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Veri Hardinansyah Dja'far
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Journal of Sustainable Community Service
Published by Transpublika Publisher
ISSN : -     EISSN : 29863384     DOI : https://doi.org/10.55047/jscs
Core Subject : Economy, Humanities, Education, Social, Engineering,
Humanities Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Social Sciences
Journal of Sustainable Community Service is a collection of articles on community service activities in the field of economic empowerment. This journal is published in order to participate and contribute thoughts and reports on community service activities as well as a vehicle for disseminating community service activities in the field of community economic development. Transpublika Publisher is the publisher of the scientific and multidisciplinary journal JSCS. There are a lot of common problems or issues that are related to community services that are covered at the national and international levels. The dissemination of conceptual concepts and research findings in the field of community services is the goal of this journal publication. JSCS includes a variety of activities from the lecture on handling and managing society potentials, obstacles, challenges, and issues.
Arjuna Subject : Umum - Umum
Articles 117 Documents
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PELATIHAN PERILAKU PEMBELIAN KONSUMEN DALAM PEMASARAN MEDIA SOSIAL PADA UKM Rodhiah; Mahanani, Zenita Dian; Rosyada, Maulin Amrina
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 2 No. 3 (2022): JUNE
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v2i2.457

Abstract

Consumer purchasing behavior is an action that is directly involved in obtaining, consuming and spending products and services through various media including online social media. The use of social media marketing is described as an application, platform, or media that can facilitate communication, collaboration, or information sharing among users in general and direct sales, customer acquisition, and customer retention. The purpose of the activity is to help business owners have a stock of knowledge about the importance of understanding consumer purchasing behavior through social media. The partner who became the place of activity was a mute craft creative product business located in Serang, Banten. Based on initial observations through online with zoom meetings, partners do not understand about social media consumer behavior, as a medium for communicating partner products to consumers without large costs. The method offered in the activity is training/socialization on basic understanding of marketing consumer behavior and the use of social media marketing. The output of PKM activities is in the form of publications to journals and IPR.
SIMBA SEHATI: UPAYA PENYELAMATAN DAN PERBAIKAN LINGKUNGAN MELALUI EDUKASI GENERASI MUDA DI DESA KELUANG, KABUPATEN BANYUASIN, SUMATERA SELATAN Aprillia, Eka; Satya, Jalu Tathit Pancapurna
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 3 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v3i2.467

Abstract

The SIMBA SEHATI program in Keluang Village, initiated by PT Pertamina EP Ramba Field, aims to preserve and improve the environment through education of the younger generation in line with the government's Adiwiyata program. Implemented at SMP Negeri 2 Tungkal Ilir, this program involves 300 students and teachers as beneficiaries and program implementers. Activities carried out include maggot cultivation, school waste bank management, waste water management, organic fertilizer making, and many more. Through this program, it is hoped that the beneficiaries can become school health ambassadors and apply their knowledge to the community in Keluang village.
SERAT NANAS PRABUMULIH MENUJU ZERO WASTE PRODUCTS Wahyu Tomo, Almira Chairunissa; Rosadi, Hengky; Husen, Mohammad Saddam
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 3 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v3i2.468

Abstract

Raden Mas Prabu is a program that emerged from the community's commitment to strive for the best for themselves and their environment. Their unrealized potential has proven to significantly improve their living conditions, which include economic, social, cultural, and environmental aspects. Pineapple leaves, once considered agricultural waste, have now been transformed into a valuable component of zero-waste products. Raden Mas Prabu is living proof that when communities, businesses, and governments collaborate in complementary ways, they can achieve the most effective and sustainable programs for the common good.
ANGGREK DEWATA: PENDAMPINGAN AGRIBISNIS JERUK SIAM DESA AIR TALAS, KECAMATAN RAMBANG NIRU, KABUPATEN MUARA ENIM, SUMATERA SELATAN Wilujeng, Catherine Wahyuning; Prayoga, Dedo Kevin
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 3 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v3i2.469

Abstract

The cultivation and marketing assistance program for Siam oranges in Air Talas Village, Rambang Niru District, Muara Enim Regency, South Sumatra, aims to increase the production and marketing of Siam oranges and diversify the product range. This program involves training in the use of organic fertilizers, plant disease control, and the development of derivative products such as jam, pie, and orange syrup. Additionally, the program also includes innovation development through the use of the Trichoderma fungicide to address the current threat of Citrus Vein Phloem Degeneration (CVPD) disease. The program is expected to enhance farmers' income, strengthen the local economy, and empower the community of Air Talas Village.
PELATIHAN PENILAIAN KINERJA USAHA PADA UKM Rasyid, Ardiansyah; Lukito, Venky; Mahanani, Zenita Dian
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 3 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v3i2.470

Abstract

Pebisnis yang ingin berhasil setiap periode selalu membandingkan besarnya capaian kesuksesan atau kegagalan yang telah ada dalam kegiatan usaha nya. Melalui berbagai penilaian kinerja akan segera dapat diketahui tingkat capaian bagi seorang pengusaha. Tujuan kegiatan adalah melakukan penilaian kinerja pada UKM. Mitra yang menjadi tempat kegiatan adalah usaha produk kreatif kerajinan yang terdapat di kota Serang Banten. Dalam meningkatkan kinerja usaha, melalui pembekalan pengetahuan tentang cara menilai kinerja usaha yang selama ini telah dijalankan. Bedasarkan analisis masalah mitra , masih lemahnya pengetahuan akan penilaian kinerja sehingga belum mampu mencapai keunggulan bersaing. Metode yang ditawarkan pada kegiatan ini adalah mengimplementasikan instrument penilaian kinerja dalam bentuk sosialisasi dan pendampingan kepada pemilik usaha . Hasil kegiatan menunjukkan masalah yang muncul pada usaha mitra dapat teratasi, melalui penilaian kinerja usaha mitra dapat mengetahui apa yang harus diperbaiki dalam meningkatkan daya saing usaha dan menghadapi kondisi persaingan yang semakin kondusif
STRATEGI MEMBANGUN KESADARAN MEREK KONSUMEN PADA UKM Nawawi, M. Tony; Bravo, Christiandinata Tjandra; Darryl
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 3 No. 2 (2023): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v3i2.471

Abstract

Merek merupakan salah satu faktor penting dalam strategi pemasaran. Artinya merek tidak berdiri sendiri, ia harus sejalan dengan komponen- komponen strategi pemasaran yang lain. Semua perusahaan sudah tentu menginginkan mereknya dikenal dan menduduki posisi yang tinggi dan kuat di pasar. Merek yang kuat dan terkenal dan memiliki peluang yang besar dalam mendominasi pasar. Tujuan kegiatan ini membantu UKM agar dapat meningkatkan pengetahuan tentang merek yang meliputi kesadaran merek serta hirarki dalam kesadaran merek. Mitra yang menjadi tempat kegiatan PKM bergerak pada usaha kuliner yang berdomisili di Jambi. Metode yang ditawarkan ke mitra adalah pelatihan/sosialisasi. Kegiatan sosialisasi dilakukan untuk memberikan pembekalan terhadap pemahaman tentang ekuitas merek meliputi arti dari merek, pengertian kesadaran merek dan piramida kesadaran merek.. Hasil kegiatan telah berjalan lancar, mitra dapat memiliki pengetahuan, dalam membentuk kesadaran merek pada pelanggannya untuk tetap menkonsumsi produk mitra. Melalui adanya kesadaran merek dapat meningkatkan hubungan jangka panjang konsumen mitra yang pada akhirnya dapat menjadi pelanggan yang setia
IMPLEMENTASI PROSES MANAGEMEN PENJUALAN PADA UKM Djakasaputra, Arifin; Putri, Nadira Aulia; Jayanti, Yunia Arinda
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 3 No. 3 (2023): JUNE
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v3i3.472

Abstract

Sales is one of the important components in the marketing system that plays a role in generating revenue. This activity aims to provide business owners with knowledge about the sales process to increase sales of their products. The partners involved in this activity are culinary businesses in Jambi. The method used was training and socialization, which included an introduction to the sales process, starting from finding potential buyers, identifying prospects, qualifying prospects, to making sales. Evaluation of the activity showed that the training went smoothly and succeeded in improving partners' understanding of the sales process, so that they can make improvements in maintaining sales continuity in the future.
PENGENALAN PEMASARAN RAMAH LINGKUNGAN PADA UKM Rodhiah; Lukito, Venky; Mahanani, Zenita Dian
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 3 No. 3 (2023): JUNE
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v3i3.475

Abstract

Marketing based on environmental sustainability "environmental marketing" is a new development in the field of marketing, and is a potential and strategic opportunity that has a multiplier effect on both business people and society as users. The purpose of PKM activities is to introduce partners to environmentally friendly marketing, the reality in the field shows that SMEs who are partners of activities lack knowledge of environmentally friendly marketing. For this reason, this activity is important to be carried out by the PKM Team in overcoming the problems faced by partners. The partner chosen in this activity is a handicraft business made from shells, processed into various creative products such as flowers, lamps and other decorative decorations. The partner location is in the city of Serang Banten. The methods offered in this activity include training in the form of socialization of the importance of being environmentally friendly in running a business. Conducted online, through zoom meetings. The results of the activity show that it has been able to provide understanding to partners to always pay attention to environmentally friendly marketing which has an effect on competitive advantage.
MENGGALI POTENSI SISWA UNTUK MENENTUKAN PILIHAN PROGRAM STUDI DI PERGURUAN TINGGI Handoyo, Sarwo Edy; Setijaningsih, Herlin Tundjung; Masman, Ronnie Resdianto; Puspitowati, Ida
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 3 No. 3 (2023): JUNE
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v3i3.492

Abstract

The success of college graduates in a career is determined by the accuracy in choosing studies in college. Determination of study programs in college will be made by high school graduates when continuing their studies in college. Third grade high school students need to have adequate knowledge and information about the higher education system and their potential through brain color test before deciding to choose a college and study program. The PKM activity was carried out to equip 3rd grade students of SMAN 78 West Jakarta in the 2015/2016 academic year as partners. From the PKM activities carried out, partners are more interested in operational knowledge and information about universities, faculties, departments, study programs, accreditation, campus activities, tuition fees, scholarships, and graduate careers. The brain color of students is quite evenly distributed between students with type A (yellow), B (green), C (blue), and D (orange). Without classifying students based on their majors or gender, it turns out that the highest mind color is for type A (yellow) and the lowest is type D (orange), although the difference is not too large. However, there is a difference in the most types of mind color between science and social studies students. For science students, more are type A (yellow), while social studies students are type B (green). Male students' mind color is more type C (blue), while female students are type A (yellow).
DAMPAK PELATIHAN TERHADAP PENGETAHUAN MASYARAKAT MENGENAI PERAN DAN PENDIRIAN KOPERASI SYARIAH Handoyo, Sarwo Edy; Setijaningsih, Herlin Tundjung
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 3 No. 3 (2023): JUNE
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v3i3.493

Abstract

Generally, economic inequality is found in rural areas. However, it can also occur in urban areas, such as in RW 08, Cibodas Village, Cibodas Subdistrict, Tangerang City, Banten. They generally experience difficulties in accessing the existing financial system. The requirements of financing institutions such as banks are difficult to fulfill because of their lack of skills and capital. Their lack of skills is due to their low level of education. As a result of low education, it is difficult to get a decent job and difficult to get financing from banks. The solution offered for some people like this is to be given training to find out the role of cooperatives including sharia cooperatives and the procedures for their establishment. This is because cooperatives are basically from, by and for members. The cooperatives referred to here can be savings and loan cooperatives, service cooperatives, trade and production cooperatives. By knowing the role and procedures for its establishment, it is hoped that difficulties in obtaining access to financing for the benefit of family and community economic development will find a way out. This training has proven to be able to increase community knowledge about the role of cooperatives and the procedures for their establishment

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