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All Journal Management Analysis Journal JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK Edukasi Islami: Jurnal Pendidikan Islam International Journal of Supply Chain Management IJISTECH (International Journal Of Information System & Technology) JURIKOM (Jurnal Riset Komputer) EKUITAS (Jurnal Ekonomi dan Keuangan) Jurnal Profetik Community Development Journal: Jurnal Pengabdian Masyarakat JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) IJISTECH JPM: JURNAL PENGABDIAN MASYARAKAT ARBITRASE: JOURNAL OF ECONOMICS AND ACCOUNTING Economics, Business and Management Science Journal Warta Perkaretan Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Journal of Trends Economics and Accounting Research Jurnal Ilmu Sosial dan Humaniora Jurnal Manajemen dan Pemasaran Jasa Management Research Studies Journal Jurnal Manajemen dan Bisnis Journal of Artificial Intelligence and Digital Business Innovative: Journal Of Social Science Research Journal Business and Management
Syafrida Hafni Sahir
Universitas Medan Area
Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Medicine & Pharmacology Public Health Social Sciences Transportation Other

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The Effect of Managerial Intentions and Initiatives on Green Supply Chain Management (GrSCM) Application and the Performance of Manufacturing Companies in Indonesia Syafrida Hafni Sahir
Jurnal Manajemen Industri dan Logistik Vol 6, No 2 (2022): November 2022
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v6i2.1016

Abstract

This study aims to determine the effect of managerial intentions and initiatives on Green supply chain management (GrSCM) application. This study also investigates the effect of GrSCM and inter-company trust on firm performance. This study used quantitative methods. The determination of the sample used purposive sampling techniques involving 91 manufacturing companies in Indonesia. Data were analyzed using descriptive and inter-correlation analysis with the help of SPSS and SmartPLS software. The results of this study indicated that the initiative has a positive and significant effect on GrSCM application, while the intention has no significant effect on GrSCM application. The implementation of GrSCM showed a low significant relationship to company performance. Besides, the initiative variable could not moderate the implementation of GrSCM, while trust could moderate the effect of GrSCM application on company performance.
The effect of customer experience and emotional value on the net promoter score: Middle-class millennial climber category Syafrida Hafni Sahir; Syafrizal Helmi Situmorang
Jurnal Manajemen dan Pemasaran Jasa Vol. 13 No. 2 (2020): September
Publisher : Lembaga Penerbit Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (191.84 KB) | DOI: 10.25105/jmpj.v13i2.5763

Abstract

This study investigates net promoter score changes due to the emotional value and experience of middle-class customers. A total of 150 respondents wereselected, while 96 brands were observedbased on the respondent's daily life needs, such as clothes, cafes, gadgets and travels, amongothers. Customers experience was measured by analyzing their interactions with the brands they use. The emotional value was measured by the positive or negative emotion score of each brand. The gap between brand Promoter and Detractor is the Net Promoter Score. Thisresearch shows a positive correlation between customer experience, emotional value, and net promoter score. Data were analyzed using the Multiple regression method.
THE INFLUENCES OF ACCRUALS QUALITY AND TAX MANAGEMENT ON THE FUTURE MARKET VALUE: CASE STUDY OF THE LISTED FIRM ON INDUSTRY MANUFACTURING SECTORS Muljanto Siladjaja; Indra Siswanti; Syafrida Hafni Sahir
Management Research Studies Journal Vol. 2 No. 1 (2021): Management Research Studies Journal
Publisher : Perbanas Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (475.567 KB) | DOI: 10.56174/mrsj.v2i1.368

Abstract

This empirical research has proven that the investor insisted on the management to level up the earnings quality constantly, there is no tolerance for any distortion, including the negative effect of opportunistic accruals. The high earning quality paves out the way for the investor to calculate the future return accurately, by minimizing the volatile movement of market price and agency cost. This research tested how the accruals quality and tax management influences the investor’s perception in the future, that measured by future market value. The observation data had used the samples on the listed company in the industrial manufacturing sector for the period 2015 until 2017, which had amounted to 384 observation data. This multiple regression model with data panel has used the discretionary accruals quality, tax management, and future market value, the result is the earnings quality has a positive influence on the future market value significantly. The management should carry out consistently all available tax accounting standards and tax regulations at the maximum level without any infringement, this one is related to deduct the risk. It is an implication of the Signalling and Regulation Theory. The investor has realized the gap between the accounting standard and tax regulation intolerance zone, absolutely it has no crucial impact on the volatile movement of the market price. Primarily they concern about the high book and tax accruals, meanwhile ignoring both positive or negative. Principally, the high-quality accounting information has a contribution to predicting the better-expected return accurately in the future period, this is aimed to protect the investment in the high safety area.
Pengaruh E-Service Quality dan Brand Image Terhadap E-Loyalty pada Pengguna Aplikasi Shopee Kornelius Kurniaman Waruwu; Syafrida Hafni Sahir
Journal of Business and Economics Research (JBE) Vol 3 No 3 (2022): October 2022
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jbe.v3i3.2298

Abstract

The purpose of this study was to determine the effect of e-service quality and brand image on e-loyalty of Shopee application users in Kelurahan Pasar Gunungsitoli. In this study using quantitative data analysis methods. The data analysis method used is descriptive statistics and Structural Equation Model (SEM) which is processed through the smart-PLS (partial least square) program. The population of this research is all Shopee application users in Kelurahan Pasar Gunungsitoli. The sampling technique was purposive sampling, the sample size to be used was 140 respondents. From the results of data processing, it is known that the variable e-service quality (X1) has a negative effect on e-loyalty of Shopee application users in Pasar Gunungsitoli village. While Brand image (X2) brand image has a positive and significant effect on e-loyalty of Shopee application users in Pasar Gunungsitoli Village.
Pengaruh Green Marketing dan Corporate Social Responsibility Terhadap Keputusan Pembelian Lampu LED Philips Franstama Pardamean; Syafrida Hafni Sahir
Journal of Trends Economics and Accounting Research Vol 3 No 3 (2023): March 2023
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jtear.v3i3.583

Abstract

The aim of this study was to determine the effect of green marketing and corporate social responsibility on purchasing decisions (a case study of Philips LED lamp consumers in Medan). This type of research is associative quantitative research which aims to determine the relationship between two variables. The research population is consumers of Philips LED lights in Medan City whose number is not known with certainty. The sample size was determined using the unknown population formula and the sample results were determined to be 100 respondents. The research instrument used was a questionnaire distributed online via the Google form. The data analysis used is multiple linear regression method. Based on the results of the t test, the green marketing variable partially has a positive effect on consumer purchasing decisions for Philips LED lights in Medan City and the corporate social responsibility variable partially has a positive effect on consumer purchasing decisions for Philips LED lights in Medan City. Based on the Coefficient Test the determination of purchasing decisions can be explained by green marketing and corporate social responsibility variables.
Pengaruh Jiwa Kewirausahaan Dan Nilai Kewirausahaan Terhadap Kemandirian Usaha (Studi Kasus Pada Pengusaha Kuliner Di Pasar Deli Tua) Sania Tri Nurhayati; Dahrul Siregar; Syafrida Hafni Sahir; Isnaniah Isnaniah
Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Vol 4, No 1 (2023): Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) - JUNI
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jimbi.v4i1.1689

Abstract

The purpose of this study was to determine and analyze the effect of work facilities and incentives on the independence of culinary entrepreneurs in the Deli Tua Market. The research method used is exploratory research, where the variables are measured using a Likert scale. Methods of data collection is done by interview (interview), with a list of questions (questionnaire) and study documentation. The population in this study were all members of the Culinary Entrepreneurs at Deli Tua Market, totaling 39 people. Sampling with the saturated sampling method or better known as the census. In this study, the population was relatively small, as many as 39 people. Data processing using SPSS version 23 software, with descriptive analysis and multiple regression analysis hypothesis testing. The results of the study show that:(1) partially the entrepreneurial spirit variable affects the business independence of members in Culinary Entrepreneurs at Deli Tua Market. ; (2) partially the entrepreneurship value variable affects the business independence of members in Culinary Entrepreneurs at Deli Tua Market;(3) Simultaneously there is a positive and significant influence between the entrepreneurial spirit variable and the entrepreneurial value of the member's business independence in Culinary Entrepreneurs at Deli Tua Market
Pengaruh Strategi Pemanfaatan Media Sosial untuk Meningkatkan Pemasaran Produk UMKM Sekar Handycraft Agung Triayudi; Syafrida Hafni Sahir; Mesran; Suginam
JPM: Jurnal Pengabdian Masyarakat Vol. 4 No. 2 (2023): October 2023
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jpm.v4i2.1350

Abstract

Understanding the impact of social media utilization strategies that can attract consumer attention in order to increase product marketing is essential. Social media brings various benefits in a business context, such as increasing business exposure, expanding target market reach, building public interest and brand awareness, and providing a tool to measure the success of marketing campaigns. Sekar Handycraft SME are currently not optimizing the use of social media due to limited understanding of attracting consumer attention, which is the main cause. Therefore, to increase the competence of the Sekar Handycraft team, it is necessary to organize workshops or training to deepen understanding of the effects of using social media strategies in increasing product promotion. Through community service efforts at SME Sekar Handycraft, it is hoped that knowledge about social media utilization strategies can become a valuable asset for the SME Sekar Handycraft team so that they can more efficiently use social media to intensify product marketing.
The Effect of Principal Leadership and Work Discipline on Teacher Performance at SMP Daruttaqwa Gresik Rosmawati Rosmawati; Syafrida Hafni Sahir; Kersna Minan; Made Susilawati
Edukasi Islami: Jurnal Pendidikan Islam Vol. 11 No. 02 (2022): Edukasi Islami: Jurnal Pendidikan Islam
Publisher : Sekolah Tinggi Agama Islam Al Hidayah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30868/ei.v11i02.2423

Abstract

This article describes (1) the influence of a principal's leadership on teacher performance. (2) the effect of work discipline on teacher performance. (3) the simultaneous influence of the principal's leadership and work discipline on teachers' performance at SMP Daruttaqwa Gresik. The research method used is quantitative research. This study is a population study with 59 people—consisting of 1 principal, 12 teachers, 1 Administration (TU), and 46 students. The research instrument is a questionnaire. The results of this study are (1) there is an influence between the principal's leadership on teacher performance at SMP Daruttaqwa Gresik with t count 2,580 > t table 2.00 and has an effect of 10.5%. (2) there is an influence between work discipline on teacher performance at SMP Daruttaqwa Gresik with t count 7.924 > t table 2.00 and has an effect of 52.4%. (3) there is a simultaneous effect with F arithmetic 31.019 > F table 3.16. Simultaneously both of them also have an effect of 52.6% on teacher performance at SMP Daruttaqwa Gresik and have a correlation coefficient of 0.725, which is the quality of a strong relationship.
Analisa Keputusan Menabung di Bank Mega Syariah di Kota Medan Athifah Zalfa Lesmana; Syafrida Hafni Sahir
ARBITRASE: Journal of Economics and Accounting Vol. 3 No. 3 (2023): March 2023
Publisher : Forum Kerjasama Pendidikan Tinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/arbitrase.v3i3.716

Abstract

The purpose of this study is to determine the impact of religiosity, reference groups, and motivation on saving decisions at the Bank Mega Syariah Iskandar Muda Branch in Medan. The research method employed is quantitative, with an explanatory survey approach. The data is obtained directly from the respondents using a primary data collection technique and a questionnaire was used as the research instrument. The data analysis technique used is multiple linear regression which is processed by using SPSS 24. The sampling method used was accidental sampling with a total of 70 Bank Mega Syariah customers. Based on the results of the analyses, religiosity had partially positive and significant effect on the Saving Decision, the Reference Group had no and insignificant effect partially on the Saving Decision, and Motivation had partially positive and significant effect on the Saving Decision.
Pengaruh direct marketing, product quality dan customer satisfaction terhadap minat beli ulang pada live streaming marketing Tiktok sahir, Syafrida Hafni; Manullang, Nancy Feronika; Salqaura, Siti Alhamra
Journal Business and Management Vol. 2 No. 1 (2024): Journal Business and Management (April 2024)
Publisher : Departemen Manajemen Fakultas Ekonomi dan Bisnis Universitas HKBP Nommensen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51622/jbm.v2i1.2297

Abstract

Penelitian ini bertujuan untuk menganalasis pengaruh Direct Marketing, Product Quality, dan Satisfaction Customer bersama-sama terhadap Minat Beli Ulang pada Live Streaming Marketing TikTok di Kota Berastagi.Penelitian ini menggunakan metode kuantitatif bersifat asosiatif, pengambilan sampel menggunakan pendekatan purposive sampling . populasi yang digunakan yaitu pengguna aplikasi TikTok dikota Berastagi. Responden yang digunakan adalah yang sudah berumur 17 tahun sampai 45 tahun yang pernah melakukan pembelian di live marketing aplikasi TikTok dan kuesioner disebarkan secara online kepada responden. Jumlah total kuesioner yang disebar dengan google form yaitu 100 kuesioner yang kemudian akan dilakukan pengujian menggunakan SPSS verssion 22 untuk mengetahui data yang telah terkumpul valid atau tidak valid. Berdasarkan hasil pengujian yang telah dilakukan dari penelitian dengan judul Pengaruh Direct Marketing, Product Quality, dan Customer Satisfaction Terhadap Minat Beli Ulang Pada Live Streaming Marketing TikTok (Studi Pada Pengguna Aplikasi TikTok Di Berastagi) diperoleh kesimpulan sebagai berikut : Hasil penelitian menunjukan bahwa variabel Direct Marketing (X1) tidak memiliki pengaruh positif dan signifikan terhadap Minat Beli Ulang (Y). Hal ini dibuktikan dengan t-tabel 0,990 t-tabel < 1,984 dan signifikansinya 0,325 > 0,05 menunjukkan bahwa Direct Marketing (X1) pada pengguna aplikasi TikTok di Kota Berastagi tidak memiliki pengaruh positif dan signifikan terhadap Minat Beli Ulang. Hasil penelitian menunjukan bahwa variabel Product Quality (X2) memiliki pengaruh signifikan terhadap variabel Minat Beli Ulang (Y). Hal ini dibuktikan dengan t-tabel 5,208 > t-tabel 1,984 dan signifikansinya 0,000 < 0,05 Hal ini menunjukkan bahwa Product Quality (X2) pada pengguna aplikasi TikTok di Kota Berastagi memberikan pengaruh positif dan signifikan terhadap Minat Beli Ulang (Y). Hasil penelitian menunjukan bahwa variabel Customer Satisfaction (X3) memberikan pengaruh positif dan signifikan terhadap variabel Minat Beli Ulang (Y). Hal ini dibuktikan dengan t-tabel 4,033 > t-tabel 1,984 dan signifikansinya 0,000 < 0,05 Hal ini menunjukkan bahwa Customer Satisfaction (X3) pada pengguna aplikasi TikTok di Kota Berastagi memiliki pengaruh positif dan signifikan terhadap Minat Beli Ulang (Y). Hasil penelitian menunjukan bahwa variabel Direct Marketing (X1), Product Quality (X2), Customer Satisfaction (X3) bersama sama memiliki pengaruh positif dan signifikan terhadap Minat Beli Ulang (Y). Hal ini dibuktikan dengan uji F-hitung 27,992 > F-tabel 2,70 dan signifikansinya 0,000 < 0,05 menunjukkan bahwa Direct Marketing (X1), Product Quality (X2), Customer Satisfaction (X3) bersama sama (simultan) memiliki pengaruh positif dan signifikan terhadap Minat Beli Ulang (Y) pada pengguna aplikasi TikTok di Berastagi.
Co-Authors Agung Triayudi Anik Ratnawati Ari Riswanto, Ari Athifah Zalfa Lesmana Atika Ramadhani Dahrul Siregar Dedi Putra Denissa Aldana Dewi Anggraini Dwi Ermayanti Susilo Effendi, Ihsan Eka Dewi Setia Tarigan Eka Pratiwi Sumantri Fahlevi, Mochammad Faurani Santi Singagerda Franstama Pardamean Hafidzi, Anwar Haryono, Rocky Ickhsan, Muhammad Isnaniah Isnaniah Ixsir Eliya Jilensiulina, Dat Ita Kersna Minan Kornelius Kurniaman Waruwu Lanna Sari Juliana Pasaribu Made Susilawati Manullang, Nancy Feronika Mayzira, Chantika Mesran, Mesran Muljanto Siladjaja Muprihan thaib Nasution, Amelia Andari Wicaksana Nelly Khairani Daulay Noer Soetjipto Nur Aisyah Nursalmah, Vicky Yasmin R Rosmawati Rajagukguk, Masri Rani Putri Debora Sitinjak Rohminatin, Rohminatin Rosmawati Rosmawati Rosmawati Rosmawati Salqaura, Siti Alhamra Sania Tri Nurhayati Sinaga, Rian Arke Sipayung, Hotdyavia Ira Lesiana Siregar, Fitri Ariani Siti Sabrina Salqaura Sudarmanto, Budi Agung Suginam Suginam Supriyanto Syafrizal Helmi Situmorang Try Koryati Wan Suryani