cover
Contact Name
Erna Meiliana
Contact Email
ernameiliana@trisakti.ac.id
Phone
+6287840093703
Journal Mail Official
senirekarancang@trisakti.ac.id
Editorial Address
Magister Desain Produk Fakultas Seni Rupa dan Desain Unversitas Trisakti Jln. Kyai Tapa No.1,Grogol Jakarta 11440
Location
Kota adm. jakarta barat,
Dki jakarta
INDONESIA
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain
Published by Universitas Trisakti
ISSN : 26566346     EISSN : 26544725     DOI : https://doi.org/10.25105/jsrr
Core Subject : Humanities, Art,
Jurnal Seni dan Reka Rancang Jurnal Ilmiah Magister Desain Produk Universitas Trisakti terbit pertama terbit bulan Nopember 2018. Jurnal ini akan diterbitkan 2 (dua) kali dalam setahun yaitu bulan April dan Nopember oleh Pusat Studi Reka Rancang Visual dan Lingkungan Fakultas Seni Rupa dan Desain Universitas Trisakti. Jurnal ini berisi artikel memuat artukel ilmiah bidang pengetahuan, kajian pendapat, dan gagasan intelektual yang berkaitan dengan bidang studi: Desain Komunikasi Visual, Desain Interior, Desain Produk, Fotografi dan ilmu-ilmu terkait.
Articles 179 Documents
IMPLEMENTASI DESAIN INTERIOR BIOPHILIC PADA GEDUNG STAFF ADMINISTRASI FAKULTAS SENI RUPA DAN DESAIN, UNIVERSITAS TRISAKTI: IMPLEMENTATION OF BIOPHILIC INTERIOR DESIGN IN THE ADMINISTRATIVE STAFF BUILDING OF THE FACULTY OF ART AND DESIGN UNIVERSITAS TRISAKTI Retno Damayanti; Layla Nurina Kartika Iskandar; Makmur Iknu Wijaya
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 7 No. 3 (2024): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jsrr.v7i3.21636

Abstract

Implementasi Desain Interior Biophilic Pada Gedung Staff Administrasi Fakultas Seni Rupa Dan Desain, Universitas Trisakti menghadapi masalah kurangnya keterhubungan antara ruang pendidikan dan elemen alami, yang dapat memengaruhi kenyamanan dan produktivitas penggunanya. Penelitian ini bertujuan untuk mengeksplorasi bagaimana integrasi elemen alami ke dalam desain interior dapat meningkatkan kesejahteraan pengguna. Metodologi yang digunakan mencakup analisis kualitatif terhadap desain interior yang ada, wawancara dengan pengguna ruang, dan tinjauan literatur mengenai prinsip-prinsip desain biofilik. Pembahasan meliputi penerapan elemen seperti pencahayaan alami, material ramah lingkungan, dan ruang hijau yang berfungsi menciptakan lingkungan belajar yang lebih inspiratif dan mendukung kesehatan. Dengan memperkenalkan elemen-elemen tersebut, desain ini bertujuan tidak hanya untuk memenuhi standar estetika tetapi juga untuk selaras dengan praktik berkelanjutan yang memprioritaskan harmoni lingkungan. Inklusi elemen alami berkontribusi dalam mengurangi tingkat stres, meningkatkan kualitas udara, dan memperkuat hubungan antara pengguna dengan lingkungannya. Hasil penelitian menunjukkan bahwa penerapan prinsip desain biofilik tidak hanya meningkatkan kualitas estetika ruang, tetapi juga menciptakan suasana yang lebih mendukung kesehatan mental dan fisik. Peningkatan kesejahteraan pengguna ini berimplikasi pada fokus dan efisiensi yang lebih baik di antara penghuni, menjadikan desain biofilik sebagai pendekatan strategis dalam lingkungan pendidikan. Temuan ini menyoroti potensi desain biofilik untuk diterapkan secara lebih luas, mendorong adopsinya di bangunan pendidikan lainnya di masa depan untuk menciptakan ruang yang fungsional sekaligus mendukung kesejahteraan.
PIXAI: APLIKASI BERBASIS GENERATIVE AI SEBAGAI ALAT UNTUK DESAIN KARAKTER YANG EFISIEN Tommy Hari Prihartanto; Januar Ivan Halimawan; Akkapurlaura
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 7 No. 3 (2024): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jsrr.v7i3.21673

Abstract

PixAi: A Generative AI-Based Application as an Efficient Tool for Character Design. The use of Generative AI technology in the creative industry is rapidly growing, one example being the PixAi application. This application offers solutions for designers who have limitations in their illustration skills or who want to accelerate the process of designing characters and environments in 2D animated films. This research explores PixAi's ability to transform rough sketches or doodles into smoother forms that are suitable for use as concept art for a project or ready-to-use assets for 2D animated film projects. With its capability to refine illustrations, this application can assist designers in enhancing visual quality and improving time efficiency, allowing them to explore design alternatives more flexibly without the worry of prolonged processes. Thus, the use of PixAi in the design planning process not only optimizes the final output but also provides greater creative space for creators in the related industry. PixAi : Aplikasi berbasis Generative AI sebagai Alat untuk Desain Karakter yang efisien. Penggunaan teknologi Generative AI dalam industri kreatif semakin berkembang, salah satunya melalui aplikasi PixAi. Aplikasi ini menawarkan solusi bagi desainer yang memiliki keterbatasan dalam kemampuan ilustrasi atau yang ingin mempercepat proses perancangan desain karakter dan lingkungan dalam media Film Animasi 2D. Penelitian ini mengeksplorasi kemampuan PixAi dalam mentransformasi sketsa kasar (rough sketch atau doodle) menjadi bentuk yang lebih halus dan layak digunakan sebagai Concept Art sebuah Project atau aset siap guna untuk proyek karya Film Animasi 2D. Dengan kemampuannya untuk memoles karya ilustrasi itu, aplikasi ini dapat memfasilitasi para desainer untuk meningkatkan kualitas visual, dan juga efisiensi waktu, sehingga memungkinkan desainer untuk mengeksplorasi alternatif desain secara lebih fleksibel tanpa harus khawatir tentang proses yang berlarut-larut. Dengan demikian, penggunaan PixAi dalam proses perancangan desain tidak hanya mengoptimalkan hasil akhir tetapi juga memberikan ruang kreativitas yang lebih luas bagi para kreator dalam industri terkait.  
KREASI KERAMIK HANDBUILT DENGAN INSPIRASI DARI ADAT PERNIKAHAN SUNDA: DESIGN OF HANDBUILT CERAMIC PRODUCTS INSPIRED BY SUNDANESE WEDDING CEREMONY Susi Hartanto; Gaby Inetta; Geoffrey Tjakra
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 8 No. 1 (2025): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jsrr.v8i1.20056

Abstract

Design of Handbuilt Ceramic Products Inspired by Sundanese Wedding Ceremony The Sundanese ethnic group, originating from West Java, possesses a rich culture with symbols and ideas that remain relevant into the modern era. The cultural symbolism serves as inspiration for creating household ceramic products using handbuilt techniques. The research process involves steps such as literature review, qualitative research, data analysis, and design development. The final products include flower vases, pitchers, and candle holders adorned with the theme of "bunga tujuh rupa" to represent symbols, hopes, and meanings in Sundanese weddings. These products not only serve as decorations but also act as reminders of the cultural significance of Sundanese weddings, allowing for celebration and honoring of the event. The importance of meaning in design is emphasized, ensuring that each component carries sentimental value and represents hopes and prayers. The conclusion underscores the satisfaction of looking back at special moments through beautiful memories, reminding us of the intrinsic value of meaningful products.
KAJIAN KEEFEKTIFAN KAMPANYE TENTANG MENJAGA KEBERSIHAN LINGKUNGAN UNTUK GENERASI Z STUDI KASUS: GREENPEACE INDONESIA DAN KEMENTRIAN LINGKUNGAN HIDUP DAN KEHUTANAN: ANALYSIS OF THE EFFECTIVENESS OF CAMPAIGNS ABOUT MAINTAINING ENVIRONMENTAL CLEANLINESS FOR GENERATION Z CASE STUDY: GREENPEACE INDONESIA AND THE MINISTRY OF ENVIRONMENT AND FORESTRY Ilham Ari Susanto; Drajatno Widi Utomo; Achmad Syarief
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 8 No. 1 (2025): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jsrr.v8i1.20694

Abstract

Analysis of The Effectiveness of Campaigns About Maintaining Environmental Cleanliness for Generation Z. Environmental cleanliness is greatly influenced by the behavior of its community members, especially Generation Z, who are now becoming part of society that can take action and influence environmental cleanliness. Digital posters are one of the media favored by Generation Z for obtaining information on how to maintain environmental cleanliness. However, many digital posters aimed at teaching Generation Z about environmental cleanliness fail to capture their interest. Therefore, this study aims to identify the types of digital posters that appeal to Generation Z in campaigns for maintaining environmental cleanliness and to determine what kind of digital posters are effective for Generation Z. The effectiveness of environmental cleanliness campaigns for Generation Z aims to make digital posters more appealing to them by employing the AIDA theory, which focuses on capturing Attention, Interest, Desire, and Action, and analyzing effectiveness for poster creators discussing environmental cleanliness. Among the various creators of digital posters on maintaining environmental cleanliness, two organizations are used for comparison: Greenpeace Indonesia and the Ministry of Environment and Forestry. The conclusion of this research is that Generation Z still enjoys reading digital posters. However, the digital posters preferred by Generation Z are those created by Greenpeace Indonesia. Effective digital posters for Generation Z are those that align with their interest in digital visual works.
PERANCANGAN JOURNALING BOOK BERTEMA SELF-LOVE UNTUK GEN Z (STUDI KASUS: PEREMPUAN KELAHIRAN 1997-2012): DESIGN OF SELF-LOVE THEMED JOURNALING BOOKS FOR GEN Z (CASE STUDY: WOMEN BORN IN 1997-2012) Annisa Dinar Azahra; Elda Franzia Jasjfi; Agung Eko Budiwaspada
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 8 No. 1 (2025): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jsrr.v8i1.20696

Abstract

Design of Self-Love Themed Journaling Books for Gen Z (Case Study: Women Born In 1997-2012). Gen Z faces a high level of competition in various aspects of their lives, including in education, career, and social. This high level of competition can cause insecurity among Gen Z, one of which is the feeling of insecurity. It is important for people to have boundaries in the way of loving themselves and being grateful for what they have right now. Self-Love is a state of self-appreciation. Journaling is a simple way to improve mental health. Illustration is the highest element as an attraction in the design of a book. Therefore, this study aims to produce a design concept and a journaling book with the theme of Self-Love for Gen Z. The type of research used is a qualitative approach. The data sources used by the researcher are primary and secondary data. The data obtained was collected by the following methods: observation, interviews, documentation, literature studies, and questionnaires. The method for data analysis in this study uses a qualitative data analysis method. After being analyzed, the validity of the data was carried out. The design method in this study uses the design thinking method, namely: Emphatize, Define, Ideate, Prototype, and Test. The design concept generated for this self-love-themed journaling book is "10 Minutes Journaling" with 4 stages of Self-Love. The result of this research is to produce a journaling book with the theme of Self-Love for Gen Z.
PERGESERAN BUDAYA MASYARAKAT BENGKULU DALAM TRANSFORMASI MOTIF HURUF ARAB BATIK BESUREK: BENGKULU COMMUNITY'S CULTURAL SHIFT IN THE TRANSFORMATION OF BESUREK BATIK ARABIC LETTER MOTIFS Anggo Ahmad Saputra; Krishna Hutama; Yan Yan Sunarya
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 8 No. 1 (2025): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jsrr.v8i1.20724

Abstract

The cultural shift of Bengkulu society in the transformation of Besurek batik arabic letter motifs. Besurek Batik is a Bengkulu cultural heritage that is rich in history and aesthetics. The uniqueness of this batik lies in the use of Arabic letter motifs, which reflect the acculturation of local culture with Islamic influences. This research aims to examine the cultural shift in Bengkulu society in the transformation of Arabic letter motifs on Besurek Batik. The method used is descriptive qualitative with a case study approach, through interviews and observation. The research results show that changes in Besurek Batik motifs reflect changes in the values and cultural identity of the people of Bengkulu, which are influenced by globalization, modernization and socio-economic changes. The Arabic letter motifs on Besurek Batik still maintain traditional values while adapting to contemporary trends, making Besurek Batik a medium that connects past and present, as well as local and global.
FENOMENA PERUBAHAN DESAIN INTERIOR AREA BACA PERPUSTAKAAN UMUM JAKARTA CIKINI: THE PHENOMENON OF INTERIOR DESIGN CHANGES IN THE READING AREA OF THE JAKARTA CIKINI PUBLIC LIBRARY Nadya Cindylaras; Juli Rianingrum, Cama; Joedawinata, Ahadiat
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 8 No. 1 (2025): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jsrr.v8i1.20993

Abstract

The Phenomenon of Interior Design Changes in the Reading Area of the Jakarta Cikini Public Library. Public libraries are experiencing functional changes due to societal needs and technological advancements. The Jakarta Cikini Regional Public Library, newly reopened in 2022 after revitalization, reflects this transformation. This research aims to observe changes in visitor activities and their impact on reading room facilities, comparing conditions before and after the implementation of creative activity concepts. The study provides an in-depth understanding of how interior library design evolves due to creative activities and adequate digital facilities. The method used is qualitative with a Historical-design Research approach, supported by the Theory of Change Phenomenon and Design Triangulation to determine the position of changes. The most significant change factor is the integration of digital technology, allowing visitors more flexibility to read or borrow books while relaxing or discussing.
TINJAUAN MATERIAL UMPAN PANCING IKAN ARTIFISIAL: ARTIFICIAL FISHING BAIT MATERIAL REVIEW Ardo Bernando
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 8 No. 1 (2025): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jsrr.v8i1.21582

Abstract

Artificial Fishing Bait Material Review. This article reviews the variety of artificial fishing bait materials as a continuation of the author's previous study on the biomimicry review of the shape of artificial fishing bait. The study is based on the understanding that the role of materials in the design of man-made products plays an important role as aspects of form and also aspects of function. The purpose of this study is to find out what and how the various types of artificial fishing bait materials are usually used at the large industrial level or UMKM, and to map them so that they can become general knowledge and references in designing. Data collection was carried out by direct exploration and also through internet browsing with samples that were considered representative for discussion, while the data discussion method used a qualitative discussion style that was descriptive and illustrative, equipped with supporting image explanations. The results of the review show that almost all materials can be made as artificial fishing bait, both raw materials from nature or those that have been processed. Further research is needed to find out what and how the various functions of artificial fishing bait are and their relationship to aspects of form and material aspects.
LITERATURE REVIEW: PROMOTIONAL SIGNAGE DAN IMPLIKASINYA TERHADAP PERILAKU KONSUMEN DI INDUSTRI RITEL FESYEN: LITERATURE REVIEW: PROMOTIONAL SIGNAGE AND ITS IMPLICATIONS FOR CONSUMER BEHAVIOR IN THE FASHION RETAIL INDUSTRY Saifurohman; Gregorius Prasetyo Adhitama
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 8 No. 1 (2025): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jsrr.v8i1.22507

Abstract

Literature Review: Promotional Signage and Its Implications for Consumer Behavior in The Fashion Retail Industry. The fashion retail industry in Indonesia has experienced significant growth in 2024, driven by economic recovery post-pandemic. This competitive landscape demands innovation, particularly in marketing strategies, to attract consumers and enhance their in-store shopping experience. One such strategy is promotional signage, a visual marketing tool designed to capture attention, provide information, and influence purchasing decisions. This study aims to explore the impact of promotional signage on consumer behavior in fashion retail stores. Utilizing a literature review method, this research systematically analyzes previous studies on the role of promotional signage in guiding consumer movement, increasing product visibility, and shaping shopping experiences. Findings indicate that effective signage can significantly influence consumer attention, navigation, and purchase behavior. Well-designed promotional signage not only enhances the aesthetic appeal of retail spaces but also acts as a navigational guide that directs consumers toward specific areas of interest. Additionally, signage plays a crucial role in impulse buying and brand communication. The study concludes that promotional signage is a strategic component of visual merchandising, contributing to consumer engagement, purchase decisions, and overall shopping satisfaction. Retailers should focus on designing promotional signage that is visually appealing, strategically placed, and aligned with brand identity to optimize consumer experience and increase sales conversion.
KAJIAN KRITIS TERHADAP KELOMPOK MATA KULIAH PRODI DKV USAKTI UNTUK POSIBILITAS KONEKTIVITAS ANTAR SILABUS: CRITICAL REVIEW OF USAKTI DKV STUDY PROGRAM COURSE GROUPS FOR POSSIBILITY OF CONNECTIVITY BETWEEN SYLLABI Dikdik Adikara Rachman; Yosua Reydo Respati; Tommy M. Prihartanto; Januar Ivan
Jurnal Seni dan Reka Rancang: Jurnal Ilmiah Magister Desain Vol. 8 No. 1 (2025): Jurnal Seni dan Reka Rancang : Jurnal Ilmiah Magister Desain
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/jsrr.v8i1.22525

Abstract

Critical Review of Usakti DKV Study Program Course Groups for Possibility of Connectivity Between Syllabi. The major curriculum change in 2023 is seen as a momentum to conduct a critical review of all course groups. These course groups are considered as an important foundation to strengthen the connectivity between syllabi. The results of the critical review are prepared as constructive material to face future curriculum changes, both minor and major. The possibility of connectivity in the context of DKV learning is believed to contribute to the framework of strengthening teaching materials that are comprehensive and non-territorial between one course and another, so that students gain better understanding and learning experiences. Another result of this research is to offer the uniqueness of DKV in all practical courses. The research uses a qualitative descriptive method and was conducted in 2024 within the scope of the DKV study program, FSRD Universitas Trisakti.