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Pusat Publikasi Ilmu Manajemen
Published by Universitas Nusa Nipa
ISSN : 30254396     EISSN : 3025440X     DOI : 10.59603
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Manajemen Sumberdaya Manusia , Manajemen Keuangan, Manajemen Pemasaran, Manajemen Sektor Publik, Manajemen Operasional, Manajemen Rantai Pasokan, Corporate Governance, Etika Bisnis, Akuntansi Manajemen dan Pasar Modal dan Investasi
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 178 Documents
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Pengaruh Pengendalian Persedian Bahan Baku dan Proses Produksi terhadap Hasil Produksi: (Survei pada Karyawan Bagian Produksi Konveksi Penjaitan Baju Anak di Cimahi) Suci Aliana Putri; Suci Putri Lestari; Arif Arif
Pusat Publikasi Ilmu Manajemen Vol. 2 No. 4 (2024): Oktober : PPIMAN : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i4.556

Abstract

The aim of this research is to determine the magnitude of the influence of Raw Material Inventory Control on Production Results and the influence of the Production Process on Production Results among employees of the Children's Clothing Tailoring Convection in Cimahi. This research is quantitative research using the causality method with a survey approach. The data source used is a primary data source and the data was collected through questionnaires, interviews and observations. In this research, the analytical tool uses multiple linear regression analysis. In the hypothesis testing process, the F test and t test are used. The results of the research show that control of raw material supplies, production processes and production results at the Children's Clothing Tailoring Convection in Cimahi has a very good rating classification. Control of Raw Material Inventory and Production Process simultaneously has a significant effect on the Production Results of the Children's Clothing Tailoring Convection in Cimahi. Partial control of raw material supplies has a significant effect on the production results of the Children's Clothing Tailoring Convection in Cimahi. The partial production process has a significant effect on the production results of the Children's Clothing Tailoring Convection in Cimahi
Kajian E-Business terhadap Pengambilan Keputusan dalam Kewirausahaan Bisnis Digital Devi Wardiyanti; Ketut Sumardana; Sussanti Sussanti
Pusat Publikasi Ilmu Manajemen Vol. 2 No. 4 (2024): Oktober : PPIMAN : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i4.557

Abstract

This research is a literature study that makes digital business a part of e-business, which has a significant impact on the progress of the business world today. The emergence of online buying and selling transactions makes it possible for products to be accessed, prices to be known, and negotiations to be carried out without the need to attend the sales location in person. Implementing e-business in a particular business unit can bring advantages or disadvantages to that business unit. However, if analyzed further, the positive benefits of e-business tend to outweigh the negative effects. Surveys show that businesses that use the internet as a promotional medium experience greater sales increases compared to conventional business models. Digital business marketplaces enable thousands of suppliers and millions of buyers to interact with each other, ensuring they can obtain products that suit their needs. This proves that digital business has become an important sector that supports entrepreneurship, with a model that is more flexible and easily accessible to various consumer segments wherever they are.
Pemanfaatan Instagram Bagi Pengembangan Pemasaran di Institut Banten Mulyadi Amin; Deden Sunandar; Devi Wardiyanti
Pusat Publikasi Ilmu Manajemen Vol. 2 No. 4 (2024): Oktober : PPIMAN : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i4.559

Abstract

Not all business products are widely known by the public. One example is the Banten Institute, an business that operates in the education sector and has been operating for 14 years by utilizing Instagram social media via the @institut_banten account. This research uses a qualitative descriptive method, where the researcher attempts to describe and analyze data obtained in the field according to the focus of the problem being studied. Data and information were collected through interviews with craftsmen and account owners who were the objects of research, as well as through observations during research activities. The research results show that the use of Instagram social media has had a positive impact on the development of Banten Institute product marketing, which can be seen from the increase in the number of followers and sales. Apart from that, the ease of operation and large number of users make Instagram a practical, cheap and effective promotional medium for reaching audiences anywhere. However, this research also identified several obstacles, such as poor internet access in the account owner's location, limited expertise of the account owner in creating attractive designs, and the absence of product prices, which require consumers to communicate via the contacts provided.
Pengaruh Perubahan Lingkungan Bisnis terhadap Adaptasi Perilaku Pedagang Pasar Karangpandan Karanganyar di Jawa Tengah Danang Sunyoto; Magister Alfatah Kalijaga; Melniya Rahma Sari
Pusat Publikasi Ilmu Manajemen Vol. 2 No. 4 (2024): Oktober : PPIMAN : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i4.561

Abstract

Objectives–To analyze the influence of changes in the business environment on the behavioral adaptation of traders at Karangpandan Market, Karanganyar in Central Java. Design/Methodology/Approach–The study used a sample of traders at Karangpandan Market, Karanganjar in Central Java. Data collection methods were questionnaires and observations. Data analysis methods used qualitative descriptive and quantitative. Research Results–A total of 110 market traders were dominated by female traders, 80 of whom were 73%, aged 31-40 years (41%), with a business period of 11-15 years (42%). The business environment has a positive and significant effect on the behavioral adaptation of traders at Karangpandan Market, Karanganyar in Central Java.
Pengaruh Gaya Kepemimpinan Demokratis dan Lingkungan Kerja terhadap Kinerja Karyawan pada Badan Pusat Statistik Jakarta Selatan Wan Milanda Novita Sari; Alan Budi Kusuma
Pusat Publikasi Ilmu Manajemen Vol. 2 No. 4 (2024): Oktober : PPIMAN : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i4.564

Abstract

Human resources influence the performance of a company. Therefore, so that employees understand their duties and can carry out their responsibilities well within the company, there is also a need for democratic leadership and a comfortable working environment. The method used by the author in this research is a quantitative method with a sampling technique, namely saturated samples. The data used in this research was collected by distributing questionnaires to 60 BPS employee respondents. Data processing techniques use validity test analysis, reliability test, classical assumption test using normality test, heteroscedasticity test, multicollinearity test, multiple linear regression analysis, hypothesis testing using t test and f test, and coefficient of determination analysis using partial and simultaneous. Based on the results of the simultaneous test, the F test is (78,670) > F table (3.16), proving that the Democratic Leadership Style and Work Environment variables together have a positive and significant influence on employee performance with the multiple linear regression equation Y = 1.851 + 0.296X1 + 0.657X2 and a coefficient of determination value of 0.734, it can be concluded that Democratic Leadership Style (X1) and Work Environment (X2) together have an influence contribution of 73.4% on Employee Performance (Y).
Pengaruh Disiplin Kerja dan Lingkungan Kerja terhadap Kinerja Karyawan pada STMKG (Sekolah Tinggi Meteorologi Klimatologi dan Geofisika) Pondok Aren Tangerang Selatan Nurul Hani Azzahra; Alan Budi Kusuma
Pusat Publikasi Ilmu Manajemen Vol. 2 No. 4 (2024): Oktober : PPIMAN : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i4.565

Abstract

Human resources are one of the important assets in a company. Therefore, so that employees obey and feel comfortable at work, companies need to do something to improve employee performance at work, namely by providing support in the form of work discipline and work environment. The method used is descriptive quantitative method. The sampling technique in this research was a saturated sample with a sample size of 65 people. Data collection techniques are carried out by observation, questionnaires and documentation. Based on the results of the simultaneous test, the F test is (57,140) > F table (3.15), proving that the Work Discipline and Work Environment variables together have a positive and significant influence on employee performance with the multiple linear regression equation Y = 3.639 + 0.173 X1 + 0.759.X2 and the coefficient of determination value is 0.648, it can be concluded that Work Discipline (X1) and Work Environment (X2) together have an influence contribution of 65% on Employee Performance (Y).
Transportation Process Of Container Goods From Container Freight Station To Container Yard at Port Of PT. Elang Sriwijaya Perkasa Palembang Gabriel Ferdinand Sitompul; Meriah Kita Deliana; Fadiyah Hani Sabila
Pusat Publikasi Ilmu Manajemen Vol. 2 No. 3 (2024): Juli : PPIMAN : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i3.581

Abstract

Goods transportation is a medium and means of moving goods to their destination using the means of transport, and the unloading/unloading of the means of transport, whether carrying passengers or goods. The parties involved in transportation, one of which is sea cargo expedition (EMKL), is the business of handling documents and cargo that will be transported by ship or cargo that originates from ships that are transported and brought from the port container yard (CY) to the unloading warehouse/containeir freight station ( CFS) or carrying goods via container from the loading/freight container warehouse station (CFS) kei container yard (CY) port, PT. Elang Sriwijaya Perkasa Palembang is one of the companies that operates in the field of EIMKL (Sea Freight Transport Services) providing cargo transportation services, providing services for transporting goods via containers as well as loading and unloading. For this reason, the Sea Freight Shipping Company (EIMKL) is responsible for the safety of goods, delays in the arrival of goods, damage and loss of goods transported by trucks when they are transported out of the port container yard (CY), except for damage caused by the sender. on the item itself caused by several factors, whether weather, circumstances or when carrying out activities of stuffing or stripping goods into containers at the loading warehouse/containeir freight station (CFS). In this paper, the writing methods used are literature research and observational research at the source by carrying out activities in the field during field practice at PT. Elang Sriwijaya Perkasa Palembang and related agencies such as warehouses for loading stuffing goods, warehouses for unloading stripping goods, and container stacking yards/depots.
Analisis Aspek Pemasaran UMKM Rumah Kripik Kak Yanti di Pematangsiantar Albenopri Simarmata; Jelita Simbolon; Dina Saragih; Monika Siallagan; Roni Hasibuan; Resna Napitu
Pusat Publikasi Ilmu Manajemen Vol. 3 No. 1 (2025): PPIMAN : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i1.606

Abstract

This study aims to determine the marketing strategy used by MSMEs "Rumah Kripik Kak Yanti" in JL. Silimakuta. By using descriptive qualitative methods through interviews, and observations, this research provides a comprehensive overview of the marketing aspects of MSMEs "Rumah Kripik Kak Yanti", highlighting the marketing mix consisting of product, price, place, promotion, people, process. as well as providing valuable insights for MSMEs to achieve sustainability and success in a dynamic business environment. The results showed that MSME "Rumah Kripik Kak Yanti" currently uses digital and conventional marketing, and produces a variety of chips products but for the superior product presented by MSME "Rumah Kripik Kak Yanti" is cassava chips, and at an affordable price.
Pengaruh Kualitas Produk Terhadap Minat Beli Smartphone Apple di Universitas Pamulang Asep Pebirusdiana Gumilar; Nurlaili Putri Sabila; Rafly Rahim
Pusat Publikasi Ilmu Manajemen Vol. 3 No. 1 (2025): PPIMAN : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i1.613

Abstract

The purpose of this research is to test whether product quality can influence the purchase intentions of students who use Apple smartphones at Pamulang University. The population of this study were students who used Apple smartphones at Pamulang University. Data was collected using a questionnaire distributed using purposive sampling techniques. A total of 201 respondents participated in this research. Before being analyzed using simple linear regression, the data was first tested for validity and reliability. The research results showed that all statement items in the questionnaire passed the validity and reliability tests so that further analysis could be carried out. Partial test results found that product quality had a positive and significant effect on interest in buying Apple iPhone smartphones among students at Pamulang University. Furthermore, it was found that the product quality variable influenced purchase intention by 58.7%, while the remaining 41.3% was influenced by other variables not studied.
Pengaruh Literasi Keuangan dan Kemudahan Penggunaan terhadap Keputusan Penggunaan Shopeepay pada Mahasiswa D4 dan S1 Fakultas Ekonomi dan Bisnis Universitas Negeri Jakarta Angella Priyatna; Atika Siti Hajar; Gemah Putri Djaelani; Nabila Ramadhanti; Umi Widyastuti; Destria Kurnianti
Pusat Publikasi Ilmu Manajemen Vol. 3 No. 1 (2025): PPIMAN : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v3i1.615

Abstract

This study examines the influence of financial literacy and ease of use on the decision to use ShopeePay among undergraduate and diploma students of the Faculty of Economics and Business at the State University of Jakarta. A quantitative research method was applied through a survey of 151 respondents selected using purposive sampling. Data were collected via an online questionnaire and analyzed using multiple linear regression. The results of the study indicate that financial literacy and ease of use have a positive and significant effect on the decision to use ShopeePay, both partially and simultaneously. Financial literacy enhances students’ ability to manage finances and make prudent financial decisions. Ease of use encourages comfort in adopting financial technology. The independent variables explain 35.6% of the variability in the decision to use ShopeePay, while the remaining portion is influenced by other factors. This research supports the literature on financial technology adoption and contributes to marketing strategies and financial education for digital wallet providers.

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