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Dwi Sulisworo
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INDONESIA
Journal of Management Studies and Development
Published by Indonesian Institute of Science and Technology Research
ISSN : 29625955     EISSN : 29625467     DOI : https://doi.org/10.56741/jmsd.v1i02
Core Subject : Economy, Humanities, Science, Social, Engineering,
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences
Journal of Management Studies and Development is an open-access, multidisciplinary journal in management research. JMSD publishes original empirical and conceptual studies that promote management and organizational research. It embraces a diverse variety of methodologies and philosophical foundations. The aim of JMSD is to provide a platform for the publication of research in the areas of business, economics, organization theory and behavior, human resource management, strategy, and entrepreneurship.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 74 Documents
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The Influence of E-WOM, Brand Awareness, and Brand Image on Z-Generation Purchasing Decisions on Compass Sneakers in Indonesia Lestari, Elisa Jayanti
Journal of Management Studies and Development Vol. 3 No. 03 (2024): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jmsd.v3i03.630

Abstract

This study aims to determine the direct effect of Electronic word of mouth (E-WOM) brand awareness and brand image on purchasing decisions. One company that utilizes the development of the internet in terms of E-WOM is Compass Shoes. Compass shoes are increasingly recognized and trusted by the archipelago as a must-have fashion shoe. With its current status, not a few and even more people from various circles are interested in having these shoes. The data in this study were obtained from an online survey of 100 respondents.  In practice, this study uses accidental sampling techniques that will be applied to respondents via Google form using the type of SEM analysis used in this study, which is Partial Least Square or PLS-SEM.  The result of this study states that E-WOM has a significant positive effect on brand image and consumer purchasing decisions regarding Compass shoe products. Brand awareness has a significant positive effect on brand image and consumer purchasing decisions regarding Compass shoe products. Brand image has a significant positive effect on consumer purchasing decisions regarding Compass shoe products. Companies are important in utilizing E-WOM and building brand awareness and a strong brand image.
Empowerment of Small and Micro Enterprises (SMEs) in Indonesia: The Impact Venture Capital Assistance, Entrepreneurial Orientation, and Digital Transformation on the Performance of SMEs Saefudin; Arbianti, Siska
Journal of Management Studies and Development Vol. 3 No. 03 (2024): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jmsd.v3i03.676

Abstract

This study investigates the impact of venture capital assistance from LazisMu, entrepreneurial orientation, and digital transformation on the performance of Micro Small Enterprises (SMEs) in Karanganyar Regency. A quantitative approach was used by collecting data from 122 SME respondents who received assistance from LazisMu and have adopted digitalization in the marketing of their products. The data was analyzed using the Smart PLS method to test the relationship between variables. The results showed that business capital assistance from LazisMu has a significant effect on SME performance. However, entrepreneurial orientation has no significant effect. In contrast, digital transformation has a significant impact by improving the operational efficiency and business strategy of SMEs, helping them compete more effectively in a competitive market. This research provides important insights for LazisMu policies and similar institutions to support SMEs more effectively with follow-up research and qualitative approaches to understand more deeply the influence factors.
Analysis of the Impact of Recruitment and Selection as a Strategic Human Resource Management Tool on Organisational Performance in Zambia Mwambela, Able
Journal of Management Studies and Development Vol. 3 No. 03 (2024): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jmsd.v3i03.620

Abstract

The effective management of human resources is paramount for achieving organizational performance at various operational levels.  The oversight of human resources can significantly disadvantage an organization.  This research aims to scrutinize the influence of recruitment and selection as a Strategic Human Resource Management (SHRM) component on organizational performance.  The study encompassed 169 managers from profit-making organizations in Zambia and employed a quantitative approach to gather data through a structured questionnaire.  The questionnaire was structured into three parts: the first part gathered demographic data, the second part collected information about SHRM practices, and the third part obtained data relating to organizational performance.  A study was conducted on 169 managers from various organizations using a stratified random sampling method.  The findings confirmed the reliability of the data collection tool.  Notably, the study revealed that managers placed the highest importance on incentives and rewards as factors influencing excellence, followed by recruitment and selection, formal performance appraisal, and with the least emphasis on career development.  According to the study, there is a significant correlation between Strategic Human Resource Management (SHRM) components and organizational performance.  This includes the revenue growth rate, return on equity, return on assets, and overall profitability (p < 0.01).  Therefore, the study suggests that organizations should align their SHRM strategy with other activities that lead to improved performance, especially in the recruitment process, as it directly impacts the organization's products.  The study concludes that Strategic HRM practices are crucial in driving organizational performance and should be integrated with overall business strategies and operations to maximize benefits.
Socio-Economic Abuse of the Victims of Human Trafficking in Arusha Tanzania: A case of women and girl victims Mkude, Mathias; Sewando, Ponsian; Magesa, Rehema John
Journal of Management Studies and Development Vol. 3 No. 03 (2024): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jmsd.v3i03.640

Abstract

Human trafficking has been pervasive around the world with millions of people being trapped in this cycle. The victims of human trafficking encounter many grievances including physical, psychological, sexual, cultural, and even economic abuse. Economic abuse to victims of trafficking is used as a control measure by the perpetrators of human trafficking. In Tanzania, the problem has been persistent with great consequences. It is with this concern that this study embarked on a research journey to examine economic abuse inflicted on the victims of human trafficking. The study applied both probability and nonprobability sampling to select the respondents. A total of 400 respondents were selected for the study. The study revealed that most respondents (72.5%) complained of having big debts built from false accusations from their employers and 74% reported having irregular salary payments respectively. Also, a good number reported working long exhaustive hours with little or no pay (67%).  Only a few respondents (14.1%) reported that they are denied have bank account and if they have, they are not allowed to access it. Also, the study found that 13% of the respondents that their employers had control of their mobile money accounts. They reported that the bosses usually check to see the balance of the accounts.
The Impact of Marketing Mix Variables upon The Repurchase Intention of Customers in Mixue Tangerang City, Indonesia Tarigan, Joshua Michael Servilo; Sibarani, Mentiana; Silitonga, Roland Y. H.
Journal of Management Studies and Development Vol. 3 No. 03 (2024): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jmsd.v3i03.677

Abstract

The franchise industry is one of the most prominent businesses in 2024, where Mixue is one of such brands that dominate the F&B franchise sector in the Indonesian market. Although Mixue shows high performance in Indonesia, there are a few exceptions in several regions where some outlets have declined such as Tangerang City, Indonesia. Hence research is needed to see the viewpoint of Mixue Tangerang City's citizens on the marketing mix of Mixue, where the factors are as follows: Product, Price, Place, and Promotion. The evaluation is important to help owners adjust their marketing strategy specifically in Tangerang City to help boost citizen's intention to buy Mixue products again in the future (repurchase intention). The research is conducted qualitatively, where the samples used are the customers of Mixue Tangerang who have bought more than once. The response is collected using an online questionnaire, in which they answer using the Likert Scale. The result will be analyzed using the Multiple Linear Regression Analysis method using the software SPSS version 26. The research gains 103 Mixue Tangerang City customer respondents. The research shows that the variables of Product, Price, Place, and Promotion have a significant impact on Repurchase Intention simultaneously. Aside from that, the result shows that Product, Place, and Promotion each have a significant partial impact on Repurchase Intention. However, research shows that the Price factor does not have a significant partial impact on Repurchase Intention.
The Business Management of Local Government Unit Operated Slaughterhouses in Cities of Region V, Philippines Iglesia, Maria Joy C.
Journal of Management Studies and Development Vol. 3 No. 03 (2024): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jmsd.v3i03.765

Abstract

This study assessed the operations management of Local Government Unit (LGU) slaughterhouses in the Bicol Region. It specifically examined: compliance with standards in human resources, marketing, finance, and operations;  priority management areas for intervention; and recommendations for improvement. Data were gathered through surveys, interviews, and observations, with 161 slaughterhouse operators as respondents, and analyzed using descriptive statistics. Findings indicate that most LGU slaughterhouses do not fully comply with government standards. Slaughterhouses in Iriga, Legazpi, and Tabaco partially meet standards but lack complete facilities, including drainage, lagoons, sterilizers, and meat handling equipment. Cleaning is insufficient, leaving floors unhygienic, while personnel evaluation and training are not conducted. Marketing services are limited, with no “bantay karne” (meat watcher) programs or public awareness campaigns. Revenue and service pricing are guided by local ordinances. Conversely, slaughterhouses in Ligao, Naga, and Sorsogon comply with standards due to good manufacturing practices (GMP), sanitation programs, complete facilities, and trained personnel with performance evaluations. Priority areas needing improvement include human resource management, marketing services, financial procedures, and facility maintenance. The study recommends implementing personnel evaluations, training programs for “bantay karne,” improved sanitation practices, and a quality management monitoring checklist to identify and address gaps. Annual monitoring is proposed to ensure consistent improvements in LGU-operated slaughterhouses.
The Influence of ISO 9001: 2015 Quality Management System Implementation on Marketing Performance at PT Timah Tbk Wiyono; Silitonga, Roland Y. H.; Heryanto, Dhany
Journal of Management Studies and Development Vol. 4 No. 01 (2025): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jmsd.v4i01.770

Abstract

This study evaluates how implementing the ISO 9001:2015 Quality Management System affects marketing performance and product quality at PT Timah Tbk. The company faced production fluctuations in 2023, leading to a sharp revenue decline and significant losses. Using a quantitative descriptive approach with a survey method, the research analyzes data from employees and management. The findings show that ISO 9001:2015 implementation positively impacts product quality (path coefficient = 0.9867) and quality management (path coefficient = 0.9036). The R-Square value indicates that ISO 9001:2015 explains 81.64% of product quality improvements, while product quality accounts for 97.38% of marketing performance changes. These results suggest that effective quality management through ISO 9001:2015 enhances marketing efficiency and strengthens customer trust, helping the company navigate competition in the tin industry.
Market Assessment on White Oyster Mushroom in Luzon, Philippines Iglesia, Maria Joy Casano
Journal of Management Studies and Development Vol. 4 No. 01 (2025): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jmsd.v4i01.794

Abstract

This study analyzed the market for white oyster mushrooms and evaluated labeling, packaging, and compliance. It focused on growers and sellers in Luzon, Philippines, specifically Region III, IV-A, and Bicol Region. The market was assessed based on consumer preferences, packaging, labeling, pricing, aesthetics, and product quality. Production factors included human resources, logistic support, product freshness, quality standards, and market opportunities. Findings revealed a high demand for fresh mushrooms, often used as meat substitutes. Top by-products in demand were mushroom chicharron, sisig, pickled mushrooms, lumpia, embutido, tempura, and flavored ice cream. Consumers were satisfied with product prices and taste but indicated the need for improved packaging, labeling, and quality compliance. Producers recognized high market potential and agreed on the need for government and business strategy support. However, challenges included limited logistic support, freshness maintenance, and quality compliance. The study concluded that there is a strong market opportunity for white oyster mushrooms and their by-products, but improvements in packaging, labeling, and quality standards are essential.
The Impact of Discipline, Leadership Style, and Motivation on Productivity : A Case Study at at PT. Balagi, Indonesia Sutanto, Chrisilla L.; Silitonga, Roland Y. H.
Journal of Management Studies and Development Vol. 4 No. 01 (2025): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jmsd.v4i01.771

Abstract

This study analyzes the impact of work discipline, leadership style, and motivation on employee productivity at PT. Balagi, a rattan company in Cirebon focused on exports. Work discipline reflects adherence to work rules, leadership style influences groups to achieve goals, and motivation acts as both internal and external drives to enhance performance. A quantitative approach is used in this research with a Likert-scale-based questionnaire instrument, converted into numerical data for statistical analysis. The results of multiple linear regression analysis show that discipline and motivation significantly affect productivity, while leadership style does not have a significant impact. Simultaneously, the three independent variables contribute 77.5% to employee productivity. This study provides recommendations for further development of research variables, exploration of more specific leadership dimensions, and the use of more complex analysis methods. Practically, it is recommended to improve work discipline and employee motivation through consistent policies, personal development training, and enhancing internal communication within the company.
The Impact of Instagram Social Media Utilization on Sales Revenue of MSMEs Products in the Digital Era Tarso; Saputra, Yohan Dwi; Siswanto, Deny Hadi
Journal of Management Studies and Development Vol. 4 No. 01 (2025): Journal of Management Studies and Development
Publisher : The Indonesian Institute of Science and Technology Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56741/jmsd.v4i01.797

Abstract

This study aims to examine the impact of social media on increasing sales in Micro, Small, and Medium Enterprises (MSMEs) in the Kapanewon Kalasan, Sleman Regency. The type of research used is correlational research with a descriptive quantitative approach and simple linear regression analysis technique. This research was conducted in November 2024, with 33 subjects selected using incidental sampling. Simple regression analysis was used to test the effect of Instagram social media (X) on sales revenue (Y). The analysis techniques used include validity testing, reliability testing, normality testing, linearity testing, and determination testing. The results show that Instagram social media has an impact on sales revenue in the MSMEs of Forkom Kapanewon Kalasan, with an R-value of 0.552, or 55.2%, indicating a high level of influence.

Page 5 of 8 | Total Record : 74

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