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Écriture Féminine in Ken Bugul’s De L’Autre Côté du Regard Subekti, Mega; Maulana, Sandya; Sarathan, Indra
Diglosia: Jurnal Kajian Bahasa, Sastra, dan Pengajarannya Vol 8 No 4 (2025)
Publisher : Universitas Mulawarman

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30872/diglosia.v8i4.1279

Abstract

The article analyzes the representation of écriture féminine in Ken Bugul's De L’Autre Côté du Regard (DLCR) and its connection to feminist ideology and the narrator’s hybrid cultural identity. This research applies a close reading technique, utilizing the framework of feminist narratology by Lanser (1986) and écriture féminine by Cixous (1976) and Brahimi (2000). Through data analysis, it is found that the narrative structure of DLCR, which represents the concept of écriture féminine, appears very fluid and non-linear, similar to writing pattern of memoirs. Repetitive phrases are found that represent the narrator’s deepest emotions regarding her maternal relationship and her in-between identity within postcolonial context. The results indicate that the structure of écriture féminine in DLCR appears to represent the narrator’s process of reconciliation, not only related to the maternal relationship with her biological mother but also to her motherland, Senegal. By incorporating the voice of other women, the text opens up a collective space of solidarity emblematic of African feminism. DLCR's narrative is argued to offer a distinctly African reinterpretation of feminism where bodily experience, ancestral tradition, and political resistance converge, ultimately presenting writing as an aesthetic and emancipatory act of postcolonial female self-definition.
From Survival to Solidarity: Sisterhood in the Cinematic Narrative of Pop Star Academy: KATSEYE Dhia Anaulva Putri; Aquarini Priyatna; Mega Subekti
Lingua Didaktika: Jurnal Bahasa dan Pembelajaran Bahasa Vol 19, No 1 (2025)
Publisher : English Department FBS UNP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/ld.v19i1.134613

Abstract

In popular media, women are often portrayed in antagonistic rivalries, reinforcing the narrative that female relationships are inherently competitive. This research explores how Pop Star Academy: KATSEYE, a docu-series documenting the journey of female contestants vying for a spot in a global K-pop girl group, challenges and complicates that narrative by presenting a more nuanced interplay of rivalry and solidarity. While existing scholarship on the Korean Wave (Hallyu) and K-pop has addressed gendered representations and the structural dynamics of the entertainment industry, limited attention has been given to how documentary storytelling mediates these gendered tensions. To address this gap, this study investigates how documentary film can shape, reflect, and potentially disrupt dominant gender ideologies. Employing feminist film analysis, documentary narratology, and close analysis of cinematic techniques, the study demonstrates how Pop Star Academy: KATSEYE constructs a cinematic language of sisterhood that both navigates and subverts the masculine logic of survival shows. Importantly, the study also engages with the cultural and linguistic dimensions of K-pop’s transnational reach, emphasizing how language, performance, and cross-cultural communication inform representations of identity and gender. This intersection of media, language, and culture offers critical insights into the global resonance of female solidarity in contemporary popular culture.
OPTIMALISASI MEDIA DIGITAL UNTUK PEMASARAN UMKM: PENGALAMAN PENDAMPINGAN PPM–KKNM INTEGRATIF DI DESA MARGAMEKAR, SUMEDANG Hasanah, Ferli; Gumilar, Trisna; Subekti, Mega; Septriani, Hilda
Midang Vol 4 No 2 (2026): Midang, Juni 2026
Publisher : Unpad Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/midang.v4i2.64069

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play a strategic role in the national economy yet continue to face significant challenges in adopting digital technology for marketing, particularly in non-urban areas. This article reports on a community service program (PPM) conducted under the Integrated PPM–KKNM scheme of Universitas Padjadjaran, aimed at optimizing the use of digital media for MSME marketing in Margamekar Village, South Sumedang District, Sumedang Regency, West Java. The implementation method was participatory and comprised four stages: needs assessment, practice-based training (learning by doing), individual consultation, and technology transfer. Four culinary MSMEs participated as partners: Wening's Catering, Keripik Nufaraz, Kue Basah Bu Neni, and Bakso Margacinta. Results indicate a tangible improvement in partners' digital literacy, evidenced by the establishment of WhatsApp Business accounts, Instagram profiles, and Shopee marketplace stores, as well as the creation of promotional media including business profile videos, product promotion videos, and digital catalogs. The mentoring not only improved marketing communication quality but also expanded market access. These findings affirm that the Integrated PPM–KKNM model, which positions students as field facilitators, is effective in promoting sustainable, locally responsive digital transformation among MSMEs. Keywords: digital literacy, digital media, MSME marketing, Integrated PPM–KKNM, community empowerment
REIMAGINE KOTA BANDUNG: TAWARAN PENULISAN SEJARAH LOKAL DAN SEKTORAL Gumilar, Trisna; Subekti, Mega; Ampera, Taufik
Midang Vol 2 No 1 (2024): Midang, Februari 2024
Publisher : Unpad Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/midang.v2i1.51234

Abstract

Sementara pembangunan fisik Kota Bandung, termasuk peningkatan tata ruang, infrastruktur, dan ekonomi, telah diupayakan oleh pemerintah guna mengurangi ketimpangan sosial yang kini sangat terasa, partisipasi aktif masyarakat menjadi suatu keharusan. Dalam konteks ini, melibatkan masyarakat untuk memperkuat rasa memiliki terhadap Kota Bandung menjadi krusial guna menjaga stabilitas sosial dan kelangsungan dari kemajuan yang telah dicapai. Tingginya tingkat pergantian penduduk di Kota Bandung menjadi titik perhatian, mengingat hal ini dapat mengancam rasa identitas dan keterikatan yang esensial dalam memperkuat fondasi bagi pembangunan yang berkelanjutan. Tulisan ini menjadi sebuah usulan teoritis yang relevan terkait potensi degradasi identitas, dengan mengadopsi metode penelusuran literatur sebagai pendekatan penelitian. Salah satu fokusnya adalah konsep ‘imagined community’ dalam membentuk identitas bersama masyarakat dan keterikatan warga terhadap Kota Bandung. Di antara pendekatan tersebut, terdapat penekanan pada pentingnya membangun sebuah narasi sejarah bersama. ‘Narasi sejarah bersama’ menjadi krusial dalam menghadapi situasi tingginya pergantian penduduk di Kota Bandung, yang disebabkan oleh baik kelahiran maupun migrasi.
REINVENTARISASI POTENSI DESA MARGAMEKAR: STUDI KASUS PENDAMPINGAN KARANG TARUNA PAMEKAR Gumilar, Trisna; Abdul Malik, Muhammad Zulfi; Subekti, Mega; Septriani, Hilda
Midang Vol 2 No 3 (2024): Midang, Oktober 2024
Publisher : Unpad Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/midang.v2i3.58571

Abstract

Penelitian ini bertujuan untuk melakukan reinventarisasi potensi Desa Margamekar melalui pendampingan Karang Taruna Pamekar sebagai upaya pemberdayaan masyarakat lokal. Pendampingan ini melibatkan identifikasi potensi ekonomi, sosial, dan budaya desa yang belum terkelola secara optimal. Metode yang digunakan dalam studi ini meliputi pendekatan partisipatif, wawancara mendalam dengan masyarakat, observasi langsung, dan diskusi kelompok terarah dengan anggota Karang Taruna Pamekar. Hasil penelitian menunjukkan bahwa Desa Margamekar memiliki potensi besar di sektor pertanian, seni budaya, serta wisata alam yang dapat dikembangkan lebih lanjut dengan dukungan komunitas pemuda desa. Pengembangan potensi Desa Margamekar membutuhkan pendekatan holistik yang mencakup perencanaan strategis, keterlibatan komunitas, pemahaman pasar, serta pemasaran yang efektif.