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All Journal E-Jurnal Ekonomi dan Bisnis Universitas Udayana Jurnal Mirai Management FITRAH:Jurnal Kajian Ilmu-ilmu Keislaman Journal of Economic, Bussines and Accounting (COSTING) EKONOMIS : Journal of Economics and Business Primanomics : Jurnal Ekonomi & Bisnis JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) JURNAL PENDIDIKAN TAMBUSAI Journal of Secretary and Business Administration YUME : Journal of Management Almana : Jurnal Manajemen dan Bisnis Jurnal Samudra Ekonomi dan Bisnis Jurnal Bisnis dan Akuntansi Jurnal Menara Ekonomi : Penelitian dan Kajian Ilmiah Bidang Ekonomi JURNAL LENTERA BISNIS Jurnal Bisnis Dan Kajian Strategi Manajemen Jurnal E-Bis: Ekonomi Bisnis International Journal of Demos Cakrawala Repositori Imwi Jurnal Ekonomi Efektif Kontigensi: Jurnal Ilmiah Manajemen Bima Journal : Business, Management and Accounting Journal Prosiding Konferensi Nasional PKM-CSR CITIZEN: Jurnal Ilmiah Mulitidisiplin Indonesia Journal of Social Science Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Journal of Islamic Economics Lariba eProceedings of Engineering eProceedings of Management Community Service Seminar and Community Engagement (COSECANT) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah KONTAN: Jurnal Ekonomi, Manajemen dan Bisnis
Imanuddin Hasbi
Universitas Telkom
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Nursing Public Health Social Sciences Other

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Pengalaman Pelanggan, Nilai Yang Dirasakan Dan Keterlibatan Pelanggan Terhadap Kepercayaan Pengguna Seabank di Bandung Hasbi, Imanuddin; Djorgi, Rozul Moehammad
Jurnal E-Bis Vol 9 No 1 (2025): Vol. 9 No.1 2025
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/e-bis.v9i1.1904

Abstract

Saat ini layanan perbankan semakin popular di Indonesia, salah satunya adalah SeaBank yang menjadi bank digital yang dimintai oleh masyarakat. Penelitian ini bertujuan untuk mengetahui pengaruh pengalaman pelanggan, nilai yang dirasakan dan keterlibatan pelanggan terhadap kepercayaan pelanggan pada pengguna Seabank di Kota Bandung. Metode penitian ini adalah metode kuantitatif dengan teknik Nonprobability Sampling. Analsis data dengan deskriptif dan regresi linier berganda. Hasil analisis deskriptif menunjukkan pengalaman pelanggan, nilai yang dirasakan dan keterlibatan pelanggan serta kepercayaan pelanggan berada dalam kategori sangat baik. Penelian menunjukkan pengalaman pelanggan, nilai yang dirasakan dan keterlibatan pelanggan adanya pengaruh secara simultan dan signifikan 53,2 persen dan 46,8 persen di perngaruhi variabel diluar penelitian.
Analisis Ekspektasi Usaha, Pengaruh Sosial, Dan Kebiasaan Terhadap Minat Penggunaan Qris Di Kota Madiun Hasbi, Imanuddin; Khalila Widyaseta Khairunnisa
Jurnal E-Bis Vol 9 No 1 (2025): Vol. 9 No.1 2025
Publisher : Politeknik Piksi Ganesha Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37339/e-bis.v9i1.1906

Abstract

Di Kota Madiun, sebanyak 100 UMKM antusias dengan adanya QRIS, yang memberikan kemudahan bagi masyarakat untuk melakukan transaksi pembayaran digital. Namun, dalam penerapannya, masyarakat Kota Madiun masih menganggap teknologi QRIS terlalu rumit dan lebih suka menggunakan pembayaran cash. Hal ini menjadi perbedaan signifikan antara harapan dan realitas dalam upaya mendorong penggunaan QRIS di Kota Madiun. Penelitian bertujuan untuk mengetahui faktor ekspektasi usaha, pengaruh sosial, dan kebiasaan yang dapat memengaruhi minat penggunaan QRIS di Kota Madiun. Penelitian ini adalah jenis kuantitatif. Pengumpulan data melalui kuesioner Penelitian ini melibatkan orang-orang di Kota Madiun yang berusia antara 17 dan 54 tahun. Hasil penelitian menunjukkan bahwa variabel ekspektasi usaha berpengaruh secara signifikan terhadap minat penggunaan, variabel pengaruh sosial berpengaruh secara signifikan terhadap minat penggunaan, dan variabel kebiasaan berpengaruh secara signifikan terhadap minat penggunaan secara bersamaan.
Analisis Pengaruh Bauran Pemasaran Dan Kualitas Pelayanan Terhadap Keputusan Pembelian Konsumen (Studi Kasus Pada Skyways Coffee & Creative Space Payakumbuh) Hasbi, Imanuddin; Anilawati, Hizrina
eProceedings of Management Vol. 12 No. 2 (2025): April 2025
Publisher : eProceedings of Management

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Abstract

AbstractThe coffee shop business sector in Indonesia continues to grow rapidly, including in smaller cities such asPayakumbuh. Skyways Coffee & Creative Space offers a unique concept that not only serves a variety of coffee butalso provides a creative space for visitors to collaborate. However, Skyways faces the challenge of declining salesover the past year. Customer reviews and pre-survey results indicate a significant gap between customer perceptionsof the marketing mix and the quality of service provided. This study aims to analyze the influence of the marketing mixand service quality on purchasing decisions at Skyways. Using a quantitative approach, the research involved 300respondents selected through non-probability sampling methods. The data were analyzed using statistical techniques,including multiple linear regression, with the aid of SPSS software. The study results show that both the marketingmix and service quality have a significant influence, both partially and simultaneously, on purchasing decisions.Nevertheless, to enhance competitiveness and attract more customers, attention is needed on other factors such asconsumer income levels, the presence of competitors, customer loyalty programs, and the use of digital technology inproduct innovation, promotions, and services.Keywords-marketing mix, service quality, consumer purchasing decisions
Analisis Merancang Bmc Tel U Store Aji, Ariko Zharfan; Hasbi, Imanuddin
eProceedings of Management Vol. 12 No. 3 (2025): Juni 2025
Publisher : eProceedings of Management

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Abstract

AbstrakPenelitian ini membahas tentang analisis merancang Business Model Canvas (BMC) Tel U Store, Tel U Store adalah toko yangmenyediakan berbagai merchandise resmi Telkom University. Tujuan utama dari pendirian Tel U Store adalah untukmendorong semangat kewirausahaan, komersialisasi produk inovatif, serta menjadi wadah uji coba bagi inovasi peneliti daninovator di Telkom University. Namun, model bisnis yang diterapkan saat ini belum mendorong semangat kewirausahaan danmenunjukkan adanya beberapa tantangan seperti minimnya aktivitas promosi, keterbatasan sumber daya manusia, sistempencatatan yang tidak efisien, keterbatasan produk eksklusif, kurangnya upaya mempertahankan pelanggan lama, dan distribusiterbatas. Model bisnis saat ini belum menjangkau semangat kewirausahaan seluruh mahasiswa Telkom University, hanyamahasiswa FIK.Penelitian ini melibatkan tiga narasumber yang memiliki peran penting dalam memberikan informasi terkait operasional danpengembangan di Tel U Store. Penelitian yang digunakan adalah pendekatan kualitatif deskriptif. Dalam konteks ini, paradigmakualitatif dipilih untuk memahami lebih dalam tentang pengelolaan Business Model Canvas (BMC) pada Tel U Store, terutamadalam kaitannya dengan identifikasi kekuatan, kelemahan, peluang, dan ancaman (SWOT). Data yang diperoleh meliputi dataprimer berupa hasil wawancara dan data sekunder yang berupa informasi internal Tel U Store. Penelitian ini mendeskripsikanfakta-fakta yang ditemukan di lapangan secara sistematis dan faktual, yang kemudian dianalisis untuk ditarik kesimpulan.Berdasarkan hasil penelitian dan pembahasan yang telah dipaparkan, tujuan dari penelitian ini adalah untuk menganalisiselemen-elemen Business Model Canvas (BMC) yang ada pada Tel U Store kemudian mengidentifikasi kendala dan tantanganutama yang dihadapi Tel U Store dalam pengelolaannya lalu melakukan analisis SWOT terhadap Business Model Canvas(BMC) untuk merancang model bisnis BMC yang optimal untuk Tel U Store guna meningkatkan kinerja dan daya saingnya. Kata kunci: Business Model Canvas (BMC), analisis SWOT, Tel U Store.
The Influence of Islamic Attributes and Destination Image on Intention to Engange in Muslim Friendly Travel: Mediating by Emotional Value and Moderated by Halal Awareness - a Conceptual Paper Rasyid, Rafika Isya; Dewi, Citra Kusuma; Widodo, Arry; Pradana, Mahir; Hasbi, Imanuddin
FITRAH: Jurnal Kajian Ilmu-ilmu Keislaman Vol 10, No 2 (2024)
Publisher : UIN Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/fitrah.v10i2.12167

Abstract

This research investigates the factors that will influence Muslim tourists' intentions to undertake Muslim-friendly tourism in Bali, amidst the dominant Hindu culture on the island. Specifically, this research examines the impact of Islamic attributes and destination image through tourists' emotional value on intention to engage, with halal awareness moderating this relationship. Methodologically, this quantitative research collected data from 230 Muslim tourists who had visited Bali more than once. Structural Equation Modeling (SEM) and Smart PLS software were used for data analysis. The findings reveal that Islamic attributes and destination image will significantly increase tourists' emotional value, which in turn will positively impact their intention to engage in Muslim-friendly tourism. Halal awareness moderates this relationship, highlighting its role in shaping tourists' perceptions and experiences. These results underscore the importance of developing and promoting Muslim-friendly amenities and services in non-Islamic destinations such as Bali, providing insights for tourism stakeholders to increase the competitiveness and attractiveness of these destinations for Muslim tourists globally. 
Designing Entrepreneurial Competency Indicators for Coffee Farmers in Bandung Regency Pamoso, Aji; Z. Mohammad, Lukman; Hasbi, Imanuddin; Jamiat, Nuslish
Journal Of Social Science (JoSS) Vol 4 No 5 (2025): JOSS: Journal of Social Science
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/joss.v4i5.456

Abstract

Coffee farmers in rural areas are typically smallholders who rely on traditional knowledge and demonstrate limited innovation, resulting in low productivity. Cultural and economic barriers, along with limited interest in education, further hinder farm performance. Entrepreneurial competencies such as innovation, creativity, and technical skills play a crucial role in improving this performance. This study aims to identify the dominant factors influencing the entrepreneurial competence of coffee farmers in Bandung Regency. A quantitative approach was employed using Exploratory Factor Analysis (EFA) to reduce 27 manifest variables into a set of latent factors. The instrument was developed based on three domains of entrepreneurial competence: opportunity identification, opportunity exploitation, and networking. A total of 270 coffee farmers were selected through purposive sampling. Data suitability was tested using Bartlett’s Test of Sphericity, the Kaiser-Meyer-Olkin (KMO) measure, and the Measure of Sampling Adequacy (MSA). Factor extraction was conducted using Principal Component Analysis with Varimax rotation. The analysis revealed five factors with eigenvalues greater than 1, explaining a cumulative variance of 66.637%. These factors are: (1) strategic business understanding, (2) social openness and adaptability, (3) institutional engagement and implementation, (4) planning and opportunity utilization, and (5) courage and innovation. These findings provide a foundation for developing more targeted and context-specific entrepreneurial competencies among coffee farmers
Segmentation Of Kartu Halo Customers Based On Lifestyle In Telkomsel Branch Manado Wijaya, Wandi; Hasbi, Imanuddin
BIMA Journal (Business, Management, & Accounting Journal) Vol. 3 No. 2 (2022)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/bima.3.2.63-74

Abstract

The sales of Kartu Halo products in Branch Manado every month at 2018 have increased significantly, this is indicated by the average increased in customer base from early January to August in 2018 of 982 customers. The increase of customer base also inline with the economic growth of North Sulawesi by 6.49% Year on Year in 2018. With the increase in economic growth, the level of expenditure in the city of Manado also increases every month, spending in the non-food sector reaches 50.76% of total monthly expenditure. 30.26% are in the goods and services sector. In large and developing cities in Indonesia has the potential for growth and lifestyle changes in terms of telecommunications services needs. Shifting of consumers behavior from wired communication to wireless mobile communication makes companies competitive to providing the best services and products to make company revenue increased. In Telkomsel, the Average Revenue Per User (ARPU) generated from Kartu Halo as a postpaid card product that contributed 3.68 times more than the ARPU Telkomsel prepaid product at the end of 2017. There are various methods by the company to increased revenue growth, one of them were increasing market share. To increase the market share can be increase the customer base with offering products according to the intended customer segment. The purpose of this studies were to find out how the segmentation of Kartu Halo customers in Branch Manado based on lifestyle activities, interests, and opinions from consumers. This research is classified as a type of explorative descriptive research whose data collection is carried out by distributing questionnaires to 420 samples through social media of Kartu Halo product users at Branch Manado. The results of the questionnaire obtained valid and reliable results with a Chronbach's alpha value of 0.907. By using the two steps cluster of cluster analysis, the results of this study indicate that there are two clusters, namely the first cluster Experientials, which have Education and average income doing research, in choosing products, and running activities online. And the second cluster is Functionalist, who spends money on something important and has a high level of confidence.
Analisis Strategi Pengembangan Bisnis dengan Pendekatan Analisis Swot Di Nominus Start-Up Jakadika, Jeulian; Hasbi, Imanuddin
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
Publisher : eProceedings of Management

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Abstract

Second-hand clothing is currently trending among the public, especially among young people. The interesting thing isthere is an Online Thrift Shop which is one of the trending businesses by selling used clothes online.online. The clothes sold at Online Thrift Shop are clothes that have been worn by someone who is still of high quality and has a unique style.someone who is still of high quality and has its own uniqueness. So that a business idea emergedStartup NoMinus, is a technology-based platform where users can sell and buy new and pre-loved clothes.As for the objectives of this study, among others, are Knowing the SWOT Analysis of Startup No Minus.SWOT Analysis of Start Up No Minus and Formulate a Business Development Strategy for Start Up No Minus.The theory used in this research is Business Model Canvas and SWOT analysis and SWOT Matrix.The method used in this research is descriptive using qualitative analysis. MethodsData collection methods in this study used interviews, observations, documentation, and questionnaires.The results of this study show that the SWOT analysis and SWOT Matrix produce alternative strategies where NoMinus can digitize its business model.NoMinus can digitize by utilizing telecommunications and information technology to expand its business.The results of this alternative strategy become a new foundation where the development strategy is carried out in all building blocks with the followingThe results of the alternative strategy become a new foundation where the development strategy is carried out in all building blocks by implementing a market penetration strategy, development pa
Analisis Validasi Produk Dengan Menggunakan Value Proposition Canvas Pada Startup Nominus Taufiqurrohman, Muhammad Rizal; Hasbi, Imanuddin
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
Publisher : eProceedings of Management

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Abstract

NoMinus is a StartUp that provides a platform in the form of an Instagramshop where users can sell and buy new andpre-loved clothes. NoMinus offers a variety of products, including men's, women's, and children's clothing. ProductValidation Analysis needs to be carried out by NoMinus to minimize the risk of failure and find out which areas needimprovement and adjustment. Product validation analysis in this research uses the Value Proposition Canvas. Datacollection in this study used questionnaire, interview and observation methods. Respondents in this study totaled 100people. The results showed that customers were satisfied with the products and services offered by NoMinus. but thereare several areas that need more attention. therefore the Value Proposition Canvas can be used to create aninnovation to help NoMinus minimize the risk of failure.Keywords-NoMinus, pre-loved, value proposition canvas and product validation analysis
Implementasi Figma Dalam Pengembangan Prototipe Situs Usaha Rintisan Nominus Juang Prayoga Jati, Surya; Hasbi, Imanuddin
eProceedings of Management Vol. 11 No. 4 (2024): Agustus 2024
Publisher : eProceedings of Management

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Abstract

In creating a website, designers are required to create a website that suits human needs, habits, and capabilities. Tofulfill these requirements, designers need tools that can be used, one of which is Figma because this software hasseveral advantages. In developing the NoMinus online shop. Writer uses the Empathy Map to provide comprehensiveinformation about user satisfaction and disappointment when interacting with existing online buying and sellingwebsites. The results of testing through quisionnaries showed that the user interface and user experience of the existingonline shop website received a variety of responses from users. After getting that result, writer created a websiteprototype based on the existing test results. The prototype that the writer has created is an online shop website that isexpected to meet customer needs and make the NoMinus online shop website be a user-friendly website.Keywords-NoMinus, website, empathy map, Figma, prototype
Co-Authors -, Danendra Erico Rafifata Tiyasa A, Ratu Nailah A, Sifa Sarifatul Agus Maolana Hidayat Aji Pamoso Aji Saputra, Ilham Aji, Ariko Zharfan Al Irsyad Nur Andika, Raihan Muhammad Anilawati, Hizrina Arif Kuswanto Arry Widodo Brady Rikumahu Citra Kusuma Dewi Damayanti, Maria Cyntia Deandrie Ramadhanti Dhea Marcella Dicky Hidayat Diskanadia, Kharina Djorgi, Rozul Moehammad Fauzan Aziz Feti Anggraeni Fida Fadhilah Firdaus, Rizal Maidan gita medinna Gumelar, Gilang Gustira, Herdiansyah Hania Salsabila Hanifan, hsan Asfari Herdiansyah Gustira Pramudia Suryono ida Ayu Gede Pramesthya Praba Sari Iftikhar, Farhan Dhiya Ilahi, Vinca Restu Irfan Nurdiansyah Ismail, Muhammad Syauqy Ismi Avia Febriyanti Jakadika, Jeulian Jamiat, Nuslish Juang Prayoga Jati, Surya Khalila Widyaseta Khairunnisa Kharina Diskanadia Kristina Sisilia Lovanto, Rifky Mahir Pradana Marselina, Sheren Maya Alda Lestari Meilyna Rachmawaty Mira Kania Sabariah Monica Luciana Indriawati Muchamad Ridwan Muhammad Yahya Arwiyah Nadia Salsabila Nur Sa’aadah Nur Sheha Gunawan, Ahmad Nuslih Jamiat Pangestu, Aldi Aji Permana, Safira Aghna Salsabila Pratidhina, Khurotul Aeni Widya Putri Berlianti Putu Nina Madiawati Rahmah, Diefta Agniyya Rahman, Muhammad Ghiffari Rahman, Muhammad Rafli Rahmawati, Gita Ramadhani, Annisa Octaviola Rasyid, Rafika Isya Razany, Luthfiansyah Rini, Ramadhani Laila Puspa Rosdianah Sultan Ruqoyyah, Ruqoyyah Sabariah , Mira Kania Salsabila, Nadia Salwa Rizki Desi Ayunda Sari Sangia, Rohib Adrianto Sanjaya, Ikhsan Sardjana Orba Manullang Septian, Faisal Sultan, Rosdianah Suryono, erdiansyah Gustira Pramudia Syarifuddin Syarifuddin Syifa Agustini Fauziah Taufiqurrohman, Muhammad Rizal Wijaya, Wandi Yacob, Rafly Maulana Z. Mohammad, Lukman