Article Per Year (5 Year)
p-Index From 2021 - 2026
4.995
P-Index
This Author published in this journals
All Journal Jurnal Pendidikan dan Pengajaran Jurnal Pendidikan Bahasa English Review: Journal of English Education English Teaching Journal : A Journal of English Literature, Language, and Education Journal of Psychology and Instructions GERVASI: Jurnal Pengabdian kepada Masyarakat SOSHUM : Jurnal Sosial dan Humaniora [Journal of Social Sciences and Humanities] JURNAL LENTERA BISNIS Jurnal Ilmiah Dinamika Sosial Jurnal Ilmiah Manajemen dan Bisnis Jurnal Inovasi dan Teknologi Pembelajaran (JINOTEP) Kajian dan Riset Dalam Teknologi Pembelajaran Widya Accarya Jurnal Pengabdian kepada Masyarakat Nusantara Jurnal Pengabdian kepada Masyarakat Jurnal Abdi Masyarakat Indonesia AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Journal of Innovation Research and Knowledge Jurnal Ekonomi Manajemen Akuntansi Keuangan Bisnis Digital SENTRI: Jurnal Riset Ilmiah Journal of Language and Literature Studies Jurnal Ilmu Sosial, Pendidikan Dan Humaniora Jurnal Ilmiah Teknik Informatika dan Komunikasi Benefit : Journal of Bussiness, Economics, and Finance Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora (JURRISH) Widya Kumara: Jurnal Pendidikan Anak Usia Dini Jurnal Cendekia Ilmiah International Journal of Computer Science and Information Technology JIMEK
Kadek Adyatna Wedananta
Universitas Pendidikan Nasional
Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Public Health Social Sciences Other

Published : 46 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 46 Documents
Search

 1   2   3   4   5 
Pengaruh Storytelling Marketing, Kemudahan Penggunaan Marketplace Dan Diskon Terhadap Minat Beli Mahasiswa Kota Denpasar Pada Marketplace Shopee Surya Putri, Desak Gede Cistani; Kadek Adyatna Wedananta
Jurnal Ekonomi Manajemen Akuntansi Keuangan Bisnis Digital Vol. 4 No. 2 (2025): JULI-DESEMBER
Publisher : Badan Penerbitan Fakultas Pertanian Universitas Ratu Samban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58222/jemakbd.v4i2.1776

Abstract

This study aims to analyze the influence of Storytelling Marketing, ease of use of the Marketplace, and discounts on the purchase intention of students in Denpasar City on the Shopee Marketplace. The research is motivated by the increasing e-commerce transactions driven by digital marketing strategies and attractive promotions. The study employs a quantitative survey method, collecting data through questionnaires from 150 active students using Shopee. Data analysis is conducted using multiple linear regression to examine the effects of independent variables on purchase intention as the dependent variable. The results show that Storytelling Marketing positively and significantly affects purchase intention (β = 0.236; p < 0.05), ease of use of the Marketplace also has a positive and significant effect (β = 0.364; p < 0.05), and discounts positively and significantly influence purchase intention (β = 0.159; p < 0.05). Simultaneously, these three variables significantly affect students’ purchase intention with F = 18.333; Sig. = 0.000 and Adjusted R² = 0.597, indicating that 59.7% of the variation in purchase intention can be explained by these variables. This study supports the Theory of Planned Behavior (TPB), suggesting that positive attitudes, perceived behavioral control, and external incentives collectively shape strong purchase intentions. In conclusion, storytelling-based marketing strategies, platform usability, and discount provision collectively increase students’ purchase intention on the Shopee Marketplace.
Pengaruh Sosial Media Marketing, Kualitas Produk, dan Brand Image terhadap Keputusan Pembelian Konsumen di Curlybcoffe Denpasar Helmi Fauzi Kurnia Saputra; Kadek Adyatna Wedananta
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 6 No. 1 (2026): Maret: Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan (JIMEK)
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v6i1.9386

Abstract

The growth of coffee shop businesses in Denpasar City has intensified competition, requiring business owners to optimize marketing strategies, maintain product quality, and strengthen brand image. This study aims to analyze the influence of social media marketing, product quality, and brand image on consumer purchasing decisions at Curlybcoffe Denpasar. A quantitative approach was used, employing a survey method involving 100 respondents who had made purchases at Curlybcoffe. Data were collected through questionnaires and analyzed using validity tests, reliability tests, classical assumption tests, and multiple linear regression analysis. The results indicate that all research instruments are valid and reliable. Partially, product quality and brand image have a positive and significant effect on purchasing decisions, while social media marketing does not show a significant effect. Simultaneously, social media marketing, product quality, and brand image collectively have a positive influence on consumer purchasing decisions at Curlybcoffe Denpasar. These findings show that consumer decisions are more strongly driven by perceptions of product quality and brand image than by promotional content on social media. Therefore, Curlybcoffe should prioritize improving menu quality and strengthening brand identity, supported by a more consistent and engaging social media marketing strategy.
Strategi Membangun Brand Awareness Melalui Media Sosial Instagram: Studi Kasus PTM Gunung Salak Denpasar Nyoman Alit Septiningsih; Kadek Adyatna Wedananta
JISPENDIORA Jurnal Ilmu Sosial Pendidikan Dan Humaniora Vol. 5 No. 1 (2026): April: Jurnal Ilmu Sosial, Pendidikan Dan Humaniora (JISPENDIORA)
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jispendiora.v5i1.3461

Abstract

This study explores the strategic use of Instagram as a promotional medium to build brand awareness at PTM Gunung Salak Denpasar. As a Micro, Small, and Medium Enterprise (MSME), PTM Gunung Salak utilizes digital media to expand promotional reach and enhance brand image. The research employs a descriptive qualitative method with data collected through observation, interviews, and documentation. Informants include the business owner, employees, and court renters selected through purposive sampling. The results indicate that Instagram serves effectively as a visual promotional tool and a two-way communication platform between the business and consumers. Through visual content such as photos, videos, and interactive features like Stories and Reels, PTM Gunung Salak successfully engages audiences, strengthens emotional connections, and increases brand awareness. However, challenges include inconsistent posting, suboptimal content quality, and limited audience interaction. Therefore, optimizing digital content strategies and enhancing visual communication are essential to reinforce brand awareness in the digital era.
Akulturasi Budaya pada Komunitas Bali Muslim di Desa Pegayaman Buleleng Melalui Kesenian Burdah Wahyu Surya Ababiel; Putri Ekaresty Haes; Kadek Adyatna Wedananta; Ni Putu Yunita Anggreswari
JISPENDIORA Jurnal Ilmu Sosial Pendidikan Dan Humaniora Vol. 5 No. 1 (2026): April: Jurnal Ilmu Sosial, Pendidikan Dan Humaniora (JISPENDIORA)
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jispendiora.v5i1.3465

Abstract

This study aims to analyze and describe the process of cultural acculturation occurring in the Balinese Muslim community in Pegayaman Village, Buleleng Regency, through Burdah art as a means of communication and cultural expression. This phenomenon demonstrates how the Muslim community in Pegayaman is able to combine Islamic values ​​with local Balinese wisdom in traditional art practices. This study uses a qualitative descriptive approach with George Herbert Mead's symbolic interaction theory as the basis of analysis, which focuses on the meaning of symbols and social interactions in shaping cultural identity. Data were obtained through observation, in-depth interviews, and documentation studies of community leaders and Burdah artists. The results show that Burdah art is an important tool in preserving religious identity while unifying cultural differences between the Muslim and Hindu communities in Bali. Acculturation is evident in the blend of Islamic poetry with Balinese rhythms and traditional clothing, which demonstrate harmony, tolerance, and social harmony. These findings prove that traditional art can function as an effective medium of intercultural communication in creating a space for dialogue, maintaining local values, and strengthening the multicultural character of the Pegayaman community.
Makna Sor Singgih Basa bagi Generasi Z: Studi Fenomenologi Komunikasi Interpersonal dalam Konteks Kasta di Bali I Gusti Arya Agung Restu Diva Dewangga; Putri Ekaresty Haes; Kadek Adyatna Wedananta; Putu Suparna
Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora Vol. 5 No. 2 (2026): JURRISH: Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrish.v5i2.7239

Abstract

This study aims to explore Generation Z's adaptation to traditional values, particularly the Balinese language sor singgih in Catur Wangsa, amid social changes driven by globalization and technological advancements, from the perspective of interpersonal communication. The phenomenological approach in qualitative research is the research method used, with three data collection techniques: participant observation, unstructured interviews, and documentation. This study also uses source and technique triangulation as a data validity technique. The research informants are members of Generation Z from the five castes in Bali: Brahmana, Ksatria, Weisya, and Sudra. Research conducted across eight districts and cities in Bali indicates that Generation Z is beginning to shift its interpersonal communication patterns. Although they still uphold traditional values of politeness and social norms, Generation Z emphasizes equality and openness in their daily interactions. The generation Z that continues to use the Balinese language is segmented by social context, emotional closeness, and communication situations, rather than solely by caste differences. Furthermore, this study's findings show that the caste system is seen more as a cultural identity than a social boundary. The implications of this research emphasize the importance of preserving the values of Balinese local wisdom in the form of adaptive, egalitarian communication that is relevant to the development of the younger generation in the digital age.
Representasi Pernikahan Beda Agama dalam Film Komang : Analisis Semiotika Ferdinand de Saussure Dewa Ayu Triadinda Cahya Subandi; Kadek Adyatna Wedananta; Putri Ekaresty Haes; Ni Putu Yunita Anggreswari
Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora Vol. 5 No. 2 (2026): JURRISH: Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrish.v5i2.7390

Abstract

This study aims to analyze the meaning of interfaith marriage in the film Komang using Ferdinand de Saussure's semiotic theory. This theory emphasizes the relationship between signifier and signified as well as the concepts of langue and parole to explain the interaction between social systems and individual expression. The results of the analysis show that the visual, verbal, and symbolic signs in the film represent the clash between love and belief. Scenes such as the initial meeting at a cultural festival, family rejection, and symbolic marriage become a form of negotiation between social values and personal freedom. This film affirms that interfaith marriage in Indonesia can only be accepted through compromise with the religious norms of the majority, but still presents a message of tolerance through symbols of cultural harmony. Therefore, the film Komang is not just a romantic narrative, but a social reflection on the relationship between religion, culture, and love in a pluralistic society.
Pengaruh Work Life Balance dan Pengembangan Karir Terhadap Kinerja Karyawan Dengan Kepuasan kerja Sebagai Mediasi Pada Generasi z di Denpasar Christiany, Valencia Elisabeth; I Gst. Ayu Wirati Adriati; Kadek Adyatna Wedananta; Putu Purnama Dewi
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 3: April 2026
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/j-ceki.v5i3.14402

Abstract

Tujuan penelitian ini adalah untuk menguji hubungan antara kebahagiaan kerja pekerja Gen Z dan kinerja mereka dalam kaitannya dengan work life balance dan peluang pengembangan karier di Denpasar. Dengan menggunakan SEM-PLS, kami menganalisis data dari 141 responden yang dipilih melalui purposive sampling. Penelitian menunjukkan bahwa keseimbangan kehidupan kerja dan pertumbuhan karier secara signifikan meningkatkan kepuasan kerja (p < 0,05). Terdapat korelasi signifikan antara kinerja karyawan dan kebahagiaan kerja (p < 0,05). Kategori mediasi parsial juga menunjukkan bahwa work life balance dan kemajuan karier memengaruhi kinerja secara langsung dan tidak langsung melalui kepuasan kerja. Nilai R-squared menunjukkan bahwa work life balance dan pengembangan karier menjelaskan 57,1% kepuasan kerja dan 59,4% kinerja karyawan. Hasil penelitian menunjukkan bahwa Gen Z di Denpasar lebih puas dan produktif ketika mereka memiliki kesempatan untuk memajukan karier dan memiliki work life balance yang sehat.
Slang Words in Providing Valuable Insights for Language Educators in Bali Kadek Adyatna Wedananta; I Gst. Ayu P. Jesika Sita Devi N
Widya Accarya Vol. 15 No. 1 (2024): Widya Accarya
Publisher : Fakultas Keguruan dan Ilmu Pendidikan Universitas Dwijendra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46650/wa.15.1.1536.52-57

Abstract

This study aims to find how slang words can provide valuable insights for language educators in Bali in enhancing language instruction and cultural understanding among students. The methodology used in this study was qualitative. This study was carried out in schools in Bali. Data for this study were gathered by documentation, interviews, and observation. This study resulted and discussed that slang words can provide valuable insights for language educators in Bali in enhancing language instruction and cultural understanding among students in the following ways, Cultural Relevance: Slang words are often deeply rooted in the culture and daily life of a community. Informal Communication: Slang words are predominantly used in informal settings, such as conversations among friends or peers. Nuances and Expressions: Slang words often convey specific nuances and expressions that may not be easily translated or understood through formal language instruction alone. Language Evolution: Slang words are dynamic and reflect the ever-evolving nature of language. Bridging Generational Gaps: Slang words are often associated with younger generations. It is recommended for further researcher to expand the topic.
Tech-Enhanced Language Learning: Bridging Linguistics and Education Kadek Adyatna Wedananta; I Gusti Ayu Indah Triana Juliari; Anak Agung Adi Wiryya Putra
Widya Accarya Vol. 16 No. 1 (2025): Widya Accarya
Publisher : Fakultas Keguruan dan Ilmu Pendidikan Universitas Dwijendra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46650/wa.16.1.1661.75-83

Abstract

The research titled Tech-Enhanced Language Learning: Bridging Linguistics and Education explores the transformative role of technology in language education, emphasizing its intersection with linguistic theories and pedagogical practices. This study investigates how digital tools and resources can enhance language acquisition, improve learner engagement, and foster effective teaching methodologies. Through qualitative data collected from educators and learners, the research identifies key benefits of technology integration, including increased motivation, personalized learning experiences, and the facilitation of collaborative learning environments. Additionally, the study addresses challenges such as unequal access to technology and the need for teacher training. The findings underscore the importance of a balanced approach that combines traditional teaching methods with innovative technological solutions. Ultimately, this research contributes to the ongoing discourse on the future of language education, advocating for the strategic implementation of technology to enrich linguistic learning experiences and outcomes.
DEVELOPMENT OF QR CODE TECHNOLOGY FOOD ORDERING APP FOR LIMESTONES BALI RESTAURANT WITH USER CENTERED DESIGN AND USABILITY TESTING Anak Agung Adi Wiryya Putra; I Gusti Ayu Agung Istri Dinda Larasshanti Jelantik; Komang Agus Putra Kardiyasa; Kadek Adyatna Wedananta; I Gusti Ngurah Agung Dava Danendra
International Journal of Computer Science and Information Technology Vol. 3 No. 1 (2026): IJCOMIT Vol 3 No 1
Publisher : Computer Science Department, Malang National Institute of Technology

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36040/ijcomit.v3i1.17760

Abstract

While digital adoption is essential for operational efficiency in the culinary sector, many local restaurants still struggle with the inefficiencies of manual ordering and paper menus, which require longer service times and complicate menu updates. Currently, there is a gap in applying structured, user-focused methodologies to effectively bridge these traditional practices with modern digital solutions. To address this gap, this research aims to design a highly usable UI/UX for a web-based QR Code food ordering system tailored specifically for Limestones Restaurant Bali. The study utilizes the User-Centered Design (UCD) method to ensure the system strictly aligns with user needs, progressing through four stages: specifying the context of use, specifying user and organizational requirements, producing design solutions, and evaluating the design against user requirements. The resulting prototype features an interactive digital menu, shopping cart, and two payment options including QRIS and cash. Design evaluation was conducted through user testing with ten respondents using the System Usability Scale (SUS), achieving a score of 71.25. This score places the system in the "Good" category, demonstrating that its usability exceeds standard acceptability thresholds. Ultimately, the main scientific contribution of this study is a UCD-driven design framework and a validated prototype that systematically resolves the physical limitations of manual menus while significantly enhancing the modern customer ordering experience.
Co-Authors Anak Agung Adi Wiryya Putra Anak Agung Gde Putra Pemayun Anak Agung Istri Agung Maheswari Anggit Septio Budi Atima Kaewsa-ard Christiany, Valencia Elisabeth Devi N., I Gst. Ayu P. Jesika Sita Dewa Ayu Diah Satyawati Dewa Ayu Triadinda Cahya Subandi Gede Humaswara Prathama Gusi Putu Lestara Permana Helmi Fauzi Kurnia Saputra I Gede Budasi I Gede Pasek Wiryatama I Gst. Ayu P. Jesika Sita Devi N I Gst. Ayu P. Jesika Sita Devi N I Gst. Ayu Wirati Adriati I Gusti Arya Agung Restu Diva Dewangga I Gusti Ayu Agung Istri Dinda Larasshanti Jelantik I Gusti Ayu Indah Triana Juliari I Gusti Ngurah Agung Dava Danendra I Gusti Ngurah Darma Paramartha I Ketut Raka Saputra I Komang Budiarta I Made Andika Naraditha I Made Sindhu Yoga I Putu Dharmawan Pradhana I Putu Dony Indrayana I Putu Yoga Purandina I Putu Yudi Sudarmawan Ida Ayu Putu Megawati Ida Ayu Putu Megawati Ida Nyoman Basmantra Komang Agus Putra Kardiyasa Komang Yadura Arya Kumaradewi M, Ni Putu Dhanan Listiyani, Komang Laras Made Ratih Nurmalasari Nando, Hose Hongcapryo Ni Kadek Astri Dewi Ni Kadek Ayu Diah Purnama Sari Ni Luh Putu Sariani Ni Nengah Rupadi Kertiriasih Ni Nengah Rupadi Kertiriasih Ni Nyoman Mita Triyanti Ni Putu Yunita Anggreswari Nuning Indah Pratiwi Nyoman Alit Septiningsih Prof. Dr.I Ketut Seken,MA . Pulasari, Luh Ayu Putri Wedayanti Putri Ekaresty Haes Putu Indah Dianti Putri Putu Kerti Nitiasih Putu Purnama Dewi Putu Putri Prawitasari Putu Ratna Juwita Sari Putu Suparna putu suparna, putu Sahri Aflah Ramadiansyah Sarahswati, Made Dwi Kanaka Sita Devi N., I Gst. Ayu P. Jesika Sulistya Dewi, Putu Amanda Surya Putri, Desak Gede Cistani Wahyu Surya Ababiel Yasa, I Putu Darma