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Perceptions And Preferences of Indonesian Muslim Tourists for Halal Tourism Facilities and Conditions in Sembalun Iswanto, Dedy; S. Sangadji, Suwandi; Nazwin, Asfarony Hendra
KAMBOTI: Jurnal Sosial dan Humaniora Vol. 3 No. 2 (2023): KAMBOTI: Jurnal Sosial dan Humaniora
Publisher : Lembaga Layanan Pendidikan Tinggi Wilayah XII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51135/kambotivol3issue2page10-17

Abstract

The purpose of this study was to determine the perceptions and preferences of Indonesian muslim tourists for halal tourism facilities and conditions in Sembalun. To meet the proving result, this research used descriptive research methods. The samples of this research were domestic Muslim tourists who have visited Sembalun. The analytical tool used in this study is Descriptive Statistical Analysis. The results of this study indicate that the government's efforts in promoting halal tourism have not been fully successful, because only a small proportion of respondents consider Sembalun as a halal tourist destination. the tourists emphasized that toilets and places of worship are important facilities that must exist in Sembalun.
Improving UMKM Marketing Performance by Optimising Marketing Strategy, Creative Product Innovation and Market Orientation Zainul Wasik; Catur Nugroho, Kuncoro; Iswanto, Dedy
Journal of Managerial Sciences and Studies Vol. 1 No. 2 (2023): Agustus : Journal of Managerial Sciences and Studies
Publisher : PT. Mawadaku Sukses Solusindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61160/jomss.v1i2.13

Abstract

Objectives - This research discusses matters relating to the marketing performance of micro and small enterprises in South Tangerang and Banten. Design/methodology/approach - Research Design This research is a survey research, with a quantitative approach, with the aim of measuring causal relationships (cause and effect).This research on the application of marketing strategies, creative product innovation, and market orientation through business development as an effort to improve marketing performance is one type of Cross Section research. To test the hypothesis, a survey will be conducted to traders in the Surabaya-Gresik area as respondents. Findings - Based on the discussion in this study, the conclusions that can be made are as follows: (1) states that creative product innovation carried out by MSMEs has a positive effect on business development. (2) states that market orientation carried out by MSMEs has no effect on business development. (3) Stating that the marketing strategy carried out by MSMEs has a positive effect on business development. (4) Stating that business development carried out by MSMEs has an effect on marketing performance
ONLINE MARKETING MEDIA IN THE DIGITAL AGE: THE DEMISE OF CONVENTIONAL RETAIL MARKETS Zainul Wasik; Catur Nugroho, Kuncoro; Iswanto, Dedy
Journal of Managerial Sciences and Studies Vol. 1 No. 2 (2023): Agustus : Journal of Managerial Sciences and Studies
Publisher : PT. Mawadaku Sukses Solusindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61160/jomss.v1i2.14

Abstract

Introduction - Online marketing has experienced significant growth in the digital era, and its impact on the conventional retail market has been a hot topic of discussion. Based on the data obtained, from late 2017 to early 2018 was the beginning of the modern retail market turmoil. One by one, modern retail markets fell because modern society no longer wants safe and convenient shopping activities, but also practical and efficient. This is offered by online shopping, the various benefits obtained, making shoppers prefer online shopping activities over conventional shopping. Online marketing provides greater accessibility to consumers. They can shop anytime and anywhere through their electronic devices. Objective - The researcher intends to deepen the study to explore and analyze the exposure of the digitalization era of online marketing media on the fall of conventional retail markets. The purpose of this study is of course to find out and analyse the incessant exposure of the digitalisation era, especially marketing media in its role in bringing down the conventional retail market. Design/Methodology/Approach - This research uses a qualitative descriptive method, which is contextual research that makes informants instruments and is adjusted to a natural situation about data collection which is generally qualitative. Research procedures produce descriptive data in the form of written or spoken words of people and observable behavior. Finding - People tend to spend online shopping activities rather than doing conventional shopping activities. The impact is the fall of the conventional market, the glory of the conventional market is gradually starting to erode and is predicted to experience massive closures in the future. There are many advantages of shopping online rather than conventionally. Business leaders need to develop an integrated marketing strategy between online and offline platforms. Recognizing how both can support each other and increase overall brand visibility will be the key to success.
The Effect of Technological Innovation on Sustainability and Industry 4.0 Implementation: An Empirical Analysis of Indonesian Small and Medium-Sized Businesses Zainul Wasik; Iswanto, Dedy; Saifuddin, Muchammad
Journal of Managerial Sciences and Studies Vol. 2 No. 2 (2024): Agustus: Journal of Managerial Sciences and Studies
Publisher : PT. Mawadaku Sukses Solusindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61160/jomss.v2i2.100

Abstract

Small and medium-sized businesses, or SMEs, are the foundation of the majority of economies in the world. Small and medium-sized enterprises (SMEs) will find it extremely difficult to improve their performance and hard to meet their sustainability objectives in the absence of qualified technological innovation. Hence, Industry 4.0 (I4.0), the next technology frontier, should be embraced by small firms. This study's primary goal is to comprehend the connection between sustainability objectives and the adoption of Industry 4.0 (I-4.0) technologies. It also examines how innovative features facilitate the adoption of I-4.0 by small enterprises. In order to address the research inquiries and scrutinize the intricate data, AMOS software was used to conduct a structural equation model in this study. The findings showed that the adoption of I-4.0 and sustainability objectives are positively and significantly impacted by the features of technological innovation. With the exception of observability, effective I-4.0 implementation mediates the relationship between innovation traits and sustainability goals. According to the research's conclusions, SMEs should create an effective I-4.0, put it into practice, and cultivate innovative traits in order to meet sustainable objectives.
Impact of Social Media and Digital Innovation in Business Models: Strategies that Leverage Dynamic Capabilities Zainul Wasik; Sudarnice, S. Sudarnice; Iswanto, Dedy; Febria lina, Lia
Journal of Managerial Sciences and Studies Vol. 2 No. 3 (2024): Desember: Journal of Managerial Sciences and Studies
Publisher : PT. Mawadaku Sukses Solusindo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61160/jomss.v2i3.103

Abstract

Modern digital technology has enabled many businesses, includes family-run enterprises, to develop novel business strategies. We investigate how dynamic capacity functions as a mediator in the connection between creativity and social impact of the business model of the digital age (BMI), as well as the role of environmental dynamics moderator. We demonstrate the beneficial correlation between family damage and digital BMI through utilizing unique survey data from 1,444 Indonesian businesses with and without family damage, this study examines knowledge exploitation, risk management, and marketing capabilities. As a result of this, and in opposition to our assumptions, we recognize that positive relationships between the group's interests and its dynamic capabilities are strengthened by the environment. All of us bear significant ramifications for digital BMI research and family business innovation, both of which shed light on the dynamics of dynamic ecosystems in the digital economy.
Analisis Faktor Kedisiplinan Kerja Pegawai Pada Badan Perencanaan Pembangunan Daerah (Bappeda) Kabupaten Lombok Barat Sudarta, Sudarta; tri Yunarni, Baiq Reinelda; Iswanto, Dedy; Junaidi, Junaidi
Jurnal Ilmiah Mandala Education (JIME) Vol 8, No 1 (2022): Jurnal Ilmiah Mandala Education (Januari)
Publisher : Lembaga Penelitian dan Pendidikan Mandala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58258/jime.v8i1.2712

Abstract

This study aims to determine the factors that influence employee discipline in the Regional Development Planning Agency Office of West Lombok Regency. This research is descriptive with a qualitative approach. Data collection was carried out by means of interviews, observation, and documentation. Meanwhile, the analysis technique uses an interactive model consisting of data reduction, data presentation, and drawing conclusions. From the results of the author's observations and interviews at the West Lombok Regency BAPPEDA office, it can be said that all employees and leaders have been deemed to have properly applied discipline in accordance with the applicable regulations according to the State Civil Apparatus Law and the internal regulations of the West Lombok Regency BAPPEDA. There are several factors that affect the work discipline of employees at the West Lombok Regency BAPPEDA Office including the influence factor of compensation, the exemplary factor of the head of the Office, the factor of assertiveness of the leader / head in making decisions, the factor of concern for employees and penalties. Therefore the authors provide several suggestions including the management of BAPPEDA West Lombok Regency to improve employee work discipline by paying more attention to legal sanctions, and paying attention to leadership factors, so that with good leadership and supervision carried out by the leadership regularly, the discipline of employee work at BAPPEDA. West Lombok Regency will be able to be achieved according to the predetermined target so that every employee can make the most of their work time.
Utilization of Virtual Reality Technology in Tourism Destination Promotion Strategy to Increase Tourist Attraction Istiqlal, Istiqlal; Irsyad, Ziqrurrahman; Iswanto, Dedy
Aurora: Journal of Emerging Business Paradigms Vol. 1 No. 2 (2024): December
Publisher : PT. Sangadji Media Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62394/aurora.v1i2.148

Abstract

This study aims to explore the utilization of Virtual Reality (VR) technology in tourism destination promotion strategies to increase tourist attraction through a Systematic Literature Review (SLR) approach. The study was conducted by selecting literature from academic databases such as Google Scholar, Scopus, and DOAJ, using keywords such as “virtual reality,” “destination promotion,” and “tourism” within the time span of 2014-2024. The results showed that VR significantly influenced travelers' perceptions by creating deep emotional engagement and increasing visit intentions. VR is also able to strengthen destination image through immersive experiences that enrich tourists' interactions with virtual environments. However, challenges were found in the adoption of VR by certain demographic groups, such as elderly travelers who tend to be more resistant to this technology. This research highlights the gaps in understanding regarding the wider application of VR, as well as the need for further research to develop effective and holistic promotional strategies to integrate VR with conventional methods. Future research should focus on ways to maintain the authenticity of the tourist experience through VR as well as reaching more diverse market segments.
Pengembangan Modul Pembelajaran Berbasis Blog Guru dengan Penerapan Model Two Stay Two Stray (TSTS) pada Materi Transformasi Geometri untuk Meningkatkan Hasil Belajar Siswa SMK Diponegoro Lebaksiu Iswanto, Dedy
Journal of Education Research Vol. 4 No. 4 (2023)
Publisher : Perkumpulan Pengelola Jurnal PAUD Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37985/jer.v4i4.578

Abstract

Dalam proses pembelajaran yang efektif dan menarik, tentu guru harus dapat memberikan pelayanan pembelajaran yang kreatif dan inovatif.  Penelitian yang digunakan dalam penelitian ini yaitu metode penelitian dan pengembangan atau Research and Develompment. Penelitian dan pengembangan ini didesain dengan menggunakan model ADDIE. Adapun tahap-tahap yang digunakan dalam pengembangan ini yaitu:  Analisys, Design, Development, Implementation, dan Evaluation. ADDIE merupakan model yang tepat digunakan untuk pengembangan modul pembelajaran berbasis blog guru dengan penerapan model pembelajaran Two Stay Two Stray. Hasil penelitian diperoleh bahwa : hasil belajar siswa pada kelas eksperimen dapat disimpulkan bahwa modul pembelajaran berbasis blog guru dengan penerapan model TSTS sangat praktis untuk digunakan. Sementara hasil analisis validasi model dan media a dapat disimpulkan bahwa modul pembelajaran berbasis blog guru dengan penerapan model TSTS sangat layak untuk digunakan.
Sustainable Development Goals (SDGs): Economic Transformation Towards Sustainable Development Iswanto, Dedy
Journal of Economic Growth and Development Review Volume 1 Issue 2 September 2024
Publisher : Professorline

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62012/jegar.v1i2.11

Abstract

Sustainable Development Goals (SDGs) have become a crucial global framework in encouraging economic transformation towards sustainable development. This article examines how the SDGs agenda influences economic paradigm changes in various countries, as well as the challenges and opportunities that arise in the implementation process. Through analysis of comparative case studies from several countries, this research identifies key strategies and best practices in aligning economic policies with sustainable development goals. Key findings show that successful economic transformation depends on cross-sector policy integration, technological innovation, active involvement of the private sector, and strong international cooperation. The COVID-19 pandemic has also highlighted the importance of building a more resilient and adaptive economic system. Despite significant progress, implementation gaps remain a major challenge, especially in terms of financing and capacity development. This article concludes that achieving the SDGs requires a fundamental transformation in the way we understand and manage economic development, with an emphasis on a holistic approach that balances economic growth, social inclusion and environmental sustainability. The implications of this research highlight the need for accelerated efforts and policy innovation to realize the vision of sustainable development promoted by the SDGs.
Culture as a Tourism Magnet A Systematic Review of the Influence of Local Traditions on Visitor Engagement in Tourism Destinations Iswanto, Dedy; Irsyad, Ziqrurrahman
Journal of Economic Growth and Development Review Volume 1 Issue 2 September 2024
Publisher : Professorline

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62012/jegar.v1i2.12

Abstract

This study explores the influence of local traditions on visitor engagement in tourism destinations, focusing on traditional elements such as music, cuisine, and crafts. Through a systematic review of relevant literature, we found that these elements not only enhance destination image but also enhance visitor satisfaction and loyalty. Cultural festivals play an important role in building emotional connections between visitors and local communities. However, there is a gap in existing research, especially regarding the interaction between traditional elements and the negative impacts of cultural integration in tourism, such as the potential erosion of cultural identity and conflicts between visitors and local communities. This study recommends the need for further studies to understand the dynamics of traditional interactions, as well as the challenges in cultural event management, to support sustainable and inclusive tourism development. These findings are expected to provide insights for destination managers and policymakers in designing more effective strategies to utilize local cultural richness.