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ANALISIS TINGKAT KEPUASAN PENGGUNA JASA LAYANAN ASRAMA MAHASISWA X Howard S. Giam; Fahrul Riza
Business Management Journal Vol 11, No 2 (2015): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1304.65 KB) | DOI: 10.30813/bmj.v11i2.624

Abstract

The measurement of consumer’s satisfaction level can be assigned by comparing the important level of factor with the satisfaction of the attribute. The aim of this study to compare the important and satisfaction of attribute from the tenant’s dormitory X. Population of this study are the students who become a tenant of dormitory. Samples of 105 tenants were choosen by non probability sampling technique. Result showed that primary factor in evaluating the service quality are maintain cleanliness at the public space (q1), tables and chairs neatly organized at the public space (q2) and the capability of building management staff keep the good atmosphere for rest and study. These three factor as a primary considerations and being attraction for the tenants.Keywords: Service Quality, Consumer Satisfaction, Importance Factors
PENGARUH PERUBAHAN TINGKAT UPAH TERHADAP OUTPUT DAN PERMINTAAN TENAGA KERJA SUBSEKTOR INDUSTRI PENGOLAHAN DI DKI JAKARTA Fahrul Riza; Janny Rowena
Business Management Journal Vol 10, No 1 (2014): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (651.721 KB) | DOI: 10.30813/bmj.v10i1.638

Abstract

Diberlakukannya ketentuan upah minimum terbaru, Jakarta menjadi propinsi yang tingkat upah minimumnya tertinggi dibandingkan propinsi-propinsi disekitarnya. Dampaknya adalah beberapa industri merelokasi pabriknya keluar Jakarta. Penelitian ini bertujuan untuk mengetahui bagaimana dampak kenaikan upah minimum di sektor industri pengolahan di Jakarta terhadap peningkatan keluaran (output) dan permintaan tenaga kerja sekaligus melihat dampak keterkaitan dan kebelakangnya antar subsektor dengan menggunakan tabel Input dan Output. Hasil penelitian menunjukan kenaikan upah sebesar 9 persen berakibat pada naiknya permintaan terhadap output disubsektor makanan sebesar Rp. 283 miliar, subsektor minuman Rp 9,32 miliar, tekstil Rp. 31,65, miliar. Demikian juga Subsektor yang paling tinggi penyerapan tenaga kerjanya akibat kenaikan upah adalah subsektor pakaian jadi 11.573 orang, diikuti oleh subsektor Karet dan Plastik 5.082 orang, Makanan 4.403 orang dan Kendaraan Bermotor3.444 orang. Dengan demikian subsektor pakaian jadi merupakan subsektor yang paling padat karya dibandingkan subsektor industri lainnya. Hal ini cukup menjelaskan mengapa perusahaan garmen dan tekstil banyak yang merelokasi pabrik nya keluar Jakarta. Kata Kunci : Input, Output , Pertumbuhan, Tenaga Kerja, Upah
PENGARUH KESADARAN MEREK RITEL, ASOSIASI MEREK RITEL, KUALITAS YANG DITERIMA MEREK RITEL, KESETIAAN MEREK RITEL TERHADAP EKUITAS MEREK RITEL (Studi Empiris pada Kartika Sari) Ongky Alex Sander; Fahrul Riza
Business Management Journal Vol 12, No 2 (2016): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (640.37 KB) | DOI: 10.30813/bmj.v12i2.431

Abstract

This study examined the antecendets of Customer Based Retail Brand Equity (CBRE) such as retail brand awareness, retail brand association, retail brand perceived quality and retail brand loyalty on retail brand equity. Results of testing the hypothesis (t-test) found that variables retail brand awareness and retail brand association does not significantly influence on retail brand equity. While the other variables are retail brand perceived quality and retail brand loyalty has significantly influence on retailer brand equity.Retail brand perceived quality and retail brand loyalty must be considered by the retail businesses because it has a greater influence in creating the Retail Brand Equity (RBE). For further research, can develop research models such as the effect of brand building activities to the comunity identificatiion retailer with retail customer based equity as a mediating variableKeywords: Customer Based Retail Brand Equity (CBRE), retail brand association, retail brand perceived quality and retail brand loyalty on retail brand equity
Pengaruh Jangkauan Pasar, Skala Produksi Dan Panjang Saluran Pemasaran Terhadap Preferensi Petani Untuk Memiliki Sertifikasi Organik Novita Novita; Fahrul Riza
Business Management Journal Vol 14, No 1 (2018): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1150.852 KB) | DOI: 10.30813/bmj.v14i1.1113

Abstract

Indonesia is one of the Ten Countries with Largest Organic Area 2012 in Asia. Permentan No. 64 tahun 2013 on organic certification aims to make organic farmers protected in their organic activities. But the fact is, the number of uncertified organic farmers in Indonesia is still high at 48%. The purpose of this research is to know the influence of market concentration, scale of production and length of product chain to preference by using logistic regression model. Respondents in this study are 100 organic producers that have uncertified organic land.Keywords: organic certification, preference, market concentration, scale of production, length of product chain 
Pengaruh Dana Pihak Ketiga dan Kekuatan Perusahaan Terhadap Harga Saham yang Dimoderasi oleh Risiko Keuangan Yogaswara Tetra Putra; Fahrul Riza
Business Management Journal Vol 17, No 2 (2021): Business Management Journal
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/bmj.v17i2.2951

Abstract

This research was aimed to examine the effect of third party fund, firm’s strength (F-Score) moderated by financial distress (Z-Score) on the stock prices in banking sector throughout Covid-19 pandemic in Indonesia. The analysis used an independent variable of firm’s strength (F-Score), the control variable is third party fund, the moderating variable is financial distress (Z-Score). The dependent variable is stock prices. The sample of this research are firm’s financial report statement from listed company on Indonesian Stock Exchange. The sample was conducted by purposive sampling method and the sample as much 40 listed company and the statistical methode used was panel data analysis. The result of this research showed that firm’s strength didn’t significantly affect stock prices and was not moderated by financial distress (Z-Score). Third party fund significantly affect stock prices and was not moderated by financial distress (Z-Score). Third party fund didn’t significantly affect stock prices. This research used only samples from Indonesian Stock Exchange over pandemic covid-19 in Indonesia at the year of 2020. Further research could expand this research by doing it on another sector with another circumstances like corporate’s obligation or any other corporate’s action or using another variable such as debt to capital.
Meningkatkan Curiosity Untuk Menghasilkan Inovasi Di Dalam Pekerjaan Fahrul Riza; Lanang Diayudha; Tannia Tannia; Andreas Wijaya
IKRA-ITH ABDIMAS Vol 5 No 1 (2022): IKRAITH-ABDIMAS No 1 Vol 5 Maret 2022
Publisher : Universitas Persada Indonesia YAI

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (889.382 KB)

Abstract

Perkembangan teknologi yang cepat membuat persaingan bisnis semakin ketat. Daur hidupproduk/layanan semakin singkat, perusahaan harus sering mengeluarkan produk/layanan inovatifagar tetap dapat bertahan. Perusahaan adalah kumpulan dari sumber-sumber daya yang dapatdieksplorasi untuk menghasilkan produk/layanan inovatif dan dieksploitasi untuk menghasilkankeuntungan. Karyawan dengan beragam pengetahuannya merupakan sumberdaya yang palingberharga yang dimiliki oleh perusahaan. Namun pengetahuan tersebut tidak akan muncul kepermukaan apabila perusahaan tidak dapat memperdayakannya. Memiliki kemampuan untukmembangkitkan rasa ingin tahu (curiosity) karyawan merupakan salah satu kapabilitas yang perludimiliki oleh manajemen perusahaan untukmeningkatkan kuantitas inovasi dari internal. Kegiatanpengabdian masyarakat bertujuan untuk mendorong para karyawan untuk memiliki curiosity didalam pekerjaan yang dijalaninya. Kegiatan ini dilaksanakan bekerjasama dengan para karyawandan manajer dari PT. Alfaland menggunakan metode workshop secara daring. Hasil dari kegiatanadalah karyawan memahami bahwa untuk memiliki rasa ingin tahu yang tinggi harus dimulai darimenyukai pekerjaan dan menganggap bekerja sebagai melakukan sebuah kesenangan sehinggaide kreatif dapat muncul.
THE EFFECT OF ENTREPRENEURIAL ORIENTATION ON BUSINESS GROWTH: THE MEDIATING ROLE OF BUSINESS PERFORMANCE Franz Jun Harbin; Fahrul Riza
Proceeding National Conference Business, Management, and Accounting (NCBMA) 5th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

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Abstract

This study examines the relationship between entrepreneurial orientation and business growth with the mediating role of sustainable and market performance in food and beverage of micro and small businesses. The study developed and empirically tested a structural model using data collected from the micro and small business entrepreneurs responsible for the day-to-day operations of the business located in Tangerang city and its surrounding area. The results show that entrepreneurial orientation positively affects business growth in emerging markets. Further, sustainability and market performance partially mediated the indirect relationship between entrepreneurial orientation and business growth. This study makes a novel contribution to the entrepreneurial orientation and business performance literature as it finds evidence that business performance is an effective way to transmit the firm's entrepreneurial orientation into business performance and to support the growth of micro and small firm assets. To grow, micro and small business managers need to have a proactive, innovative and risk-taking attitude in running a business. In addition, for businesses to have positive and consistent growth, business managers need to monitor business sustainability performance and market performance.
PELATIHAN MENINGKATKAN PRODUKTIVITAS DAN KREATIVITAS PADA KARYAWAN TRANS RETAIL Liem Bambang Sugiyanto; Fahrul Riza; Michael Christianto
Jurnal Abdimas Bina Bangsa Vol. 3 No. 2 (2022): Jurnal Abdimas Bina Bangsa
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/jabb.v3i2.234

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The purpose of this activity is to establish synergy between universities and corporations in sharing knowledge to produce creative and productive human resources. The method of community service activities is carried out through webinars. The activity was attended by 173 employees of various levels from the operational division of Trans Retail Indonesia. The results of the activity evaluation showed that participants felt they had benefited from this activity, such as adding knowledge after being busy with routines every day, feeling that they had new energy to continue their education. The four elements of the assessment which consist of educative, objective, accountable and transparent get the above responses well
THE EFFECT OF STRATEGIC ORIENTATION ON THE BUSINESS PERFORMANCE OF CULINARY TRADERS IN BOGOR Verawati Setiawan; Fahrul Riza
Proceeding of International Conference on Entrepreneurship (IConEnt) Vol 2 (2022): Proceeding of 2nd International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

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Abstract

This study aims to analyze the effect of entrepreneurial orientation, growth orientation, and market orientation on the business performance of food and beverage business actors in Bogor with brand orientation as an intervening variable. The sample used in this study were all culinary traders in Suryakencana Bogor culinary tourism totaling 97 respondents. This study uses quantitative data analysis methods, the data analysis technique used is Partial Least Square-Structural Equation Modeling (PLS-SEM) using software SmartPLS version 3.3.9. The results of the analysis carried out stated that entrepreneurial orientation and growth orientation had a positive and significant effect on business performance. Market orientation is not having significant effect on business performance. Brand orientation has no mediating effect on entrepreneurial orientation, growth orientation, and market orientation on business performance.
Fostering Green Innovation and Environmental Consciousness: A Pathway to Competitive Advantage in the Green Economy. Fahrul Riza; Dewi Sumarti
Jurnal Ilmu Lingkungan Vol 22, No 1 (2024): January 2024
Publisher : School of Postgraduate Studies, Diponegoro Univer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jil.22.1.193-204

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This research aims to identify the preceding factors for achieving green competitive advantage, as traditional marketing might not be adequate to cater to this aspect. Therefore, the analysis explores the correlation between the theory of reasoned action and green marketing and how the blending of these concepts affects eco-friendly innovation and, subsequently, green competitive advantage. A quantitative approach was employed to conduct this investigation, using questionnaires gathered through direct visits to 100 coffee shops in and around Jakarta. The sample was selected through purposive non-probability sampling. The collected data were analyzed using SMART PLS.3 software, employing the structural equation model (SEM). The findings highlight that both internal and external orientations exert an impact on green innovation, which, in turn, affects green competitive advantage. However, it should be noted that internal and external environmental orientations do not have a direct impact on green competitive advantage. This research contributes to the field of green marketing by highlighting the crucial role of green innovation in achieving green competitive advantage and establishing the link between environmental orientation and competitive edge. Companies can allocate resources to improve their green innovation efforts, which can strengthen their competitive position in the market. The study provides practical guidance for businesses aiming to enhance their green competitive advantage. However, the identified limitations should prompt researchers and practitioners to consider broader industry and methodology coverage in future investigations.