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All Journal JMB : Jurnal Manajemen dan Bisnis Jurnal Manajemen Kewirausahaan Wacana Ekonomi : Jurnal Ekonomi, Bisnis dan Akuntansi JUDICIOUS: Journal of Management Dynamic Management Journal Terbuka Journal of Economics and Business Indonesian Community Journal Al-Khidmah Jurnal Pengabdian Masyarakat Lamahu: Jurnal Pengabdian Masyarakat Terintegrasi Indonesian Journal of Society Development (IJSD) Jurnal Comparative : Ekonomi Dan Bisnis Sanskara Manajemen dan Bisnis JURNAL ABDIMAS PLJ Prosiding Simposium Nasional Multidisiplin (SinaMu) West Science Business and Management West Science Journal Economic and Entrepreneurship Jurnal Bisnis dan Manajemen West Science West Science Interdisciplinary Studies West Science Interdisciplinary Studies Management Studies and Business Journal
Yulistiyono, Agus
Universitas Muhammadiyah Tangerang
Religion Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Mechanical Engineering Nursing Physics Public Health Social Sciences Other

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Analisis Bibliometrik Manajemen Strategik dalam Konteks Digitalisasi Bisnis Judijanto, Loso; Yulistiyono, Agus; Yoga, Tirta; Fatchuroji, Acep
Jurnal Bisnis dan Manajemen West Science Vol 3 No 02 (2024): Jurnal Bisnis dan Manajemen West Science
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/jbmws.v3i02.1157

Abstract

Studi ini menggunakan analisis bibliometrik dan visualisasi VOSviewer untuk mengeksplorasi kelompok tematik, tren penelitian, kolaborasi penulis, dan topik penelitian potensial di masa depan dalam bidang digitalisasi dan tanggung jawab sosial perusahaan. Temuan awal menunjukkan klaster tematik yang kuat yang berpusat di sekitar strategi digitalisasi dan dampaknya terhadap kinerja dan inovasi bisnis. Analisis temporal mengungkapkan pergeseran fokus penelitian dari strategi bisnis umum ke dampak spesifik dari peristiwa global seperti pandemi COVID-19, menyoroti daya tanggap bidang ini terhadap tantangan eksternal. Selain itu, analisis jaringan kolaborasi penulis mengungkap kelompok kolaborasi yang padat dan upaya penelitian yang terisolasi, yang menunjukkan area untuk meningkatkan sinergi penelitian. Terakhir, identifikasi topik penelitian yang kurang dieksplorasi dalam visualisasi menunjukkan jalan penelitian yang menjanjikan di masa depan, termasuk integrasi digitalisasi dalam pendidikan dan akuntansi, dan eksplorasi CSR dalam strategi pemasaran. Analisis komprehensif ini tidak hanya memetakan lanskap saat ini, tetapi juga memandu upaya ilmiah di masa depan dalam bidang-bidang penting ini.
PENERAPAN MANAJEMEN DAN STRATEGI BISNIS UNTUK MENINGKATAN PENDAPATAN PETANI SAYUR DI DESA WARNASARI, PANGALENGAN, KABUPATEN BANDUNG Pratama, Agie Nugraha; Rofiq, Iwan Setiawan; Yulistiyono, Agus; Fauzi, Irman Ramdhan; Fibriyadi, Istna; Septriana, Derina Anggelika
JURNAL ABDIMAS PLJ Vol. 5 No. 1 (2025): JURNAL ABDIMAS PLJ, Juli 2025
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/japlj.v5i1.1651

Abstract

The problem faced by farmers in Warnasari Village, Bandung, West Java, is that they generally rely on traditional knowledge in managing their vegetable farming business. Aspects of business management, such as production planning, financial record-keeping, and resource management, are not carried out systematically. The lack of business strategy implementation leads to low efficiency and income in farming. The method used in this Community Service activity is training or counseling. The goal of this activity is to increase awareness among the community about the importance of digitalizing vital family records through information provision. The process of implementing this activity starts from 1) Preparation, which includes needs analysis and coordination with the community, 2) Implementation, which includes preparing materials and providing information through lectures, 3) Evaluation, which involves creating follow-up plans. The conclusion of this activity is that farmers are expected to be able to manage their farming business more professionally, increase production efficiency, and expand market access, thereby significantly increasing their income. This activity is also expected to have a positive and sustainable impact on the welfare of vegetable farmers in Warnasari Village, and they plan to follow up with assistance from Politeknik LP3I Jakarta.
Edukasi Digitalisasi Usaha dan Inovasi Kemasan Ramah Lingkungan bagi UMKM Kelurahan Ketapang Purbaningrum, Kus Andini; Pradja, Barra P.; Yulistiyono, Agus
Lamahu: Jurnal Pengabdian Masyarakat Terintegrasi Vol 5, No 1: February 2026
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/ljpmt.v5i1.36475

Abstract

Micro, Small, and Medium Enterprises (MSMEs) in Ketapang District, Tangerang City, still face limitations in utilizing digital marketing and adopting environmentally friendly packaging, which impacts their business competitiveness. This community service program aims to increase MSMEs' understanding, awareness, and interest in business digitalization and sustainable packaging innovation. This activity was carried out through educational seminars and interactive discussions involving 20 MSMEs from the culinary, handicraft, and service sectors. Evaluation was conducted using pre- and post-activity questionnaires to measure changes in participants' understanding and interest. Results showed an increase in participants' understanding of business digitalization from 30% to 85%, an increase in the use of social media for promotion from 20% to 45%, and an increase in interest in adopting environmentally friendly packaging from 15% to 70%. In addition, collaborative initiatives among MSMEs increased from 10% to 40%. However, direct implementation of these practices remains hampered by limited technical skills and access to supporting resources. These findings suggest that a participatory education approach is effective as a first step in strengthening the capacity of MSMEs and should be followed by ongoing technical assistance to ensure a sustainable impact.
Co-Authors Abdul Karim Abdul Karim Abdul Karim Butar Butar Acep Fatchuroji Agus Wahyudi Andriani , Eva Arief Yanto Rukmana Dany Jaya Wardana Dyah Ayu Suryaningrum Eva Andriani Eva Yuniarti Utami Fauzi, Irman Ramdhan Febriyanto, Weda Fibriyadi, Istna Gunawan, Yanthi Meytri Husnul Umary I Made Purba Astakoni I Made Purba Astakoni I Nyoman Tri Sutaguna Indah Kusumawati Indah Kusumawati Indah Kusumawati Judijanto, Loso Khotijah, Nur KRT. Akhir Lusono Kusumawati, Indah Loso Judijanto M. Imam Muttaqijn Mislan Sihite, Mislan Mohammad Gifari Sono Muttaqijn, Muhammad Imam Ni Made Satya Utami Nur Khotijah Pradja, Barra P. Pratama, Agie Nugraha Purbaningrum, Kus Andini Rian, Arian Zikri Rina Anindita Rofiq, Iwan Setiawan Rukmana, Arief Yanto Saputri, Ranita Septriana, Derina Anggelika Setiawan, Tori Solahudin Solahudin Sono, Mohammad Gifari Tirta Yoga Weda Febriyanto Yenny Verawati Yuan Badrianto Zulaekah Zulaekah