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All Journal Eklektik : Jurnal Pendidikan Ekonomi dan Kewirausahaan PENDIPA Journal of Science Education JURNAL PENDIDIKAN TAMBUSAI Jurnal Ecogen Jurnal Media Informatika Lamahu: Jurnal Pengabdian Masyarakat Terintegrasi Jurnal Pemberdayaan Masyarakat Innovative: Journal Of Social Science Research TOFEDU: The Future of Education Journal Journal of Economics Education ISOLEK: Jurnal Pendidikan, Pengajaran, Bahasa, dan Sastra
Ulfah, Fadilla
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Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

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Analisis Kondisi Perekonomian Masyarakat Dan Efeknya Terhadap Kualitas Pendidikan Di Kabupaten Padang Pariaman Ummami, Wage; Refariza, Elva; Ulfah, Fadilla
Innovative: Journal Of Social Science Research Vol. 4 No. 5 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i5.15740

Abstract

Penelitian ini didasarkan pada rendahnya Tingkat perekonomian Masyarakat di Kaabaupaten Padang Pariaman yang memberikan pengaruh pada rendahnya kualitas pendidikan baik di tingkar SD, SMP maupun SMA. Jenis penelitian dikategorikan penelitian survey dan evaluasi, yaitu kegiatan penelitian untuk mengumpulkan data, menyajikan informasi yang akurat dan objektif. Informan penelitiannya adalah masyarakat Padang Pariaman yang terkait dengan penelitian ini. Instrumen penelitian yang dipergunakan adalah lembar wawancara baik terstruktur maupun tidak, dokumentasi serta lembar observasi. Teknik analisis data adalah Teknik yaitu perpanjangan keikutsertaan, ketekunan pengamatan dan trianggulasi. Hasil temuan penelitian menyatakan bahwa perekonomian masyarakat Kabupaten Padang Pariaman masih tergolong rendah . Pendapatannya jauh dibawah pendapatan nasional. Hal ini berdampak pada rendahnya kualitas pendidikan karena sebagaian besar masyarakat tidak mampu memenuhi kebutuhan pendidikan anak-anak mereka. Kebijakan yang bisa diambil oleh Pemerintah Kabupaten padang Pariaman untuk mengatasi masalah tersebut adalah dengan menindak lanjuti pemberian bantuan kepada UKM, memberikan bantuan modal pelatihan kepada masyarakat untuk meningkatkan pendapatan masyarakat, membantu mempromosikan hasil produksi usaha masyarakat serta adanya pihak yang mengakomodir anak-anak yang tidak sekolah dengan kegiatan-kegiatan yang positif di bawah dinas terkait.
Aplikasi Money Manager sebagai Technology-Enhanced Learning Tool dalam Pembelajaran Ekonomi Digital: Studi Kasus Perubahan Perilaku Kedisiplinan Keuangan Mahasiswa Wahyuni, Sri; Ulfah, Fadilla; Siregar, Dwi Rayana; Supriadi, Sudawan; Sri Susanti, Roza
Jurnal Pendidikan Ekonomi Vol 4 No 2 (2025): Desember
Publisher : Fakultas Keguruan dan Ilmu Pendidikan Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jeec.v4i2.52215

Abstract

This qualitative case study research aims to analyze the mechanism and effectiveness of the Money Manager Application as a Technology-Enhanced Learning Tool (T-E Learning Tool) in fostering Financial Discipline among 6 students of the Economics Education Study Program at Jambi University, emphasizing its relevance within Digital-Based Economics Learning. The research procedure involved three phases: Pre Intervention, 14-day Intervention, and Post Intervention. Data were collected primarily through in-depth interviews and observational documentation, and subsequently analyzed using Descriptive Content Analysis to identify narrative findings. The results indicate that the Money Manager Application effectively overcame student behavioral barriers (such as laziness and inconvenience) and served as a practical learning tool that facilitated the comprehension of financial management concepts. The key finding resides in the mechanism of Instant Visual Feedback provided by the application; this feature triggered self-evaluation and accountability, thus significantly improving students' control and allocation of financial resources. It is concluded that this digital application is a powerful catalyst in achieving the goals of Digital-Based Economics Learning concerning Financial Discipline formation. Formal integration of similar digital tools into the curriculum is recommended, along with necessary technical improvements and minimization of disruptions (advertisements) to maximize its pedagogical potential.
PREFIKSASI DALAM LIRIK LAGU BUKTI DAN SELAMAT TINGGAL PADA ALBUM SURAT CINTA UNTUK STARLA Mulyana, Devina; Hasanah, Elsa Kholifatul; Ulfah, Fadilla; Nurjam’an , Muhammad Ichsan
ISOLEK: Jurnal Pendidikan, Pengajaran, Bahasa, dan Sastra Vol. 3 No. 2 (2025): Isolek: Jurnal Pendidikan, Pengajaran, Bahasa, dan Sastra (September 2025)
Publisher : Program Studi Pendidikan Bahasa dan Sastra Indonesia, Fakultas Keguruan dan Ilmu Pendidikan, Universitas Islam Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59638/isolek.v3i2.689

Abstract

This research is motivated by the importance of understanding morphological processes, especially affixation, which plays a role in the formation and meaning of words in Indonesian. Amidst the rise of language errors among teenagers due to the influence of popular language, examples of the use of correct language forms are needed. This study aims to describe the prefix forms in two Virgoun songs in the album Surat Cinta untuk Starla, namely "Bukti" and "Selamat Tinggal." The study uses a qualitative descriptive method with content analysis of the lyrics to identify the types of prefixes and their grammatical meanings. The results show that the song "Bukti" contains 8 prefix forms, consisting of the prefixes ber-, mem-, men-, and ter-, with the highest frequency in the prefixes ber- and ter-. The song "Selamat Tinggal" contains 20 prefix data in the form of the prefixes ber-, me-, ku-, and ter-, with the dominance of the prefixes ber- and me-. In general, the use of prefixes in both songs clarifies the actions, states and emotional expressions that the songwriters want to convey. These findings can be utilized in Indonesian language learning as teaching materials to introduce the word formation process through examples that are relevant and close to students' lives.
The Role of Wardah Cosmetic Brand Image through Social Media Based Branding Strategies Kusmarini, Kusmarini; Kurniawati, Wiza; Ulfah, Fadilla; Mayasari, Mayasari; Arief, Hidayatul
The Future of Education Journal Vol 5 No 1 (2026)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v5i1.1695

Abstract

The rapid growth of social media usage has transformed marketing communication strategies used by companies, including in the cosmetic industry. Social media platforms enable companies to reach consumers more widely, interact directly, and build brand identity effectively. This study aims to analyze the role of social media branding strategies in building the brand image of Wardah cosmetics. The research employs a literature review approach by examining relevant scientific journals, books, and previous studies related to digital marketing, branding strategies, social media, and brand image. Data were collected through literature searching, reading, and classifying relevant information from credible academic sources. The data were examined using a descriptive qualitative method to integrate findings from previous research.The results indicate that the use of social media platforms such as Instagram, TikTok, and YouTube plays an important role in strengthening Wardah’s brand image through creative content, consistent brand communication, and collaboration with influencers. Social media also supports the development of positive consumer perceptions and stronger brand awareness in the digital era.
The Influence of Online Reviews on Consumer Purchase Decisions Sari, Meli Yumita; Septyani, Rilis; Mayasari, Mayasari; Ulfah, Fadilla; Arief, Hidayatul
The Future of Education Journal Vol 5 No 2 (2026)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v5i2.1719

Abstract

This study analyzes the influence of online reviews on consumer purchase decisions in digital marketing, to understand how consumer-generated information on digital platforms affects buying behavior. A quantitative approach was employed, collecting data via questionnaires from 15 respondents, analyzed using Pearson correlation test. Results reveal a very strong positive influence (r = 0.915), where better online review quality heightens purchase tendency. The coefficient of determination at 83.7% indicates that online reviews predominantly drive purchase decisions, with 16.3% influenced by other factors. Findings strengthen the electronic word-of-mouth (e-WOM) concept and digital consumer behavior. Implications suggest businesses manage reviews to enhance consumer trust, product reputation, and sales. This research contributes to the development of literature and business practices in the digital era.
Rekonstruksi Asas Kebebasan Berkontrak di Era Digitalisasi Ekonomi Saputri, Dea Amanda; Rezeki, Utami Sri; Herlianti, Hani; Ulfah, Fadilla; Supriadi, Sudawan; Muslim, Fachruddiansyah
Jurnal Pendidikan Tambusai Vol. 10 No. 1 (2026)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jptam.v10i1.37318

Abstract

Perkembangan ekonomi digital telah mengubah pola hubungan hukum dalam transaksi bisnis, terutama melalui penggunaan kontrak elektronik yang bersifat cepat dan praktis. Kondisi ini menimbulkan pertanyaan mengenai sejauh mana asas kebebasan berkontrak masih dapat diterapkan secara murni di tengah dominasi kontrak baku dan sistem digital otomatis. Rumusan masalah dalam penelitian ini adalah: (1) bagaimana implementasi asas kebebasan berkontrak dalam transaksi bisnis digital, dan (2) bagaimana bentuk rekonstruksi yang diperlukan agar asas tersebut tetap relevan dan berkeadilan. Penelitian ini bertujuan untuk mengkaji penerapan asas kebebasan berkontrak dalam praktik kontrak elektronik serta menawarkan konsep penyesuaian yang lebih adaptif terhadap perkembangan teknologi. Metode penelitian yang digunakan adalah metode kualitatif deskriptif dengan pendekatan studi kepustakaan terhadap berbagai literatur, peraturan perundang-undangan, serta kajian ilmiah yang berkaitan dengan kontrak elektronik dan hukum perjanjian. Hasil penelitian menunjukkan bahwa kebebasan berkontrak dalam era digital cenderung bersifat tidak nyata karena adanya ketimpangan posisi tawar dan minimnya ruang negosiasi, sehingga diperlukan penguatan prinsip transparansi, itikad baik, dan perlindungan hukum terhadap pihak yang lebih lemah.
Digital Transformation of MSMEs as a Competitiveness Enhancement Strategy in the Digital Economy Era Ayu, Diah Pajar; Suryanto, Jonatan Dedi; Afriyanto, Genta; Ulfah, Fadilla; Soleh, Ahmad
The Future of Education Journal Vol 5 No 2 (2026)
Publisher : Lembaga Penerbitan dan Publikasi Ilmiah Yayasan Pendidikan Tumpuan Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61445/tofedu.v5i2.1823

Abstract

The advancement of the digital economy encourages micro, small, and medium enterprises (MSMEs) to adapt in order to remain competitive amid increasingly intense market competition. However, many MSMEs in Indonesia have not yet utilized digital technology optimally due to limited access to training and low levels of digital literacy. This study aims to examine the role of digital transformation as a strategy for strengthening MSME competitiveness in the digital economy era. This research employed a qualitative approach using a library research method, in which secondary data were obtained through the review of various scientific journals, research reports, and academic publications relevant to digital transformation and MSME development. The findings indicate that digital transformation contributes significantly to enhancing MSME competitiveness through three main dimensions: operational efficiency, expanded market access through e-commerce and social media, and strengthened business resilience. Nevertheless, challenges such as limited human resource capacity and weak supporting ecosystems remain major obstacles. The implications of this study highlight the need for synergy among business actors, government institutions, and training organizations to create a conducive digital ecosystem for the sustainable growth of MSMEs.
Co-Authors Afriyanto, Genta Agus Irianto Ahmad Soleh AJ, Suharli Arief, Hidayatul Arpizal Ayu, Diah Pajar Evanita , Susi Fachruddiansyah Muslim Friyatmi Friyatmi Hasanah, Elsa Kholifatul Herlianti, Hani Kriswantoro Kriswantoro Kurniawati, Wiza Kusmarini, Kusmarini M. FURQON Mayasari Mayasari, Mayasari Mulyana, Devina Nur, Khofifah Nurjam’an , Muhammad Ichsan Putri, Jesika Adelsa Refariza, Elva Rezeki, Utami Sri RIDWAN SANTOSO Romi Kurniadi Romundza, Febbry Roza Sri Susanti Safitri , Yunia Sahara Sahara Salsabila, Salsabila Saputri, Dea Amanda Sari, Meli Yumita Septyani, Rilis SIREGAR, DWI RAYANA Sri Wahyuni Sudawan Supriadi Suryanto, Jonatan Dedi Ummami, Wage Yaldi , Destri