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INDONESIA
Jurnal Multidisiplin Sahombu
Published by SEAN INSTITUTE
ISSN : -     EISSN : 28098587     DOI : -
Core Subject : Economy, Art, Social, Engineering,
Arts Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice
Jurnal Multidisiplin Sahombu is at the scope of the multidisciplinary intended is only limited to the following points, Economics Politics Public Business Civil society, Finance Culture Arts Law.
Arjuna Subject : Umum - Umum
Articles 659 Documents
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The Role of Local Government in Increasing Young Voter Participation in the 2024 Regional Head Elections Damay Rusli
Jurnal Multidisiplin Sahombu Vol. 5 No. 03 (2025): Jurnal Multidisiplin Sahombu, (2025)
Publisher : Sean Institute

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Young voters have great potential to determine the direction of regional policies, but often show low levels of participation due to various factors, such as lack of information, political apathy, and minimal involvement in the democratic process. This study aims to analyze the role of local governments in increasing young voter participation in the 2024 Regional Head Elections (Pilkada). This study uses a qualitative approach with descriptive methods to examine local government strategies and policies in educating and motivating young voters. Data were collected through interviews, document studies, and observations of relevant government programs. The results of the study show that young voters play an important role in the 2024 Regional Head Elections (Pilkada), with high enthusiasm even though their political decisions are often influenced by external factors such as the social environment, mass media , and peers. The lack of political experience makes them vulnerable to unverified information and emotional campaigns. Therefore, the Regional Government needs to increase the participation of young voters by providing intensive political education, disseminating accurate information, and involving them directly in the election process through cooperation with schools, universities, and youth figures. To overcome apathy, it is also important for the Regional Government to ensure that the 2024 Pilkada is carried out with transparency and fairness, so that young voters can make wiser decisions and actively participate in determining quality future leaders
The Role of Art in Promoting Tourism in the Province of West Nusa Tenggara (NTB) Biagi, I Wayan Kusuma Di; Suryadmaja, Galih; Renda, Rapi; Nahdlatuzzainiyah, Nahdlatuzzainiyah; Wangi, Baiq Larre Ginggit Sekar
Jurnal Multidisiplin Sahombu Vol. 5 No. 03 (2025): Jurnal Multidisiplin Sahombu, (2025)
Publisher : Sean Institute

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This study aims to identify the various roles of art in promoting tourism in West Nusa Tenggara (NTB). It explores different forms of art and how they can be utilized to attract tourists, as well as analyzing the impact of art on the number of tourist visits. The research employs a qualitative approach to gain an in-depth and comprehensive understanding of the social and cultural phenomena related to the role of art in tourism promotion in NTB Province. The data collected from the field are then analyzed thematically by identifying patterns and themes that emerge. The findings of this study reveal that art, including performing arts, visual arts, and traditional arts, significantly contributes to attracting tourists. The integration of art into tourism promotion also supports the preservation of local culture. Overall, traditional arts in West Nusa Tenggara not only serve an aesthetic function but also play a central role in promoting tourism, cultural education, and the local economy. The results of this research provide valuable insights for local governments in formulating policies and strategies for tourism development. By understanding the role of art in tourism promotion, governments can more effectively allocate resources and support artistic activities that attract tourists.
Marketing Efficiency of Rajangan Tobacco in Suntalangu Village, East Lombok Regency Masrun, Masrun; Ilhamudin, M.
Jurnal Multidisiplin Sahombu Vol. 5 No. 03 (2025): Jurnal Multidisiplin Sahombu, (2025)
Publisher : Sean Institute

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Suntalangu village is one of the villages with natural potential that greatly supports its community in improving the economy through the agricultural sector on tobacco plants. This study aims to determine the margin and efficiency of tobacco marketing in Suntalangu village. The analysis used is qualitative descriptive for marketing channels and quantitative on revenue, margin and marketing efficiency (Farmer's Share). The data collection method was carried out with survey samples of farmers/tobacco producers, village collectors/middlemen, wholesalers, e-traders, and end consumers. The results of this study show that there are 4 marketing channels for tobacco marketing in Suntalangu village, East Lombok regency. In pattern I, there are producers, village collectors (middlemen), wholesalers, retailers, and end consumers. Pattern II includes producers, village collectors (middlemen), retail traders, and end consumers. Pattern III consists of producers, village collectors (middlemen), and end consumers. IV pattern from producer to end consumer. The most efficient marketing channel according to the three indicators from the farmer's side is the marketing channel III because the marketing margin is smaller, the Farmer's Share and the value of the profit to marketing cost ratio is the highest compared to other marketing channels. To create efficient tobacco marketing in the long term, it is recommended that farmers participate in partnership activities, because partnerships absorb a lot of tobacco, smooth input and output and can reduce transaction costs. For this reason, the government can facilitate partnership activities, in order to facilitate the partnership process.
The Effect of Net Profit Margin (NPM) and Debt to Equity Ratio (DER) on Dividend Policy Dividend Policy Listed on the IDX30 Index for the period 2019-2023 Refaldi, Alan; Kardinal, Kardinal
Jurnal Multidisiplin Sahombu Vol. 5 No. 03 (2025): Jurnal Multidisiplin Sahombu, (2025)
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This study aims to analyze the effect of Net Profit Margin (NPM), and Debt to Equity Ratio (DER), on Dividend Policy both partially and simultaneously. The research adopts a quantitative approach with a causal research design. The data used is secondary data derived from the annual financial statements of companies listed on the IDX30. The sampling technique employed is purposive sampling, resulting in 15 companies selected as the research sample. Data analysis techniques include classical assumption tests and multiple linear regression to examine the effect of each independent variable on the dependent variable, both partially and simultaneously. The partial test results indicate that NPM has a positive and significant effect on the Dividend Payout Ratio (DPR), and DER has a negative and significant effect on DPR. Based on the simultaneous test results, it is shown that NPM and DER collectively influence dividend policy.
Driving Factors of Impulse Buying Tendency For Alfamart Consumers. (Case Study at Alfamart Kramas, Banyumanik, Semarang) KIrana Jalantina, Dyah Ika; Magdalena, Maria; Rahmawati, Putri
Jurnal Multidisiplin Sahombu Vol. 5 No. 03 (2025): Jurnal Multidisiplin Sahombu, (2025)
Publisher : Sean Institute

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The purpose of this research is to analyze the influence store atmosphere, product displays, bonus packs, price discounts, in-store promotions and service quality on impulse buying (unplanned purchases) among consumers at Alfamart Kramas, Tembalang, Semarang. Using multiple regression analysis method, data collection was conducted by distributing questionnaires to consumers who had made purchases or transactions at Alfamart Kramas Tembalang totaling 100 respondents as research samples. The results showed that the three independent variables, namely store atmosphere, product display, bonus pack, price discount, in-store promotional and service quality have a positive and significant effect on the dependent variable , namely impulse buying.
Analysis of the Influence of Welfare, Motivation and Leadership Style on the Productivity of the Wholesale Archives Workforce of PT Griya Sumber Sejati Rieky Ramadhan, Fickri; Tunggal Sari, Cahyani; Indriastuti, Ariyani
Jurnal Multidisiplin Sahombu Vol. 5 No. 03 (2025): Jurnal Multidisiplin Sahombu, (2025)
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Abstract

Labor productivity is measured by the results achieved compared to labor input, and increased productivity can drive increased sales. In the Wholesale Archives Workforce of PT Griya Sumber Sejati, Semarang City, there are problems with low productivity such as slow implementation of tasks and lack of motivation. This problem is also caused by inconsistent leadership in decision making, as well as lack of monitoring and inadequate income such as salary and incentives. The purpose of this study was to analyze the effect of employee welfare, work motivation, and leadership style on work productivity at PT Griya Sumber Sejati. This study involved 35 wholesale archives workers of PT Griya Sumber Sejati who were taken through a saturated sampling method and a survey was conducted using a questionnaire distributed through Google Forms. The data collected will be analyzed using the Partial Least Square (PLS) method and the SmartPLS version 4.0 application. The results of this study indicate that Welfare and Leadership Style do not have a significant effect on Productivity, while Motivation has a significant effect on Work Productivity
An Analysis of Business Loans on the Payment of Micro, Small and Medium Enterprises (MSME) Loans Hendra Utama
Jurnal Multidisiplin Sahombu Vol. 5 No. 03 (2025): Jurnal Multidisiplin Sahombu, (2025)
Publisher : Sean Institute

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Micro, Small, and Medium Enterprises (MSMEs) play a crucial role in economic de-velopment by contributing to job creation and income generation. However, one of the major challenges faced by MSMEs is the ability to repay business loans. This study aims to analyze the factors influencing the repayment performance of MSME loans, focusing on business characteristics, loan terms, and external economic conditions. The research employs a quantitative approach using financial data from MSMEs that have received business loans from financial institutions. Multiple regression analysis is conducted to examine the relationship between loan repayment and factors such as loan amount, in-terest rate, business revenue, and duration of the loan. Additionally, the study explores the impact of external factors such as inflation and market conditions on MSME repay-ment behavior. The findings indicate that MSMEs with higher revenue and well-structured financial management exhibit better loan repayment performance. Conversely, high interest rates and economic instability negatively impact repayment capabilities. The study highlights the importance of flexible loan terms and financial literacy pro-grams to enhance MSME sustainability. This research provides valuable insights for poli-cymakers, financial institutions, and MSME owners in designing loan structures that im-prove repayment rates and financial stability. Future research is recommended to incor-porate qualitative aspects such as entrepreneurial mindset and business strategies to fur-ther understand MSME loan repayment behavior.
Does Artificial Intelligence Improve Banking Financial Performance in Indonesia Rochman Arif; Bandi, Bandi; Agung Nur Probohudono; Djuminah, Djuminah
Jurnal Multidisiplin Sahombu Vol. 5 No. 03 (2025): Jurnal Multidisiplin Sahombu, (2025)
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This study aims to find empirical evidence of the influence of artificial intelligence (AI) on banking financial performance (ROA) and (ROE). The population in this study were banking companies in Indonesia totaling 66 banks during 2018-2023 and obtained observation data of 389 data. Hypothesis testing using panel data regression using the help of the STATA version 12 application. The results of the study show that the application of artificial intelligence (AI) has a positive and significant influence on financial performance both measured using (ROA) and (ROE).
Human Resource Analytics: an Integrative Review of Data-Driven HR Decision Making Wibowo, Cokorda Agung; Anhara, Awan; Bela, Bela
Jurnal Multidisiplin Sahombu Vol. 5 No. 03 (2025): Jurnal Multidisiplin Sahombu, (2025)
Publisher : Sean Institute

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The development of digital technology has changed the paradigm of human resource management (HRM), with Human Resource Analytics (HRA) becoming a key approach to data-driven decision-making. This research aims to conduct an integrative review of the roles, benefits, challenges, and current trends in the application of HRA in various organizations. The method used is a systematic literature review, by analyzing 15 academic articles from reputable international journals that discuss the implementation of HRA in workforce management. The results revealed that the implementation of HRA can improve operational efficiency, support employee recruitment and retention processes, and facilitate the development of data-based training strategies. However, key challenges in HRA implementation include the lack of analytics skills among HR professionals, data privacy and security issues, and resistance to change within organizations. The study also identified recent trends, such as the integration of artificial intelligence (AI), the use of people analytics to measure employee engagement, and the adoption of cloud-based HR technologies. Based on the findings, it is recommended that organizations invest in analytics skills training for HR professionals such as drafting a comprehensive data protection policy and gradually adopting HRA technologies to improve the effectiveness of HR management. This research contributes to both academics and practitioners by presenting insights on how HRA can be optimally implemented to support more accurate and evidence-based decision-making in HRM.
The Effect of Service Quality, Price, and Emosional on Customer Satisfaction at Lady Beauty Salon Tirtayasya, Tirtayasya; Elizabeth, Sri Megawati
Jurnal Multidisiplin Sahombu Vol. 5 No. 03 (2025): Jurnal Multidisiplin Sahombu, (2025)
Publisher : Sean Institute

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This study aims to analyze the partial and simultaneous influence of service quality, price, and emotional factors on customer satisfaction at Lady Beauty Salon. The research sample consists of 118 respondents, collected using a Likert-scale questionnaire. The study employs a quantitative approach with a simple random sampling technique. The results indicate that both partially and simultaneously, service quality, price, and emotional factors have a significant influence on customer satisfaction at Lady Beauty Salon.

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