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All Journal Cakrawala : Jurnal Humaniora Bina Sarana Informatika Wacana: Jurnal Ilmiah Ilmu Komunikasi LUGAS Jurnal Komunikasi Jurnal Inovasi Ilmu Sosial dan Politik Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) JURNAL PUBLISITAS Abdi Kami : Jurnal Pengabdian Kepada Masyarakat KOMUNIKATA57 Jurnal Abdi Masyarakat Multidisiplin Hybrid Advertising Journal: Publication for Advertising Studies Jurnal Pengabdian Nasional (JPN) Indonesia Brand Communication Jurnal Pengabdian Kepada Masyarakat Kalam
Barizki, Rezzi Nanda
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Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences Other

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STRATEGI KOMUNIKASI DIGITAL BANK BCA DALAM MENSOSIALISASIKAN AMAN TRANSAKSI PERBANKAN UNTUK MENGHINDARI KEJAHATAN CYBER CRIME Rhamadhan, Mohammad Ryan; Bachtiar, Alfan; Barizki, Rezzi Nanda; Desilawati, Nur; Alamsyah, Alamsyah
KOMUNIKATA57 Vol. 5 No. 2 (2024): KOMUNIKATA57
Publisher : FISIP IBI-K57 Prodi Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55122/kom57.v5i2.1525

Abstract

Sosialisasi transaksi perbankan yang aman untuk menghindari kejahatan siber serta mengetahui cara mengatasi kejahatan siber dan menemukan kendala dari strategi yang diterapkan oleh Bank BCA. Subjek penelitian ini adalah staf Bank BCA dan nasabah Bank BCA yang menjadi korban kejahatan siber, karena peneliti ingin mengetahui strategi yang telah dilakukan oleh Bank BCA dan cara pencegahan serta penanganannya. Metode penelitian yang digunakan adalah metode deskriptif kualitatif. Teknik pengumpulan data yang digunakan adalah wawancara mendalam, observasi, dan dokumentasi. Penentuan informan kunci menggunakan teknik purposive sampling. Teknik analisis data yang digunakan adalah reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian mengungkapkan bahwa 7 informan kunci dari staf Bank BCA dan nasabah Bank BCA yang terdampak kejahatan siber menunjukkan pentingnya kesadaran data pribadi yang bersifat rahasia. Faktor pendukung termasuk peran aktif staf Bank BCA, adanya kampanye "Tolak Dengan Anggun," serta penggunaan media sosial secara bijak. Sementara itu, faktor penghambat berasal dari nasabah yang apatis, kesulitan dalam teknologi, banyaknya nasabah yang sudah berusia lanjut, dan kurangnya pengetahuan. Kesimpulan dari penelitian ini adalah betapa pentingnya strategi digital yang diterapkan oleh Bank BCA dalam menangani dan mengurangi jumlah kasus kejahatan siber di Indonesia, serta upaya Bank BCA untuk meningkatkan infrastruktur keamanan digital dan melindungi data nasabah.
Konstruksi Realitas Integritas Komisi Pemberantasan Korupsi (KPK) dalam Pemberitaan Media Online Barizki, Rezzi Nanda; Riyantie, Mayang
Jurnal Inovasi Ilmu Sosial dan Politik (JISoP) Vol 3 No 1 (2021)
Publisher : Universitas Islam Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33474/jisop.v3i1.9016

Abstract

The aim of this research is to know the construction of the reality of the reporting on the integrity of the KPK from the framing of online media Kompas.com and Detik.com. The paradigm used is constructivist, with the Entman’s framing analysis method, which means that it is preceded by the assumption that reality tends to have multiple faces (multiple reality). Therefore, this research will have a theoretical contribution to the public's understanding about the construction of mass media reality, and public awareness that the aspects of corruption prevention must be started by the actors of KPK itself (the issue of integrity), as well as for strengthening the anti-graft institution. The results showed that the reality construction formed by excellent reputation media such as Kompas.com and Detik.com will gain high public trust, especially in disclosing information on important state institutions, such as KPK. The similarity construction is related to the public criticism and demand about the existence of KPK as Supervisory Board; on the contrary, it oftentimes still stained by the violation allegation of the ethical code of its leaders. Moreover, there was internal conflict, decreased performance and public pessimism. As for the difference, Kompas.com built a positive image by the KPK's actions in overseeing state institutions and investigating several cases, while Detik.com delivered content on sympathetic social action, coordination with regional leaders, appreciation for the existence of KPK by a popular state figure.
Strategi Komunikasi Politik Cicha Koeswoyo Sebagai Calon Anggota Legislatif DPRD PDI-Perjuangan Dapil 7 Jakarta Pusat Barizki, Rezzi Nanda
CAKRAWALA: JURNAL HUMANIORA BINA SARANA INFORMATIKA Vol 24, No 2 (2024): September 2024
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v24i2.27349

Abstract

Political competition in Jakarta’s South Electoral District 7 requires an effective communication strategy, especially for legislative candidates navigating complex demographics and tight electoral dynamics. Cicha Koeswoyo, a candidate from PDI-Perjuangan, capitalized on her celebrity background, local connection, and issue focus on women, children, health, and education to secure electoral success. This study aims to analyze Cicha Koeswoyo’s political communication strategies in her campaign for the Jakarta Provincial DPRD (2024–2029). A descriptive qualitative approach was employed, examining personal narratives, campaign slogans, policy pillars, the use of traditional and digital media, and the role of party machinery. The analysis highlights the interplay of personal branding, authenticity, and issue-based communication. Cicha Koeswoyo’s strategy is characterized by issue consistency, demonstrations of tangible actions, and leveraging celebrity status as initial capital. Concrete actions, such as providing Posbindu health equipment and conducting fogging, strengthened her narrative of “action over rhetoric.” The synergy with PDI-Perjuangan’s machinery complemented her individualized campaign initiatives. She secured 15,578 votes, underscoring the effectiveness of her approach in a highly competitive electoral landscape. Cicha Koeswoyo’s success demonstrates that a blend of personal image, issue-based advocacy, and visible actions is essential for effective political communication. To sustain political legitimacy, her communication strategy must evolve toward participatory, transparent, and continuous governance.
Peran Cyber Public Relations dan Citra Merek Kosgoro 1957 Terhadap Advokasi Merek Misnan, Misnan; Pranawukir, Iswahyu; Desilawati, Nur; Barizki, Rezzi Nanda
CAKRAWALA: JURNAL HUMANIORA BINA SARANA INFORMATIKA Vol 25, No 1 (2025): Maret 2025
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jc.v25i1.27346

Abstract

he digital transformation has reshaped public relations practices in higher education institutions, particularly in building brand image and fostering student brand advocacy. This study aims to analyze the role of Cyber Public Relations (Cyber PR) and the brand image of KOSGORO 1957 in influencing brand advocacy among second-semester students of the Communication Studies Program at Institut Bisnis dan Informatika Kosgoro 1957 (IBI-K57). A mixed-methods approach with a sequential explanatory design was employed. Quantitative data were collected using a Likert-scale questionnaire to measure students’ perceptions of Cyber PR dimensions (transparency, porosity, content richness, the internet as agent, and reach), brand image (identity, meaning, response, and resonance), and brand advocacy (recommendation, defense, engagement, and referral). Regression analysis was conducted to examine relationships among variables. Qualitative data were obtained through in-depth interviews with students and staff to enrich the understanding of how Cyber PR and brand image influence advocacy. The findings indicate that Cyber PR has a significant positive effect on brand image, while brand image strongly influences student brand advocacy. Moreover, brand image was found to mediate the relationship between Cyber PR and brand advocacy. Students highlighted that transparency, responsiveness, and relevant digital content from IBI-K57 enhanced their sense of belonging and pride in the institution. The historical foundation of KOSGORO 1957 and its values of Tri Dharma (Service, People’s Welfare, Solidarity) further reinforced emotional ties that motivated students to act as active brand advocates.In conclusion, the success of IBI-K57’s digital communication strategy relies on the synergy between effective Cyber PR practices and strong brand image management. Strategic recommendations include enhancing transparency in online communication, strengthening narratives based on KOSGORO 1957 values, and developing formal student advocacy programs to support institutional reputation sustainably. 
STRATEGI KONTEN KREATIF DOTEENS DALAM MENINGKATKAN AUDIENCE ENGAGEMENT MELALUI INSTAGRAM Barizki, Rezzi Nanda; Apriani, Yohana
KOMUNIKATA57 Vol. 5 No. 1 (2024): KOMUNIKATA57
Publisher : FISIP IBI-K57 Prodi Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55122/kom57.v5i1.1255

Abstract

Penelitian ini bersifat kualitatif. Tujuan dari penelitian ini adalah untuk mengetahui pemilihan konten kreatif yang dilakukan Doteens dalam meningkatkan brand Engagement audiens melalui Instagram dan kendala-kendala yang terjadi dalam pembuatan konten Doteens dalam meningkatkan Engagement audiens. Penelitian ini dilakukan secara offline dan online dengan melakukan observasi di Dootens. Teknik pengumpulan data menggunakan wawancara, observasi, dan dokumentasi. Sampel dalam penelitian ini dipilih menggunakan metode purposive sampling dengan beberapa kriteria. Analisis data penelitian adalah deskriptif kualitatif. Berdasarkan hasil analisis menunjukkan bahwa Doteens dalam memilih konten kreatif untuk meningkatkan Engagement audiens melalui Instagram harus melakukan beberapa tahapan untuk mendapatkan hasil yang ingin dicapai. Tahapan yang dilakukan seperti menentukan segmentasi, target, dan posisi dalam mendistribusikan konten. Media yang digunakan untuk memperkenalkan Doteens adalah Instagram karena dianggap sebagai media paling instan dan memiliki fitur-fitur menarik sehingga informasi dapat tersebar luas dengan cepat.
Peningkatan Motivasi Belajar Remaja Masjid Jami Nurul Iman Cipedak Jagarkarsa Muphimin, Muphimin; Faisal, Andri; Rambe, Delila; Barizki, Rezzi Nanda
Jurnal Pengabdian Kepada Masyarakat Kalam Vol. 4 No. 2 (2025): Pemberdayaan Remaja dan Generasi Muda
Publisher : Prisani Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Many young people today tend to spend a significant amount of their time on unproductive or less meaningful activities. It is therefore essential to help them develop self-discipline and prepare for a future that demands resilience, skills, and purpose. Motivation plays a crucial role in empowering youth to strive for personal and academic growth. This community service activity was conducted at Nurul Iman Mosque, Cipedak, Jagakarsa, with the aim of increasing learning motivation among mosque teenagers. The primary method used was lecturing, which served as a means of knowledge transfer as well as motivational stimulation. Through a structured and interactive lecture format, participants were introduced to the importance of education, time management, and goal setting within both religious and personal development frameworks.The lecture received positive responses from the participants. Many showed enthusiasm, attentiveness, and active engagement during the sessions. Their interest reflected a readiness to internalize the messages delivered and apply them in their daily lives. The use of the lecture method proved effective in this context, particularly when combined with a motivational tone and relatable examples. It is hoped that this initiative will contribute to fostering a more positive learning culture among mosque youth and inspire them to pursue a better future through education and self-improvement.
Analisis Metakomunikasi dalam Relasi Kepentingan Korporasi dan Politik: Studi Kasus Partai Perindo Bachtiar, Alfan; Barizki, Rezzi Nanda; Misnan, Misnan; Pranawukir, Iswahyu
Jurnal JTIK (Jurnal Teknologi Informasi dan Komunikasi) Vol 10 No 1 (2026): JANUARY 2026
Publisher : Lembaga Otonom Lembaga Informasi dan Riset Indonesia (KITA INFO dan RISET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jtik.v10i1.5236

Abstract

The nexus between corporations and politics in Indonesia is often characterized by the transformation of economic dominance into political influence, which risks undermining democratic principles. This study examines how metacommunication is strategically employed to establish legitimacy, shape public perception, and reinforce power relations between the Perindo Party and the MNC Group, its affiliated media conglomerate. The research aims to analyze the role of metacommunication in Perindo’s political strategy and its broader implications for Indonesian democracy. Using a qualitative case study approach, the study applies critical discourse analysis to the MNC Group’s media content alongside symbolic interpretation of Perindo’s political communication. Findings indicate that metacommunication through implicit messaging, symbolic repetition such as the “Mars Perindo” slogan, and nonverbal leadership imagery functions as an effective tool in projecting a pro-people image. However, the commodification of content, audiences, and media workers illustrates a shift of media from a public sphere to a personal political instrument, reinforcing media oligarchy and generating a democratic deficit. A parallel analysis of the 2025 SOE Law further demonstrates how metacommunicative framing produces divergent interpretations: the government presents it as efficiency-driven reform, while civil society perceives it as a threat to accountability. The study concludes that while metacommunication is a powerful strategy in corporate-political relations, it simultaneously exacerbates democratic vulnerabilities. Strengthening transparency, independent oversight, and regulatory frameworks is essential to safeguard accountability and democratic integrity in Indonesia.
Peran Komunikasi Perubahan dalam Corporate Social Innovations (CSI) di Era Marketing 5.0 Pranawukir, Iswahyu; Putri, Erita Riski; Barizki, Rezzi Nanda; Desilawati, Nur; Hamboer, Maria Jashinta Elisabet
Hybrid Advertising Journal: Publication for Advertising Studies Vol 2, No 1 (2023)
Publisher : Universitas Prof. Dr. Moestopo (Beragama)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Marketing 5.0 adalah paradigma pemasaran yang menekankan pada keterlibatan emosional dan humanisasi merek dalam menciptakan nilai bagi pelanggan dan masyarakat. Dalam era ini, perusahaan dituntut untuk tidak hanya berorientasi pada laba, tetapi juga pada dampak sosial dan lingkungan yang dihasilkan oleh aktivitas bisnisnya. Corporate Social Inovations (CSI) adalah salah satu cara bagi perusahaan untuk menunjukkan komitmennya terhadap isu-isu sosial dan lingkungan melalui inovasi produk, proses, atau model bisnis yang dapat memberikan manfaat bagi berbagai pemangku kepentingan. Artikel ini menggunakan pendekatan kualitatif dengan metode studi kasus untuk menggali konsep dan karakteristik CSI, serta contoh-contoh penerapannya di berbagai industri. Artikel ini juga mengacu pada teori marketing 5.0, teori inovasi sosial, dan teori triple bottom line strategi pengelolaan pesan dalam mengantisipasi dampak dan tantangan CSI di era marketing 5.0. Hasil penelitian menunjukkan bahwa CSI merupakan perubahan yang tidak dapat dihindari terutama dalam menghadapi era Marketing 5.0 yang diwarnai dengan disrupsi teknologi digital. Adapun strategi menghadapi perubahan tersebut menjadi strategis dengan diimplementasikannya strategi pengelolaan pesan triple bottom line melalui tahapan model perubahan Kurt Lewin. Artikel ini memberikan beberapa rekomendasi bagi perusahaan yang ingin mengimplementasikan CSI di era marketing 5.0.
Co-Authors Abdul Muchlis Agus Hitopa Sukma Alamsyah Alamsyah - Apriani, Yohana Awaludin, Dipa Teruna Bachtiar, Alfan Delila Rambe, Delila Desilawati, Nur Faisal, Andri Hamboer, Maria Jashinta Elisabet Hiswanti Hiswanti Iswahyu Pranawukir Kuncara, Tommy Mayang Riyantie, Mayang Misnan, Misnan Muphimin, Muphimin Putri, Erita Riski Rahmat Jaya Rhamadhan, Mohammad Ryan Romli Romli, Romli Sandy Suryady Shebira, Hani Sitinah, Sitinah Tiurmaida, Serepina