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Meningkatkan Indeks Kewirausahaan dan Talent Marketing Dimasa Pandemi Covid 19 Zunaidah, Farida Nurlaila; Saidah, Karimatus; Primasatya, Nurita; Santi, Novi Nitya; Zaman, Wahid Ibnu; Wenda, Dhian Dwi Nur; Basori, Muhamad; Permana, Erwin Putera
Jurnal ABDINUS : Jurnal Pengabdian Nusantara Vol 7 No 1 (2023): Volume 7 Nomor 1 Tahun 2023
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/ja.v7i1.18088

Abstract

The purpose of this community service activity is to hold marketing seminars to motivate and broaden MSME business owners to market their products through online marketing in order to restore the economy after the Covid-19 pandemic. The method in this community service activity is to conduct a field survey and analysis of needs related to the problems faced as well as survey questionnaires to seminar participants. The result of this marketing seminar activity is that most of the respondents have other businesses besides farming, some of which are engaged in the MSME sector. There are respondents who already have experience with online marketing, even though it is limited to whatsapp status, while others still do not have experience. The respondents were very interested in being taught and assisted in trying online marketing strategies. The respondents' impression of this marketing seminar was very good because the speakers who presented the material and provided assistance were not long-winded and easy to understand.
PENGEMBANGAN MEDIA LEMBAKOTA (LEMBAR BALIK KOSAKATA) MATERI MENULIS PERMULAAN SISWA KELAS I SDN BURENGAN 1 Arista Berliana Putri, Cindy; Saidah, Karimatus; Sri Mujiwati, Endang
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 1 (2026): Volume 11 No.1, Maret 2026.
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i1.42187

Abstract

The writing ability of the first grade students of SDN Burengan 1 is still in the low category for 14 out of 23 students, with scores below the KKM 75 and the minimal use of media innovation, especially in Indonesian, is still low. This study aims to develop the Lembakota (Vocabulary Flip Chart) media and to describe its validity, practicality, and effectiveness in improving beginning writing skills of first-grade students at SDN Burengan 1, Kediri City. The research employed a Research and Development (R&D) method using the ADDIE model. The trial subjects consisted of 6 students in a limited trial and 17 students in a field trial. Primary data were collected through observation, interviews, questionnaires, and tests, and were analyzed quantitatively and qualitatively to evaluate the feasibility of the developed media. The results show that Lembakota is feasible to use, with a validity percentage of 90.43% categorized as very valid. In terms of practicality, the media obtained a score of 100% based on the teacher response questionnaire and 90% based on the student response questionnaire, indicating that it is very practical. In terms of effectiveness, the field trial involving 17 students achieved 100% classical mastery. Thus, Lembakota can be declared very effective in improving beginning writing skills of first-grade elementary school students.