Journal of Innovation Research and Knowledge
Journal of Innovation Research and Knowledge, published by Bajang Institute. Published in two formats, print and online, print version of ISSN: 2798-3471 and the online version of ISSN: 798-3641, both of which are published every month. The scope of the journal studies broadly includes: Culture (a unique study of performing arts and classical culture, traditional from various regions in Indonesia, and modern cultural arts such as dance, fine arts, and music art also includes the study of Indonesian literature on classical and contemporary literary issues) Religion (Study of comparative religion, study of pluralism and religious diversity in Indonesia) Sociopolitical Science/State Administration Media (Cultural studies and media, New Media and Contemporary Societies) Gender (Urban Culture, Gender bias, and gender inequality) Public policy (extractive public policies, distributive public policies, and regulative public policies) Development (economic and social development, urban and regional development) Environment (customs, social and environmental, land and natural resource utilization) Disaster (local wisdom and social culture, disaster management, community empowerment, survival and humanity, disaster and social emergency response organizations) Tourism (ecotourism, tourism management, religious tourism, urban tourism, and cultural tourism) Agriculture Economics Health Education
Articles
2,651 Documents
STRATEGI PENGEMBANGAN PEMASARAN DIGITAL PRODUK MAKE-UP WARDAH PADA PLATFORM MEDIA SOSIAL
Shalihah, Wardatus;
Alyah Irvie Aranda Alben Susanto;
Erwin Permana;
Harnovinsah, Harnovinsah
Journal of Innovation Research and Knowledge Vol. 4 No. 11: April 2025
Publisher : Bajang Institute
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
The development of the digital ecosystem has significantly impacted the strengthening of business ecosystems. Since the post-COVID-19 pandemic, the cosmetics industry has become one of the highest-selling sectors. This study aims to analyze the digital marketing development strategy of Wardah makeup products on social media platforms. The research employs a qualitative descriptive approach, with data sourced from observations and digital reviews across various databases and relevant official websites. The findings indicate that Wardah's digital marketing strategy—focusing on engaging visual content, collaborations with influencers, and promotions through e-commerce—has effectively reached its target market. By continuously innovating and adapting to changing consumer behavior in the digital landscape, Wardah can maintain its position as a leading cosmetics brand in Indonesia while meeting the evolving needs of customers. Wardah's success is also supported by a marketing approach that emphasizes visually appealing, interactive content aligned with brand values, as well as a personalization strategy that leverages analytics technology to understand consumer preferences. By staying responsive to the latest digital trends and developing creative methods to attract consumer interest, Wardah continues to strengthen its presence in the competitive cosmetics industry.
PENGARUH GREEN PRICING DAN GREEN KNOWLEDGE TERHADAP PURCHASE DECISIONS GREEN PRODUCT EIGER MELALUI GREEN TRUST
Nurul Fadilah Aswar
Journal of Innovation Research and Knowledge Vol. 4 No. 8: Januari 2025
Publisher : Bajang Institute
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
Penelitian ini menguji pengaruh Green Pricing dan Green Knowledge terhadap Purchase Decision produk hijau Eiger dengan Green Trust sebagai variabel mediasi. Studi ini dilatarbelakangi tren global yang mendorong penggunaan produk ramah lingkungan, termasuk oleh Eiger yang mengadopsi konsep green productivity. Penelitian ini menggunakan metode kuantitatif dengan desain deskriptif dan konklusif. Data dikumpulkan melalui kuesioner dari 100 responden pengguna produk Eiger di Kota Makassar, kemudian dianalisis menggunakan SEM dengan SmartPLS 3.0. Hasil penelitian menunjukkan bahwa Green Pricing dan Green Knowledge berpengaruh positif signifikan terhadap Green Trust dan Green Trust memediasi hubungan Green Pricing dan Green Knowledge terhadap Purchase Decision. Penelitian ini menegaskan pentingnya pemahaman konsumen terhadap manfaat produk hijau dan harga yang sesuai dalam membangun kepercayaan, yang berperan dalam mendorong keputusan pembelian.
PERAN POLRI DALAM MENCEGAH DAN MENINDAK TINDAK PIDANA PERDAGANGAN ORANG DI INDONESIA
Andi Wiranata Tamba
Journal of Innovation Research and Knowledge Vol. 4 No. 10: Maret 2025
Publisher : Bajang Institute
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
Penelitian ini mengkaji peran Polri dalam mencegah dan menindak tindak pidana perdagangan orang di Indonesia dengan pendekatan yuridis normatif. Melalui analisis terhadap peraturan perundang-undangan sebagai bahan hukum primer dan literatur hukum sebagai bahan sekunder, penelitian ini mengungkap bahwa perdagangan orang merupakan kejahatan kompleks yang melibatkan jaringan lintas negara dan menyasar kelompok rentan, terutama perempuan dan anak-anak. Upaya pencegahan dilakukan melalui penyuluhan, sosialisasi, serta penguatan kemitraan dengan masyarakat, sedangkan penindakan melibatkan investigasi, penggeledahan, dan penahanan tersangka berdasarkan prosedur hukum yang berlaku. Selain itu, Polri turut berperan dalam perlindungan dan rehabilitasi korban guna mengembalikan fungsi sosial mereka. Temuan penelitian menunjukkan bahwa efektivitas pemberantasan tindak pidana perdagangan orang masih dihadapkan pada berbagai kendala, seperti keterbatasan sumber daya dan rendahnya kepercayaan masyarakat, sehingga diperlukan peningkatan koordinasi lintas instansi dan perbaikan sistem pendukung untuk penegakan hukum yang lebih optimal
BEBAN KERJA, KETIDAKAMANAN KERJA, KESEJAHTERAAN PSIKOLOGIS DAN STRES KERJA
Roni Wahyu;
Hardani Widhiastuti;
Mulya Virgonita Iswindari Winta
Journal of Innovation Research and Knowledge Vol. 4 No. 10: Maret 2025
Publisher : Bajang Institute
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
Job stress is adaptive response influenced by personal characteristics and psychological processes result of external actions, situations or events impose physical and psychological demands on employees. For this reason, organizations must pay attention to fostering good relations with employees because no matter how good strategy made organization will not be implemented properly if its not accompanied a positive attitude from employees. This study aims to determine effect workload and job insecurity on work stress with psychological well-being as an intervening variable, number subjects is 85 technician employees PT Telkom Access Semarang who are determined using random sampling. Variables this study are workload, job insecurity, psychological well-being, and work stress. Data analysis using SmartPLS program. Results showed a negative and insignificant effect workload on psychological well-being with a t-value of 0.701 <1.96 and a p-value of 0.363 > 0.05. Job insecurity has a negative effect on psychological well-being with t-value of 0.483 <1.96 and p-value of 0.801 > 0.05. Workload has positive effect on work stress with t-value of 1.162 > 1.96 with p-value of 0.001 <0.05. Job insecurity has positive effect on work stress with t-value of 2.014 > 1.96 with p-value of 0.000 <0.05. Psychological well-being has negative effect on work stress with t-value of 1.050 <1.96 with p-value of 0.102 > 0.05. Results this study also concluded that positive influence workload on work stress through psychological well-being with t-value of 2,542 > 1.96 with p-value of 0.016 <0.05. Positive effect insecurity on work stress through psychological well-being with t-value of 2.038 > 1.96 with p-value of 0.042 <0.05.
PHENOMENOLOGICAL STUDY: THE EXPERIENCE OF SOCIETY IN DEALING WITH FLOODS BINTARO URBAN VILLAGE DISTRICT OF PESANGGRAHAN SOUTH JAKARTA
Jamaludin, Jamaludin;
Widiany Nurrahmah;
Eny Nuraeni Agustin;
Yang Fajar Kurniawan
Journal of Innovation Research and Knowledge Vol. 4 No. 10: Maret 2025
Publisher : Bajang Institute
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
Flood is one of the natural disaster which is frequently happened in Indonesia. Special Capital Region (DKI) of Jakarta has a very high frequency of flood, that requires preparedness. Flood prevention efforts are useful to anticipate losses that ensued and minimize casualties. The experience of citizens against floods have different responses - depending on the disaster preparedness measures undertaken. Aim: this study aims to explore the experience of community preparedness in facing the flood in RT 001 RW 012 Bintaro Urban Village District of South Jakarta Pesanggrahan in 2024. Methode: This study is a qualitative research design of descriptive phenomenology through FGD (Focus Group Discussion) and field notes. The informants are included people who have experienced in flood incident obtained through purposive sampling technique. The data which are collected in the form of FGD recordings, interviews and field notes were analyzed by Colaizzi method. This study identifies four themes, namely: 1) The impact of flooding experienced by the community; 2) Sources of knowledge gained by public about flood prevention programs; 3) Community preparedness efforts in facing the flood; 4) The role of government in the flood disaster preparedness efforts. Result: the results could provide an overview of community preparedness experience in facing the flood. Further research is needed on deeper exploration of the role of nurses in the form of community involvement in flood disaster management. Conclusion: the government's role in dealing with floods, such as dikes, dredging, procurement of pump houses, relocation of settlements, the establishment of flood prevention teams, the availability of public kitchens and logistics, the procurement of flood tools and health services at the local Health Center
THE RELATIONSHIP BETWEEN DIET AND PHYSICAL ACTIVITY WITH BODY MASS INDEX (BMI) IN ADOLESCENTS AT SMAN 9 JAKARTA
Karyadi, Karyadi;
Tisya Yulia Sari;
Edi Gunawan;
Jamaludin, Jamaludin
Journal of Innovation Research and Knowledge Vol. 4 No. 10: Maret 2025
Publisher : Bajang Institute
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
Background: Physical activity and diet are one of the factors of nutritional problems that will affect the growth and development of adolescents. In Indonesia, the prevalence of overnutrition and undernutrition in adolescents aged 16-18 years has increased. The role of nurses as educators and implementers of nursing care can improve health status in adolescents. Objective: This study is to determine the relationship between diet and physical activity with body mass index of adolescents at SMAN 9 Jakarta. Methods: This type of research is quantitative with correlation analytic design using cross sectional approach. Results: The results of the study from 102 respondents showed that the majority of body mass index was categorized as healthy weight 60.8%, moderate physical activity 59.8%, and poor diet 50.0%. The results of the Spearman's rho correlation test of dietary variables obtained p value = 0.000 so that p < α then, there is a relationship between diet and body mass index at SMAN 9 Jakarta with a strong closeness value of 0.507 and positive direction. The physical activity variable obtained p value = 0.511 so that p> α then, there is no relationship between physical activity and body mass index at SMAN 9 Jakarta with a very weak 0.066 and positive direction. Diet and physical activity are important to pay attention to in order to achieve a normal body mass index, especially for adolescents.
ANALISIS NIAT KUNJUNGAN KEMBALI WISATAWAN KE DESA WISATA MELALU PENDEKATAN PRODUK WISATA
Herman, Herman;
Achlan Fahlevi Royanow;
Hamsu Hanafi
Journal of Innovation Research and Knowledge Vol. 4 No. 9: Februari 2025
Publisher : Bajang Institute
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
Tourism villages have emerged as increasingly popular destinations among travelers. The tourism products offered are crucial in attracting tourists' intentions to revisit. This study aims to analyze the impact of tourism products—specifically culinary offerings, natural scenery, local friendliness, and tourist activities—on tourists' intentions to revisit the Kembang Kuning Tourism Village. Employing a quantitative approach with a cross-sectional study design, data were collected through the distribution of questionnaires to 100 respondents. Data analysis was performed using multiple linear regression, with validity and reliability tests conducted using IBM SPSS Statistics Version 26. The findings indicate that culinary offerings (X1) and natural scenery (X2) do not have a significant effect on the intention to revisit. In contrast, local friendliness (X3) and tourist activities (X4) have a significant impact. Based on these results, it is recommended that the Kembang Kuning Tourism Village enhance the quality of its culinary offerings and manage natural tourist attractions to align with tourists' needs and expectations, thereby positively influencing their intention to return
HUBUNGAN DUKUNGAN KELUARGA DENGAN PEMENUHAN AKTIVITAS KEHIDUPAN SEHARI-HARI (ADL) PADA PENDERITA PASCA STROKE DI DESA NYALABU, KECAMATAN PAMEKASAN
Mohamad Nur;
Edy Suryadi Amin;
Nur Iszakiyah;
Nindawi, Nindawi
Journal of Innovation Research and Knowledge Vol. 4 No. 11: April 2025
Publisher : Bajang Institute
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
Stroke merupakan sindrom klinis yang terjadi secara mendadak akibat gangguan aliran darah ke otak, yang dapat menyebabkan sumbatan atau pecahnya pembuluh darah otak, sehingga menimbulkan gangguan neurologis fokal maupun global. Kondisi pasca stroke dapat menurunkan kemampuan individu dalam melakukan aktivitas sehari-hari (Activity of Daily Living/ADL), sehingga memerlukan dukungan keluarga. Penelitian ini bertujuan untuk menganalisis hubungan antara dukungan keluarga dengan pemenuhan ADL pada penderita pasca stroke di Desa Nyalabu, Kecamatan Pamekasan, Kabupaten Pamekasan. Penelitian ini merupakan penelitian kuantitatif dengan desain observasional analitik korelasional. Teknik pengambilan sampel menggunakan simple random sampling dengan jumlah responden sebanyak 38 orang. Variabel independen adalah dukungan keluarga, sedangkan variabel dependen adalah ADL. Instrumen pengumpulan data menggunakan kuesioner dukungan keluarga dan indeks Barthel. Analisis data dilakukan dengan uji Spearman. Hasil penelitian menunjukkan bahwa sebagian besar responden memiliki dukungan keluarga tinggi (58%) dan ketergantungan ringan dalam ADL (55%). Uji statistik menunjukkan nilai p = 0,001 (p < 0,05), yang berarti terdapat hubungan signifikan antara dukungan keluarga dan pemenuhan ADL pada penderita pasca stroke. Kesimpulan dari penelitian ini adalah terdapat hubungan yang signifikan antara dukungan keluarga dengan ADL pada penderita pasca stroke. Diharapkan keluarga dapat memberikan dukungan maksimal agar kemampuan aktivitas harian penderita pasca stroke dapat meningkat
ANALISIS KELENGKAPAN PENGGUNAAN ALAT PELINDUNG DIRI PADA PEKERJA BENGKEL LAS DI AUR BIRUGO KOTA BUKITTINGGI
Eka Trio Effandilus;
Sri Mindayani;
Rahmad Fajar
Journal of Innovation Research and Knowledge Vol. 4 No. 11: April 2025
Publisher : Bajang Institute
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
The use of Personal Protective Equipment (PPE) in the informal sector is still low due to discomfort factors, increasing workers' vulnerability to accidents and occupational diseases. Based on data from 10 welding workshops, there are 2-3 work accidents each year due to not using PPE, such as burns, eye injuries, and hand injuries. This study aims to determine the factors related to the complete use of PPE in welding workers in Aur Birugo, Bukittinggi City. The type of research used is quantitative analytic with a cross-sectional design. This study was conducted from December 2023 to August 2024 in a welding shop in the Aur Birugo, Bukittinggi City. The sample in this study was 60 people used the total sampling technique. Data processing uses SPSS. Univariate and bivariate test analysis using the Chi Square test.The results analysis showed that 56.7% of welding workers had incomplete use of PPE, 55% of welding workers had low knowledge, 55% of welding workers had negative attitudes and 53.3% of welding workshop workers did not have PPE in the welding workshop. Bivariate analysis showed a relationship between the level of knowledge (p-value = 0.001), attitude (p-value = 0.003) and availability of PPE (p-value = 0.000) with the completeness of using Personal Protective Equipment (PPE) in welding workshop workers in Aur Birugo Bukittinggi City. It is recommended that considerations in proving complete PPE and increasing worker awareness of the impoetanace of using PPE
THE STRATEGIC, MILITARY AND COUNTERINSURGENCYTACTICS OF THE PERMESTA MOVEMENT (CASE STUDY GUERILLA WARFARE IN SULAWESI)
Elfira Sylviani Kaunang;
Fauzia G. Cempaka T;
Muhammad Hadianto;
Sigit Purwanto
Journal of Innovation Research and Knowledge Vol. 4 No. 6: Nopember 2024
Publisher : Bajang Institute
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
The urgency of the PERMESTA movement lies in its expression of regional dissatisfaction with the centralization of power and economic injustice after Indonesia's independence. The move highlights the need for a more equitable redistribution of resources, regional autonomy, as well as showing how the involvement of foreign powers can complicate domestic conflicts, triggering a government military response. The purpose of the study is to analyze The Strategic, Military and CounterinsurgencyTactics of the PERMESTA Movement (Case Study Guerilla Warfare in Sulawesi). The method used is qualitative descriptive with a systematic Literature Review approach. The results of this study show that the Permesta movement in the 1950s showed how regional dissatisfaction with political and economic centralization could trigger rebellions. Permesta, which began in Sulawesi, emphasizes the demand for regional autonomy in response to the perceived development inequality between the central and regional governments. Using guerrilla warfare tactics, the movement leveraged the geographical terrain and local support to fight the government. On the other hand, the Indonesian government implements a counter-insurgency strategy that combines military operations and efforts to win the hearts of the people through socio-economic development. This conflict shows the importance of local community support in determining the success of the insurgency movement or government response. Although the government has succeeded in quelling the rebellion, the Permesta case highlights the challenges in dealing with regional conflicts involving complex political, ideological, and socio-economic dynamics in an archipelagic country like Indonesia.