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INDONESIA
JAM : Jurnal Aplikasi Manajemen
Published by Universitas Brawijaya
ISSN : 16935241     EISSN : 23026332     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.
Arjuna Subject : -
Articles 1,535 Documents
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ENTERPRISE ARCHITECTURE APPROACHMENT FOR DESIGNING IT MASTER PLAN BASED ON ERP FOR WATER UTILITY COMPANY Fatimah, Hilmi Azmi; Hermadi, Irman; Nurhadryani, Yani
Jurnal Aplikasi Manajemen Vol. 17 No. 2 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.02.17

Abstract

A comprehensive planning document that is written in the IT Master Plan has the purpose of addressing the company's need and guiding the implementation process to minimize failure. But many IT master plan was not based on integrated and best practice adoption using ERP. The development of the IT master plan also does not use the proper enterprise architecture (EA) method. This research designed an IT master plan based on ERP using Enterprise Architecture approachment for water utility companies and adopt ERP best practice references model. The Enterprise Architecture's method was TOGAF ADM from a prelim phase, requirement management phase, vision architecture phase, business architecture phase, and information system architecture phase. This research gave the results of 23 system recommendations named IT Integrated Solution for water utility companies which consist of 10 integrated applications, 8 ERP modules, and 5 ERP Industry Solution-Utility (IS-U) modules. To get a comprehensive IT Master Plan based on ERP, the water company needs to pay attention to other stages of TOGAF ADM. There needs to be a study to be able to validate the IT Master Plan, which has been developed.
TRUST IN WEBSITE AND ITS EFFECT ON PURCHASE INTENTION FOR YOUNG CONSUMERS ON C2C E-COMMERCE BUSINESS Hendrawan, Dimas; Zorigoo, Khoszaya
Jurnal Aplikasi Manajemen Vol. 17 No. 3 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.03.02

Abstract

This study aims to determine whether trust in websites in C2C e-commerce businessinfluences purchase intention for young consumers in Indonesia. This explanatory study involved 100 young consumers as respondents as primary data sources supported by secondary data. Primary data was collected through survey questionnaires with purposive sampling technique. Hypothesis testing is done by multiple regression analysis with the help of SPSS 23. The results of this study indicate that there is a significant influence between integrity on purchase intention for young consumers. Other research results also show that ability and benevolence, each of which has a significant influence that encourages the creation of purchase intention for young consumers in the C2C ecommerce business in Indonesia.
MITIGATING FRAUDULENT RISKS: COMPANY CAPTAINS' PERSPECTIVE Gunawan, Lenny
Jurnal Aplikasi Manajemen Vol. 17 No. 3 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.03.07

Abstract

Complete document sets and availability ability tocapture business flow have been underestimated among small-medium business practitioners, affecting the bigger chance of unnecessary loss and increasing risks which prone to fraudulent acts both originally from internal and external parties. This research is equipped with interview transcript involving Mr. Daniel Ifianto, CEO (Chief Executive Operational) of CV. Mandiri Jaya Agro-business (MJA), and his wife as CFO (Chief FinancialOfficer, which main business activity is exporting paddy and corn seeds as respondents.). Second Entity, as the research object, is a CV. DCK which is an architecture and interior design company, Mr. DK.Research Method used is a qualitative study which isinvestigating monetary and operational fraud, errors, and omissionsoccurred both intentional and unintentionally related to the availability of complete documents and Standard Operating Procedure(SOP) application. The research finding shows that solutions were found through creating sets of document copies, authorizations, and document cycle movements concluding parties and people involved both internally and externally. The implication was fraud has been significantly reduced, and the owner feels that applying a complete set of documents andproper authorization has been useful for monitoring the organization itself before fraud happens.
ANALYSIS OF SUCCESS FACTORS IMPLEMENTATION OF STATE CIVIL APPARATUS MANAGEMENT INFORMATION SYSTEM Arsyanur, Mustika Retno; Suroso, Arif Imam; Sukmawati, Anggraini
Jurnal Aplikasi Manajemen Vol. 17 No. 3 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.03.12

Abstract

The State Civil Apparatus Management Information System, commonly called as SIM ASN, is used to manage staff data that contains all information about the State Civil Apparatus at the Ministry of Agriculture. This study aims to analyze the factors that influence the success of SIM ASN, in accordance with DeLone and McLean's information system success model (2003). Specifically, the purpose of this study is to analyze the effect of information quality,system quality, and service quality on use and user satisfaction. Analyze the effect of the use on user satisfactionand analyze the use and user satisfaction on net benefits. The respondents involved in this study are 142 users of the SIM ASN.This study was analyzed using Structural Equation Modeling (SEM). The results showed that information quality, system quality, and service quality had a significant effect on user satisfaction, but only service quality had a significant effect on use;use does not have a significant effect on user satisfaction; use and user satisfaction have a significant effect on net benefits. By looking at the results, it can be concluded that the DeLone and McLean (2003) models were confirmed to be used in assessing the success of SIM ASN at the Ministry of Agriculture. Suggestion for further research is to develop a net benefit variable that is not only assessed on individuals but also benefits at the organizational level and needs research on the user competency model to find out competency standards for users of management information systems.
EFFECT OF THE SERVICE QUALITY ON TUTORING CUSTOMER'S WORD OF MOUTH AND SATISFACTION IN MALANG CITY Salim, Teresia Purnomo; Rahayu, Mintarti; Sudjatno, Sudjatno
Jurnal Aplikasi Manajemen Vol. 17 No. 3 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.03.17

Abstract

The purpose of the study was to test and explain the effect of service quality on customer satisfaction and word of mouth customers, as well as the effect of service quality on customer word of mouth mediated by customer satisfaction tutoring in Malang. The study population was students at the three biggest tutorings in Malang City who would take part in preparation for college admission selection in 2016. The research sample was 69 people who were determined by purposive sampling. Data analysis techniques using Partial Least Square ( PLS). The results showed that service quality had a significant effect on customer satisfaction and influenced the word of mouth of customers. However, customer satisfaction is not proven to mediate the influence of service quality on word of mouth because customer satisfaction does not have a significant effect on word of mouth. The quality of services provided by non-formal education in Malang City must be improved because it will have an impact on the increasing level of customer satisfaction.
IMPROVEMENT OF THE LICENSING SERVICES MECHANISM AT THE ONE-STOP INVESTMENT AND INTEGRATED SERVICE OFFICE USING SOFT SYSTEM METHODOLOGY Subowo, Eko; Maarif, M Syamsul; Arkeman, Yandra; Kirbrandoko, Kirbrandoko
Jurnal Aplikasi Manajemen Vol. 17 No. 4 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.04.02

Abstract

This study geared to analyze current problems faced by the One Stop Investment and Integrated Services Offices (Dinas Penanaman Modal dan Pelayanan Terpadu Satu Pintu/DPMPTSP) in delivering licenses to private sectors and subsequently to construct conceptual models in improving their performance. Respondents of this study are experts and leaders representing Ministries/Institutions, DPMPTSP, Technical Offices, Local Governments, and business actors, which total up to 36 respondents. The data were analyzed through Soft System Methodology (SSM) techniques. The results showed that the improvement of licensing service mechanism is the most relevant effort to support the realization of an integrated investment licensing service. Improved licensing service mechanisms are expected to be able to create more effective and efficient licensing services in terms of time, process, and requirements that have been expected by business actors. Through the application of seven stages of SSM analysis, two action plans for improvement are proposed, namely the improvement of the Online Single Submission (OSS) system and Institutional Improvement. Further research is needed to study the implication of time and cost saving could be made if the new models were implemented.
EXPLORATION OF OBSTACLES FACED BY SUCCESSORS IN THE INTERGENERATIONAL TRANSITION PROCESS OF FAMILY BUSINESS Fuad, Muhammad; Sudarma, Made; Irianto, Gugus
Jurnal Aplikasi Manajemen Vol. 17 No. 1 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.03

Abstract

One crucial step that must be faced by a family company in maintaining the sustainability of its business is the intergenerational transition process from a predecessor to successors. This study aims to explore the obstacles faced by successors in undergoing the intergenerational transition process of their family business. The study was conducted on small and medium-sized family business in Kota Batu region undergoing the process. Nine successors were chosen purposively as the key informants using a snowball sampling technique. Data collected through in-depth interview, then the researcher reflects it through narrative analysis approach. Based on the results of interpretation identified that three major obstacles faced by successors while undergoing the intergenerational transition process of their family business. To overcome these obstacles, it takes intense communication between the successors and predecessor, as well as among the successors themselves, while undergoing the process.
THE ROLE OF SOCIAL MEDIA INFLUENCER ON BRAND SWITCHING OF MILLENNIAL AND GEN Z: A STUDY OF FOOD-BEVERAGE PRODUCTS Hanifawati, Tri; Dewanti, Vivayani Wahyu; Saputri, Ghita Dwi
Jurnal Aplikasi Manajemen Vol. 17 No. 4 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.04.07

Abstract

Social media is the most popular marketing tools for generation millennial and Z. They are known as the most easily switch brand generation. This research contributes to social media marketing analytic research with an exploration of the role of social media influencer on consumer brand switching decision. Data collected through an online survey used a random sampling technique to 390 Indonesian respondents, 195 data fulfilled the criterion. Data analyzed using Least Square, Mann Whitney, and Paired Sample T-Test method. The results show that opinion leaders, celebrities, and social leaders have a significant and positive effect on brand switching and no different impact on millennials and Gen Z. Referring to switching motivation found that social media has more influence as an opinion leader than celebrities or social leaders. The findings of the study suggested some strategies for managers and influencers on how to manage social media brand promotion based on our findings.
THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY, BRAND PERSONALITY AND CORPORATE REPUTATION ON BRAND LOYALTY OF MODERN RETAILERS Putra, Arie Pratama; Armanu, Armanu; Sudjatno, Sudjatno
Jurnal Aplikasi Manajemen Vol. 17 No. 1 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.01.08

Abstract

This study aims to empirically examine the influence of corporate social responsibility (CSR) on brand loyalty with the brand personality and the corporate reputation as the mediators. This study used Partial Least Square (PLS) to analyze the data. The data was obtained from a survey by using the questionnaire with consumers of retail stores in Malang as its population. The samples were 150 visitors obtained by using non-probability sampling with purposive sampling technique. The findings of this study indicated that corporate social responsibility, either directly or indirectly, affected the brand loyalty through the mediation of the brand personality and corporate reputation. This study suggested the modern retailers pay more attention to the CSR program owned by their consumers. It highlighted the importance of improving the retailers’ corporate reputation and brand personality to be felt consumers to increase the retailers brand loyalty.
MARKETING AUDIT OF EDUCATIONAL SERVICE COMPANY Surya, Mulyana; Machfud, Machfud; Simanjuntak, Megawati
Jurnal Aplikasi Manajemen Vol. 17 No. 4 (2019)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2019.017.04.12

Abstract

The Nurul Fikri Study Guidance and Consultation Institute (BKB NF), as a business entity, must periodically conduct marketing audits and business strategies. This research (marketing audit) uses a quantitative approach to the case or object of research in the form of a Tutoring Education Institute. The object of research is the BKB NF Institute, with respondents from all levels of management / structural employees of BKB NF throughout Indonesia. The instrument in the form of Competitive Setting Profile (CSP) and Company Alignment Profile (CAP) questionnaires, distributed via google form. The questionnaire was filled in self-report / assessment using management judgment. Data analysis used the framework of Strategic Marketing Plus 2000. The results of calculations resulted in a CSI of 4.12, interpreted the competitive situation faced by the sophisticated stage BKB NF. CAI NF of 2.93, interpreted the existing marketing type of BKB NF is segmented marketing. CAI<CSI means that the existing marketing type lags 1.19 points compared to its competitive set. BKB NF must change its marketing type to niche marketing, including nine elements of strategy (segmentation, targeting, and positioning), tactics (differentiation, marketing mix, and selling), and value (brand, service, and process).

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