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Siber International Journal of Digital Business
Published by Siber Nusantara Review
ISSN : 29879337     EISSN : 29879329     DOI : https://doi.org/10.38035/sijdb.v1i1
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
iber International Journal of Digital Business (SIJDB) is a scientific research journal on science and technology in digital business management, managed and published by Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER). SIJDB contains articles that contribute to the understanding, theory development, theoretical concepts, and implementation of digital science and technology theory at all levels. This journal publishes original research articles, reviews, essays, and case studies in all fields of digital business management science and technology-related fields and their applications.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 70 Documents
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Does The Purchase Preference and Consumer Beliefs can Predicts Increased of Repurchase Intention of Traditional Culinary in Indonesia? MJ Renwarin, Joseph; Sudiantini, Dian; Fahrani, Haifa; Maulydiawati, Maulydiawati; Jessica, Thentyana; Xaverius Jordi Hanzdima, Fransiskus; Tannady, Hendy
Siber International Journal of Digital Business (SIJDB) Vol. 2 No. 1 (2024): (SIJDB) Siber International Journal of Digital Business (July - September 2024)
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v2i1.85

Abstract

Kuningan Regency with an area of around 1,110 Km2 which 3.14% of the total area of West Java Province with a population of 1,087,105 people. In 2020 there was a significant increase compared to the previous year, reaching 600%. This increase can also be a great opportunity for MSMEs or creative industry players in Kuningan Regency, West Java, one of which is Ibu Misarah's sticky rice. Consumers of Ms. Misrah's sticky rice have spread to the Jakarta area, but consumers only buy tape at certain times. The sustainability of MSMEs is also an important goal in the development of the Kuningan Regency area. This study aims to explore the effect of purchase preference and consumer beliefs on repurchase intention by using an online questionnaire instrument with a total of 100 respondents. Data processing in this study used the partial least square structural equation modeling technique (SEM-PLS). The results of this study indicate that purchase preference and consumer beliefs affect repurchase intention.
Digital Business Ecosystem: Strategy, Technology, E-Commerce and Consumer Analysis Nur Mastuti, Dian; Ayu Sofiati, Nunung; Suhendra, Agus; Prayoga, Rahmat; Puspo Arianty, Kiki
Siber International Journal of Digital Business (SIJDB) Vol. 2 No. 1 (2024): (SIJDB) Siber International Journal of Digital Business (July - September 2024)
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this article is to explore the relationship between technology, e-commerce, business strategy, and consumer analysis in the context of developing a dynamic digital business ecosystem. Based on this, businesses can see how important it is to combine these four components to increase competitiveness and achieve long-term growth in the digital era. The research method used is descriptive qualitative. The data used in this descriptive qualitative approach comes from previous research that is relevant to this research and is obtained from online academic media such as Taylor & Francis, Scopus Emerald, Web of Science, Sinta Journal, DOAJ, EBSCO, Google Scholar, and digital reference books. The results of this article are: 1) Strategy has a significant effect on the digital business ecosystem; 2) Technology has a significant effect on the digital business ecosystem; 3) E-commerce has a significant effect on the digital business ecosystem; 4) consumer analysis has a significant effect on the digital business ecosystem.
Business Sustainability Strategy: A Business Model Canvas Approach Nyoman Sawitri, Ni
Siber International Journal of Digital Business (SIJDB) Vol. 2 No. 2 (2024): (SIJDB) Siber International Journal of Digital Business (October - December 202
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v2i2.90

Abstract

This literature research aims to build hypotheses regarding the influence between variables, which can later be used for further research in business management. The literature review research article Business Sustainability Strategy: A Business Model Canvas Approach is a scientific literature article within the scope of business management science. The approach used in this literature review research is descriptive and qualitative. The data collection technique is to use literature studies or review relevant previous articles. The data used in this descriptive qualitative approach comes from previous research relevant to this research and sourced from academic online media such as Thomson Reuters Journals, Springer, Taylor & Francis, Scopus Emerald, Elsevier, Sage, Web of Science, Sinta Journals, DOAJ, EBSCO, Google Scholar and digital reference books. In previous studies, 1 relevant previous article was used to review each independent variable. The results of this literature review article are: 1) The utilization of business model canvas (BMC) analysis has proven to be an effective instrument in the formulation of business sustainability strategies. By using a systematic methodology, the business model canvas (BMC) allows companies to gain insight and identify the core elements of their business model, including value propositions, customer segments, and distribution channels. This is particularly important in the context of sustainability, where companies are obliged to pursue profits while considering the social and environmental consequences of their operations; and 2) The implementation of business sustainability strategies through the business model canvas has an important impact on the financial and non-financial performance of companies. In terms of financial performance, companies that integrate sustainability principles into their business models tend to show improved operational efficiency, reduced costs, and increased customer loyalty.
Entrepreneurial Orientation and Innovation on Competitive Advantage Maulana Ibrahim, Afif; Ali, Hapzi
Siber International Journal of Digital Business (SIJDB) Vol. 1 No. 1 (2023): (SIJDB) Siber International Journal of Digital Business (July - September 2023)
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v1i1.96

Abstract

Competitive advantage is the main goal for companies in a dynamic and competitive business environment. Two important factors that influence competitive advantage are entrepreneurial orientation and innovation. Entrepreneurial orientation encourages companies to always look for new opportunities in the market, while innovation allows companies to continuously adapt and offer unique products or services. This article aims to examine the influence of entrepreneurial orientation and innovation on competitive advantage based on existing literature. The results of this study are (1) Entrepreneurial orientation has a significant influence on Competitive Advantage. (2) Innovation has a significant influence on Competitive Advantage. (3) Entrepreneurial orientation and Innovation have a simultaneous influence on competitive advantage.
The Impact of Gender and Age on Attitudes toward Technology in Investment Decision-Making Prajapati, Hetal; Ramrakhya, Divesh; Baghadiya, Jenik; Chauhan, Rahul; Maseleno, Andino; Rizal Isnanto, R
Siber International Journal of Digital Business (SIJDB) Vol. 1 No. 4 (2024): (SIJDB) Siber International Journal of Digital Business (April - June 2024)
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v1i4.102

Abstract

This research examines the influence of demographic factors—specifically gender and age - on perceptions of technology in the investment process. Using ANOVA analysis, significant differences were identified in how various demographic groups engage with investment technology, with younger respondents displaying higher familiarity and usage rates. Gender differences also revealed varying attitudes toward technology’s impact on investment decisions. The findings underscore the necessity for tailored financial products and educational resources that cater to diverse investor profiles. This study provides a foundation for future research exploring additional demographic variables, the effects of global events on investment behaviors, and the intersection of technology with socially responsible investing. Ultimately, the insights gained aim to promote inclusivity and enhance financial literacy among diverse investor populations.
The Relationship Between Brand Reputation and Risk Perception on Customer Purchasing Decisions on E-commerce Platforms Suryati, Lili; Fenny, Fenny
Siber International Journal of Digital Business (SIJDB) Vol. 2 No. 2 (2024): (SIJDB) Siber International Journal of Digital Business (October - December 202
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v2i2.107

Abstract

This study aims to analyze the effect of brand reputation on consumer risk perception and purchasing decisions on e-commerce platforms. Specifically, this study examines how brand reputation can reduce consumer risk perception and directly or indirectly drive purchasing decisions. The research method used is a quantitative approach with a survey of 200 e-commerce user respondents in Medan City. Data were analyzed using path analysis to test the relationship between variables, including the mediation effect of risk perception in the relationship between brand reputation and purchasing decisions. The results showed that brand reputation has a significant negative effect on consumer risk perception, meaning that the better the brand reputation, the lower the perceived risk perception. In addition, risk perception has a significant negative effect on purchasing decisions, where the higher the perceived risk, the lower the consumer's tendency to make a purchase. Brand reputation also has a significant positive effect on purchasing decisions, both directly and through the mediation effect of risk perception. These findings emphasize the importance of building and maintaining a strong brand reputation as a strategy to reduce consumer perceived risk and increase purchasing tendencies. The managerial implications resulting from this study are that e-commerce companies need to focus on managing brand reputation and efforts to reduce risk perception in order to encourage consumer trust and interest in transacting. This research makes an important contribution to understanding consumer behavior in the digital era and the factors that influence purchasing decisions in the context of e-commerce.
The Influence of Organizational Culture and Extrinsic Motivation on Employee Performance (A Study on The Regional Development Planning Agency of West Java Province) Kurliyawati, Eli; Jusdijachlan, R.; Komar Priatna, Deden
Siber International Journal of Digital Business (SIJDB) Vol. 2 No. 2 (2024): (SIJDB) Siber International Journal of Digital Business (October - December 202
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v2i2.110

Abstract

One of the resources that the author focuses on is one of the functions of human resource management in the form of organizational culture and extrinsic motivation for the Performance of Civil Servants at the Regional Development Planning Agency of West Java Province. This is the focus of the author's observation on the grounds that the organization's resources, are one of the resources that are very closely related to other resources and activities carried out in the process of achieving organizational goals. One of the resources that the author focuses on is one of the functions of human resource management in the form of organizational culture and extrinsic motivation for the Performance of Civil Servants at the Regional Development Planning Agency of West Java Province. This is the focus of the author's observation on the grounds that the organization's resources, are one of the resources that are very closely related to other resources and activities carried out in the process of achieving organizational goals. In the preparation of this thesis, the author uses descriptive method research and quantitative approach. The samples taken in this study were 30 employees of Bappeda West Java Province. From the results of descriptive analysis, it is known that organizational culture is in the very good category, extrinsic motivation and performance are in the good category. Organizational culture and extrinsic motivation have an influence on the performance of employees of Bappeda West Java Province both partially and simultaneously.
Comparative Study of Education Systems: A Focus on Indonesia and Countries Across Asia and Australia Rahmawati, Rafika; Hendra Saputra, Arsyil; R Madhakomala
Siber International Journal of Digital Business (SIJDB) Vol. 2 No. 2 (2024): (SIJDB) Siber International Journal of Digital Business (October - December 202
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v2i2.118

Abstract

This study aims to conduct a comparative analysis of the education systems in Indonesia and other countries across Asia and Australia. The countries included in this comparison are Japan, China, South Korea, Vietnam, and Australia. The objective is to identify best practices and challenges that Indonesia faces in improving its educational quality and global competitiveness. A qualitative library research method was employed, involving an extensive review of literature, including academic journals, research reports, and official documents, to gather comprehensive data on various aspects of each education system, such as curriculum structure, assessment methods, technology integration, and educational philosophies. The results indicate significant differences in educational approaches, with Indonesia's centralized curriculum focusing on uniformity and cultural values, while other countries emphasize flexibility, innovation, and technology-driven practices. Strategic recommendations are provided to improve Indonesia's education system, ensuring it meets local needs while remaining competitive on a global scale. This analysis serves as a valuable resource for policymakers, educators, and stakeholders aiming to enhance educational outcomes.
Management Information System (MIS) for Achieving Work Efficiency and Effectiveness in Maximizing Employee Performance: A Conceptual Study as a Guide for Researchers Gupron, Gupron; Yandi, Andri; Suprapto, Eko; Sadewa, Ifan
Siber International Journal of Digital Business (SIJDB) Vol. 2 No. 2 (2024): (SIJDB) Siber International Journal of Digital Business (October - December 202
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v2i2.135

Abstract

Management Information Systems (MIS) play a strategic role in enhancing the efficiency and effectiveness of an organization's operations. The implementation of MIS enables more structured data and information management, thereby supporting more accurate and faster decision-making. This study aims to analyze the concept and benefits of MIS in improving efficiency and effectiveness to achieve optimal work outcomes. The research method employed is a literature review, examining various references related to MIS implementation in different organizations. The findings indicate that a well-designed MIS can enhance both efficiency and effectiveness within an organization, ultimately contributing to optimal work performance. Additionally, MIS plays a crucial role in improving interdepartmental coordination and ensuring the optimal utilization of resources. These findings are expected to serve as a guide for researchers in understanding the role of MIS in modern management and provide valuable insights for organizations in optimizing the use of information technology.
The Influence of Workload and Work Environment on Employee Performance Hansah, Adi
Siber International Journal of Digital Business (SIJDB) Vol. 2 No. 3 (2025): (SIJDB) Siber International Journal of Digital Business (January - March 2025)
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v2i3.132

Abstract

The purpose of this research is to determine and analyze: (1) Workload (2) Work Environment; (3) Employee Performance; and (4) the Influence of Workload and Work Environment on Employee Performance at the X Office in West Java Province, both simultaneously and partially. The research methods used in this study are descriptive surveys and explanatory surveys, with the unit of analysis being the employees at the X Office in West Java Province, with a sample size of 30 people. The type of investigation is causality, and the time horizon in this study is cross-sectional. Based on the research results, it was found that the Workload experienced by Employees of Office X in West Java Province is already good, the Work Environment at Office X in West Java Province can generally be considered good, and the Performance of Employees at Office X in West Java Province is currently rated as good. Workload and Work Environment simultaneously and partially affect Employee Performance at Dinas X in West Java Province. However, partially, Workload has a more dominant influence on Employee Performance than Work Environment. Because Workload more dominantly affects Performance, it becomes the top priority in improving that Performance. Therefore, employees of the X Office in West Java Province are advised to improve the working conditions and atmosphere, so they can work more professionally.

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