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INDONESIA
e-Jurnal Apresiasi Ekonomi
Published by Sekolah Tinggi Ilmu Ekonomi Pasaman Simpang Empat
ISSN : 23373997     EISSN : 26139774     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
topics that will be published in this journal are: 1. Development theory and application of management science; 2. Study of entrepreneurship and entrepreneurship development; 3. Development and research on applying the theory of business science 4. Community economic development. But the other relevant topics with is available.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 24 Documents
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Search results for , issue "Vol 12, No 3 (2024)" : 24 Documents clear
DYNAMICS OF TRADITIONAL MARKETS: ADAPTATION AND INNOVATION OF TRADERS IN INCREASING COMPETITIVENESS IN THE MARKET IKAN LAMA MEDAN Hattaradzani, Shafiki; Muin, Mohd. Iqbal Abdul
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.829

Abstract

The Market Ikan Lama Medan, founded in 1890 by Tjong A Fie, this tax has undergone significant changes, initially specifically as a fish trading place, now developing into a trading center for textiles and other similar goods. This research focuses on the phenomenon being experienced by traders in traditional markets where they face difficulties in adapting to digital technology, and adapting their way of trading to the policies that arise as a result of these developments. This exploration requires a qualitative phenomenological approach to understand the adaptation and innovation of traders in traditional markets. The results show that traditional traders focus on product ordering efficiency and convenient service for customers. They also build good relationships with customers to increase sales, offering discounts and special services. Traders also improvise with modern technology, but still rely on direct interaction with customers through bargaining to set appropriate prices.Keywords: Traditional markets, trader innovation, technology adaptation, customer service
FACTORS AFFECTING WILLINGNESS TO LENDFINTECH BASED ON PEER TO PEER LENDING WITH THE LEVEL OF PLATFORM TRUST AS AN INTERVENING VARIABLE Rachman, Arief; Mawardi, Wisnu
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.745

Abstract

Fintech P2P Lending was introduced in Indonesia in 2015 and along with technological advances, the P2P Lending industry experienced rapid development. This P2P Lending service connects lenders with borrowers to agree on lending and borrowing transactions. The aim of this research is to analyze the factors that influence the willingness to lend to fintech based on peer to peer lending with the level of trust in the platform as an intervening variable.The population from data collected from the Financial Services Authority Statistics is 158,366 bank accounts. Determining the sample using the Slovin technique, from the calculation results it was obtained that there were 99 rounded up to 100 samples who had been lenders from P2P lending platforms. The research results show that regulatory protection has a positive (0.265) and significant (0.001 < 0.05) effect on trust in the platform. Security guarant ees have a positive (0.584) and significant (0.000 < 0.05) effect on trust in the platform. Regulatory protection has a positive (0.203) and significant (0.030 < 0.05) effect on willingness to lend. Security guarantees have a positive (0.256) and significant (0.039< 0.05) effect on willingness to lend. Trust in the platform has a positive (0.388) and significant (0.004< 0.05) effect on willingness to lend. Regulatory protection has a significant effect (0.040< 0.05) on willingness to lend mediated by trust in the platform. Security guarantees have a significant effect (0.008< 0.05) on willingness to lend mediated by trust in the platform.Keywords: Regulatory Protection, Security Guarantee, Platform Trust, Willingness To Lend
THE ROLE OF MANAGERIAL ABILITY AND PRODUCT DIFFERENTIATION ON THE PERFORMANCE OF MSMES IN BATAM CITY Herman, Hendri; Suyono, Suyono
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.840

Abstract

The MSME sector, which is proven to be able to absorb a large number of workers, is also a solution to reduce the number of unemployed. This positive trend needs to continue to maintain its growth so that the MSME sector on a large scale is able to overcome the unemployment problem in Indonesia. This research was conducted with the aim of determining the role of managerial capabilities and product differentiation on the performance of MSMEs in the city of Batam. The object of this research is MSMEs in Batam Kota sub-district. The total population in this study is 34 MSME actors. The number of samples in this study was calculated using the saturated sample technique, so that the number of samples in this study was 34. The results of the study are known that partially managerial ability has a significant effect on MSME performance, and product differentiation has a significant effect on MSME performance. Simultaneously, managerial ability and product differentiation have a significant effect on product performance From the results of this study, it is expected that MSME actors have managerial abilities in managing MSMEs and have product differentiation from other similar productsKeywords: Managerial ability, product differentiation, MSME performance
DETERMINING THE MARKETING STRATEGY OF STIE MAHAPUTRA RIAU USING THE K-MEANS CLUSTERING ALGORITHM METHOD Hidayat, Rahmadani; Defit, Sarjon; Menhard, Menhard
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.785

Abstract

The difficulty of getting new prospective students requires STIE Mahaputra Riau to be able to design an effective and efficient marketing strategy. This study aims to determine a marketing strategy using the K-Means Clustering method. The K-Means Clustering algorithm method is to cluster data based on the attributes of student name, school of origin, area of origin and chosen study program, so that cluster data output is obtained that can be used in making marketing strategy decisions. The sample data used in this study are data from high school, vocational high school or equivalent students who are in the third grade in 2023, specifically for the province of Riau and its surroundings, totaling 750 data. The results of this study indicate that based on the total student data of 750 people, they are grouped into 3 clusters. Cluster 1 consists of 145 people from Rokan Hulu, Indragiri Hilir, Bengkalis, Kuantansingingi and West Sumatra Regencies. Cluster 2 consists of 344 people from Kampar and Indragiri Hulu Regencies. And cluster 3 as many as 261 people from Pelalawan, Siak and Rokan Hilir Regencies. It was also found in each cluster, the study program with the most interest was the S1 Management study program. So the marketing strategy implemented should pay attention to the area of origin and the study program chosen as the basis for implementing policies in accepting new prospective students.Keywords : Data Mining, Marketing Strategy, Clustering, K-Means Method
PROMOTING LECTURER HAPPINESS: THE IMPACT OF HUMAN RESOURCE STRATEGIES AND ORGANIZATIONAL SUPPORT IN HIGHER EDUCATION Jadmiko, Purbo; Azliyanti, Elfitra; Wati, Linda; Dzakiratul Jannah, Suci
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.797

Abstract

This study examines the impact of human resource practices, perceived organizational support, and Religiosity on employee happiness at work. Utilizing a quantitative research method, data were collected through surveys from 115 academic staff at Padang City (google form). The research instrument was tested using Confirmatory Factor Analysis (CFA) and multiple linear regression for hypothesis testing (STATA). The findings reveal that effective human resource practices and perceived organizational support significantly enhance employee happiness, whereas Religiosity does not show a substantial effect. The implications suggest that organizations should focus on supportive HR practices and fostering organizational support to improve employee well-being. This research contributes to the understanding of factors influencing workplace happiness and offers practical insights for HR management in higher education institutions.Keywords: happiness at work, religiosity, perceived organizational support, human resources practices,
ANALYSIS OF THE UTILIZATION OF COMPETENCY ASSESSMENT RESULTS FOR FUNCTIONAL AUDITOR POSITIONS IN THE AUDIT BOARD OF THE REPUBLIC OF INDONESIA Priyana*, Novi; Giyanto, Bambang; Rajab, Ridwan
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.854

Abstract

This study aims to analyze the utilization of competency assessment results for functional auditor officials at the Auditorate General of Audit V, The Audit Board of The Republik of Indonesia (BPK). The research examines how competency assessment results are utilized in career development, competency enhancement, and the assignment of functional auditor officials at BPK. The study employs a qualitative descriptive method with informants from HR management, structural officials in technical examination units, and stakeholders of functional auditor positions. Primary and secondary data were collected through interviews, observations, and documentation, subsequently analyzed using data reduction analysis techniques. The research findings indicate that BPK has systematically and objectively implemented competency assessments. These competency assessment results are used for objective career development, targeted competency enhancement, and as guidelines in assigning functional officials, thereby enhancing their professionalism. This study contributes to the discourse on the utilization of competency assessments as part of talent management at BPK, particularly in the management of functional positions. The implications of this research underscore the importance of using competency assessments as instruments to support strategic decision-making related to career development and HR management within government institutions.Keywords: competency assessment, functional positions, human resource management
THE ROLE OF ENVIRONMENTAL AWARENESS, INNOVATION, AND PRICE IN ENCOURAGING INTEREST IN BUYING ELECTRIC VEHICLES Kurniawan, Hironimus Hari; Sidi, Agus Purnomo
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.825

Abstract

This study aims to identify and analyze the influence of environmental awareness variables, innovative behavior, and price on electric vehicle (EV) buying interest in Indonesia. Using a quantitative approach, data was collected through an online survey involving 225 respondents from various major cities in Indonesia. The results of the analysis show that environmental awareness (X1) and price (X3) have a significant positive correlation with the buying interest of electric vehicles, with Spearman correlation values of 0.696 and 0.766, respectively. This indicates that the higher the environmental awareness and positive perception of the price of electric vehicles, the greater the interest of consumers to buy electric vehicles. In contrast, innovative behavior (X2) showed a weaker correlation with buying interest, with a correlation value of 0.375, indicating that technological innovation, while valued, is not a dominant factor in the purchase decision of electric vehicles. The coefficient of determination (R²) of 0.604 reveals that 60.4% of the variation in electric vehicle buying interest can be explained by these three variables, while the remaining 39.6% may be influenced by other factors such as product quality and infrastructure availability. These findings provide insights for electric vehicle manufacturers and policymakers to prioritize environmental and price awareness factors in their marketing strategies to drive wider adoption of electric vehicles in Indonesia. 
STRUCTURAL EQUATION MODELING : DETERMINANT OF WORK MOTIVATION AND ITS IMPLICATION ON EMPLOYEE PERFORMANCE OF PT. JASA MARGA JAKARTA Diniamalia, Diniamalia; Zami, Alex; Alhempi, R. Rudi; Goenawan, R. Djoko
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.828

Abstract

This study aims to test and analyze the influence of Training, Organizational Culture, Perceived Organization Support (POS) and Work Motivation on the Performance of PT. Jasa Marga, Tbk, Jakarta's Implementing Employees - both partially and simultaneously. This study uses descriptive and quantitative methods through survey techniques. The research instrument uses a questionnaire with a Likert scale. Data analysis is processed using the SPSS version 24 program, and Structural Equation Modeling (SEM) with the Lisrel 8.72 program. The population is 7790 people while the sample is determined based on the Slovin formula of 220 people drawn through proportional random sampling techniques. The results of the study on Structure-1, prove: Training, Organizational Culture and POS simultaneously contribute 87% to the Work Motivation of PT. Jasa Marga, Tbk, Jakarta's Implementing Employees. Partially, POS has the most dominant influence with the dimensions that most reflect: Welfare Support and indicators: Concern for Environmental Conditions. While Organizational Culture has no significant effect. Structure 2, proves: Training, Organizational Culture, POS and Work Motivation simultaneously contribute 92% to the Performance of PT. Jasa Marga, Tbk, Jakarta's Implementing Employees. Partially, Training has the most dominant influence on Employee Performance, while Organizational Culture and POS are not proven to have an effect. The dimension that best reflects Training is: Training Participants with the indicator: Training is able to improve Employee Careers. Other important findings from the results of this study are: Work motivation only plays a role as a Partial Mediator for organizational culture and POS, while Training does not mediate.Keywords : Employee Performance, Work Motivation, Training, Organizational Culture, Perceived Organizational Support (POS).
ENGAGEMENT RATE ANALYSIS ON BATIK MSMEs INSTAGRAM ACCOUNT IN LASEM, REMBANG Zulkarnain, Ibnu; Kurniawati, Amelia; Safitri, Salsabila; Soesanto, Rayinda Pramuditya; Irsyad, Farrel Asyrofil
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.798

Abstract

This study examines the impact of human resource practices, perceived organizational support, and Religiosity on employee happiness at work. Utilizing a quantitative research method, data were collected through surveys from 115 academic staff at Padang City (google form). The research instrument was tested using Confirmatory Factor Analysis (CFA) and multiple linear regression for hypothesis testing (STATA). The findings reveal that effective human resource practices and perceived organizational support significantly enhance employee happiness, whereas Religiosity does not show a substantial effect. The implications suggest that organizations should focus on supportive HR practices and fostering organizational support to improve employee well-being. This research contributes to the understanding of factors influencing workplace happiness and offers practical insights for HR management in higher education institutions.Keywords: happiness at work, religiosity, perceived organizational support, human resources practices,
MODEL FOR IMPLEMENTING SKILLS TRAINING FOR PRE-RETIREMENT MEMBERS OF THE METRO JAYA POLICE Caturiono*, Yustinus; Giyanto, R.N, Bambang; Saksono, Afsdy
Jurnal Apresiasi Ekonomi Vol 12, No 3 (2024)
Publisher : Institut Teknologi dan Ilmu Sosial Khatulistiwa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31846/jae.v12i3.853

Abstract

This study analyzes the skills training model for National Police members nearing retirement at Metro Jaya Police. The transition to retirement requires adequate skills preparation for smooth adaptation. Using qualitative methods, the study evaluates the training structure, curriculum, and implementation. Data was collected through interviews with trainees, instructors, and officials, as well as direct observations. The findings show that the training model includes various skill modules relevant to the needs of retiring police members. Strengths include material relevance and practical support, while challenges lie in adjusting the curriculum and methodology. The study recommends enhancing these aspects and adding market-oriented skills and psychological support to improve program effectiveness, contributing to a more optimal training model for retiring National Police members..Keywords: Skills Training, Members of the National Police, Retirement, Polda Metro Jaya

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