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Journal of Contemporary Administration and Management (ADMAN)
Published by PT. Literasi Sains Nusantara
ISSN : 29880394     EISSN : 29883121     DOI : https://doi.org/10.61100/adman
Core Subject : Economy, Science, Education, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences
Journal of Contemporary Administration and Management (ADMAN) is a scientific journal that focuses on the publication of articles related to the development of the theory and practice of administration and management in a contemporary context. The journal contains articles that cover a wide range of topics, such as business strategy, human resource management, financial management, marketing management, operations management, environmental management, public policy, and so on. Our journal aims to present innovative thoughts and creative solutions in the field of administration and management. In carrying out this objective, the journal publishes scholarly articles that contain original research results and theory development and follow strict academic standards. Journal of Contemporary Administration and Management (ADMAN) is published periodically every four months and is open to the publication of articles from academics, practitioners, and researchers in the field of administration and management. This journal uses a peer-review system in assessing incoming articles and is accredited by a national accreditation agency. With this journal, it is hoped that it can make a real contribution to the development of administration and management science, both theoretically and practically, and provide useful information for readers who are interested in this field.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 110 Documents
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Digital Marketing Strategy to Increase Sales Conversion on E-commerce Platforms Purnomo, Yudiyanto Joko
ADMAN: Journal of Contemporary Administration and Management Vol 1 No 2 (2023): August 2023
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v1i2.23

Abstract

In this digital era, technological developments have significantly changed the business paradigm, especially in the e-commerce industry. E-commerce platforms have become one of the main media for many companies to sell their products and services online. However, the increasing number of competitors on e-commerce platforms requires companies to have an effective marketing strategy to increase sales conversion and gain a competitive advantage. The purpose of this research is to analyse and identify effective digital marketing strategies in increasing sales conversion on e-commerce platforms. The current research type is qualitative. Data collection techniques include listening and recording important information to conduct data analysis through data reduction, data display, and conclusion drawing. The study results show that in an effort to increase sales conversions on e-commerce platforms, digital marketing strategies play a crucial role. By combining various techniques and tactics, you can achieve successful results in increasing traffic, engagement, and ultimately, sales conversions on your e-commerce platform. Here are the core digital marketing strategies including SEO, content marketing, social media, paid advertising, user experience optimisation, customer reviews and testimonials, content personalisation, video usage, incentives, and car optimisation.
Marketing Strategy in Improving Product Competitiveness in the Global Market Sudirjo, Frans
ADMAN: Journal of Contemporary Administration and Management Vol 1 No 2 (2023): August 2023
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v1i2.24

Abstract

The global market is an increasingly competitive and dynamic business environment. Technological developments, globalisation, and internet access have changed consumer patterns and opened up opportunities and challenges for companies in marketing their products internationally. In such a market environment, companies are required to have effective marketing strategies in order to increase the competitiveness of their products in the global market. This research aims to examine marketing strategies in improving product competitiveness in the global market. The current research type is qualitative. Data collection techniques include listening and recording important information to conduct data analysis through data reduction, data display, and conclusion drawing. The study results show that the global market offers great opportunities for companies to achieve growth and success at the international level. However, fierce competition and complex market dynamics also require companies to have the right marketing strategy.
The Role of Social Media in Educational Communication Management Ohara, Muammar Revnu
ADMAN: Journal of Contemporary Administration and Management Vol 1 No 2 (2023): August 2023
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v1i2.25

Abstract

Social media has experienced rapid development and become an important part of people's daily lives. This phenomenon has also impacted the world of education, where educational institutions and students are increasingly using social media as a means of communicating and interacting. This research aims to dig deeper into how social media can be optimised to strengthen educational communication effectively while addressing the potential risks that arise. The current research type is qualitative. Data collection techniques include listening and recording important information to conduct data analysis through data reduction, data display, and conclusion drawing. This study found that social media has a significant role in educational communication management. By facilitating information sharing, collaboration, active participation and professional development, social media has changed the way we interact and learn in this digital era. However, the use of social media also brings challenges related to invalid information, privacy, cyberbullying and online bullying.
The Role of Adhocratic Leadership in Facing the Changing Business Environment Karneli, Okta
ADMAN: Journal of Contemporary Administration and Management Vol 1 No 2 (2023): August 2023
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v1i2.26

Abstract

Changes in today's business environment are increasingly complex and cannot be predicted with certainty. Factors such as technological developments, market dynamics, and regulatory changes are challenges that organisations and companies must face. In the face of these rapid changes, adaptive and flexible leadership becomes critical to ensure business success and continuity. This research aims to analyse the role of adhocratic leadership in dealing with the changing business environment. The current research type is qualitative. Data collection techniques include listening and recording important information to conduct data analysis through data reduction, data display, and conclusion drawing. The study results show that adhocratic leadership plays an important role in dealing with rapid and dynamic changes in the business environment. This leadership approach emphasises flexibility, innovation, rapid adaptation, and collaboration to respond to changing market and customer needs. Adhocracy leaders must be risk-takers, make smart use of technology and data, and create an organisational culture that supports innovation and continuous learning.
The Importance of Community Involvement in Public Management Planning and Decision-Making Processes Rijal, Syamsu
ADMAN: Journal of Contemporary Administration and Management Vol 1 No 2 (2023): August 2023
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v1i2.27

Abstract

Public management is an effort to deliver public services, programmes, and projects that are efficient, effective, and equitable for the community. The planning and decision-making processes of public management are two key aspects in achieving this goal. Traditionally, the planning and decision-making processes of public management are mostly carried out by government officials and internal stakeholders without involving active participation from the community. However, in this increasingly complex and diverse era, community involvement is important and cannot be ignored. This research aims to explore the role of the community in public decision-making and its impact on efficiency, effectiveness and fairness in public service delivery. This research is a literature review that adopts a qualitative method approach, which means it will analyse and interpret data by relying on information and text from various sources. The study results show that community involvement in the planning and decision-making process of public management is a key principle in democratic and participation-based governance. Community participation helps to create a government that is more transparent, accountable, inclusive, and responsive to the needs and aspirations of the people.
The Role of Education in Fostering Entrepreneurial Spirit in the Young Generation Said Ahmad, Muh. Ihsan; Idrus, Muhammad Ikram; Rijal, Syamsu
ADMAN: Journal of Contemporary Administration and Management Vol 1 No 2 (2023): August 2023
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v1i2.28

Abstract

Education has a very important role in shaping young people into competitive and innovative individuals, especially in the context of an increasingly complex and rapidly changing global economy. Entrepreneurial spirit is the ability of individuals to identify opportunities, take measured risks, and develop ideas into valuable innovations for society. This research aims to examine the role of education in encouraging the entrepreneurial spirit in the younger generation. The current research type is qualitative. Data collection techniques include listening and recording important information to conduct data analysis through data reduction, data display, and conclusion drawing. The study results show that the role of education in encouraging the entrepreneurial spirit in the younger generation is very important in facing challenges and rapid economic change. Education has the responsibility to provide relevant entrepreneurial skills, create a supportive environment, and remove the negative stigma towards failure. In addition, education should also reinforce ethical values and social responsibility and integrate technology to enhance learning effectiveness. Social entrepreneurship and inclusiveness should also be part of education to create positive social impact and equality of opportunity for all.
Comparative Analysis of Ethical and Legal Principles in the Islamic Business Management Model Agustian, Kresnawidiansyah; Hejazziey, Djawahir; Zen, Agustian; Sekarini, Ratih Ayu; Wiwin, Wiwin
ADMAN: Journal of Contemporary Administration and Management Vol 1 No 2 (2023): August 2023
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v1i2.52

Abstract

In recent decades, businesses based on Islamic principles have experienced significant growth. Business models that are in line with Islamic values have become a major concern for Islamic business and economic actors. This phenomenon has triggered intense discussions on the impact of ethics and Islamic law on Islamic business practices. This study will analyse the comparison between ethics and Islamic law in the context of Islamic business. This research is a qualitative literature study that incorporates data from 1991 to 2023 taken from sources found on Google Scholar. The qualitative literature review research method is used to investigate, analyse, and compile a comprehensive understanding of developments, trends, and significant findings in various fields of knowledge relevant to the topic of this research. The results show that business management in the Islamic context is based on ethical and legal principles derived from Islamic religious teachings. These principles complement each other and form the basis for the Islamic business management model. Ethical principles, such as taqwa, good deeds, justice and ihsan, encourage integrity, honesty and social responsibility in business. Meanwhile, legal principles, involving sharia, contracts, zakat, waqf, haram, and halal, govern the legal aspects of business, ensuring compliance with Islamic values and rules.
Human Resource Management Strategies in Achieving Competitive Advantage in Business Administration Agustian, Kresnawidiansyah; Pohan, Aryanda; Zen, Agustian; Wiwin, Wiwin; Malik, Aulia Januar
ADMAN: Journal of Contemporary Administration and Management Vol 1 No 2 (2023): August 2023
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v1i2.53

Abstract

Human Resource Management (HRM) is a very important aspect in the modern business world. Companies that manage their people effectively tend to have a greater competitive advantage over their competitors. This is due to the fact that HR is one of the most important assets in an organisation, and the ability to optimise HR potential, productivity and commitment will have a significant positive impact on company performance. This research aims to examine HR management strategies in achieving competitive advantage in business administration. This research uses a qualitative method of descriptive analysis to explore an in-depth understanding of the topic. This method allows researchers to explain in detail the characteristics, context, and factors related to the research topic. In this case, data was obtained from Google Scholar with a time span from 1996 to 2023. The results of this study show that effective HR management strategies are key to achieving and maintaining a competitive advantage in business administration. By prioritising aspects such as quality recruitment, employee development, motivation, efficient performance management, progressive corporate culture, responsiveness to change, and technology utilisation, companies can achieve better results in the face of intense business competition.
Evaluation of the Effectiveness of Statistical Management Tools in Improving the Performance of Business Organisations Agustian, Kresnawidiansyah; Maksum, Choiril; Zen, Agustian; Sekarini, Ratih Ayu; Malik, Aulia Januar
ADMAN: Journal of Contemporary Administration and Management Vol 1 No 2 (2023): August 2023
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v1i2.56

Abstract

In an era of globalisation and intensifying business competition, business organisations must constantly strive to improve their operational effectiveness in order to survive and thrive. One tool that has been used by many organisations in this effort is statistical management. Statistical management is a data-driven approach that enables organisations to make better decisions, identify improvement opportunities, and better manage risks. This literature review aims to present an in-depth understanding of the use of statistical management in the context of business organisations. This research is a literature review that adopts a qualitative method approach, which means it will analyse and interpret data by relying on information and text from various sources. The study results show that evaluating the effectiveness of Statistical Management tools in improving the performance of business organisations is an important step in maintaining competitiveness and long-term success. Statistical Management provides a robust framework for collecting, analysing, and interpreting statistical data, which in turn helps organisations make better decisions, improve product or service quality, and optimise operational processes.
The Influence of Technology on Management and Legal Aspects of the Tourism Business Purnama, Yulian; Rusmini, Andin
ADMAN: Journal of Contemporary Administration and Management Vol 1 No 3 (2023): December 2023
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/adman.v1i3.60

Abstract

Tourism is one of the fastest growing economic sectors in various countries around the world. In the last decade, the development of ICT has significantly changed the landscape of tourism business. The influence of technology on management and legal aspects in the tourism business is becoming an increasingly important topic to research. This research aims to examine the influence of technology on management and legal aspects in tourism business. This research adopts a qualitative approach through literature analysis, which means that this research will investigate and explain information and content sourced from various documents and texts as the basis for analysis. The study results show that the influence of technology in the tourism business has significantly changed the landscape of this industry. The management of tourism companies has undergone major changes, with online booking, data analytics, better communication, and more efficient inventory management. Along with that, the legal aspects of tourism business have faced new challenges with increasingly stringent regulations on data protection, e-commerce, international travel regulations, and corporate social responsibility.

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