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All Journal IQTISHODUNA Jurnal Ekonomi Modernisasi TEKNOLOGI INFORMASI JURNAL RELASI STIE MANDALA JEMBER JAM : Jurnal Aplikasi Manajemen Binus Business Review Jurnal Pendidikan Ekonomi Management and Economics Journal (MEC-J) CAPITAL: JURNAL EKONOMI DAN MANAJEMEN Conference on Innovation and Application of Science and Technology (CIASTECH) Jurnal Karinov Jurnal Pengabdian Masyarakat Asia International Journal Of Science, Technology & Management (IJSTM) JOMPA ABDI: Jurnal Pengabdian Masyarakat Proceeding of The International Conference on Economics and Business MDP Student Conference e-Jurnal Apresiasi Ekonomi Relasi : Jurnal Ekonomi Jurnal Ilmiah Bisnis dan Ekonomi Asia (Jibeka)

Agus Purnomo Sidi

Institut Teknologi Dan Bisnis Asia Malang

Author-ID : 666313

Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mechanical Engineering Social Sciences Transportation Other

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KONVERSI SISTEM ABSENSI KARYAWAN PADA SEKOLAH TINGGI MANAJEMEN INFORMATIKA (STMIK) ASIA Sidi, Agus Purnomo
JURNAL TEKNOLOGI INFORMASI: Teori, Konsep, dan Implementasi JURNAL TEKNOLOGI INFORMASI: Teori, Konsep dan Implementasi VOL 7 NO 2 Tahun 2016
Publisher : JURNAL TEKNOLOGI INFORMASI: Teori, Konsep, dan Implementasi

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The uses of technology in daily organization operational becomes ordinary thing. The optimum technology uses are the use technology thatÂ align with the need of the users in order gaining efficiency and inclining productivity. STMIKÂ Asia has used finger print absensce media for recording its employees attendence.Yet, the attendence machine that has been used for a long period, can not accomodate the Human Resource DepartmentâsÂ need in order to observe its employee presence during working-hours.The emergence information regarding the employee presence during working hours, is supported by manual written absence book.However, this manual written book, can not provide a real-time information the presence of the employee. Furthermore, in the end of the period, recapitulation absence book become a burden, take a lot of time for inputting data to the computer. Thus, STMIK Asia adopting other technology in order to fulfill the need of Human Resource Department. The new adapted technology is not a more modern or sophisticatedÂ machine, however the new technology accomodates employees attendence system that align with STMIK Asia needs.Â Keywords: attendence, finger print, convertion, HR Information System

Mediasi Intellectual Capital atas Pengaruh Digital Marketing Terhadap Kinerja Pemasaran Sidi, Agus Purnomo; Yogatama, Ahmad Nizar
IQTISHODUNA IQTISHODUNA (VOL.15, No.2, 2019)
Publisher : Fakultas Ekonomi, UIN Maliki Malang

Today's world has been facing a new era that emphasizes every creative industry to overcome information technology, especially for selling and marketing needs, namely the digital era. In this era of disruptive technology, company size cannot be guaranteed, so that the creative industries processing waste and used goods can take this opportunity to penetrate domestic and international markets. The success of innovative products penetrating the global market will provide enormous benefits for the industries that show one of marketing performance, especially if it is balanced by high intellectual capital. The purpose of this study is to determine the direct and indirect effects of digital marketing on the marketing performance of creative industries processing waste and used goods through intellectual capital. The population of this research is the entire creative industries entrepreneurs processing waste and used products in Malang town whose numbers are unknown. The research sample of 150 respondents was selected through accidental-purposive-sampling technique. Quantitative primary data were collected through questionnaire surveys and analysed using path analysis. The results showed that digital marketing has direct and indirect effects on marketing performance through intellectual capital as an intervening variable which these effects are positive and significant

The Influence of Leadership Style and Discipline on Employee Performance at PT. Notojoyo Nusantara Malang Pamungkas, Faisal Dinar; Agus Purnomo Sidi
International Journal of Science, Technology & Management Vol. 3 No. 1 (2022): January 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i1.423

This study aims to determine how the influence of leadership style and discipline on employee performance at PT. Notojoyo Nusantara in a case study of the construction of the Greenstone City Malang housing area. This study used a research instrument, namely a questionnaire to obtain primary data. The population in this study were all employees of Greenstone City with the determination of the sample using the saturated sample technique with the stratified random sampling method. Respondents in this study were 44 employees. Analysis of the data in this study using multiple linear regression analysis where it is known that leadership style and discipline have no significant positive effect on the performance of Greenstone City employees.

PENGARUH KUALITAS PRODUK, HARGA DAN INFLUENCER MARKETING TERHADAP KEPUTUSAN PEMBELIAN SCARLETT BODY WHITENING Cindy Septia Pratiwi; Agus Purnomo Sidi
RELASI : JURNAL EKONOMI Vol 18 No 1 (2022)
Publisher : STIE Mandala Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31967/relasi.v18i1.531

This research aimed to figure out the influence between product quality, price and marketing influencer with the purchasing decision of Scarlett Body Whitening in East Java. The research instrument employed questionnaire to collect data from Scarlett Body Whitening consumers in East Java. Since there was no valid data for number of the consumers, the research used Roscoe method to take the sample. Data analyzed using multiple linear regression test. Product quality and price have a positive and significant effect on purchasing decisions. Meanwhile, the marketing influencer had no significant effect on purchase decision for Scarlett Body Whitening. Need further research to ensure that marketing influencer had an effect on purchase decision. Keywords: Product quality, price, marketing influencer, buying decision

PENINGKATAN KINERJA PEMASARAN INDUSTRI KREATIF MELALUI DIGITAL MARKETING DAN INTELLECTUAL CAPITAL (Studi pada Industri Kreatif Berbasis Olahan Sampah dan Barang Bekas di Kota Malang) Agus Purnomo Sidi; Ahmad Nizar Yogatama
Conference on Innovation and Application of Science and Technology (CIASTECH) CIASTECH 2019 "Inovasi Cerdas dan Teknologi Hijau untuk Industri 4.0"
Publisher : Universitas Widyagama Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (197.518 KB)

Saat ini di kota Malang semakin banyak bermunculan industri kreatif sub-sektor kriya berbasis olahan sampah dan barang bekas. Namun, dalam perkembangannya, banyak kendala yang dihadapi oleh industri-industri kecil ini, seperti pemanfaatan digital marketing yang kurang optimal. Sebagaimana yang telah diketahui oleh masyarakat luas, inovasi digital dapat membangun konektivitas sehingga pelaku-pelaku bisnis banyak yang terhubung dengan pasar baru maupun akses modal yang berdampak pada kinerja industri. Tujuan dari penelitian adalah untuk menganalisis pengaruh digital marketing terhadap kinerja pemasaran melalui intellectual capital, baik secara langsung maupun tidak langsung. Studi ini dilakukan terhadap para pengusaha industri kreatif pengolah limbah dan barang bekas dengan pendekatan kuantitatif. Sebanyak 100 sampel pelaku industri dipilih melalui teknik accidental sampling. Data dikumpulkan melalui survei kuisioner kemudian dianalisis menggunakan path analysis. Hasil penelitian menyatakan bahwa pengaruh langsung digital marketing terhadap kinerja pemasaran lebih tinggi dibandingkan pengaruh tidak langsungnya melalui intellectual capital. Walau demikian, intellectual capital mampu memediasi pengaruh digital marketing terhadap kinerja pemasaran. Jadi, digital marketing yang digunakan oleh para pengusaha industri dapat meningkatan pengetahuan yang bisa diubah menjadi profit, sedemikian hingga volume penjualan, pertumbuhan pelanggan, dan pertumbuhan pendapatan juga semakin tinggi.

KREATIFITAS DAN INOVASI PRODUK INDUSTRI KREATIF Widiya Dewi Anjaningrum; Agus Purnomo Sidi
Conference on Innovation and Application of Science and Technology (CIASTECH) CIASTECH 2018 "Inovasi IPTEKS untuk mendukung Pembangunan Berkelanjutan"
Publisher : Universitas Widyagama Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1107.1 KB)

Penelitian ini bertujuan untuk mengetahui bagaimana pengaruh kreativitas produk terhadap inovasi produk dan bagaimana fungsi mediasi keunggulan bersaing atas pengaruh kreativitas dan inovasi produk terhadap kinerja industri. Penelitian ini merupakan field-research studi kasus terhadap 119 creative-preneurs yang ada di kota Malang yang dipilih secara accidental-purposive sampling. Hasil penelitian menunjukkan bahwa kreativitas produk berpengaruh positif terhadap inovasi produk, keunggulan bersaing tidak memediasi pengaruh kreativitas terhadap kinerja industri tetapi memediasi pengaruh inovasi produk terhadap kinerja industri. Sehingga, untuk meingkatkan kinerja industri kreatif, produk-produk kreatif yang dihasilkan oleh industri kreatif harus memiliki keunggulan bersaing. Keunggulan bersaing ini dapat berupa harga yang kompetitif, produk yang memiliki manfaat tinggi, memiliki differensiasi dan tidak mudah tergantikan. Untuk mencapai keunggulan bersaing tersebut, industri kreatif seharusnya melakukan inovasi produk dengan cara menemukan produk baru yang unik dan memiliki daya tarik tinggi, atau minimal mengembangkan produk yang sudah ada atau melakukan duplikasi dan sintesis produk.

Empowering Digital Business Bagi Pegiat Usaha Online Kota Malang Rifki Hanif; Agus Purnomo Sidi; Ahmad Nizar Yogatama; Muhammad Bukhori; Widiya Dewi Anjaningrum
Jurnal Pengabdian Masyarakat Vol 1 No 1 (2020): Jurnal Pengabdian Masyarakat
Publisher : LP2M Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jpm.v1i1.210

To start a business in the digital age, every business person must be able to understand how to market in the digital era as it is today. An effective way that can be done is through inbound marketing. This community service activity is intended to train online businesses activists in Malang, especially entrepreneurs who have a business start-up in order to manage online marketing effectively and consistently. Digital Business Empowering Training Activities for Online Business Activists in Malang is done in the form of a tutorial delivered directly by the speaker. where based on the results of this dedication, online business activists in Malang are very interested and eager to participate in similar activities for the development of business knowledge.

Pelatihan Business Model Canvas Bagi Siswa SMA Diponegoro Tumpang Dalam Membangun Bisnis di Masa Pandemi Puji Subekti; Ahmad Nizar Yogatama; Widiya Dewi Anjaningrum; Agus Purnomo Sidi
Jurnal Pengabdian Masyarakat Vol 2 No 2 (2021): Jurnal Pengabdian Masyarakat
Publisher : LP2M Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jpm.v2i2.395

Business Model Canvas merupakan suatu sistem yang disusun untuk mempersiapkan bisnis secara cepat dan tepat. Terdapat sembilan unsur yang dapat dikembangkan untuk mengidentifikasi calon bisnis siswa diantaranya yaitu key partners, key activity, value prop

Determinan Keunggulan Kompetitif dan Kinerja Industri Kreatif Widiya Dewi Anjaningrum; Agus Purnomo Sidi
Jurnal Ekonomi Modernisasi Vol. 14 No. 1 (2018): Februari
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang

The purpose of this study is to determine the effect of market orientation, innovation and product creativity on the performance of creative industries to achieve competitive advantage. This research is a field research case study on creative-preneur industries incorporated in Malang Creative Fusion (MCF). Sample was chosen by non probability sampling with purposive sampling approach that are creative-preneur industries that have willing to be respondents and can provide information needed in the study amounted to 133 respondents. The result of the research shows that market orientation, innovation and product creativity have positive and significant influence to the performance of creative industry to achieve competitive advantage. The managerial implications of the results of this study are that in order to achieve competitive advantage in highly competitive environments, creative-prenur industries should improve industry performance by optimizing market orientation, not just focusing on what can be produced, but also looking at what the customer wants, competitors, how to coordinate across the internal functions of the industry and think about its impacts for both consumers and the environment. Creative-prenur industries should also try to find new, unique and original creative products, or at least develop existing products, strive for products to have their own character, quality and high attractiveness.

Marketing Performance of “Pelanusa” Patchwork Products in This Era 5.0 Widiya Dewi Anjaningrum; Fransiska Sisilia Mukti; Agus Purnomo Sidi
Proceeding of The International Conference on Economics and Business Vol. 1 No. 2 (2022): Proceeding of The International Conference on Economics and Business
Publisher : Universitas Kristen Indonesia Toraja

Pelanusa Group, a group of patchwork craftswomen based on social entrepreneurship, has been facing a drastic decline in market performance for its creative products since the occurrence of disruptive technology accelerated by the Covid-19 outbreak. The purpose of this study is to determine the role of digital platforms and e-commerce marketing capabilities in building marketing innovation capabilities that have an impact on marketing performance. A total of 160 Pelanusa patchwork craftsmen have been selected as respondents using purposive sampling technique. The data collected through the questionnaire was analyzed with SmartPLS 4.0.7.8 Software. The results of the study show that there is a very important role in the use of digital platforms and mastery of e-commerce marketing because these two things will be able to break the ability of innovation in marketing. Strong marketing innovation will have an impact on marketing performance as indicated by expanding market share and increasing customer satisfaction as well as total sales. It is recommended that further research be able to reveal digital marketing strategies that can be applied by craftswomen and people with disabilities so that they can remain productive at work and have income from selling their products.

Co-Authors Adya Hermawati Adya Hermawati Afira Rahmatul Annisa Ahmad Firman Anjaningrum, Widiya Dewi Bukhori, Muhammad Cindy Septia Pratiwi Citaningtyas Ari Kadi , Dian Destiny, Sanjung Nevi Devita Harretu Fadilla Cahyaningtyas Fathorrahman Fransiska Sisilia Mukti Hanif, Rifki Hazira Binti Saleh Hironimus Hari Kurniawan Justita Dura Kurniawan, Hironimus Hari Latief, Fitriani Mariesti Andriany, Lussia Maulidiyah, Lailatul Mohammad Bukhori Mubyl, Mutiarini Pamungkas, Faisal Dinar Puji Subekti Rahayu Puji Suci Rahayu Puji Suci Santoso, Risa Syeikhu Alfa Ridho Tin Agustina Karnawati Yogatama, Ahmad Nizar

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