1 (2025): Jurnal Nasional Pengandian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i1.2675

Abstract

Students' basic literacy skills (reading, writing and calculating) are basic abilities that are really needed to master science. On the one hand, for 10 years the National Literacy Movement (GLN) in Indonesia (Permendikbud Number 23 of 2015) has not had a significant impact on the literacy skills of elementary school (SD) students in Indonesia. On the other hand, basic lite is the most important academic requirement in the context of mastering knowledge from elementary school age. There are many variables that influence the low level of basic literacy in elementary schools in Indonesia, including the instant approach. Reading for 15 minutes, for example, is just a useless routine and nothing is gained. Apart from minimal time, there was also no follow-up to determine their level of understanding of what was read. The results of the reflection of the Nusa Cendana University Community Service team found a literacy approach, namely by building a literacy culture in the school environment. In this case, literacy is a need for all school members. Literacy culture in schools is carried out by compiling literacy discipline documents as guidelines for literacy culture. The implementation method is teacher training and practice analyzing forms of violence in schools. These forms of violence will be converted into literary disciplines. As a result, teachers can identify forms of violence and can replace them in literary disciplinary actions
Inovasi Ikan Lele Menjadi Olahan Abon Sebagai Upaya Bentuk Pencegahan Stunting Di Desa Semulut Kecamatan Parittiga Oleh Mahasiswa KKN Universitas Muhammadiyah Bangka Belitung Sumarno, Sumarno; I’ssana, Irfa; Bila, Nada Salsya; Nurjanah, Fatimah An; Pradana, Aldo Farras
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 2 (2025): Jurnal Nasional Pengabdian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i2.2990

Abstract

Stunting is a chronic nutritional problem in children caused by long-term deficiency of animal protein intake. Semulut Village, Parittiga District, faces stunting problems that are approaching alarming levels. This research aims to develop innovations in processing catfish into abon as an effort to prevent stunting through the Real Work Lecture (KKN) program of Muhammadiyah University of Bangka Belitung. The implementation method was conducted in July-August 2025 through four stages: (1) observation and licensing, (2) trial and error in making catfish abon yielding 500 grams of abon from 2 kg of catfish, (3) socialization using the Participatory Action Learning System (PALS) method to posyandu mothers about stunting, catfish nutritional content, and abon production process, and (4) demonstration of catfish abon production practice. The results showed an increase in community knowledge about the importance of animal protein intake and balanced nutrition to prevent stunting. The community successfully mastered catfish cultivation techniques and catfish abon production that is practical, durable, and preferred by children. This program also provides new economic opportunities for the community through digital marketing strategies and MSMEs development. The innovation of processing catfish into abon proved to provide practical and nutritious solutions for preventing stunting. This program not only improves community skills in producing nutritious food independently but also opens new economic opportunities. It is hoped that this program can significantly reduce stunting rates in Semulut Village and become a model for other villages in addressing nutritional problems through simple yet beneficial innovations.
Pelatihan Penciptaan Brand Destinasi Wisata Masyarakat Sekitar Destinasi Melalui Penulisan Narasi Dan Video Di Kabupaten Timor Tengah Utara Robot, Marselus; Margareta, Karus Maria; Jama, Karolus Budiman; Ande, Andreas; Rimo, Imelda Hendriani Eku; Madu, Aleksius; Gabir, Maria Naomilan Yahelga; Nggadung, Gregorius
Jurnal Nasional Pengabdian Masyarakat Vol. 6 No. 2 (2025): Jurnal Nasional Pengabdian Masyarakat
Publisher : Training & Research Institute - Jeramba Ilmu Sukses

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47747/jnpm.v6i2.3034

Abstract

The narrative of geotourism destinations in TTU Regency is an effort to move tourist attractions from the eyes to the mind. Thus, tourist attractions are not merely a pleasure for the eyes (visual effects), but enter the cognitive memory (knowledge) of tourists. The narrative of tourist destinations makes tourist attractions not only memorable, but also known. If tourist attractions rely on visual effects (beauty), then only leave an impression. Meanwhile, tourist attractions that are promoted and compared through literacy produce messages (knowledge) about the tourist destination. Therefore, the impressions and messages obtained by tourists are the result of a combination of beauty through the eyes and beauty through the mind. Recognizing the partner's problem, the Community Service team of Nusa Cendana University strives to promote special destinations (geotourism) in TTU Regency through training in writing short narratives and videos. This effort is an effort to spread the potential of geotourism. 1) Providing material on tourism branding. 2) Training in compiling destination narratives. 3) Training in making short videos related to the destination.

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