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All Journal EQIEN - JURNAL EKONOMI DAN BISNIS Jurnal Ilmiah Mandala Education (JIME) JISIP: Jurnal Ilmu Sosial dan Pendidikan Journal of Management - Small and Medium Enterprises (SME's) Journal of Government and Politics (JGOP) Journal of Applied Data Sciences Jurnal Manajemen dan Inovasi (MANOVA) Jurnal Administrasi Pemerintahan Desa Journal of Education Research Jurnal of Applied Business and Banking (JABB) Apollo: Journal of Tourism and Business Research Horizon PROCURATIO: Jurnal Manajemen dan Bisnis BARAKATI: Journal of Community Service Scientia: Journal of Multi-Disciplinary Science Journal of Economic Growth and Development Review AURORA: Journal of Emerging Business Paradigms KAMBOTI : Jurnal Sosial dan Humaniora TECHNOBIZ : International Journal of Business
Iswanto, Dedy
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Mathematics Nursing Public Health Social Sciences Other

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Sustainable Development Goals (SDGs): Economic Transformation Towards Sustainable Development Iswanto, Dedy
Journal of Economic Growth and Development Review Volume 1 Issue 2 September 2024
Publisher : Professorline

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62012/jegar.v1i2.11

Abstract

Sustainable Development Goals (SDGs) have become a crucial global framework in encouraging economic transformation towards sustainable development. This article examines how the SDGs agenda influences economic paradigm changes in various countries, as well as the challenges and opportunities that arise in the implementation process. Through analysis of comparative case studies from several countries, this research identifies key strategies and best practices in aligning economic policies with sustainable development goals. Key findings show that successful economic transformation depends on cross-sector policy integration, technological innovation, active involvement of the private sector, and strong international cooperation. The COVID-19 pandemic has also highlighted the importance of building a more resilient and adaptive economic system. Despite significant progress, implementation gaps remain a major challenge, especially in terms of financing and capacity development. This article concludes that achieving the SDGs requires a fundamental transformation in the way we understand and manage economic development, with an emphasis on a holistic approach that balances economic growth, social inclusion and environmental sustainability. The implications of this research highlight the need for accelerated efforts and policy innovation to realize the vision of sustainable development promoted by the SDGs.
Culture as a Tourism Magnet A Systematic Review of the Influence of Local Traditions on Visitor Engagement in Tourism Destinations Iswanto, Dedy; Irsyad, Ziqrurrahman
Journal of Economic Growth and Development Review Volume 1 Issue 2 September 2024
Publisher : Professorline

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62012/jegar.v1i2.12

Abstract

This study explores the influence of local traditions on visitor engagement in tourism destinations, focusing on traditional elements such as music, cuisine, and crafts. Through a systematic review of relevant literature, we found that these elements not only enhance destination image but also enhance visitor satisfaction and loyalty. Cultural festivals play an important role in building emotional connections between visitors and local communities. However, there is a gap in existing research, especially regarding the interaction between traditional elements and the negative impacts of cultural integration in tourism, such as the potential erosion of cultural identity and conflicts between visitors and local communities. This study recommends the need for further studies to understand the dynamics of traditional interactions, as well as the challenges in cultural event management, to support sustainable and inclusive tourism development. These findings are expected to provide insights for destination managers and policymakers in designing more effective strategies to utilize local cultural richness.
Branding Strategies to Enhance the Appeal of Cultural Heritage Sites for International Tourists Iswanto, Dedy; Irsyad, Ziqrurrahman; Sudarta; Fuzail, Muhammad; Gamri, Muhammad
PROCURATIO: Jurnal Manajemen & Bisnis Vol. 4 No. 2 (2025): July - December
Publisher : PT. Sangadji Media Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62394/projmb.v4i2.150

Abstract

Purpose – This study explores the application of branding in enhancing the attractiveness of cultural heritage sites for international tourists. It investigates the role of branding in shaping tourist perceptions, increasing revisit intention, and improving visitor satisfaction. Design/method/approach – A Systematic Literature Review (SLR) was conducted using literature from Scopus, DOAJ, and Google Scholar. Keywords like "branding," "cultural heritage sites," "tourist attraction," and "tourist perception" were used to select studies published between 2014-2024. Findings – Effective branding strategies, including authentic brand images, experiential marketing, and emotional attachment through historical nostalgia, positively influence tourists’ perceptions and satisfaction. Branding also contributes to local tourism growth and job creation. However, challenges such as information overload and commercialization, which may compromise cultural values, remain. Digital technologies enhance global visibility and cultural narratives. Implications – The study underscores the need for balancing commercial appeal and cultural preservation in branding strategies. Policymakers and tourism managers should focus on authentic branding to attract and retain international tourists. Novelty/Originality – This research offers new insights into how branding influences cultural heritage tourism, particularly regarding the role of digital technologies and the challenges of over-commercialization.
The Role of Digital Financial Inclusion in Improving The Sustainability of MSMEs Business after The Covid-19 Pandemic Fitria, Ramadhani Laila; Iswanto, Dedy; Gamri, Mohammad
SCIENTIA: Journal of Multi Disciplinary Science Vol. 4 No. 2 (2025): July-December
Publisher : PT. Sangadji Media Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62394/scientia.v4i2.254

Abstract

This study aims to analyze the role of digital financial inclusion in improving the sustainability of Micro, Small, and Medium Enterprises (MSMEs) post-COVID-19 pandemic through a Systematic Literature Review approach. The literature was collected from indexed databases, Google Scholar, and DOAJ, with a publication period of 2016–2025. The study results indicate that digital transformation, fintech service integration, and digital financial literacy are key pillars that support each other in promoting financial inclusion and MSME sustainability. Digital transformation improves operational efficiency and financial performance, fintech services expand access to financing and promote transparency, while digital financial literacy serves as the foundation for the effective and equitable use of financial technology. However, the study also identified significant gaps in the form of varying MSME digital readiness, limited infrastructure, low digital literacy among vulnerable communities, and regulatory uncertainty that limit optimal implementation. These findings emphasize the need for an integrative strategy that combines digitalization, financial education, and supporting policies to promote more equitable financial inclusion and MSME sustainability post-pandemic.
Employee Perception of Digital Well-Being: A Study on Generation Z In Indonesia's Big Cities Affan, Mohammad Romdhon; Iswanto, Dedy; Fuzail, Muhammad
SCIENTIA: Journal of Multi Disciplinary Science Vol. 4 No. 2 (2025): July-December
Publisher : PT. Sangadji Media Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62394/scientia.v4i2.257

Abstract

Employee well-being has become a strategic aspect of human resource management as it affects workforce performance, engagement, and retention. In the digital era, organizations are increasingly adopting technology-based wellness programs to respond to the dynamic needs of employees, especially Generation Z, known as digital natives. This generation demands flexibility, work-life balance, and attention to mental health through an easily accessible and personalized platform. In Indonesia's major cities such as Jakarta, Bandung, and Surabaya, the challenges of urbanization, work stress, and technological penetration reinforce the urgency of implementing digital welfare programs. However, research on Gen Z's perception of the effectiveness, ease of use, and value of these programs is still limited. This study aims to systematically review the literature to identify trends, challenges, and unmet needs in the implementation of digital health programs among Generation Z employees in urban areas of Indonesia. The results of this review are expected to provide a basis for the development of more adaptive, inclusive, and sustainable HR strategies in supporting the digital health of the younger generation in the modern workplace.
Pemberdayaan Petani melalui Pelatihan Pembuatan Pupuk Organik dari Kotoran Ayam dengan Pendekatan Partisipatif di Desa Selebung, Batu Kliang Iswanto, Dedy; Syamsidar , Syamsidar
BARAKTI: Journal of Community Service Vol. 4 No. 2 (2026): Maret
Publisher : PT. Sangadji Media Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62394/barakati.v4i2.182

Abstract

Kegiatan Pengabdian Kepada Masyarakat di Desa Selebung, Kecamatan Batu Kliang, bertujuan untuk meningkatkan pemahaman dan keterampilan petani dalam memanfaatkan pupuk organik dari kotoran ayam untuk mendukung pertanian berkelanjutan. Pelatihan ini memberikan pengetahuan praktis tentang pembuatan pupuk organik yang ramah lingkungan dan aplikasinya pada berbagai jenis tanaman. Hasil kegiatan menunjukkan peningkatan signifikan dalam pemahaman petani mengenai manfaat pupuk organik, dari 35% sebelum pelatihan menjadi 92% setelah pelatihan. Penggunaan pupuk organik terbukti meningkatkan daya pertumbuhan tanaman dan kualitas tanah, dengan banyak petani melaporkan perbaikan dalam waktu dua minggu setelah penerapan. Selain itu, program ini mengurangi ketergantungan petani terhadap pupuk kimia, sekaligus memberikan alternatif solusi yang lebih ramah lingkungan dan berkelanjutan. Dampak dari kegiatan ini diharapkan dapat mendukung pertanian berkelanjutan dan meningkatkan kesejahteraan petani di Desa Selebung melalui teknologi ramah lingkungan yang dapat diterapkan secara langsung di lapangan.
  Ethics Using Personal data for Personalized advertising: Literature Review and Research Agenda Lina, Lia; Fuzail, Muhammad; Iswanto, Dedy
TECHNOBIZ : International Journal of Business Vol. 9 No. 1 (2026): April 2026
Publisher : TECHNOBIZ : International Journal of Business

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33365/technobiz.v9i1.1622

Abstract

Online advertising systems use the principle of customer-based targeting. It’s called Personalized advertising. Personalized advertising is closely related to personal data. So, the ethical dilemma in personalized advertising has been discussed in existing research and becomes a paradox. This study conducted a literature review by analyzing articles from the Scopus database period of 2004-2023 (20 years). This research aims to define Personalized Advertising, explain the Ethical Dilemma, and summarize the Empirical findings. The findings of the literature review are presented in several parts. First, there are various definitions of personalized advertising. Second, the distribution of articles was published in reputable journal, and an overview of the empirical findings from various research was then suggested for future research and policymakers to avoid the ethical dilemma.
CHANGES IN CONSUMER BEHAVIOR IN THE MICROECONOMY IN THE DIGITAL AGE: A SYSTEMATIC LITERATURE REVIEW ON THE IMPACT OF E-COMMERCE PLATFORMS, SOCIAL COMMERCE, AND ARTIFICIAL INTELLIGENCE Vinuzia, Mala; Iswanto, Dedy; Ramayanto, Ramayanto
TECHNOBIZ : International Journal of Business Vol. 9 No. 1 (2026): April 2026
Publisher : TECHNOBIZ : International Journal of Business

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33365/technobiz.v9i1.1810

Abstract

Rapid advancements in digital technology have driven significant transformations in consumer behavior across various economic sectors. This study aims to conduct a systematic synthesis to identify patterns, trends, and implications of changes in consumer behavior within the microeconomy in the digital age. The methodology employed is qualitative, utilizing a Systematic Literature Review (SLR) approach to articles from DOAJ, Scopus, and Google Scholar spanning the period 2016–2025. The results indicate that digital transformation through machine learning and Artificial Intelligence enhances efficiency, personalization, and user experience. Psychological factors such as perceived usefulness, perceived risk, and consumer engagement also influence consumer decisions. Additionally, social commerce and the dominance of Generation Z reinforce interactive consumption patterns. These findings confirm that consumer behavior is multidimensional and influenced by the interplay of technology, psychology, and the digital ecosystem.
A Systematic Review of the Influence of Online Review Content on Travelers' Safety Perceptions Iswanto, Dedy; Irsyad, Ziqrurrahman; Febrina Lina, Lia; Angelica Cindiyasari, Shiwi; Muhammad Waqas, Hafiz; Fuzail, Muhammad
Jurnal Manajemen dan Inovasi (MANOVA) Vol. 9 No. 2 (2026): July
Publisher : Management Department, Faculty of Islamic Economics and Business, Universitas Islam Negeri Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/manova.v9i2.2418

Abstract

Abstract Introduction : Post-crisis, tourism destinations must rebuild visitor confidence and manage their image. eWOM (electronic word of mouth) and online reviews are critical tools in shaping safety perceptions and maintaining tourist visits. Objective : This study reviews the influence of eWOM on travelers' safety perceptions and revisit intentions after crises, exploring how digital platforms mediate these effects and the role of cultural background in interpreting eWOM related to safety. Methodology : A systematic literature review was conducted using the PRISMA framework, based on Scopus articles published from 2020 to 2025, complemented by bibliometric analysis using VOSviewer. Results : eWOM and UGC on social media significantly impact safety perceptions and revisit intentions. Emotional and visual content in reviews shapes how tourists interpret safety, with cultural factors influencing these perceptions. Algorithms on digital platforms create biases in the visibility of eWOM, affecting safety perceptions. Discussion : eWOM is essential in post-crisis recovery, with digital platforms mediating the influence on safety perceptions. The emotional tone and visual aspects of eWOM, along with algorithms, play key roles in shaping how tourists assess safety and loyalty. Originality/Value : This study provides insights into how eWOM influences tourists' safety perceptions and loyalty post-crisis, offering practical guidance for destination managers to restore trust and manage their image through eWOM.
Co-Authors Abdurahman Abdurrahman Affan, Mohammad Romdhon Amil, Amil Amin Saleh, Amin Amol, Febriyanti Angelica Cindiyasari, Shiwi Bahari, Astrid Octavia Baiq Reinelda Tri Yunarni Candra Dominicus Wahyu Pradana Febria Lina, Lia Febrina Lina, Lia Fitria, Ramadhani Laila Fuzail, Muhammad Gamri, Mohammad Gamri, Muhammad Gancar Candra Premananto Halawa, Forman Irsyad, Ziqrurrahman Istiqlal Istiqlal, Istiqlal Junaidi Junaidi Lina, Lia Maniza, Lalu Hendra Muchammad Saifuddin Muhammad Waqas, Hafiz Nazwin, Asfarony Hendra Novia Suhastini Qusairi, Andri Al Rachman, M. Taufik Ramadhan, Miftahus Surur Ramayanto, Ramayanto Rialmi, Zackharia Sarita, Rahma Sudarnice, Sudarnice Sudarta Sudarta, Sudarta Suwandi S. Sangadji Syamsidar , Syamsidar Vinuzia, Mala Wasik, Zainul YUDI NUR SUPRIADI Zainul Wasik