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Pusat Publikasi Ilmu Manajemen
Published by Universitas Nusa Nipa
ISSN : 30254396     EISSN : 3025440X     DOI : 10.59603
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 27 Documents
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Search results for , issue "Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen" : 27 Documents clear
Analisis Efektivitas Program Edukasi Produk Syariah bagi Nasabah di Bank BJB Syariah KCP Lippo Cikarang Abdul Rojak; Dudang Gojali
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.938

Abstract

This study aims to analyze the effectiveness of the sharia product education program organized by Bank BJB Syariah KCP Lippo Cikarang to its customers. The research method used is qualitative with a case study approach. Data were collected through in-depth interviews with customers and bank employees, observations, and documentation related to the implementation of the education program. The results of the study indicate that the sharia product education program is able to increase customer understanding and awareness of the sharia products offered. However, several obstacles were found such as limited implementation time, lack of interactive educational materials, and low active customer participation. This study recommends the need for innovation in education methods and increased collaboration between banks and customers to increase the effectiveness of sharia product education programs in the future.
Peranan PBM PT Wahana Intradermaga Niaga pada Proses Bongkar Curah Kering di Pelabuhan Belawan Supriyadi Supriyadi; Yursal Yursal; Meriah Kita Deliani
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.939

Abstract

This paper is to determine the Role of PBM Wahana Intradermaga Niaga in the Dry Bulk Unloading Process at PT. Pelabuhan Belawan. Unloading activities are activities to unload goods from the ship's hold to the dock in the ship's hull or vice versa (stevedoring), activities to move goods from the dock using a conveyor to the warehouse/stacking yard or vice versa (cargodoring) and activities to pick up goods from the warehouse/yard carried onto a truck or vice versa (receiving/delivery). A dry bulk carrier is a ship specifically designed to be able to transport various dry bulk loads. In the distribution of dry bulk cargo there is an unloading process. Unloading aims to lower and raise goods from the ship to the port or vice versa. And in supporting this goal requires unloading equipment. The unloading equipment in question comes from the port. In carrying out the unloading process, MV. S Grace has obstacles in carrying out unloading. So that the purpose of unloading is not achieved optimally. Therefore, an analysis is needed to determine the factors that inhibit the productivity of dry bulk unloading so that unloading activities can run optimally. From the results of reading and observing this paper, the author states that the implementation of unloading has inhibiting factors, namely external factors. Crane breakdown and bad weather are inhibiting factors in the dry bulk unloading process. Based on these factors, it has an impact on unloading delays that are not according to schedule and increase ship queues. Therefore, the author suggests that port operators or ship crews carry out routine maintenance on the equipment used for loading and unloading so that dry bulk loading and unloading can run optimally. This paper uses the field research method and the library research method (data collection from the library).
Pengaruh Pengalaman dan Kualitas Pelayanan terhadap Loyalitas yang dimediasi Kepuasan Pelanggan: Studi pada Konsumen Warmindo “X” di Kota Malang Riris Zahrotul Fauziah; Nasharuddin Mas; Dian Candra Dewi
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.995

Abstract

This study aims to examine the influence of customer experience and service quality on customer loyalty, with customer satisfaction as a mediating variable. Using a quantitative approach and explanatory research method, data was obtained through the distribution of questionnaires to 96 respondents who were selected through purposive sampling techniques and were consumers of Warmindo "X" in Malang City. Data analysis was carried out using the Partial Least Square – Structural Equation Modeling (PLS-SEM) method with the help of the SmartPLS application. The results of the study show that customer experience and service quality have a significant effect on customer satisfaction. Furthermore, customer satisfaction has been proven to have a direct influence on customer loyalty. However, the quality of service does not have a direct influence on customer loyalty, thus showing the important role of the mediation variable. Customer satisfaction has been proven to be able to mediate the relationship between customer experience and service quality to customer loyalty. These findings are in line with the Expectancy-Disconfirmation theory, SERVQUAL, and Customer Experience Theory, which emphasize the importance of consumer perception of quality and experience in shaping satisfaction and loyalty. The practical implications of this study encourage Warmindo "X" managers in Malang City to consistently improve the quality of service and create a pleasant and memorable dining experience. These efforts are believed to increase satisfaction and maintain consumer loyalty in the long term, especially in the midst of increasingly competitive competition in the culinary industry. In addition, this research also makes a theoretical contribution in understanding the mediation mechanism in the relationship between service marketing variables. Further research is expected to explore additional variables such as price, dining atmosphere, or service personalization that may also affect customer loyalty.
Pengaruh Diskon dan Kualitas Produk terhadap Keputusan Pembelian Produk Somethinc di Marketplace Shopee dengan Ulasan Produk Sebagai Variabel Moderasi Muhibah Muhibah; Asep Ferry Bastian; Bagus Manunggal
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.984

Abstract

This study aims to analyze and determine the extent to which discounts and product quality influence purchasing decisions for Somethinc products, with product reviews as a moderating variable. The background of this study is based on the increasingly fierce competition in the cosmetics industry, which encourages manufacturers to implement effective marketing strategies, one of which is through providing discounts, improving product quality, and utilizing consumer reviews. The type of research used is quantitative with a causal approach. The data used is primary data obtained through the distribution of online questionnaires to respondents who meet the criteria. The study population is Somethinc product users who make purchases through the Shopee e-commerce platform. The sampling technique used the convenience sampling method with a sample size of 160 respondents. Data analysis was carried out using the Partial Least Square (PLS) method with the help of SmartPLS 3.0 software. The results of the study indicate that discounts have a positive and significant effect on purchasing decisions, indicating that the more attractive the discount offered, the more likely consumers are to make a purchase. Similarly, product quality has a positive and significant effect on purchasing decisions, meaning that the better the product quality perceived by consumers, the higher the tendency to buy. However, the results of the moderation effect test revealed that product reviews were unable to moderate the relationship between discounts and product quality on purchase decisions. This indicates that while product reviews can be a factor in consumer considerations, their influence is not strong enough to strengthen or weaken the relationship between these two independent variables and purchase decisions. This finding has implications for cosmetics businesses, particularly Somethinc, to focus more on pricing strategies and improving product quality as key factors in driving consumer purchase decisions.  
Pengaruh Media Digital Marketing dan Online Customer Review terhadap Keputusan Pembelian di Toko Oleh2in Cilegon Muhamad Suhaemi; Riski Alfiah; Anizir Ali Murad
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.1004

Abstract

This study aims to examine the influence of digital marketing and online customer reviews on purchasing decisions at Toko Oleh2in Cilegon. The primary focus of this research is to analyze the partial effects of digital marketing on purchasing decisions, the effect of online customer reviews on purchasing decisions, and the simultaneous impact of both variables on purchasing decisions. The respondents in this study consisted of 130 people, selected using a non-probability sampling technique with purposive sampling, meaning the sample was chosen based on specific criteria relevant to the research objectives. Data collection was carried out through the distribution of questionnaires to respondents, which were then analyzed using a quantitative approach. The data were analyzed using linear regression to determine how each independent variable influences purchasing decisions. The results of the study indicate that digital marketing has a positive and significant effect on purchasing decisions. This suggests that the more effective the digital marketing strategy, the higher the likelihood of customers making a purchase. Additionally, online customer reviews also have a positive and significant impact on purchasing decisions. This finding shows that online reviews play a crucial role in helping potential buyers make informed decisions by providing clearer and more reliable information about products or services. Overall, both independent variables—digital marketing and online customer reviews—were found to have a significant impact on purchasing decisions, both partially and simultaneously. These findings provide valuable insights for Toko Oleh2in Cilegon to enhance their digital marketing efforts and facilitate customer reviews, ultimately leading to improved purchasing decisions and stronger business competitiveness.
Analisis Disiplin Kerja Pegawai Dewan Perwakilan Rakyat Daerah Kabupaten Malang Moch Agung Kurniawan; Yoga Aldi Kurniawan; Niki Puspita Sari
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.856

Abstract

This study aims to analyze the factors that influence the work discipline of employees of the Regional People's Representative Council (DPRD) of Malang Regency during operational hours. Work discipline, which includes compliance with regulations, effective use of time, responsibility, and absence rate, is a key element in improving organizational performance and efficiency. A qualitative approach was used with data collection techniques through observation, interviews, and document studies. The results of the study showed that the majority of employees comply with the regulations, but there were several cases of non-compliance and ineffective use of time. In addition, employee responsibility is generally high, although there are still obstacles in completing tasks on time. A good absence rate is an indicator of discipline, but some employees show a high level of absenteeism. The implications of this study include strategic recommendations such as strengthening work rules, time management training, and the use of digital absence technology to improve employee discipline. These findings are expected to help improve overall organizational performance.
Analisis Sarana dan Prasarana di KPA Kota Depok Hafshah Noer Salsabillah; Christian Wiradendi Wolor; Eka Dewi Utari
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.860

Abstract

This research aims to analyze the availability and quality of facilities and infrastructure at the AIDS Prevention Commission (KPA) in Depok City. KPA, as the institution responsible for HIV/AIDS prevention and control, requires adequate facility support to optimize its performance. Based on observations and preliminary interviews, it was found that KPA Depok City has basic facilities such as a secretariat office, meeting rooms, and office equipment. However, there are still several constraints, including limited space for activities, lack of supporting equipment such as projectors and sound systems, and operational work equipment that is not available at each employee's desk. This research uses a survey method by distributing questionnaires to 25 KPA Depok City staff to get an initial picture of the condition of facilities and infrastructure. The results of this research are expected to serve as a basis for optimizing the use of existing resources and identifying development needs in the future, so that KPA Depok City can increase the effectiveness of its programs in HIV/AIDS prevention efforts.
Analisis Penentuan Lokasi Optimal untuk Bisnis Kebab di Kota Tarakan Nurul Hidayat; Maya Maya; Indra Laksamana Putra; Lusi Pasorong
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.861

Abstract

Location selection is a crucial factor that influences business success, especially in the culinary sector, which is characterized by high competition. This study aims to analyze and determine the most optimal location to establish a kebab business in Tarakan City using the quantitative Factor Rating method with the assistance of POM-QM for Windows software. The two locations compared in this study are Taman Berlabuh and Gitajalatama, based on seven main criteria: proximity to residential areas, rental costs, level of competition, availability of parking space, proximity to suppliers, security, and building condition. Each criterion was assigned a weight based on its level of importance, and each location was rated using a Likert scale, with the scores multiplied by the respective weights to obtain a total weighted score. The results show that Taman Berlabuh achieved a total weighted score of 406, higher than Gitajalatama’s score of 350, making it the most optimal location for a kebab business in Tarakan City. This study is expected to provide practical benefits for entrepreneurs and academic contributions in the field of operations management, particularly in strategic decision-making for business location selection.
Literature Review : Faktor-Faktor Dan Pengaruh Motivasi Kerja Terhadap Kinerja Pegawai Maratus Solikah; Diana Enggar Pradita; Gita Iranie F.S; Nurul Aini; Muallimin Muallimin
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.872

Abstract

This study aims to comprehensively examine the role of management psychology in the dynamics of group work within organizational settings. Management psychology integrates psychological principles with managerial strategies to understand, guide, and manage individual behaviors in groups, aiming to foster harmonious collaboration and optimal productivity. Using a literature review approach, this study analyzes various academic sources including peer-reviewed journals, scholarly books, and previous research relevant to the topic. The findings indicate that several psychological factors—such as open interpersonal communication, participative leadership styles, appropriate motivational strategies, and effective conflict resolution—play a critical role in shaping team performance and cohesion. Leaders who are able to understand the emotional conditions, psychological needs, and potential of each team member can create a supportive and positive work environment that encourages engagement and shared goals. Moreover, clarity of roles, recognition of individual contributions, and the cultivation of a sense of belonging within the organization further strengthen team dynamics. This study recommends the implementation of organizational psychology training for managers and team leaders to enhance their ability to manage group interactions wisely, adaptively, and humanely. By applying psychological insights in group management, organizations can improve overall effectiveness through strong collaboration, mutual respect, and collective commitment.
Analisis Stress Kerja Karyawan: Studi Kasus Pada PT X Ruth Damayanti Simanjuntak; Christian Wirandendi Wolor; Eka Dwi Utari
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 3 No. 3 (2025): Juli : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i3.874

Abstract

This research aims to analyze employee work stress at PT X. The objectives of this study include understanding the factors that cause employee work stress at PT X, knowing the strategies used by PT X in overcoming work stress, and the company's response to employee work stress that occurs at PT X. The research method used is descriptive analysis with a qualitative approach. The background of this research is based on excessive workload in the work environment, decreased motivation caused by a lack of attention from the company to workers. The results of this study show that high levels of stress among PT X employees significantly affect employee performance. Employees often feel frustrated to the point of forcing themselves to complete work quickly. As a result, employees are exposed to work stress and performance productivity decreases. To overcome this problem. PT X has implemented workload mapping strategies, appreciation in the form of compensation, and recruitment of new employees. The implementation of this strategy has shown positive results in improving employee productivity and performance efficiency. This study concludes that high work stress has certain consequences on employee performance. Recommendations include stress management programs, periodic performance effectiveness evaluations, and further studies that explore the relationship of job stress with other variables, such as individualism and leadership. The findings are expected to contribute to the development of more effective human resource management strategies in modern work environments.

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