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Kepuasan Pernikahan pada Perempuan Asmat Kota Fenny, Fenny; Gunawan, William
Metamorfosis vol. 5 no. 21 september-desember 2011
Publisher : Metamorfosis

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Abstract

Lifecycle, Iteration, and Process Automation with SMS Gateway Fenny, Fenny
ComTech: Computer, Mathematics and Engineering Applications Vol 6, No 4 (2015): ComTech
Publisher : Bina Nusantara University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21512/comtech.v6i4.2186

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Producing a better quality software system requires an understanding of the indicators of the software quality through defect detection, and automated testing. This paper aims to elevate the design and automated testing process in an engine water pump of a drinking water plant. This paper proposes how software developers can improve the maintainability and reliability of automated testing system and report the abnormal state when an error occurs on the machine. The method in this paper uses literature to explain best practices and case studies of a drinking water plant. Furthermore, this paper is expected to be able to provide insights into the efforts to better handle errors and perform automated testing and monitoring on a machine.
The Influence of Social Media Marketing, Product Quality, and Influences on Brand X Purchasing Decisions Fenny, Fenny; Suryati, Lili
Dinasti International Journal of Management Science Vol. 5 No. 6 (2024): Dinasti International Journal of Management Science (July - August 2024)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijms.v5i6.2964

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The objective of this study is to determine the impact of social media marketing and product quality on the purchasing choices of Brand X items, while also examining the function of influencers as mediators, specifically among the generation-Z demographic. This study aimed to examine the interplay between Social Media Marketing, Product Quality Perceptions, Influencer Influence, and Purchasing Decisions in relation to Brand X items. This study employs a descriptive quantitative methodology, utilizing Google Form surveys as the data collecting tool. The target population for this research consists of individuals belonging to generation-Z who satisfy the specified research criteria. The data was examined using the regression method to quantify the impact of the independent variables (Social Media Marketing and Product Quality) on the dependent variable (Purchasing Decisions). The effectiveness of influencer mediation was assessed using path analysis and the Sobel test. The findings of this study indicate that Social Media Marketing and Product Quality exert an impact on Influencers. Product quality and influencers do not exert any impact on purchase decisions, however social media marketing does have an impact on purchasing decisions. Neither Social Media Marketing nor Product Quality exert any influence on Purchasing Decisions through Influencers as mediating variables.
The Relationship Between Brand Reputation and Risk Perception on Customer Purchasing Decisions on E-commerce Platforms Suryati, Lili; Fenny, Fenny
Siber International Journal of Digital Business (SIJDB) Vol. 2 No. 2 (2024): (SIJDB) Siber International Journal of Digital Business (October - December 202
Publisher : Siber Nusantara Review & Yayasan Sinergi Inovasi Bersama (SIBER)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/sijdb.v2i2.107

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This study aims to analyze the effect of brand reputation on consumer risk perception and purchasing decisions on e-commerce platforms. Specifically, this study examines how brand reputation can reduce consumer risk perception and directly or indirectly drive purchasing decisions. The research method used is a quantitative approach with a survey of 200 e-commerce user respondents in Medan City. Data were analyzed using path analysis to test the relationship between variables, including the mediation effect of risk perception in the relationship between brand reputation and purchasing decisions. The results showed that brand reputation has a significant negative effect on consumer risk perception, meaning that the better the brand reputation, the lower the perceived risk perception. In addition, risk perception has a significant negative effect on purchasing decisions, where the higher the perceived risk, the lower the consumer's tendency to make a purchase. Brand reputation also has a significant positive effect on purchasing decisions, both directly and through the mediation effect of risk perception. These findings emphasize the importance of building and maintaining a strong brand reputation as a strategy to reduce consumer perceived risk and increase purchasing tendencies. The managerial implications resulting from this study are that e-commerce companies need to focus on managing brand reputation and efforts to reduce risk perception in order to encourage consumer trust and interest in transacting. This research makes an important contribution to understanding consumer behavior in the digital era and the factors that influence purchasing decisions in the context of e-commerce.
Analysis of the impact of foreign debt, inflation rate and poverty rate on Indonesia’s economic growth Nainggolan, Elisabeth; Widyawati, Retno Febriyastuti; Fenny, Fenny
Junal Ilmu Manajemen Vol 8 No 1 (2025): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v8i1.625

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The purpose of this study is to analyze variables that influence Indonesia's economic growth from 1994 to 2023. The variables believed to impact economic growth in this research are foreign debt, inflation rate, and poverty rate. This research is quantitative, utilizing multiple linear regression analysis with time series data over a period of 30 years. All data used in this study were sourced from the World Bank, Bank Indonesia, and the Badan Pusat Statistik. The results of the partial analysis show that foreign debt, inflation rate, and poverty level each have a significant effect on economic growth. Specifically, foreign debt, inflation, and poverty have a negative impact on economic growth. Additionally, the three independent variables, such as foreign debt, inflation rate, and poverty rate that simultaneously have a significant effect on Indonesia's economic growth.
The influence of sponsorship and social media marketing on brand awareness at the bites brownies Januarty, Widalicin; Nainggolan, Elisabeth; Fenny, Fenny; Suci, Ratih Dwi
Junal Ilmu Manajemen Vol 8 No 1 (2025): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v8i1.640

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Research conducted at Brownies The Bites aims to determine the variables that affect brand awareness of Brownies The Bites which is thought to be influenced by sponsorship and social media marketing. Research method used in this study was collecting data through literature review and field research, which was then analyzed systematically based on the study’s goals. In order to solve problems and prove the hypotheses, the data collected was then analyzed using descriptive analysis and regression analysis. The results of the research is Sponsorship partially has a positive and significant influence on Brand Awareness at The Bites Brownies. Social Media Marketing partially has a positive and significant influence on Brand Awareness at The Bites Brownies. Sponsorship and Social Media Marketing simultaneously have a positive and significant influence on Brand Awareness at The Bites Brownies. In this study, Brand Awareness is 68.7% influenced by sponsorship and social media marketing, while the remaining 31.3% is caused by various other factors that will not be explained in this study.
Pengaruh Hipnoterapi Terhadap Kualitas Hidup Pada Wanita Menopause Di Puskesmas Sidomulyo Fenny, Fenny; Suheimi, Irham; Sari, Endah Purwani
JURNAL PENDIDIKAN KESEHATAN Vol. 3 No. 2 (2023): Jurnal Pendidikan Kesehatan
Publisher : LPPM Sekolah Tinggi Ilmu Kesehatan Pekanbaru Medical Center

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Abstract

Kualitas hidup merupakan suatu taraf yang menggambarkan keunggulan mutu hidup seorang individu. Faktor-faktor yang mempengaruhi kualitas hidup antara lain umur, pendidikan dan pekerjaan, status perkawinan, keuangan. Hipnoterapi merupakan salah satu terapi nonfarmakologis untuk meningkatkan kualitas hidup. Tujuan penelitian ini adalah untuk mengetahui pengaruh hipnoterapi terhadap kualitas hidup menopause. Penelitian yang digunakan adalah metode Quasi Experimental dengan pendekatan Two Groups Control Design. Jumlah sampel sebanyak 56 yang dibagi menjadi 28 kelompok intervensi dan 28 kelompok kontrol, diambil dengan menggunakan teknik Cluster Sampling. Instrumen yang digunakan adalah lembar kuesioner, lembar observasi kondisi trance dan hipnoterapi audio visual. Pengumpulan data dilakukan pada bulan Juni - Juli 2020. Hasil uji statistik Wilcoxon Matched Pairs dan Mann-Whitney U Test diperoleh nilai ? sebesar 0,000 (p < 0,05) sehingga dapat diartikan bahwa terdapat perbedaan mutu hidup yang signifikan sesudah pemberian hipnoterapi antara kelompok intervensi dan kontrol. Penelitian ini dapat disimpulkan bahwa ada pengaruh hipnoterapi terhadap kualitas hidup wanita menopause di Wilayah Puskesmas Sidomulyo, Kelurahan Tampa, Kecamatan Sidomulyo, Kota Pekanbaru, Riau. Hipnoterapi sebagai terapi alternatif komplementer dalam meningkatkan kualitas hidup wanita menopause.
Hubungan Kejadian Postpartum Blues Dengan Motivasi Ibu Dalam Memberikan ASI Pada Bayi 0-12 Bulan Di Puskesmas Tenayan Raya Fenny, Fenny; Sari, Endah Purwani; Utari, Mona Dewi
JURNAL PENDIDIKAN KESEHATAN Vol. 4 No. 2 (2024): Jurnal Pendidikan Kesehatan
Publisher : LPPM Sekolah Tinggi Ilmu Kesehatan Pekanbaru Medical Center

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Background: Postpartum depression is a mental health problem after giving birth which affects the mother's behavior including breastfeeding the baby. The Carita Health Center's report data shows that cases of postpartum depression in the last three years have fluctuated, namely 2021 (25.34%), 2022 (22.96%) and 2023 (29.01%). Purpose of Writing: Knowing the relationship between postpartum depression and breastfeeding in infants in the Work Area of the Carita Public Health Center, Tenayan Raya. Methods: This study used a quantitative method with a cross sectional design. The sample of this research was postpartum mothers as many as 77 people. The sampling technique used purposive sampling. The research instrument used a questionnaire. Data analysis using univariate and bivariate. Results: Most of the respondents did not breastfeed their babies (51.9%) and experienced postpartum depression (53.2%). There is a relationship between postpartum depression and breastfeeding for babies in the Work Area of the Carita Public Health Center, Tenayan Raya , (p=0.000; OR = 7.091). Conclusions : Postpartum depression has a significant relationship with breastfeeding in infants. It is expected that mothers who are pregnant regularly make ANC visits and take part in class activities for pregnant women so they can get information related to pregnancy, childbirth and postpartum problems from health workers, so as to reduce the risk of health problems both during pregnancy, childbirth and postpartum including the incidence of postpartum depression. partum. To health workers so that they can carry out early screening when mothers make ANC visits and follow up for postpartum women who have symptoms of postpartum depression so that they do not escalate to postpartum depression.
Repurchase Intention Model of Generation Z Smartphone Products: Analysis of Brand Identity and Brand Love as Predictors Butarbutar, Novita; Halim, Fitria; Fenny, Fenny; Sudirman, Acai
International Journal of Economics, Business and Innovation Research Vol. 3 No. 06 (2024): International Journal of Economics, Business and Innovation Research (IJEBIR)
Publisher : Cita konsultindo

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This study aims to analyze the influence of brand identity and brand love on the repurchase intention of smartphone products among Generation Z. This study uses a quantitative method with samples taken using a purposive sampling technique with a targeted number of respondents of around 200 people. By collecting survey data from Generation Z, which uses various smartphone brands, this study uses statistical analysis with SPSS to test the relationship between brand identity, brand love, and repurchase intention. The study's results indicate that brand identity and brand love significantly positively influence consumer intention to repurchase the same smartphone product. The implications of this study provide important insights for marketers in building more effective marketing strategies for the Generation Z target market. Marketers need to strengthen brand identity through elements relevant to consumer values ​​and lifestyles and create deep emotional connections to build brand love. Thus, smartphone companies can increase consumer loyalty and repurchase intentions, which is essential in this highly competitive market.
Beyond Price and Prosmotions: Uncovering the Drivers of Guest Choice at V Hotel and Residence Bandung Fenny, Fenny; Suryati, Lili
Greenation International Journal of Tourism and Management Vol. 1 No. 4 (2023): (GIJTM) Greenation International Journal of Tourism and Management (December 20
Publisher : Greenation Research & Yayasan Global Resarch National

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/gijtm.v1i4.118

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The purpose of this study to determine how the price, product, promotion, purchasing decisions, and how much influence the price, the product, and promotions on consumer purchasing decisions This research is a census, the number of objects in a population of 100. The research method used in this research is descriptive analysis method. The data analysis technique used is the technique of correlation analysis and path analysis techniques. Correlation analysis techniques to determine the relationship between variables, while the technique of path analysis to determine how much influence the independent variables on the dependent variable. The software used to process and analyze the data of this study was SPSS version 23. The results showed that the variable conditions of the price, product,promotion and purchasing decisions included in both categories.