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Jurnal Ilmiah Manajemen Dan Kewirausahaan
Published by Lembaga Pengembangan Kinerja Dosen
ISSN : 28092406     EISSN : 28092392     DOI : 10.55606
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ilmiah Manajemen dan Kewirausahaan (JIMAK) : ISSN: 2809-2392 (cetak), ISSN: 2809-2392 (online) adalah jurnal yang ditujukan untuk publikasi artikel ilmiah yang diterbitkan oleh Sekolah Tinggi Ilmu Ekonomi Trianandra. Jurnal ini adalah jurnal studi ilmu manajemen, bisnis dan Kewirausahaan. Jurnal Ilmiah Manajemen dan Kewirausahaan diterbitkan 3 kali setahun: Januari, Mei dan September Adapun ruang lingkup Jurnal Ilmiah Manajemen dan Kewirausahaan (JIMAK) adalah: 1. Ilmu Manajemen 2. Ilmu ekonomi 3. Manajemen Pemasaran 4. Manajemen Sumber Daya Manusia 5. Manajemen Bisnis 6. Manajemen Informatika Terapan 7. Ekonomi Bisnis 8. Kewirausahaan
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 279 Documents
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Pengaruh Keragaman Produk dan Kualitas Pelayanan terhadap Kepuasan Pelanggan di Apotek Kimia Farma Khomsah Kamilah; Alfin Adam; Resti Rohayati; Nazwa Awlia Maulana; Rismawati Rismawati; Fatimah Azzahra; Ramadhani Ramadhani; Endang Silaningsih
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 2 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i2.4606

Abstract

This study aims to analyze the effect of product diversity and service quality on consumer satisfaction at Kimia Farma Pharmacy. Product diversity includes the variety of types of drugs, health products, and medical needs available, while service quality includes the speed, compassion, and accuracy of service provided by Kimia Farma pharmacy staff. Data were collected through questionnaires distributed to Kimia Farma Pharmacy consumers using quantitative methods. Data analysis was carried out using multiple linear regression to identify the effect of each variable on consumer satisfaction. The results of the study indicate that product diversity and service quality have a positive and significant effect on consumer satisfaction. This explains that improving product and service quality can increase the level of consumer satisfaction. These findings have an impact on Kimia Farma Pharmacy management to continue to improve service quality and expand product diversity in order to optimally meet consumer needs. In addition, this study also contributes to the pharmacy business development strategy amidst increasingly tight pharmaceutical industry competition, especially in designing a customer-oriented approach. Further research can examine other variables such as price, location, or consumer loyalty to expand understanding of the factors that influence customer satisfaction more comprehensively.
Analisis Faktor-Faktor yang Memengaruhi Brand trust dan Purchase Intention: (Studi pada Konsumen Tumbler Premium di Wilayah DKI Jakarta) Fathin Aliaa Hamdi; Usep Suhud; Meta Bara Berutu
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 2 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i2.4611

Abstract

The purpose of this study is to find out the relationship between e-WOM to purchase intention, e-WOM to brand trust, brand image to purchase intention, brand image to brand trust, social media marketing to purchase intention, social media marketing to brand trust, and brand trust to purchase intention. This study used a purposive sampling technique to gather 240 samples from Corkcicle users in DKI Jakarta who were between the ages of 20 and 50. The results of this study indicate that six hypotheses are accepted, namely e-WOM has a positive and significant effect on brand trust, e-WOM has a positive and significant effect on brand trust, brand image has a positive and significant effect on purchase intention, brand image has a positive and significant effect on brand trust, social media marketing has a positive and significant effect on purchase intention, and brand trust has a positive and significant effect on purchase intention. However, one hypothesis is rejected, social media marketing is proven to have a negative and insignificant effect on brand trust.
Analisis Tingkat Pemahaman Siswa terhadap Lembaga Keuangan Syariah : Studi Kasus di SMA Negeri 1 Tarakan Alamsa Alamsa; Irawati HM; Nur ‘Aini
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 2 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i2.4615

Abstract

In the complex era of globalization, understanding Islamic Financial Institutions (LKS) is crucial for the younger generation as the future leaders of the nation. This study aims to analyze the level of understanding among students at SMA Negeri 1 Tarakan regarding LKS, which serves as a fundamental pillar for sustainable Islamic economic growth. This research employs a quantitative approach with a descriptive survey design. Primary data was collected through an online questionnaire filled out by 94 students using random sampling techniques. The instrument consisted of 20 multiple-choice questions measuring four key competencies: Basic Principles of LKS, Islamic Banking Institutions (LKB), Non-Bank Islamic Financial Institutions (LKBB), and LKS Regulations. Scores were analyzed using the Borda method to determine the relative level of understanding based on competency categories. The results indicate that the competency most understood by students was the Basic Principles of LKS, followed by Regulations, LKB, and LKBB. These findings reinforce that a conceptual and normative learning approach to Islamic finance is more effective for students, particularly in the competencies of LKS and Regulations, while operational and applicative aspects—especially those related to LKB and LKBB—remain areas requiring improvement. Practical implications emphasize the need for strategies to strengthen teaching materials in LKBB competencies through project-based approaches or simulations of non-bank Islamic financial institutions. This would provide a more contextual learning experience and enhance students' understanding of the role of LKBB in the financial system, as well as practical skills relevant to the industry.
Evaluasi Kinerja Keuangan BAZNAS Republik Indonesia Menggunakan Rasio Keuangan Syariah : Periode 2019–2021 Iqrima Mas Mappangile; Syahrial Maulana
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 2 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i2.4616

Abstract

This study aims to evaluate the financial performance of the National Amil Zakat Agency (BAZNAS) of the Republic of Indonesia during the period 2019–2021 using Islamic financial ratios as the primary analytical tool. The assessment focuses on four key ratios: liquidity, solvency, amil fund efficiency, and activity, to measure the effectiveness, efficiency, and Sharia compliance in managing zakat, infaq, and sadaqah funds. The findings show that BAZNAS maintained high liquidity levels, though this was partly due to idle funds resulting from delays in fund distribution. Solvency ratios significantly declined in 2021, primarily due to the overutilization of amil funds exceeding Sharia limits. Although amil fund management was generally efficient and within the prescribed thresholds, weaknesses were found in budget control and operational management. Activity ratios indicated a positive trend in fund distribution, supported by the implementation of the SIMBA (BAZNAS Management Information System) technology. The study concludes that BAZNAS must enhance transparency, improve fund distribution efficiency, and strengthen internal controls to optimize its role in empowering the ummah in accordance with Sharia principles.
Inflasi dan Tingkat Suku Bunga Pengaruhnya terhadap Return Saham dengan Nilai Tukar Rupiah Variabel Intervening: Return Saham, Inflasi, Tingkat Suku Bunga, dan Nilai Tukar Rupiah. Novriyani Novriyani
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 2 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i2.4626

Abstract

Penelitian ini bertujuan untuk mengetahui Pengaruh Tingkat Inflasi dan Suku Bunga Terhadap Return Saham dengan Nilai Tukar Rupiah sebagai Variabel Intervening (Studi Empiris pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia (BEI) Periode 2020-2024). Jenis penelitian ini menggunakan data sekunder. Populasi penelitian ini adalah seluruh perusahaan manufaktur yang terdaftar di Bursa Efek Indonesia (BEI) pada tahun 2020-2024. Teknik pengambilan sampel yang digunakan adalah purposive sampling. Metode analisis data yang digunakan adalah Analisis Jalur dengan SPSS. Hasil penelitian ini menunjukkan bahwa Pengaruh Tingkat Inflasi dan Suku Bunga Terhadap Return Saham dengan Nilai Tukar Rupiah sebagai Variabel Intervening baik secara parsial maupun simultan berpengaruh positif dan signifikan serta ada yang berpengaruh negatif dan tidak signifikan.
Pengaruh Literasi Keuangan, Inklusi Keuangan dan Financial Technology terhadap Perilaku Keuangan dengan Lifestyle Sebagai Variabel Pemoderasi: (Studi pada Mahasiswa Generasi Z di Universitas Prof. Dr. Hazairin, SH) Rahmad Ramadhani; Sintia Safrianti; Fauzan Fauzan
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 2 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i2.4634

Abstract

In the current era of globalization, there are many changes in financial behavior, therefore financial intelligence is absolutely necessary for a student. Because, financial intelligence includes how a person manages their finances well, including expenses, investments, savings, and other financial aspects. This study aims to determine how much influence financial literacy, financial inclusion, and Financial Technology have on financial behavior and to determine how much Lifestyle moderates it in generation Z students at Prof. Dr. Hazairin SH University. This research method is quantitative by distributing questionnaires to 160 students in generation Z at Prof. Dr. Hazairin SH University. Sampling techniques that use non-probability sampling techniques.. Data analysis was carried out using the Partial Least Square - Structural Equation Modeling (PLS-SEM) method with the help of SmartPLS 4 software. The results of the analysis show that partially Financial Technology, Financial Literacy and Lifestyle have a positive and significant effect on Financial Behavior. Conversely, Financial Inclusion does not have a positive and significant effect on Financial Behavior. And Lifestyle as a moderating variable shows a significant influence in strengthening the relationship between Financial Inclusion and Financial Behavior. Meanwhile, Lifestyle as a moderating variable does not show a significant influence in strengthening the relationship between Financial Literacy and Financial Technology.
Manajemen Keungan Digital Sri Puspita Sari; Anjely Shukriya Aini; Anwar Sanusi; Jasica Asih Hati; Muhammad Adam; Nani Qurotul A’yun; Masno Marjohan
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 2 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i2.4637

Abstract

The rapid development of digital technology has brought a revolutionary impact on almost every aspect of life, including finance. Digital financial management is not just about using financial applications or accounting software, digital financial management offers various advantages, this transformation also presents major challenges. The method used in this research activity uses a qualitative approach method where this approach explores and understands the meaning of some individuals or groups of people who come from social problems. The scope of digital financial management is the entire financial management activity that involves the use of information technology as the main tool in the process of planning, budgeting, reporting, auditing, and financial decision making. The scope of digital financial management is the entire financial management activity that involves the use of information technology as the main tool in the process of planning, budgeting, reporting, auditing, and financial decision making. Digital financial management has been widely implemented in various sectors, both public and private, with varying results. Digital financial management is a fundamental transformation in financial management driven by the development of digital technology. This transformation offers various benefits, such as increased efficiency, transparency, accountability, and better decision making. However, its implementation also faces various challenges and obstacles that need to be overcome.
Pengaruh Gaya Hidup dan Konsep Diri terhadap Loyalitas Merek pada Pengguna iPhone di Samarinda Muhammad Dhiaul Hak Nur; Marsha Anindita; Istimaroh Istimaroh
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 2 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i2.4638

Abstract

This research focuses on the influence of Lifestyle and Self-Concept on Brand Loyalty, using iPhone users in Samarinda as the study subjects. The variables examined include Lifestyle (independent variable), Self-Concept (independent variable), and Brand Loyalty (dependent variable). The research method used is quantitative with a survey approach, which allows for the collection of structured data. The sample consists of 99 respondents who are users of the iPhone brand. Data was collected through a questionnaire using a Likert scale to measure respondents’ perceptions. Data analysis was carried out using the SPSS (Statistical Product and Service Solutions) application. This study aims to provide deeper insights into brand loyalty in relation to the lifestyle and self-concept of iPhone users in Samarinda.
Analisis Manfaat Ekonomi Tidak Langsung (Non-Market Value) Taman Matahari di Medan bagi Masyarakat Khairani Mardatillah; Muhammad Sukri Ritonga; Fikri Mahesa Amin Purba; Widya Arlia; Sari Wulandari
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 2 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i2.4642

Abstract

This study aims to analyze the indirect economic benefits (non-market value) of Taman Matahari in Medan for the surrounding community, focusing on its contribution to literacy activities and social interaction. Taman Matahari, located adjacent to Taman Bacaan Masyarakat (TBM) Al-Azhari Library, serves as a public space that supports the quality of life of the community. The research method used is qualitative, with data collection through interviews and direct observation. The results show that Taman Matahari provides a range of indirect economic benefits, including increased income for small traders, improved environmental quality, and strengthened social capital. Despite challenges in environmental awareness, the economic potential generated demonstrates the importance of sustainable park management. This research recommends strengthening management capacity, environmental education programs, and developing supporting facilities to optimize the park's benefits to the community.
Pengurangan Sampah Rumah Tangga : Alternatif Bank Sampah Anggina Khairani Harahap; Nurganti Nurganti; Rahma Aulia Hasanah; M. Ikhsani Simanjorang; Sari Wulandari
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 4 No. 2 (2025): Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v4i2.4644

Abstract

Managing household waste effectively is one of the biggest problems facing modern society. Waste division and sorting is one option. As one option to minimize the amount of household waste, Bank Sampah Sahabat Mitra/Pupuk Kompos in Bandar Kalipah, North Sumatra is a waste bank. This waste bank minimizes the amount of waste disposed of in landfills by implementing a systematic system to collect, group, and process waste. In addition, by carrying out composting operations, this waste bank contributes to the economical use of organic waste. Investigating The purpose of this study was to determine to what extent waste banks can reduce the volume of household waste and increase public awareness of the importance of sustainable waste management. The results showed that the success of the waste bank program is highly dependent on active community participation and support from local governments. As a result, waste banks can be a model for sustainable and effective waste management that can be emulated by other cities.

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