Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Kemudi

The Strategy of the Indonesian Government in Implementing the Wonderful Indonesia Digital Diplomacy Program Muhammad Fahrizal; Rio Sundari; Muhammad Arsy Ash Shiddiqi; Faisyal Rani
Kemudi Vol 7 No 1 (2022): Kemudi: Jurnal Ilmu Pemerintahan
Publisher : Program Studi Ilmu Pemerintahan Fakultas Ilmu Sosial dan Ilmu Politik Universitas Maritim Raja Ali Haji

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (467.478 KB) | DOI: 10.31629/kemudi.v7i1.4814

Abstract

This paper analyzes the strategy of the Indonesian government in implementing the Wonderful Indonesia digital diplomacy program. This paper is analyzed using the concepts of digital diplomacy, multitrack diplomacy, and nation branding. The selection of these three concepts is due to the existence of Wonderful Indonesia as a tagline for Indonesian tourism branding which can be categorized as part of Indonesia's soft diplomacy. Meanwhile, the Indonesian government's strategies to attract foreign tourists were carried out by involving several shareholders which were in line with the concept of multitrack diplomacy. This research uses descriptive qualitative method or literature study. The purpose of this study is to analyze the strategy of the Indonesian government in promoting Indonesian tourism through digital diplomacy. This research provides an overview of Wonderful Indonesia and its marketing through digital media and other media and communications and ensures that Indonesia's tourism developments in 2011, 2013, 2015, 2017, and 2019. Based on the research results, it can be said that the Indonesian government, especially the Indonesian Ministry of Tourism and Creative Economy, by utilizing digital media as a means of diplomacy is considered to be time efficient and able to reach the market and echo the Wonderful Indonesia promotional message in the international sphere.
Village Government Challenges Facing Technological Advances: Readiness for the digital era in Bengkalis Village, Riau Province, Indonesia Andriyus, Andriyus; Yuslaini, Nina; Shiddiqy, Muhammad Arsy Ash; Safitri, Bella Hidiyan
Kemudi Vol 8 No 2 (2024): Kemudi: Jurnal Ilmu Pemerintahan
Publisher : Program Studi Ilmu Pemerintahan Fakultas Ilmu Sosial dan Ilmu Politik Universitas Maritim Raja Ali Haji

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31629/kemudi.v8i2.6643

Abstract

This study aims to analyse the readiness of the village government in facing the digitalisation era seen from various aspects to analyse the problems and obstacles of the village government in facing the digitalisation era. The method used is descriptive qualitative to explore in depth empirical phenomena. The results showed that the village government in Bengkalis Regency was not ready to face the digitalisation era from the aspect of human resources, the knowledge and skills of village officials were still low in mastering technology and information and the readiness of technological infrastructure that had not been able to support the digitalisation era, namely the uneven internet network in all villages. The conclusion of this research is that the village government in Bengkalis Regency does not have qualified readiness in facing the digitalisation era.